Download or read book The Business of Belonging written by David Spinks and published by John Wiley & Sons. This book was released on 2021-03-23 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A tactical primer for any business embarking on the critical work of actively building community."—Seth Godin, Author, This is Marketing "This book perfectly marries the psychology of communities, with the hard-earned secrets of someone who's done the real work over many years. David Spinks is the master of this craft."—Nir Eyal, bestselling author of Hooked and Indistractable The rise of the internet has brought with it an inexorable, almost shockingly persistent drive toward community. From the first social networks to the GameStop trading revolution, engaged communities have shown the ability to transform industries. Businesses need to harness that power. As business community expert David Spinks shows in The Business of Belonging: How to Make Community your Competitive Advantage, the successful brands of tomorrow will be those that create authentic connection, giving customers a sense of real belonging and unlocking unprecedented scale as a result. In his career of over 10 years in the business of building community, Spinks has learned what a winning community strategy looks like. From the fundamental concepts—including how community drives measurable business value and what the appropriate metrics are—to high-level community design and practical engagement techniques, The Business of Belonging is an epic journey into the world of community building. This book is for decision makers who want to better understand the value and opportunity of community, and for community professionals who want to level up their strategy. Featuring a foreword by Startup Grind and Bevy cofounder Derek Andersen, it will give you a step-by-step model for strategically planning, creating, facilitating, and measuring communities that drive business growth. Attracting and retaining community members who are also loyal customers, brand evangelists, and leaders—that’s the goal for today’s connected businesses, and this book is the map to getting there.

Download or read book Corporate Community Involvement written by Nick Lakin and published by Routledge. This book was released on 2017-09-08 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: "We need to do Community Involvement better – we know we're spending millions each year on charitable causes; how can we find out what is really effective and what people will appreciate us for? Who should we partner with? How can we make a real difference in society and help our business?" Companies around the world are trying to answer these questions. Many are asking the same questions even as, collectively, they continue to spend billions on their communities. How do they know which activities are really worthwhile? Building on the authors' own extensive global experience at Nokia and E.ON, as well as the experience of many other experts in the field, this book offers the first-ever "how to" roadmap for managers on the comprehensive implementation of strategic Community Involvement inside their companies. It is designed to be practical, for those who want to act upon what they have read. It will fill a long-neglected niche as a day-to-day reference guide for practitioners. Corporate Community Involvement demonstrates what to do and how to do it. The advice is backed up by inspiring interviews with best-in-class practitioners from businesses such as Microsoft, GlaxoSmithKline, Ericsson, and Deutsche Bank and leading international Corporate Responsibility and Community Involvement experts. The book highlights proven best-practice approaches, effective methods, and concise tools to help managers "get there faster" and "get it right first time." The core of the book is a step-by-step guide to developing and implementing a comprehensive and successful approach to Corporate Community Involvement. It shows how to: conduct a current state analysis and devise a strategy, organize staffing and budgets, integrate Corporate Community Involvement throughout the business and create high-profile programs, partner across sectors, measure and evaluate results, communicate successful activities, and overcome challenges. Corporate Community Involvement has an international perspective: the models and principles advocated are adaptable anywhere in the world. Also, it is designed to have as much relevance to a small or medium-sized enterprise as to a multinational. The book outlines the history and future of Corporate Community Involvement, explaining the business context and why companies need to manage their programs strategically. It also distinguishes between the growing lexicon of terminologies and provides clear definitions of terms such as "philanthropy", "sponsorship", "Corporate Citizenship", "Corporate Responsibility" and "Sustainability", advising when they are appropriate and how each can add value to corporate activities. This will be an indispensible resource for those working at the interface between business and the community. New or developing practitioners will learn from both the successes and failures of those before them. Representatives from other sectors, notably government, international agencies, NGOs, and academia, will come to understand companies' internal requirements for cross-sector collaboration programs in the community better. And students interested in this field will be better equipped to start careers.

Download or read book Community Engagement and Investment written by Alan S. Gutterman and published by Business Expert Press. This book was released on 2021-01-20 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a comprehensive guide to community engagement and investment, beginning with a survey of community-related voluntary standards and then turning to strategy and management, community engagement, community investment and reporting and communications on community-related activities. Sustainability is about the long-term wellbeing of society, an issue that encompasses a wide range of aspirational targets including ending poverty and hunger; ensuring healthy lives and promoting wellbeing for all; ensuring inclusive and equitable quality education and promoting lifelong learning opportunities for all; and promoting sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all. Clearly the challenges associated with pursuing the goals are daunting and for most businesses it may be difficult for them to see how they can play a meaningful role in address them. While it is common for “society” to be identified as an organizational stakeholder, the reality is that one company cannot, acting on its own, achieve all the goals associated with societal wellbeing. However, every company, regardless of its size, can make a difference in some small, yet meaningful way, in the communities in which they operate, and more and more attention is being focused on the impact that companies have within their communities. Focusing on the community level allows an organization to set meaningful targets and implement programs that fit the scale of its operations and which can provide the most immediate value to the organization and its stakeholders. Societal wellbeing projects and initiatives must ensure that the organization does not compromise, and instead improves, the wellbeing of local communities through its value chain and in society-at-large. This book is a comprehensive guide to community engagement and investment, beginning with a survey of community-related voluntary standards and then turning to strategy and management, community engagement, community investment and reporting and communications on community-related activities.

Download or read book People Powered written by Jono Bacon and published by HarperCollins Leadership. This book was released on 2019-11-12 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: What if you discovered a blueprint that could grow your brand’s reputation and loyalty, dramatically reduce customer service issues, produce content and technology, and cement a powerful, lasting relationship between you and your customers? Communities have been a popular topic since the rise of the Internet and social media, but few companies have consistently harnessed their power, driven tangible value, and effectively measured their return on investment (ROI) like Salesforce.com, Star Citizen via Kickstarter, and Red Hat. Companies such as PayPal, Facebook, Bosch, Microsoft, CapitalOne, and Google, have also built communities inside their organizations, which have fostered innovation, broken down silos, and helped their organizations to operate more efficiently and collaboratively. People Powered helps C-suite leaders, founders, marketers, customer advocates, and community leaders gain a competitive advantage by answering the following questions: What is the key value proposition of building a community? What kind of community do we need and how do we build and integrate it into our organization? How do we incentivize and encourage people to get involved, build reliable growth, and keep community members engaged? How do we develop authentic, productive relationships with community members both online and in person? How do we get departmental buy-in, hire effectively, and create consistent, reliable community engagement skills in our organization? What are the strategic and tactical pitfalls and roadblocks we need to avoid? How do we make sure that our community continues to grow with us—and more importantly, how do we make sure that we continue to grow with them? People Powered pulls together over 20 years of pragmatic experience into a clear, simple methodology and blueprint to not just answer these questions, but deliver results. Don’t get left behind—become an industry trailblazer and ensure your company’s longevity by tapping into the most dynamic force both outside and inside your organization: the people.

Download or read book Growing Local Value written by Laury Hammel and published by Berrett-Koehler Publishers. This book was released on 2007 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Growing a successful business is about meeting the needs of customers—and, by extension, the needs of the entire community. Turn your business into a good citizen and you can help ensure its success and contribute to making your community a great place to live and work. Growing Local Value shows how to build a values-driven business that is deeply embedded in local life. Drawing on real-world examples from Greyston Bakery, Wild Planet Toys, Powell's Books, and many other companies, Laury Hammel and Gun Denhart show how you can leverage every aspect of your business—from product creation to employee recruitment, vendor selection, and raising capital—to benefit both the community and the bottom line. Growing Local Value explores in depth how your business can contribute to its community—and the benefits it will receive when it does.

Download or read book Smarter Together written by Rob Bernshteyn and published by Greenleaf Book Group. This book was released on 2020-09-09 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Driving value today requires information. Lots and lots of information. Most of us are becoming good at distilling the data within our own companies, but that’s not enough if we want a competitive advantage. In Smarter Together, Coupa Software CEO Rob Bernshteyn explains how we will soon be able to draw upon the intelligence of the community—collectively what we, and the organizations we work for, know—to benefit the community, our companies, and ourselves. For example, we’ll easily uncover: · Real-time best practices for virtually every element of our business. · The best way to offer our products and services. · Who delivers exactly what they say they will, on time, with the best price, quality and reliability. As Bernshteyn explains, the prescriptive insights gleaned from the massive amount of community data available worldwide will transform entire industries and break down long-standing barriers to value. All of us will grow smarter together. Commerce will never be the same again.

Download or read book Community Business a Complete Guide written by Gerardus Blokdyk and published by 5starcooks. This book was released on 2018-05-08 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Secure Community business? How do mission and objectives affect the Community business processes of our organization? What are internal and external Community business relations? What will drive Community business change? Are accountability and ownership for Community business clearly defined? Defining, designing, creating, and implementing a process to solve a challenge or meet an objective is the most valuable role... In EVERY group, company, organization and department. Unless you are talking a one-time, single-use project, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?' This Self-Assessment empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Community business investments work better. This Community business All-Inclusive Self-Assessment enables You to be that person. All the tools you need to an in-depth Community business Self-Assessment. Featuring 693 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which Community business improvements can be made. In using the questions you will be better able to: - diagnose Community business projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices - implement evidence-based best practice strategies aligned with overall goals - integrate recent advances in Community business and process design strategies into practice according to best practice guidelines Using a Self-Assessment tool known as the Community business Scorecard, you will develop a clear picture of which Community business areas need attention. Your purchase includes access details to the Community business self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next. Your exclusive instant access details can be found in your book.

Download or read book Engaging Business in the Community Not a Quick Fix written by David Grayson and published by . This book was released on 2008-02-01 with total page 74 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Community Business A Complete Guide 2020 Edition written by Gerardus Blokdyk and published by 5starcooks. This book was released on 2020-05-18 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: What are your most important goals for the strategic Community business objectives? Is maximizing Community business protection the same as minimizing Community business loss? What is the big Community business idea? How do you keep improving Community business? Does the Community business task fit the client's priorities? Defining, designing, creating, and implementing a process to solve a challenge or meet an objective is the most valuable role... In EVERY group, company, organization and department. Unless you are talking a one-time, single-use project, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?' This Self-Assessment empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Community Business investments work better. This Community Business All-Inclusive Self-Assessment enables You to be that person. All the tools you need to an in-depth Community Business Self-Assessment. Featuring 939 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which Community Business improvements can be made. In using the questions you will be better able to: - diagnose Community Business projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices - implement evidence-based best practice strategies aligned with overall goals - integrate recent advances in Community Business and process design strategies into practice according to best practice guidelines Using a Self-Assessment tool known as the Community Business Scorecard, you will develop a clear picture of which Community Business areas need attention. Your purchase includes access details to the Community Business self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next. You will receive the following contents with New and Updated specific criteria: - The latest quick edition of the book in PDF - The latest complete edition of the book in PDF, which criteria correspond to the criteria in... - The Self-Assessment Excel Dashboard - Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation - In-depth and specific Community Business Checklists - Project management checklists and templates to assist with implementation INCLUDES LIFETIME SELF ASSESSMENT UPDATES Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.

Download or read book Get Together written by Bailey Richardson and published by Stripe Press. This book was released on 2019-08-20 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical and heartfelt guide to cultivating a community, online or IRL. Although communities feel magical, they don’t come together by magic. Get Together is a practical and heartfelt guide to cultivating a community. Whether starting a run crew, connecting with fans online, or sparking a movement of K–12 teachers, the secret to getting people together is this: build your community with people, not for them. In Get Together, Bailey Richardson, Kevin Huynh, and Kai Elmer Sotto of People & Company share true stories of everyday people who have created thriving communities, both in person and online. They provide clear steps to untangle the challenge of getting passionate people together, helping individuals and organizations navigate the intricacies of leading a community, including: - How to rally the first people - How to get people talking - How to attract new, authentic folks - How to develop leaders and expand globally. The People & Company team reminds us that we each hold the potential to spark a community. Get Together shows readers that if we join forces—as company and customers, artist and fans, organizer and advocates—we’ll do more together than we ever could alone.

Download or read book Growing Local Value written by Laury Hammel and published by ReadHowYouWant.com. This book was released on 2009-01-26 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Let me guess. You probably picked up this book because you're looking for innovative ways that your business can become more engaged in the community (or communities) where you do business. And that's exactly what you'll find in these pages. Gun Denhart and Laury Hammel are two of the most creative and committed entrepreneurs in Social Venture N...

Download or read book The Community is Good Business written by Philip H. Michaels and published by . This book was released on 1951 with total page 33 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Community Economic Development Movement written by William H. Simon and published by Duke University Press. This book was released on 2001 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: DIVA study of the evolution of the Community Economic Development movement, paying particular attention to the institutional and legal mechanisms it utilizes./div

Download or read book Partnerships with Business and the Community written by and published by . This book was released on 2001 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Community In a Box written by Mark Birch and published by Mark Birch. This book was released on 2020-09-30 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide for community builders on building and scaling professional communities that thrive and transform the lives of the people within them through virtual and in-person events. Community is a hot topic in 2020. Enterprises, startups, investors, entrepreneurs, and creators are all jumping on board launching communities or building products for communities. This is especially timely given that a global pandemic has left people longing for human connection. And then there are the people like Mark Birch that just wanted to bring salespeople together. When Mark started the Enterprise Sales Forum, he had no big vision. It was just his way to convince salespeople and startup founders to meet and help each other. What started in a sweaty conference room for 50 people six years ago eventually blossomed into a community of 25,000 members and over 20 cities globally. Community-in-a-Box is a how-to guide into building and scaling a community from the ground up or reinvigorating existing communities. From the experiences of the Enterprise Sales Forum and other communities he launched, Mark weaves those stories into a book that leads you past the minefields and mistakes so you can confidently launch and grow a healthy community. Even though we all come to community building with our own motivations, the end result is a labor of love that positively impacts the lives of many. Through this book, you will also feel the impact of the power of community and what it takes to grab the spark and start a movement!

Download or read book Handbook of Community Movements and Local Organizations written by Ram A. Cnaan and published by Springer Science & Business Media. This book was released on 2007-12-18 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although the way associations and the organization of local social life are intertwined is one of the oldest approaches to community study, the way citizens and residents come together informally to act and solve problems has rarely been a primary focus. Associations are central to important and developing areas of social theory and social action. This handbook takes voluntary associations as the starting point for making sense of communities. It offers a new perspective on voluntary organizations and gives an integrated, yet diverse, theoretical understanding of this important aspect of community life.

Download or read book Rebooting Local Economies written by Robert H. Pittman and published by Business Expert Press. This book was released on 2022-07-26 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: A prosperous future for your community is in your hands! Make your community a better place to live, work and play! Why do some communities thrive and grow while others struggle and decline? Smart communities know how to attract and nurture the kinds of businesses and organizations they want to create a vibrant economy and higher quality of life. The more that elected officials and all residents know about community and economic development the more the community will prosper. How to Build Prosperous Communities is a practical guide to help communities reach their goals for prosperity. Numerous examples throughout the book show how communities and regions of all sizes have attained and maintained prosperity in a constantly changing environment. The book is based on the authors’ years of experience helping communities and regions across the country and around the world create their roadmaps to prosperity with better jobs, improved public services, and enhanced amenities.