Download or read book The Digital Marketing Accelerator written by Daniel Oase and published by . This book was released on 2017-09-25 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Featuring 75 proven methods to boost your sales, the Digital Marketing Accelerator provides you with the strategies you need to grow your business in today's fast-paced digital marketing environment. This concise guide provides the insights of nearly 200 thought-leaders in the field, presented in simple everyday language that's easy to understand and apply in business situations you're likely to experience regularly. Combining the foundations of digital marketing with social media applications, this book provides a robust introduction to many of the topics that digital marketers need to know to break through the online "noise" and propel their businesses to become market leaders.
Download or read book The Marketing Accelerator written by Drew Dinkelacker and published by Subita Media. This book was released on 2018-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: 50% of my market effort is wasted. The problem is, I don't know which 50%! That's the refrain Drew Dinkelacker has heard from business owners and marketing leaders for more than two decades as a marketing strategist, coach, and CMO-for-hire. Learn how the seven questions can radically simplify and clarify your marketing decision-making. Theses seven questions reveal your Marketing Flywheel that encompass your brand, tribe, deliverables, strategy, message, connections and ultimately your goal. Readers will improve their understanding of how your Marketing Flywheel spins, what causes drag and what changes need to be made in order to accelerate it. Business leaders ignore their Marketing Flywheel at their own peril.
Download or read book Marketing Strategy In The Digital Age Applying Kotler s Strategies To Digital Marketing written by Milton Kotler and published by World Scientific. This book was released on 2020-08-26 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: The market changes faster than marketing. In essence, marketing strategy has undergone only two eras, the entity era and the bit era, also known as the industrial age and the digital age. In the age of digital society, all CEOs, CMOs and senior marketing executives must consider how to change their strategies, improve the role of marketing and adopt emerging technological and data tools to integrate with the Internet. The goal of digital marketing strategy is not to disrupt existing marketing strategies, but to complement, integrate and develop the two at the same time.In this book, the authors provide detailed discussion and practical analysis on the relationship between marketing and digital technologies and propose a marketing implementation framework for digital strategy platforms. Standing for Recognize, Reach, Relationship and Return, the 4R system is a powerful strategic trading tool for digital implementation, especially for CEOs and CMOs. All other tools, such as data platforms, content marketing, DSP digital advertising and digital marketing ROI design essentially serve the 4R system. As such, the authors advocate for firms to restructure their digital marketing strategy around the 4R system.
Download or read book Digital Marketing written by Jeremy Kagan and published by Wessex, Incorporated. This book was released on 2020-08-10 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book approaches digital marketing in two ways: from the point of view of the strategic thinker - who might guide the vision in their organization requiring an understanding all of the options available as well as how to evaluate them; and the tactical perspective, for the roll-up-your-sleeves practitioner, who wants to dig in to the details and may even launch campaigns themselves. Each chapter is designed to present frameworks for thinking broadly and structurally about the channel being discussed, but with many examples and exercises to bring the practical deployment of digital marketing into a real-world focus.
Download or read book Designing the Successful Corporate Accelerator written by Jules Miller and published by John Wiley & Sons. This book was released on 2021-02-18 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Accelerators can be powerful tools to build and transform businesses in a short period of time, which is why they have spread like wildfire in the corporate world. Designing the Successful Corporate Accelerator gives readers the tools to design, create, and manage successful corporate accelerators that achieve results time and time again. Authors Jules Miller and Jeremy Kagan are seasoned professionals in this space, and combine global market research, interviews with accelerator leaders, and their own experience launching and running accelerators to share what works—and what doesn’t. The first half of the book takes a broader look at corporate innovation as a whole and how accelerators fit in, then the second half offers practical advice for how to launch, run, and manage world-class accelerator programs. Perfect for executives, employees, founders, investors, intrapreneurs, and entrepreneurs, Designing the Successful Corporate Accelerator is a practical guidebook for anyone with a passion for corporate innovation and entrepreneurship.
Download or read book Online Business Growth Strategies written by David Mitroff and published by Createspace Independent Publishing Platform. This book was released on 2018-03-23 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital marketing is easy when you're already famous. All you have to do is be bold, a bit controversial and, ideally, funny. But what do you do if you're not already famous? How do you build an online following if you're just an ordinary person? This book is designed for the ordinary person and the ordinary business. Author David Mitroff, Ph.D. knows how to leverage online tools to generate traffic, both online and off. His level of expertise is exemplified by his own career path. David came from corporate America and left a good job to start his own consulting firm. Since then, he's amassed an email list in the tens of thousands, held hundreds of business events and attracted clients from all around the world. Online Business Growth Strategies includes the scoring process Dr. Mitroff uses to evaluate a business' online reputation. Throughout the book, he shares his scoring methodology, allowing readers to see relevant questions and performance levels to focus on. Not only can readers use these tools to evaluate their own businesses, but they can use them to evaluate competitors as well. It's an instruction manual for online branding. You'll save plenty of time and money as a result. This book is full of the best business and marketing secrets that can be used to grow a businesses, along with materials from hundreds of workshops that Dr. Mitroff has given on marketing, strategy and entrepreneurship. How much easier would it be for your business to have a guide of 9 key areas to follow to develop an online presence? Each of the key areas has an overview of the topic, key learning objectives, checklist and next steps to follow. In this book readers will find out their current score, receive practical examples to reach online success and uncover numerous free and paid tips and tricks that will help to create a dominating online presence. The higher your online presence score, the more successful your business will be. This book is designed to make an impact. Learn from author David Mitroff, Ph.D. who is the Founder and Chief Consultant at Piedmont Avenue Consulting, Inc. (www.PiedmontAve.com), an Oakland, California based award winning business consulting and marketing firm with a proven track record of producing results.
Download or read book Digital Marketing For Dummies written by Ryan Deiss and published by John Wiley & Sons. This book was released on 2020-07-27 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get digital with your brand today! Digital Marketing for Dummies has the tools you need to step into the digital world and bring your marketing process up to date. In this book, you’ll discover how digital tools can expand your brand’s reach and help you acquire new customers. Digital marketing is all about increasing audience engagement, and the proven strategy and tactics in this guide can get your audience up and moving! You’ll learn how to identify the digital markets and media that work best for your business—no wasting your time or money! Discover how much internet traffic is really worth to you and manage your online leads to convert web visitors into paying clients. From anonymous digital prospect to loyal customer—this book will take you through the whole process! Learn targeted digital strategies for increasing brand awareness Determine the best-fit online markets for your unique brand Access downloadable tools to put ideas into action Meet your business goals with proven digital tactics Digital marketing is the wave of the business future, and you can get digital with the updated tips and techniques inside this book!
Download or read book The Seven Figure Agency Roadmap written by Josh Nelson and published by Josh Nelson. This book was released on 2019-10-29 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Seven Figure Agency Roadmap is the must-have resource for digital marketing agency owners. Increase your income, work when and how you want, get your clients get incredible results...... and live your desired lifestyle. The Seven Figure Agency is designed to solve these issues you may be experiencing such as: * Too many agencies hit an income ceiling, and never make the kind of money (or the kind of impact) that they are capable of. They get stuck at one of the 3 plateaus: Startup, Struggle or even Success * Most agencies blame themselves, and try to work on their MINDSET -- But nothing changes because it's not your mindset that's the problem. It's the MODEL that needs to change. * The model that you bought into when you started your agency business is completely unscalable (Manual prospecting to get a few leads, chasing prospects down rather than getting them to come to you... and living off of project revenue so there's never consistent income or time for you). * For the last 5 years, the author has been working with a select group of agencies, taking them from Struggle to Success, Scale and Significance. Josh Nelson has a very new approach and he shares the very best of what is working in his business & for the agencies he works with to build million dollar agencies. This book is essential reading for agencies of all types and experience-levels and is of particular value for anyone looking to start a digital marketing agency to short cut growing pains and accelerate their growth to Seven Figures & Beyond.Forget the old concept of a general, digital marketing agency that takes years to establish - there's no need to wait when you have The Seven Figure Agency Roadmap. Whether your dream is to control your schedule or earn six figures in a month, The Seven Figure Agency Roadmap is your manual.This set of turn-by-turn directions to building a digital agency teaches: * How Josh went from virtually bankrupt to running a hypergrowth agency that made the Inc 5000 list of fastest growing companies in the Untied States 4 years in a row * How to build the team that will manage the day-to-day operations * How top agency owners grow to seven figures within a year * How to add $5,000 in monthly recurring revenue to your agency every single month * How to rapidly establish authority in any niche, so clients ask to work with you When you purchase the book you get access to a workbook that help you put the ideas into action: * Multiple case studies & long form interviews with members of Seven Figure Agency Coaching who have grown their revenue to seven figures, hired teams to replace themselves, or sold their agencies for a nice profit * Josh's templates you can copy for setting goals, designing your marketing, and tracking performance * How the Seven Figure Agency principles create a life shaped to your goals
Download or read book Rich in Mind Rich in Pocket written by Annastasia Nze and published by Independently Published. This book was released on 2024-01-27 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: You can start from where you are right now to a level where nothing else can stop you. This few paged book contains in it everything you need to know on how to make it big not just in business but life in it's entirety. I poured out my heart in this book because I know it'll pass a message to anyone reading it. Digest every part of this book. Do not skip anything. If the techniques written in this book don't work for you, kindly ask for a refund. I am Nze Annastasia Chikodi, a medical doctor and a digital marketing expert. I am popularly known as d_affiliate doc on Twitter. You are probably wondering how I'm combining the both. Don't worry, in the course of reading this book you'd know. My journey as a digital marketer has been an amazing one. I major on Affiliate marketing but this book goes beyond Affiliate marketing. It talks about how to start your online business and how to sell anything to anybody crazily. I have trained and still train hundreds of people on the online space and I'm proud to say that they are doing amazingly well. Most of them are earning in 7 figures. Get this book Now to unlock your doors of financial intelligence.
Download or read book Dynamic Digital Marketing written by Dawn McGruer and published by John Wiley & Sons. This book was released on 2020-01-21 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: 8 powerful ways to market your business online to consistently generate an abundance of leads that convert into profitable customers. Dynamic Digital Marketing teaches any business or individual how to increase online visibility and presence, attract their target audience, generate leads, and convert them into profitable customers. Author Dawn McGruer is an expert at making businesses and brands shine online. She is passionate about helping entrepreneurs and businesses maximise their digital marketing profits by developing digital skills which scale and grow their businesses and accelerate their success. Most entrepreneurs and businesses fully understand the importance of digital marketing, yet many do not know where to start or, worse, continue to spend time, money, and effort on strategies that fail to provide the best results for their investment. To remedy this situation, Dawn developed her multi-award-winning digital marketing framework, Dynamic Digital Marketing Model. Offering step-by-step guidance, this book shows you how to use this model to market your business online whilst transforming yourself into a proficient digital marketer. This must-read book will help you: Gain invaluable insights on what works – and what doesn’t – based on the author’s 20 years’ experience in digital marketing Avoid pitfalls and missteps by implementing the same proven success strategies used by key influencers Harness the power of search engine optimisation (SEO), social media, content marketing, online video, and more Amplify your brand, cultivate customers, and increase profits Incorporate e-mail marketing, customer analytics, strategic web design, and influencer partnerships in your overall digital marketing strategy Dynamic Digital Marketing: Master the world of online and social media marketing to grow your business is an indispensable resource for business leaders, business owners, marketing and sales professionals, digital strategists and consultants, entrepreneurs, and students in business and marketing programmes.
Download or read book Digital Marketing for Entrepreneurs written by Bruce May and published by Lulu.com. This book was released on with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Digital Marketing written by Yoram (Jerry) Wind and published by John Wiley & Sons. This book was released on 2002-02-28 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Digital Marketing" ist der Auftakt zu einer neuen Buchreihe von Whartons berühmtem 'SEI Centre for Advanced Studies in Management' unter der Leitung von Professor Jerry Wind. Dieser Band konzentriert sich auf Marketingstrategien, Methoden und Fälle im internationalen E-Business. Mit Beiträgen von international führenden Experten amerikanischer Top-Business Schools, wie z.B. Wharton, der Universitäten von Texas und Columbia, der Harvard Universität, der Northwestern Universität, der Universitäten von Michigan und Duke sowie des Massachusetts Institute of Technology (MIT). Darüber hinaus gibt es auch ausgewählte Aufsätze von internationalen Experten aus Wissenschaft und Praxis. Profitieren auch Sie von den besten globalen Ideen und den neuesten Erkenntnissen im digitalen Marketing.
Download or read book The Digital Marketer written by Larry Weber and published by John Wiley & Sons. This book was released on 2014-04-14 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Big data. Digital loyalty programs. Predictive analytics. Contextualized content. Are you ready? These are just a few of the newest trends in digital marketing that are part of our everyday world. In The Digital Marketer: Ten New Skills You Must Learn to Stay Relevant and Customer-Centric, digital marketing guru Larry Weber and business writer and consultant Lisa Leslie Henderson explain the latest digital tools and trends used in today's marketing initiatives. The Digital Marketer explains: The ins and outs of this brave new world of digital marketing The specific techniques needed to achieve high customer engagement The modern innovations that help you outperform the competition The best targeting and positioning practices for today's digital era How customer insights derived from big and small data and analytics, combined with software, design, and creativity can create the customer experience differential With the authors' decades of combined experience filling its pages, The Digital Marketer gives every marketer the tools they need to reinvent their marketing function and business practices. It helps businesses learn to adapt to a customer-centric era and teaches specific techniques for engaging customers effectively through technology. The book is an essential read for businesses of all sizes wanting to learn how to engage with customers in meaningful, profitable, and mutually beneficial ways.
Download or read book Becoming a Digital Baller the Playbook Everything You Need to Know to Get Started in Excel in Digital Marketing written by Connor Ray Wright and published by . This book was released on 2019-03-18 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Marketing is NOT just Facebook ads or funnels, those are just pieces. Digital Marketing if done right is building finding compete strangers and turning them into happy customers through building relationships. If you are interested in learning the fundamentals of each piece of digital marketing (Social media, Ads, Funnels, Websites, SMS, Email and more) then this is the book for you. This book was written for anyone who is: - Entrepreneurs who have mainly worked off referrals or "Hustling" - Trying to build a business their own or someone else through digital marketing and has had little to no success. - New to Digital Marketing or only has experience in a few areas of Digital Marketing. This book contains the foundation of digital marketing that I have used to generate millions of dollars through digital marketing solutions. From Facebook ads to Email to SMS Marketing and everything in between in almost every industry such as Brick and Morter, E-Commerce, Informational, Service, Software, and subscription. By the end of this book you'll know: - The digital marketing fundamentals that every "GURU" strategies are built off of that they won't share with you... (unless you pay thousands of dollars for their course) - The complete guild to the universal dating strategy that you can use no matter what kind of business you are.- The most important skill every digital marketer needs (F.I.O.) - The fundamentals of every piece of digital marketing- How to use social media to drive sales - Create a clear road map for your entire digital marketing strategy - Teach you the fundamentals of successful websites and landing pages to actually convert "When I was first starting my business, Connor gave me the exact advice I needed. Since then, I've gone from making less than $10K per year to over $100K per month! I'm so grateful to Connor for putting me on the right path." -Andrew George (CEO of MCAT Self Prep) "If you're not one for wasting time guessing what to do, Connor Wright's book is what you'll wish you had started with before trying to decipher the other "guru" books you hoped had the answers, but royally let you down. Finally, a resource that cuts through the soapbox rhetoric and digs straight into what works the first time for the best results.' - Sean Ennis (Beginning Marketer) "Connor has been invaluable to me as the co-owner of a new startup. He explains things in a clear and concise manner. He makes it really easy to follow the steps and be successful. Without his help I would still be in the social media Dark Ages." - Danny Jacobson (CEO of The League)
Download or read book Advanced Digital Marketing Strategies in a Data Driven Era written by Saura, Jose Ramon and published by IGI Global. This book was released on 2021-06-25 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the last decade, the use of data sciences in the digital marketing environment has increased. Digital marketing has transformed how companies communicate with their customers around the world. The increase in the use of social networks and how users communicate with companies on the internet has given rise to new business models based on the bidirectionality of communication between companies and internet users. Digital marketing, new business models, data-driven approaches, online advertising campaigns, and other digital strategies have gathered user opinions and comments through this new online channel. In this way, companies are beginning to see the digital ecosystem as not only the present but also the future. However, despite these advances, relevant evidence on the measures to improve the management of data sciences in digital marketing remains scarce. Advanced Digital Marketing Strategies in a Data-Driven Era contains high-quality research that presents a holistic overview of the main applications of data sciences to digital marketing and generates insights related to the creation of innovative data mining and knowledge discovery techniques applied to traditional and digital marketing strategies. The book analyzes how companies are adopting these new data-driven methods and how these strategies influence digital marketing. Discussing topics such as digital strategies, social media marketing, big data, marketing analytics, and data sciences, this book is essential for marketers, digital marketers, advertisers, brand managers, managers, executives, social media analysts, IT specialists, data scientists, students, researchers, and academicians in the field.
Download or read book Digital Marketing Accelerated A Marketer s Guide To Success written by Dack Douglas and published by Icon Publications Limited. This book was released on 2023-07-01 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's rapidly evolving digital landscape, mastering the art of digital marketing is essential for businesses to thrive. This book, "Digital Marketing Accelerated: A Marketer's Guide To Success," serves as your comprehensive guide to navigate the intricacies of the digital realm, unlocking the potential to reach and engage your target audience like never before. Packed with practical strategies, real-world examples, and expert insights, this book will empower you to become a digital marketing maestro.
Download or read book Content Accelerator written by Christy Edgar and published by . This book was released on 2018-12-24 with total page 47 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cold Calling. Door Knocking. Endless (and expensive) mailing lists. Lead gen that doesn't generate real leads. There is a better way. A real, robust content marketing plan can help you create a business that is constantly bringing you new leads and new clients. Clients who come to you ready to work with you, because you have already proven your expertise. lnman's Marketing Mastermind, Christy Murdock Edgar, creates and manages content for sales and financial professionals and real estate brokerages throughout North America. Internationally renowned author, speaker, and nationally syndicated radio host Abhi Golhar is a world-class expert in creating and promoting content for investors and affiliated professionals. Together, they're here to help you create a plan that's multi-faceted, effective, and sustainable. Whether you love to write and design or have no idea where to start, you'll find the insight and help you need to create a content marketing plan that works for you, your schedule, your budget, and your communication style. Want to create even more leverage? We also bring you insight on connecting with media outlets to bring your expertise to an even wider audience. Learn to market yourself to journalists and reach out to them directly in order to be featured in local, regional, and even national publications. No time to do it all yourself? We've got the solution for you, with advice on outsourcing and content management that lets you create and re-purpose content without missing a beat in running your business. Stop chasing cold leads and selling yourself. Create a multi-platform approach that draws warm leads to you and gets them excited to meet you before that first appointment. Find out what a difference Content Accelerator can make in generating business and raising your profile.
