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Book Style Guide for Business Writing

Download or read book Style Guide for Business Writing written by and published by Walter de Gruyter GmbH & Co KG. This book was released on 2018-04-09 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: Style guides come in many shapes and sizes, usually focused toward scientific or academic use only. However, business writing is a space occupied by many individuals that has not been given the attention it deserves. The Style Guide for Business Writing, Second Edition, is designed specifically to assist business writers in both the public and private sector, including those publishing with English as a second language; authors of academic papers; business book authors; financial journalists; and writers of reports, proposals or even just e-mail and memoranda. This book provides a comprehensive guide to clear and precise writing that will help develop basic communication skills for the beginner, and refresh the basics for the experienced business writer. Major topics are arranged alphabetically and the cross references and index enable quick and easy access to information. Michael C. Thomsett is a market expert, author, speaker, and coach. His many books include Stock Market Math, Candlestick Charting, The Mathematics of Options, and A Technical Approach to Trend Analysis.

Book Rhetorical Grammar

Download or read book Rhetorical Grammar written by Martha Kolln and published by Longman Publishing Group. This book was released on 2003 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rhetorical Grammar encourages writers to recognize and use the structural and stylistic choices available to them and to understand the rhetorical effects those choices can have on their readers. Rhetorical Grammar is a writer's grammar - a text that presents grammar as a rhetorical tool, avoiding the do's and don'ts so long associated with the study of grammar. It reveals to student writers the system of grammar that they know subconsciously and encourages them to use that knowledge to understand their choices as writers and the effects of those choices on their readers. Besides providing key strategies for revision, Rhetorical Grammar presents systematic discussions of reader expectation, sentence rhythm and cohesion, subordination and coordination, punctuation, modifiers, diction, and other principles. Studying grammar from this rhetorical point of view defines the study of language as an intellectual exercise designed to open up students' minds to the versatility, beauty, and possibilities of language.

Book The Art of Rhetoric

    Book Details:
  • Author : Aristotle
  • Publisher : Arcturus Publishing
  • Release : 2020-10-16
  • ISBN : 1398805815
  • Pages : 293 pages

Download or read book The Art of Rhetoric written by Aristotle and published by Arcturus Publishing. This book was released on 2020-10-16 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Moral character, so to say, constitutes the most effective means of proof.' In ancient Greece, rhetoric was at the centre of public life. Many writers attempted to provide manuals to help improve debating skills, but it was not until Aristotle produced The Art of Rhetoric in the 4th century bc that the subject had a true masterpiece. As he considered the role of emotion, reason, and morality in speech, Aristotle created essential guidelines for argument and prose style that would influence writers for more than two millennia. Brilliantly explained and carefully reasoned, The Art of Rhetoric remains as relevant today as it was in the assemblies of ancient Athens.

Book Writing in the Business Professions

Download or read book Writing in the Business Professions written by Myra Kogen and published by . This book was released on 1989 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: Assessing the current state of writing instruction for the business world as well as promising developments of theory and practice in this expanding field, this book contains 14 articles by nationally known leaders in this teaching specialty. The first section of the book, looking at the writing process as it applies to professional writing, consists of: (1) "Rhetorical Problem Solving: Cognition and Professional Writing" (L. Flower); (2) "Arranging Business Prose" (J. Selzer); (3) "What Classical Rhetoric Has to Offer the Teacher and the Student of Business and Professional Writing" (E. Corbett); and (4) "Interactive Writing on the Job: Definitions and Implications of 'Collaboration'" (B. Couture and J. Rymer). Articles in the second section discuss writing as practiced in corporations, government, the law, and academia: (5) "Writing in Organizations" (J. Redish); (6) "Understanding the Writing Context in Organizations" (L. Driskill); (7) "The State of Legal Writing: 'Res Ipsa Loquitur'" (G. Gopen); and (8) "Writing by Academic Professionals" (D. Dietrich). The third section, on teaching professional writing, contains the following articles: (9) "Use of the Case Method in Teaching Business Communication" (J. DiGaetani); (10) "Building Ethos: Field Research in a Business Communication Course" (D. Lauerman); (11) "A Critique of the Rhetorical and Organizational World of Business Communications Texts" (B. Gallagher); and (12) "The Teaching and Practice of 'Professional Writing'" (C. Knoblauch). Articles in the final section survey professional writing programs: (13) "What's Going On in Business and Management Communication Courses" (M. Munter); and (14) "The Professional Writing Program and the English Department" (J. Brereton). (SR)

Book Business Communication  Rhetorical Situations

Download or read book Business Communication Rhetorical Situations written by Heather Graves and published by Broadview Press. This book was released on 2021-03-25 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business and professional communication takes place in a dynamic, ever-changing environment. How can we best help students prepare to communicate in such a challenging environment? The pedagogies of the twentieth century—lectures, quizzes, and exams—have not kept up to these new demands for student engagement. Business Communication: Rhetorical Situations supports more interactive and collaborative pedagogies to motivate students. Each chapter has two or three cases that challenge students to apply the business communication concepts they are learning to a specific set of circumstances. These cases are drawn from real-life communication situations and invite students to think through a communication situation and take action. After each case, challenges and exercises provide more opportunities for students to analyze and reflect on business documents and practice the skills discussed in the case themselves. Throughout, rhetorical concepts such as audience, genre, and purpose are central and collaboration and creativity are encouraged.

Book The Writer s Style

Download or read book The Writer s Style written by Paul Butler and published by University Press of Colorado. This book was released on 2018-12-21 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed to help all writers learn to use style as a rhetorical tool, taking into account audience, purpose, context, and occasion, The Writer’s Style is not only a style guide for a new generation but a new generation of style guide. The book helps writers learn new strategies inductively, by looking at firsthand examples of how they operate rhetorically, as well as deductively, through careful explanations in the text. The work focuses on invention, allowing writers to develop their own style as they analyze writing from varied genres. In a departure from the deficiency model associated with other commonly used style guides, author Paul Butler encourages writers to see style as a malleable device to use for their own purposes rather than a domain of rules or privilege. He encourages writing instructors to present style as a practical, accessible, and rhetorical tool, working with models that connect to a broad range of writing situations—including traditional texts like essays, newspaper articles, and creative nonfiction as well as digital texts in the form of tweets, Facebook postings, texts, email, visual rhetoric, YouTube videos, and others. Though designed for use in first-year composition courses in which students are learning to write for various audiences, purposes, and contexts, The Writer’s Style is a richly layered work that will serve anyone considering how style applies to their professional, personal, creative, or academic writing.

Book Rhetorical Public Speaking

Download or read book Rhetorical Public Speaking written by Nathan Crick and published by Taylor & Francis. This book was released on 2017-06-14 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rhetorical Public Speaking: Civic Engagement in the Digital Age, Third Edition offers students an innovative approach to public speaking by employing the rhetorical canon as a means of constructing artful speech in a multi-mediated environment. It provides a foundation to guide students in understanding, constructing, and delivering messages that address matters of public concern. This edition features contemporary as well as historical examples to highlight key concepts and show how rhetoric works in practice. Each chapter includes speech excerpts, summaries, and exercises for review and retention. Students of public speaking are encouraged to employ their new skills as engaged citizens of society.

Book A Rhetoric of Style

Download or read book A Rhetoric of Style written by Barry Brummett and published by SIU Press. This book was released on 2008-07-07 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring style in a global culture In A Rhetoric of Style, Barry Brummett illustrates how style is increasingly a global system of communication as people around the world understand what it means to dress a certain way, to dance a certain way, to decorate a certain way, to speak a certain way. He locates style at the heart of popular culture and asserts that it is the basis for social life and politics in the twenty-first century. Brummett sees style as a system of signification grounded largely in image, aesthetics, and extrarational modes of thinking. He discusses three important aspects of this system—its social and commercial structuring, its political consequences, and its role as the chief rhetorical system of the modern world. He argues that aesthetics and style are merging into a major engine of the global economy and that style is becoming a way to construct individual identity, as well as social and political structures of alliance and opposition. It is through style that we stereotype or make assumptions about others’ political identities, their sexuality, their culture, and their economic standing. To facilitate theoretical and critical analysis, Brummett develops a systematic rhetoric of style and then demonstrates its use through an in-depth exploration of gun culture in the United States. Armed with an understanding of how this rhetoric of style works methodologically, students and scholars alike will have the tools to do their own analyses. Written in clear and engaging prose, A Rhetoric of Style presents a novel discussion of the workings of style and sheds new light on a venerable and sometimes misunderstood rhetorical concept by illustrating how style is the key to constructing a rhetoric for the twenty-first century.

Book Writing Well for Business Success

Download or read book Writing Well for Business Success written by Sandra E. Lamb and published by Macmillan. This book was released on 2015-09 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: So much of success in business depends on writing well. From résumés to reports, proposals to presentations,Writing Well for Business Success will help you communicate your ideas clearly, quickly and effectively. It will help you distill your message into a well-targeted statement and ace the elements of style. You'll learn to write what you want to say in emails, business plans and more while mastering the tricks of editing yourself. Presented in author Sandra Lambs lighthearted and easy accessible style, this little book is an essential desk reference guide for the modern working world.

Book Professional and Public Writing

Download or read book Professional and Public Writing written by Linda S. Coleman and published by Prentice Hall. This book was released on 2005 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book introduces readers and writers to the techniques of discourse analysis, genre theory, and primary (including ethnographic) and secondary research. It also engages learners in extensive practice and a sequence of increasingly complex and comprehensive "Writer's Profiles," ending with a researched literature review and argument. Two casebooks offer illustrative and thematically-linked readings from a wide variety of public and professional sources. The bonk contains a broad-based sampling of academic writing, and professional and public genres--journal essays, fact sheets, newsletters, Web sites, and proposals. For individuals taking stock of their acquired personal skills and those required of professionals in the writing careers to which they aspire.

Book Writing with Clarity and Style

Download or read book Writing with Clarity and Style written by Robert A. Harris and published by Routledge. This book was released on 2017-12-06 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Writing with Clarity and Style, 2nd Edition, will help you to improve your writing dramatically. The book shows you how to use dozens of classical rhetorical devices to bring power, clarity, and effectiveness to your writing. You will also learn about writing styles, authorial personas, and sentence syntax as tools to make your writing interesting and persuasive. If you want to improve the appeal and persuasion of your speeches, this is also the book for you. From strategic techniques for keeping your readers engaged as you change focus, down to the choice of just the right words and phrases for maximum impact, this book will help you develop a flexible, adaptable style for all the audiences you need to address. Each chapter now includes these sections: Style Check, discussing many elements of style, including some enhanced and revised sections Define Your Terms, asking students to use their own words and examples in their definitions. It’s in the Cloud, directing students to the Web to locate and respond to various rhetorically focused items, including biographies and speeches. Salt and Pepper, spicing up the study of rhetoric by stretching students’ thinking about how their writing can be improved, sometimes by attending to details such as punctuation, and sometimes by exploring the use of unusual techniques such as stylistic fragments. Review Questions, providing an end-of-chapter quiz to help cement the chapter ideas in long-term memory. Questions for Thought and Discussion, a set of questions designed for either in-class discussion or personal response. New to the Second Edition Additional examples of each device, including from world personalities and the captains of industry More and longer exercises, with a range of difficulty Advice from classical rhetoricians including Aristotle, Horace, Longinus, Cicero, and Quintilian.

Book Persuasive Writing

Download or read book Persuasive Writing written by Nick Souter and published by Sterling Publishing Company. This book was released on 2007 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: The proliferation of modern technology like e-mail and text messaging stresses speed over finesse: we depend on abbreviations and shortcuts while overlooking elegant, clear communication. While that’s handy for an informal note, what happens when we really have to compose a persuasive business letter, produce an effective report, or present an idea creatively? When the quality of our words really matters, Persuasive Writing can help. It features a simple, three-step process for mastering the principles of written business communication. First: define the purpose of the message. Second: organize the necessary information. Third: support your opinions with solid proof. The CD-ROM that comes with the book contains additional tools, tips, and tricks so any business professional can develop an effective personal writing style.

Book Doing Grammar

    Book Details:
  • Author : Max Morenberg
  • Publisher : Oxford University Press, USA
  • Release : 1997
  • ISBN : 9780195097832
  • Pages : 0 pages

Download or read book Doing Grammar written by Max Morenberg and published by Oxford University Press, USA. This book was released on 1997 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new edition of this innovative text employs insights from contemporary linguistic theories but builds them into a practical and coherent system that stays firmly rooted within traditional models. Its down-to-earth explanations about how language works are illustrated at every step with diagrams and other visual models. The examples and exercises consist of provocative and intelligent sentences, not desiccated grammar-book examples. Each chapter includes a sentence-analysis exercise with fifty problems. Answers are provided for ten sentences per chapter. A new chapter on how grammar functions in literature and how it is used to improve writing extends the applications of Doing Grammar in this second edition, which also includes new introductory chapter outlines and thoroughly revised chapter summaries. The new edition was class tested for over a year. Every page has been re-thought and redefined to make grammatical analysis clear, understandable, useful, and interesting. It will be an invaluable guide for students in introductory and advanced grammar and composition courses and for all readers seeking to discover how language works.

Book About Writing

Download or read book About Writing written by Robin Jeffrey and published by . This book was released on 2016 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book 10 Steps to Successful Business Writing  2nd Edition

Download or read book 10 Steps to Successful Business Writing 2nd Edition written by Jack E. Appleman and published by Association for Talent Development. This book was released on 2017-11-14 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Today’s Business World, You Are What You Write Good writing can launch a career. It has the power to break through clutter and capture readers’ imaginations. And good writing is not just a skill that marketers must master. Most workplace communication takes written form, and with the rising number of communication channels—social media, instant messaging, blogs—we’re writing more and faster than ever. With new chapters on electronic communication, 10 Steps to Successful Business Writing is your guide to capturing readers’ attention and imagination. Writing instructor and coach, Jack Appleman uses examples and exercises to help you write with clarity and confidence. This updated edition covers the essentials of how to organize your text to hold your readers’ attention; edit yourself for grammar, tone, and excess words; and master the documents for any workplace situation. It doesn’t matter if you’re drafting a business plan, an email, or a Facebook post. Forget the shorthand, drop the exclamation points, and ditch the emojis. Learn to create concise, persuasive, and powerful text with 10 Steps to Successful Business Writing.

Book Professional Writing in Context

Download or read book Professional Writing in Context written by John Frederick Reynolds and published by Routledge. This book was released on 2013-11-05 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores adult work-world writing issues from the perspectives of five seasoned professionals who have logged hundreds of hours working with adults on complicated written communication problems. It examines the gap between school-world instructional practices and real-world problems and situations. After describing the five major economic sectors which are writing intensive, the text suggests curricular reforms which might better prepare college-educated writers for these worlds. Because the volume is based on the extensive work-world experiences of the authors, it offers numerous examples of real-world writing problems and strategies which illustrate concretely what goes wrong and what needs to be done about it.