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Book The Deviant s Advantage

Download or read book The Deviant s Advantage written by Ryan Mathews and published by Crown Business. This book was released on 2002-09-10 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don’t consider yourself deviant? Well, that just may be a career breaker. Odds are the idea or product that will transform your business or industry tomorrow is out there right now, hiding in the shadows of the Fringe, raw, messy, untamed, and just waiting to be exploited. Trapping, taming, and marketing it is the key to burying your competition and staying ahead of your market. Deviance is nothing more than a marked separation from the norm and is the source of innovation, the kind of breakthrough thinking that creates new markets and tumbles traditional ones. Positive deviation is an inexhaustible font of new ideas, products, and services. It’s the source of all creative thinking and dynamic new market development and ultimately the basis of all incremental profit. The Deviant’s Advantage describes how deviance proceeds along a traceable trajectory from the Fringe, where it originates but has zero commercial potential; to the Edge, where word of mouth creates a limited audience; to the Realm of the Cool, where the buzz and market momentum really start to build; to the Next Big Thing, where demand is honed and intensifies; finally landing at Social Convention, the heart of the mass market. Ryan Mathews and Watts Wacker, two of America’s most respected futurists, trace the “Path of the Devox” (the voice, spirit, or incarnation of deviant ideas, products, and individuals), using it as a way to explain how and why: * Christian fundamentalism morphed from college Bible studies to Republican party king-making * Reebok cares more about what’s on the feet of kids in Detroit and Philadelphia than what the so-hip-it-hurts set is wearing in New York or on Rodeo Drive * Napster exploded from an idea germinating inside a sixteen-year-old to a movement with 60 million subscribers that very nearly destroyed the music industry * Hugh Hefner went from America’s most public pornographer to a cultural icon with decidedly Puritan sensibilities Mathews and Wacker also look at what happens to formerly deviant products and ideas after they are replaced by the next wave from the Fringe—how they morph into Cliché (where their commercial potential may actually increase), become Icons or even Archetypes, or fade into Oblivion, and how you can profitably manage even a fading concept. Looking for the next big idea for your business? Then it’s past time to quit staring at the Social Convention for inspiration and start scouring the Fringes of society. Tomorrow’s breakthrough concept is lurking out there right now, in the mind of a deviant individual. Your choice is simple: find it and exploit it, or be buried by those who do. From the Hardcover edition.

Book The Deviants

    Book Details:
  • Author : Eve Mountain-Greenslate
  • Publisher : Xlibris Corporation
  • Release : 2015-09-30
  • ISBN : 1514412896
  • Pages : 138 pages

Download or read book The Deviants written by Eve Mountain-Greenslate and published by Xlibris Corporation. This book was released on 2015-09-30 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Having survived the fires of a tyrannical government, a young woman rises against those that took her family away from her. Gathering friends along the way, this helter-skelter crew become the most wanted criminals of the new world: the Deviants, led by one woman, Pyro. Taking on the title of “deviant” was signing your own death warrant, but what Pyro never expected was that sentence being carried out by one of her own.

Book The Deviant Mystique

Download or read book The Deviant Mystique written by Scott Grills and published by Bloomsbury Publishing USA. This book was released on 2003-02-28 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adopting a symbolic interactionist perspective and building extensively on the ethnographic research tradition, this book analyzes the mystique that often accompanies deviance by examining deviance as an ongoing feature of community life. Because deviance is approached in nonprescriptive ways, as a product of community interchange, the emphasis here is on the ways in which deviance is defined, engaged, and regulated. It is examined as the product of human association, as something that is generated by people as they interact with one another, assume viewpoints and initiatives, and try to influence and resist one another within the context of community life. Prus and Grills do not attempt to address various deviant behaviors; instead, they provide readers with a glimpse into how deviance is formulated, practiced, viewed, and treated. Who defines deviance? Why? What are the effects of deviance on others? How do subcultures form? These and other questions are answered in this unique approach to the study of deviance. Providing a conceptually coherent framework for approaching the study of deviance as an ongoing feature of the human community, the authors pay special attention to the many theaters of operation in which people come together and engage one another with respect to morality and deviance. Recognizing that audience definitions of deviance are pivotal to community notions of reality and actual interaction, consideration is given to the interrelated processes of defining deviance, identifying deviants, regulating deviance informally and formally, and experiencing treatment and disinvolvement. This thoughtful consideration serves to shed new light on the mystique that has been created around ideas about deviance.

Book Using Trends and Scenarios as Tools for Strategy Development

Download or read book Using Trends and Scenarios as Tools for Strategy Development written by Ulf Pillkahn and published by John Wiley & Sons. This book was released on 2008-07-14 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is my enterprise really prepared for future business? What can I do to become more competitive? Ulf Pillkahn's book is directed at all of those seeking answers to these questions: executives in strategic positions, business analysts, consultants, trend scouts, marketing and product managers and research engineers. The book presents the two most powerful tools for future planning: environmental analysis, based on the use of trends, as well as the development of visions of the future through the use of scenarios. While scenarios are generally regarded as a classical management tool, it is expected that the importance of trends will gain tremendously in the coming years. Pillkahn demonstrates how to build robust strategies by aligning the results of environmental and enterprise scenarios, thereby offering entirely new insights. "Using Trends and Scenarios as Tools for Strategy Development" convincingly illustrates why efficient observation of the environment of an enterprise is an absolutely essential factor for strategy development, and why strategy development only works if it is institutionalized as a permanent enterprise process. It also addresses the issue of what information is needed to keep both processes running. The book further describes how trends can be categorized, and offers advice on how to glean the essential information from the vast variety of trends. Information is provided on how scenarios are used as a holistic instrument for creating visions and pictures of the future, and how the results of trend research and scenario techniques find their way into entrepreneurial strategy development. An optimized strategy development process is also outlined. Practical examples and real-life pictures of the future round off Pillkahn's insightful discussion of future business planning.

Book Keep It Together

    Book Details:
  • Author : Rich Deakin
  • Publisher : SCB Distributors
  • Release : 2012-10-01
  • ISBN : 1900486997
  • Pages : 282 pages

Download or read book Keep It Together written by Rich Deakin and published by SCB Distributors. This book was released on 2012-10-01 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the remarkable story of London’s communal bands of the 1960s and 1970s, from the perspective of two of its most crucial exponents. Fuelled by amphetamine psychosis, the DEVIANTS and PINK FAIRIES were bands of the people, gate crashing festivals and playing for free on a flatbed truck, and on some days sharing a bill with Led Zeppelin and the Grateful Dead. KEEP IT TOGETHER! tells of the underground movement that was key in shaping a London that had been swinging but was quickly moving toward more brutish territory. It is a tale that includes the Pretty Things, Hawkwind, MC5, Tyrannosaurus Rex, Edgar Broughton Band, Motörhead and a host of other influential bands and pilled up geezers desperate for a revolution. Or at the very least, Top of the Pops.

Book The Handbook of Deviance

Download or read book The Handbook of Deviance written by Erich Goode and published by John Wiley & Sons. This book was released on 2015-09-25 with total page 654 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of Deviance is a definitive reference for professionals, researchers, and students that provides a comprehensive and engaging introduction to the sociology of deviance. Composed of over 30 essays written by an international array of scholars and meticulously edited by one of the best known authorities on the study of deviance Features chapters on cutting-edge topics, such as terrorism and environmental degradation as forms of deviance Each chapter includes a critical review of what is known about the topic, the current status of the topic, and insights about the future of the topic Covers recent theoretical innovations in the field, including the distinction between positivist and constructionist perspectives on deviance, and the incorporation of physical appearance as a form of deviance

Book Encounter

    Book Details:
  • Author :
  • Publisher :
  • Release : 1963
  • ISBN :
  • Pages : 652 pages

Download or read book Encounter written by and published by . This book was released on 1963 with total page 652 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Flipped

    Book Details:
  • Author : John
  • Publisher : Agate Publishing
  • Release : 2010-04-13
  • ISBN : 1572846623
  • Pages : 147 pages

Download or read book Flipped written by John and published by Agate Publishing. This book was released on 2010-04-13 with total page 147 pages. Available in PDF, EPUB and Kindle. Book excerpt: Branding is done — in today's business and marketing world, it's all about bottom-up co-creation to ensure real marketing effectiveness and product success. Marketing expert John Winsor makes a powerful case that instead of focusing on traditional branding efforts, companies must learn to use "co-creation" tools to work from the bottom up to create new products, services, and marketing strategies in collaboration with their customers. Today, it's all about getting out in the streets and spending time with the right customers, in their worlds, to create the essential foundations for breakthrough innovation. He takes readers deep into this new kind of customer-company relationship, providing useful case studies as well as practical step-by-step methods to engage these key voices in dialogues that fuel real innovation. Readers will learn how to develop a true bottom-up co-creation strategy and hone the intuition and inspiration that drive innovation.

Book The Stars at Night

Download or read book The Stars at Night written by Anita D. Hall and published by Xlibris Corporation. This book was released on 2003-02-11 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Stars At Night colorfully portrays successfully creative personalities achieving self-awareness and spiritual insight through their dreams. Likewise, the book shows that everyone can become more creative and spiritual by tending to his or her own dreams. In this text, Anita Hall shares the techniques, attitude, and approach that she uses, as well as actual dreams of the generous personalities, such as Alan Arkin and

Book Thor

    Book Details:
  • Author : Robert Rodi
  • Publisher : Marvel Entertainment
  • Release : 2017-10-18
  • ISBN : 130250021X
  • Pages : 483 pages

Download or read book Thor written by Robert Rodi and published by Marvel Entertainment. This book was released on 2017-10-18 with total page 483 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rob Rodi and his incredible artistic collaborators present their epic take on Thor and his world - and Asgard has rarely been this astonishing! There are two sides to every story. You've heard Thor's, now it's time to hear Loki's, as Odin's least favorite son rewrites Asgardian lore from his own twisted perspective! When Odin leaves Thor in charge of Asgard, the Thunder God is assailed from all sides - with his kingdom on the brink of collapse, is Ragnarok inevitable? It's battle on a cosmic scale when Thor is caught between Ego, the Living Planet...and the odious orb's long-lost brother! And when villainess Ereshkigal fi nds a weapon capable of dissolving all reality, Thor stands alone against the entire Deviant race! COLLECTING: LOKI (2004) #1-4, THOR: FOR ASGARD #1-6, ASTONISHING THOR #1-5, THOR: THE DEVIANTS SAGA #1-5.

Book Deviant Behavior

    Book Details:
  • Author : Edward J. Clarke
  • Publisher : Macmillan
  • Release : 2007-11-06
  • ISBN : 9781429205184
  • Pages : 756 pages

Download or read book Deviant Behavior written by Edward J. Clarke and published by Macmillan. This book was released on 2007-11-06 with total page 756 pages. Available in PDF, EPUB and Kindle. Book excerpt: These readings explore the implications of deviance for both the individual and society, examining the responses of society to deviant behaviour and the reasons why certain people violate the social norm. The text probes the deviant categories; the motivations behind deviant behaviour; and the efforts of those considered deviant to shake the label.

Book Embers of Night

    Book Details:
  • Author : T. S. Lewis
  • Publisher : Meadstone Publishing
  • Release : 2021-01-29
  • ISBN : 1736485504
  • Pages : 238 pages

Download or read book Embers of Night written by T. S. Lewis and published by Meadstone Publishing. This book was released on 2021-01-29 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: T. S. Lewis's first series: Embers of Night opens with unrelenting break-neck action, earth-shattering powers, a newfound love, and evil so insurmountable, the boundaries of contemporary fantasy tremble in the wake of Red Horizon's debut. Gavin DeMaze discovers every corner of the world— is coming for him. He and his brother Ryan become immersed in a struggle between two ancient and powerful factions. As a Deviant infestation threatens humanity— it’s up to the DeMaze brothers to band together a broken legion of Paladins, to bring order and peace to both the physical and spiritual worlds. When both worlds fall to chaos, only the few have the power to survive, only the Paladins can push back the darkness. Quieter than a shadow's movement or spider's step, a sinister evil spreads. Embers of Night: Red Horizon is a ground-breaking tale that tests the limits of siblings, allies, and rivals. It promises frightening landscapes, budding romances, faceless souls, and immeasurable odds, where the stakes are higher than ever. To survive here, you’ll need more than cunning, you’ll need more than guns. Shadows move in the night, and corpses of long dead monsters rise to transcend the confines of time and biology… even bullets can’t stop them.

Book Encounter

    Book Details:
  • Author : Stephen Spender
  • Publisher :
  • Release : 1963
  • ISBN :
  • Pages : 626 pages

Download or read book Encounter written by Stephen Spender and published by . This book was released on 1963 with total page 626 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Death and Resurrection of Deviance

Download or read book The Death and Resurrection of Deviance written by M. Dellwing and published by Springer. This book was released on 2014-10-22 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are reports of the 'death of deviance' premature? This collection brings together leading international scholars to analyse uses of the 'deviance' concept to argue its vitality and show its possible utility in a variety of fields including religion, education and media narratives.

Book Deviant Behaviour

    Book Details:
  • Author : Clifton D. Bryant
  • Publisher : Taylor & Francis
  • Release : 2014-09-03
  • ISBN : 1317770536
  • Pages : 884 pages

Download or read book Deviant Behaviour written by Clifton D. Bryant and published by Taylor & Francis. This book was released on 2014-09-03 with total page 884 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive set of readings examining the full range of concerns in the field of deviant behaviour. All the selections are relatively recent and have not appeared in other anthologies.

Book Deviance

    Book Details:
  • Author : Earl Rubington
  • Publisher : Routledge
  • Release : 2015-10-30
  • ISBN : 131734880X
  • Pages : 496 pages

Download or read book Deviance written by Earl Rubington and published by Routledge. This book was released on 2015-10-30 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: This highly successful reader presents the interactionist approach to the study of deviance, examining deviance as a phenomenon that is constituted through social interpretations and the reactions of persons caught up in this social process. This book focuses on issues such as how individuals interpret and label people, how people relate to one another based on these interpretations, and the consequences of these social processes. This perspective helps students understand both social process in general and the sociology of deviance in particular.

Book What we learn and when we learn it  sensitive periods in development

Download or read book What we learn and when we learn it sensitive periods in development written by Etienne De Villers-Sidani and published by Frontiers E-books. This book was released on 2014-11-21 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: The impact of training or experience is not the same at all points in development. Children who receive music lessons, or learn a second language before age 7-8 are more proficient as adults. Early exposure to drugs or trauma makes people more likely to become addicted or depressed later life. Rat pups exposed to specific frequencies from 9-13 days post-partum show expanded cortical representations of these frequencies. Young birds must hear and copy their native song within 1-2 months of birth or they may never learn it at all. These are examples of sensitive periods: developmental windows where maturation and specific experience interact to produce differential long-term effects on the brain and behavior. While still controversial, evidence for the existence of sensitive periods has grown, as has our understanding of the underlying mechanisms of brain plasticity. Behavioral evidence from studies of language, psychopathology or vision in humans has been complemented by evidence elucidating molecular, gene and hormonal mechanisms in animals. It has been proposed that sensitive periods can be both opened and closed by specific experience, and that there are multiple, overlapping sensitive periods that occur through-out development as functions come on line. It is also likely that experience-dependent behavioral or brain plasticity accrued during one sensitive period can serve as a scaffold on which later experience and plasticity can build. Based on current knowledge, there are a number of broad questions and challenges to be addressed in this domain, these include: generating new information about the neurobiological mediators of structural and functional changes; proposing models of brain development that will better predict when sensitive periods should occur and what functions are implicated; investigation of the interaction between experience during a sensitive period and pre-existing individual differences; and the relationship between experience during a sensitive period and on-going experience. The goal of this Research Topic is to bring together scientists in different fields whose work addresses these issues, including animal and human developmental neuroscience, language and cognitive development, education, developmental psychopathology and sensory neuroscience.