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Book The Culture and Marketing of Tea

Download or read book The Culture and Marketing of Tea written by C. R. Harler and published by . This book was released on 1958 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Culture And Marketing Of Tea

    Book Details:
  • Author : C R Harler
  • Publisher : Hassell Street Press
  • Release : 2021-09-09
  • ISBN : 9781014093936
  • Pages : 430 pages

Download or read book The Culture And Marketing Of Tea written by C R Harler and published by Hassell Street Press. This book was released on 2021-09-09 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work has been selected by scholars as being culturally important and is part of the knowledge base of civilization as we know it. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. To ensure a quality reading experience, this work has been proofread and republished using a format that seamlessly blends the original graphical elements with text in an easy-to-read typeface. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.

Book The culture and marketing of tea  by c r  harler

Download or read book The culture and marketing of tea by c r harler written by C. r Harler and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Culture and Marketing of Tea

Download or read book The Culture and Marketing of Tea written by Campbell R. Harler and published by . This book was released on 1956 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Culture and Marketing of Tea     Third Edition   With Plates

Download or read book The Culture and Marketing of Tea Third Edition With Plates written by Campbell Ronald HARLER and published by . This book was released on 1964 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Culture and Marketing of Tea     Second Edition

Download or read book The Culture and Marketing of Tea Second Edition written by Campbell Ronald HARLER and published by . This book was released on 1956 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Cultivating Femininity

    Book Details:
  • Author : Rebecca Corbett
  • Publisher : University of Hawaii Press
  • Release : 2018-03-31
  • ISBN : 082487840X
  • Pages : 205 pages

Download or read book Cultivating Femininity written by Rebecca Corbett and published by University of Hawaii Press. This book was released on 2018-03-31 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: The overwhelming majority of tea practitioners in contemporary Japan are women, but there has been little discussion on their historical role in tea culture (chanoyu). In Cultivating Femininity, Rebecca Corbett writes women back into this history and shows how tea practice for women was understood, articulated, and promoted in the Edo (1603–1868) and Meiji (1868–1912) periods. Viewing chanoyu from the lens of feminist and gender theory, she sheds new light on tea’s undeniable influence on the formation of modern understandings of femininity in Japan. Corbett overturns the iemoto tea school’s carefully constructed orthodox narrative by employing underused primary sources and closely examining existing tea histories. She incorporates Pierre Bourdieu’s theories of social and cultural capital and Norbert Elias’s “civilizing process” to explore the economic and social incentives for women taking part in chanoyu. Although the iemoto system sought to increase its control over every aspect of tea, including book production, eighteenth- and nineteenth-century popular texts aimed specifically at women evidence the spread of tea culture beyond parameters set by the schools. The expansion of chanoyu to new social groups cascaded from commoner men to elite then commoner women. Shifting the focus away from male tea masters complicates the history of tea in Japan and shows how women of different social backgrounds worked within and without traditionally accepted paradigms of tea practice. The direct socioeconomic impact of the spread of tea is ultimately revealed in subsequent advances in women’s labor opportunities and an increase in female social mobility. Through their participation in chanoyu, commoner women were able to blur and lessen the status gap between themselves and women of aristocratic and samurai status. Cultivating Femininity offers a new perspective on the prevalence of tea practice among women in modern Japan. It presents a fresh, much-needed approach, one that will be appreciated by students and scholars of Japanese history, gender, and culture, as well as by tea practitioners. An electronic version of this book is freely available thanks to the support of libraries working with Knowledge Unlatched, a collaborative initiative designed to make high-quality books open access for the public good. The open-access version of this book is licensed under Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0), which means that the work may be freely downloaded and shared for non-commercial purposes, provided credit is given to the author. Derivative works and commercial uses require permission from the publisher.

Book Tea

    Tea

    Book Details:
  • Author : M. J. Mulky
  • Publisher :
  • Release : 1993
  • ISBN :
  • Pages : 220 pages

Download or read book Tea written by M. J. Mulky and published by . This book was released on 1993 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: Symposium papers.

Book Green Tea

    Book Details:
  • Author : Nadine Taylor
  • Publisher : Kensington Books
  • Release : 1998
  • ISBN : 9781575662435
  • Pages : 196 pages

Download or read book Green Tea written by Nadine Taylor and published by Kensington Books. This book was released on 1998 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Including more than one dozen recipes for drinks and desserts, a guide to the healing properties of green tea describes how it acts as a stronger antioxidant than certain vitamins, inhibits blood clots better than aspirin, and more. Original.

Book A Thirst for Empire

    Book Details:
  • Author : Erika Rappaport
  • Publisher : Princeton University Press
  • Release : 2019-03-05
  • ISBN : 0691192707
  • Pages : 568 pages

Download or read book A Thirst for Empire written by Erika Rappaport and published by Princeton University Press. This book was released on 2019-03-05 with total page 568 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Tea has been one of the most popular commodities in the world. Over centuries, profits from its growth and sales funded wars and fueled colonization, and its cultivation brought about massive changes--in land use, labor systems, market practices, and social hierarchies--the effects of which are with us even today. A Thirst for Empire takes a vast and in-depth historical look at how men and women--through the tea industry in Europe, Asia, North America, and Africa--transformed global tastes and habits and in the process created our modern consumer society. As Erika Rappaport shows, between the seventeenth and twentieth centuries the boundaries of the tea industry and the British Empire overlapped but were never identical, and she highlights the economic, political, and cultural forces that enabled the British Empire to dominate--but never entirely control--the worldwide production, trade, and consumption of tea. Rappaport delves into how Europeans adopted, appropriated, and altered Chinese tea culture to build a widespread demand for tea in Britain and other global markets and a plantation-based economy in South Asia and Africa. Tea was among the earliest colonial industries in which merchants, planters, promoters, and retailers used imperial resources to pay for global advertising and political lobbying. The commercial model that tea inspired still exists and is vital for understanding how politics and publicity influence the international economy ..."--Jacket.

Book A Thirst for Empire

    Book Details:
  • Author : Erika Diane Rappaport
  • Publisher : Princeton University Press
  • Release : 2017
  • ISBN : 0691167117
  • Pages : 568 pages

Download or read book A Thirst for Empire written by Erika Diane Rappaport and published by Princeton University Press. This book was released on 2017 with total page 568 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction: A soldiers' tea party in Surrey -- Part I. Anxious relations -- "A China drink approved by all physicians" : setting the early modern tea table -- The temperance tea table : making a sober consumer culture in the nineteenth century -- "A little opium, sweet words, and cheap guns" : planting a global industry in Assam -- Packaging China : advertising food safety in a global marketplace -- Part II. Imperial tastes -- Industry and empire : manufacturing imperial tastes in Victorian Britain -- The planter abroad : building foreign markets in the fin-de-siecle -- "Every kitchen an empire kitchen": the politics of imperial consumerism -- "Tea revives the world" : selling vitality during the Depression -- "Hot drinks means much in the jungle" : tea in the service of war -- Part III. Aftertastes -- Leftovers? : an imperial industry at the end of empire -- "Join the tea set" : youth, modernity, and the legacies of empire during the swinging sixties

Book Puer Tea

    Book Details:
  • Author : Jinghong Zhang
  • Publisher : University of Washington Press
  • Release : 2013-12-01
  • ISBN : 0295804874
  • Pages : 264 pages

Download or read book Puer Tea written by Jinghong Zhang and published by University of Washington Press. This book was released on 2013-12-01 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Puer tea has been grown for centuries in the “Six Great Tea Mountains” of Yunnan Province, and in imperial China it was a prized commodity, traded to Tibet by horse or mule caravan via the so-called Tea Horse Road and presented as tribute to the emperor in Beijing. In the 1990s, as the tea’s noble lineage and unique process of aging and fermentation were rediscovered, it achieved cult status both in China and internationally. The tea became a favorite among urban connoisseurs who analyzed it in language comparable to that used in wine appreciation and paid skyrocketing prices. In 2007, however, local events and the international economic crisis caused the Puer market to collapse. Puer Tea traces the rise, climax, and crash of this phenomenon. With ethnographic attention to the spaces in which Puer tea is harvested, processed, traded, and consumed, anthropologist Jinghong Zhang constructs a vivid account of the transformation of a cottage handicraft into a major industry—with predictable risks and unexpected consequences. Watch the associated videos at https://archive.org/details/PUERTEADVD1.

Book Caffeine

    Book Details:
  • Author : Gene A. Spiller
  • Publisher : CRC Press
  • Release : 2019-04-23
  • ISBN : 9781420050134
  • Pages : 392 pages

Download or read book Caffeine written by Gene A. Spiller and published by CRC Press. This book was released on 2019-04-23 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: Caffeine-found in tea, coffee, mate, cola beverages, cocoa, and chocolate products-is an integral part of the diet of many people. Caffeine answers questions for a broad range of readers interested in the effects beverages and foods containing this dietary methylxanthine have on human health, nutrition, and physiological functioning. The composition, processing, consumption, health effects, and epidemiological correlations of caffeine are examined in detail. It is often said that too much caffeine is "bad for you." How much is too much? Get the facts on consumption of caffeine-containing products with this authoritative text. Chapters 1 and 2 offer an introductory, concise overview of the chemistry and analysis of methylxanthines. In Chapters 3 through 8, each natural product-tea, coffee, mate, and cocoa and chocolate products-is described in terms of botany, cultivation, processing, composition, and consumption patterns. Consumption of caffeine is also examined in detail in Chapter 9. Chapter 10 provides an easy-to-read overview of the basic physiology and biochemistry of caffeine. The ergogenic, cognitive, and emotional effects of caffeine are discussed in Chapters 11 and 12. Chapters 13 through 16 deal with specific health effects-serum cholesterol, cancer and fibrocystic breast disease, calcium and bone health, and human reproduction. For physicians, nutritionists, other health professionals, food scientists, and everyone interested in the effects of caffeine on the human body, Caffeine is a convenient, single-source reference.

Book The Life of Tea

    Book Details:
  • Author : Michael Freeman
  • Publisher : Mitchell Beazley
  • Release : 2018-08-30
  • ISBN : 178472551X
  • Pages : 256 pages

Download or read book The Life of Tea written by Michael Freeman and published by Mitchell Beazley. This book was released on 2018-08-30 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of Fortnum & Mason Food and Drink Awards Drink Book Award 2019 Shortlisted for the André Simon Drinks Book of the Year Award 'Masterfully written, beautifully photographed' Nigel Slater This journey to the world's finest teas, captured in extraordinary photography, brings alive the aroma, taste and texture of this drink in all its many nuances, and will give connoisseurs and casual readers alike a much deeper understanding of how great tea is created. Includes sections on botany, cultivation, processing methods and the impact tea has had, and continues to have, on culture. The Life of Tea also follows Michael and Timothy's travels in China, Japan, India and Sri Lanka, featuring the producers of some of the world's finest teas and the characteristics that make these teas so sought after. This book is the ultimate guide for tea enthusiasts, following the journey from plantation to pot.

Book Empire of Tea

    Book Details:
  • Author : Markman Ellis
  • Publisher : Reaktion Books
  • Release : 2015-06-15
  • ISBN : 1780234643
  • Pages : 328 pages

Download or read book Empire of Tea written by Markman Ellis and published by Reaktion Books. This book was released on 2015-06-15 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although tea had been known and consumed in China and Japan for centuries, it was only in the seventeenth century that Londoners first began drinking it. Over the next two hundred years, its stimulating properties seduced all of British society, as tea found its way into cottages and castles alike. One of the first truly global commodities and now the world’s most popular drink, tea has also, today, come to epitomize British culture and identity. This impressively detailed book offers a rich cultural history of tea, from its ancient origins in China to its spread around the world. The authors recount tea’s arrival in London and follow its increasing salability and import via the East India Company throughout the eighteenth century, inaugurating the first regular exchange—both commercial and cultural—between China and Britain. They look at European scientists’ struggles to understand tea’s history and medicinal properties, and they recount the ways its delicate flavor and exotic preparation have enchanted poets and artists. Exploring everything from its everyday use in social settings to the political and economic controversies it has stirred—such as the Boston Tea Party and the First Opium War—they offer a multilayered look at what was ultimately an imperial industry, a collusion—and often clash—between the world’s greatest powers over control of a simple beverage that has become an enduring pastime.

Book Indian Tea

    Book Details:
  • Author : Claud Bald
  • Publisher :
  • Release : 1922
  • ISBN :
  • Pages : 474 pages

Download or read book Indian Tea written by Claud Bald and published by . This book was released on 1922 with total page 474 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Tea and Tourism

Download or read book Tea and Tourism written by Lee Jolliffe and published by Channel View Publications. This book was released on 2007-01-23 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: The global production, marketing and consumption of tea present a resource for tea-related tourism. Tea and Tourism: Tourists, Traditions and Transformations profiles tea cultures and examines the social, political and developmental contexts of using related traditions for touristic purposes. This volume views tourism related to tea from differing disciplinary perspectives, and from marketing, planning, entrepreneurial and developmental viewpoints. The book examines the transformation of indigenous and imported tea traditions into experiences for tourists. Profiling these tea experiences from around the world including the United Kingdom; Sri Lanka; India; China; Taiwan; Kenya and Canada the volume reveals the ways in which tea’s heritage is adapted for tourism consumption. This is the first definitive work on tea tourism. Global tea tourism trends are identified, while case examples provide fresh perspectives on the ongoing transformation of tea for tourism purposes.