Download or read book The Complete Broadcasting Industry Guide Television Radio Cable and Streaming 2022 written by Laura Mars and published by . This book was released on 2021-11 with total page 2000 pages. Available in PDF, EPUB and Kindle. Book excerpt: The go-to source for station data and industry contacts in the US and Canadian television, radio and cable marketplace.

Download or read book COMPLETE BROADCASTING INDUSTRY GUIDE written by and published by . This book was released on 2022 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book COMPLETE BROADCASTING INDUSTRY GUIDE written by and published by . This book was released on 2024 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book COMPLETE BROADCASTING INDUSTRY GUIDE written by and published by . This book was released on 2023 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Complete Broadcasting Industry Guide written by Laura Mars and published by . This book was released on 2020-11 with total page 2000 pages. Available in PDF, EPUB and Kindle. Book excerpt: In print for more than seven decades as Broadcasting Yearbook and more recently, Broadcasting & Cable Yearbook, this directory has been the go-to source for station data and industry contacts in the US and Canadian television, radio and cable marketplace.

Download or read book Broadcast Television written by Walter McDowell and published by Peter Lang. This book was released on 2006 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: From unraveling the confusion surrounding digital TV to revealing the inner workings of Nielsen ratings Broadcast Television: A Complete Guide to the Industry takes an impartial and in-depth look at the business of commercial television. Unlike many books addressing this topic, the purpose of this primer is not to support a partisan opinion about what is right or wrong with television but rather to provide objective information from which the reader can make his or her own judgments. To that end the organization and presentation style is also unique in that the industry is explained as a dynamic and interdependent system of technology, economics, and regulation. This systems approach to learning helps the reader understand better the interwoven parts of television business. As a concise and highly focused overview of the business of commercial television, Broadcast Television: A Complete Guide to the Industry can serve as a stand-alone text or as a supplement to other course readings addressing an array of topics involving television today.

Download or read book Complete Television Radio Cable Industry Directory written by Laura Mars and published by Grey House Publishing. This book was released on 2018-01-12 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In print for more than seven decades as Broadcasting Yearbook and more recently, Broadcasting & Cable Yearbook, this directory has been the go-to source for station data and industry contacts in the US and Canadian television, radio and cable marketplace.

Download or read book Broadcasting in America written by Sydney W. Head and published by Houghton Mifflin. This book was released on 1982 with total page 664 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Television in Transition written by Philip D. Jursek and published by . This book was released on 1989 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Musician s Business and Legal Guide Fifth Edition written by Mark Halloran and published by Taylor & Francis. This book was released on 2017-03-16 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Musician’s Business and Legal Guide provides vital information to help demystify the music business and the complex body of law that shapes it. This book answers such questions as how to protect name and copyright; what is and is not legal about sampling; what are the legal issues surrounding digital downloads and streaming; what are the jobs of managers, talent agents and publishers; what are common contractual relationship between independent and major labels. The new edition includes chapters not covered in depth by other books: social media law, TV talent shows, YouTube, and international copyright. As in previous editions, the book features clause-by-clause contract analyses for 360 record deals, music publishing, management, and producer agreements.

Download or read book The Media Handbook written by Helen Katz and published by Taylor & Francis. This book was released on 2022-07-07 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: The eighth edition of The Media Handbook continues to provide a practical introduction to the media planning and buying processes. Starting with the broader context in which media planning occurs, including a basic understanding of competitive spending and target audiences, the book takes readers through the fundamentals of each media channel, leading to the creation of a media plan. Throughout, concepts and calculations are clearly explained. This new edition reflects the changes in how people consume media today with: a new chapter on how audiences are defined and created reorganization of the media channel chapters to cover planning and buying together expanded coverage of digital formats in all channels added discussion of measurement completely updated data and examples. The Media Handbook, Eighth Edition is the ideal text for courses in media planning and buying in advertising/communication departments. Supplemental online resources for both students and instructors are also available. For students, there is a list of key media associations and chapter overviews. To assist in their course preparation, instructors will find lecture slides, sample test questions, and new sample media planning exercise scenarios with accompanying practice spreadsheets. These resources are available at www.routledge.com/9780367775568, under Support Material.

Download or read book Strategies in Broadcast and Cable Promotion written by Susan Tyler Eastman and published by . This book was released on 1982 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Head s Broadcasting in America written by Michael McGregor and published by Routledge. This book was released on 2016-01-08 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book documents the dramatic changes in the field of electronic media in the past decade and provides informed insights in the exciting, and changes yet to come. It examines the transition in broadcasting from analog to digital transmission and the changing business models of electronic media.

Download or read book Complete Television Radio Cable Industry Directory 2019 written by Laura Mars and published by . This book was released on 2016 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Immersive Sound Production written by Dennis Baxter and published by CRC Press. This book was released on 2022-06-27 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: Immersive Sound Production is a handbook for the successful implementation of immersive sound for live sports and entertainment. This book presents thorough explanations of production practices and possibilities and takes the reader through the essentials of immersive sound capture and creation with real world examples of microphones, mixing and mastering practices. Additionally, this book examines the technology that makes immersive sound possible for the audio mixer, sound designer and content producer to craft a compelling soundscape. This book serves as a guide for all audio professionals, from aspiring audio mixers to sound designers and content producers, as well as students in the areas of sound engineering, TV and broadcast and film.

Download or read book Music Business Handbook and Career Guide written by David Baskerville and published by SAGE Publications. This book was released on 2022-11-08 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt: This powerhouse best-selling text remains the most comprehensive, up-to-date guide to the music industry. The breadth of coverage that Music Business Handbook and Career Guide, Thirteenth Edition offers surpasses any other resource available.

Download or read book Broadcast cable Programming written by Susan Tyler Eastman and published by . This book was released on 1993 with total page 616 pages. Available in PDF, EPUB and Kindle. Book excerpt: This widely used text (over 250 adoptions) offers a current strategies approach to broadcast and cable programming, with network/local and commercial/noncommercial perspectives. It focuses on three primary responsibilities of programming executives: (1) evaluating audiences and programs; (2) selecting programs; and (3) scheduling, or organizing, programs into coherent program services. The book is divided into five major sections: Part One introduces the concepts and vocabulary for understanding the remaining chapters; Parts Two through Five look at programming strategy respectively for television, cable, radio, and public broadcasting from the perspective of industry programming experts.