Download or read book The Communicating Company written by Hartmut Hübner and published by Springer Science & Business Media. This book was released on 2007-03-21 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most research on corporate communication has concentrated on positivist approaches, leading to a limited view. This book reviews extant corporate communication theory from discourse and strategy-as-practice perspectives, expanding the picture by more communicational aspects. It proposes an integrative framework of alternative corporate communication as a key contribution to corporate communication theory.
Download or read book Communicating for Results A Guide for Business and the Professions written by Cheryl Hamilton and published by Cengage Learning. This book was released on 2015-07-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Completely up to date with the latest research and developments from the field, best-selling COMMUNICATING FOR RESULTS: A GUIDE FOR BUSINESS AND THE PROFESSIONS, 11th Edition, explains the basic concepts and techniques needed to successfully communicate in today's business world. Professors Hamilton and Kroll provide succinct yet thorough coverage of every aspect of the communication process -- organizational communication, obstacles to effective organizational communication, conflict resolution, how technology affects communication, group and team communication, effective business presentations, improved use of social media, and more. Polishing Your Career Skills features provide diagnostic tools to help readers pinpoint and sharpen their own weaknesses, while real-world cases illustrate how chapter concepts apply to real life. With COMMUNICATING FOR RESULTS, students gain a competitive edge in interviews, presentations, future leadership roles, and more. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Download or read book Communicating in Business Today written by Ruth G. Newman and published by D C Heath & Company. This book was released on 1987-01-01 with total page 626 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Communicating when Your Company is Under Siege written by Marion K. Pinsdorf and published by . This book was released on 1999 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marion Pindsdorf's prescription to prevent a corporate disaster is: when public health and safety are involved, tell it all and tell is fast.This book is a guide for companies large and small for surviving a public crisis. It is a battle tested guide written by a veteran public relations expert that is packed with information on working with the media during a corporate public crisis. Pindsdorf uses specific cases as examples of how to and how not to handle public relations during a crisis.
Download or read book Effective Communication in Organisations written by Michael Fielding and published by Juta and Company Ltd. This book was released on 2006 with total page 628 pages. Available in PDF, EPUB and Kindle. Book excerpt: With a focus on outcomes-based education, this business communication manual caters to the needs of students of business communication at universities, technikons, and private colleges with updated information on writing e-mail messages and using the Internet. Adopting the premise that poor communication can cost an organization business and competitive status in the marketplace, this text focuses on refining and clarifying the products of communication within the company and with the public. Particular focus is paid to interpersonal conversation in small groups, formal meetings, and interviews; written clarity in internal business plans, e-mails, and memos; accessible materials for mass communication and public relations; and rules of basic grammar and punctuation. Examples of all mentioned tools are provided along with the theory and practice of their use.
Download or read book Developing Global Business Communication in Asia written by Jane Lockwood and published by Routledge. This book was released on 2021-04-20 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is an essential guide for anyone who wishes to develop successful business communication. It provides authentic and memorable workplace scenarios where learners become English communicators when solving authentic problems doing business together. The book aims to help learners: Use authentic workplace materials to solve problems using English Understand how language can be used as a lingua franca effectively when communicating Understand how intertextuality between shared spoken and written texts drives communication Improve communicative performance in spoken and written texts Become familiar with the communication realities of workplaces that are becoming increasingly technology driven and globalised This book will help learners become better equipped with communication strategies through its real life applicable and skills-based examples and will be a useful reference in the digital age.
Download or read book The Ethics of a Communication Company written by Beverly Payne Armstrong and published by Xlibris Corporation. This book was released on 2011-12-21 with total page 91 pages. Available in PDF, EPUB and Kindle. Book excerpt: All of my information stated in this book has been documented to back up what has taken place while in my workplace. My documents will remain confidential. I also have phone-recorded dates and times of when calls were coming through to my home while I was out recovering from my personal experience. I was the bad employee, so why were all the phone calls coming to my home? My book was not written to hurt or offend anyone; its just the story of what happened to me and how I viewed these people. I have moved on with my life and feel the need to again tell my story one last time in writing. I have withheld the names and identified the sources by the mentioning of events to fit each and everyone in the workplace that I came in contact with while these occurrences took place. The statements I have written about these people can determine who and what they are by their actions as well by the events that took place.
Download or read book Corporate Communication written by Joep Cornelissen and published by SAGE. This book was released on 2011-03-17 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Third Edition of this market-leading text has been updated and expanded with contemporary case material and more detailed coverage of the main topics and trends in corporate communication. New to the Third Edition: - New chapters on strategic planning and campaign management, research and measurement and CSR and community relations - Greatly expanded coverage of key areas: internal communication, leadership and change Communication, issues management, crisis communication and corporate branding - Other topics to receive new coverage include: public affairs, social media, internal branding and issues of globalization. - New and up-to-date international case studies, including new full-length case studies and vignettes included throughout the chapters. - Further reading and new questions-for-reflection will provide the reader with a means to challenge and further their understanding of each of the topics in the book. - Online teaching material for lecturers and students including: instructors manual, PowerPoint slides and new international case studies of varied length, SAGE Online journal readings, videos, online glossary and web links Praise for the Second Edition: "This is a must-have reference book for Chief Executives, Finance Directors, Corporate Communicators and Non-executive Directors in this "involve me" era of stakeholder engagement and corporate communications. How I wish I had had this book on my desk as a Chief Reputation Officer!" - Mary Jo Jacobi, Former Chief Reputation Officer of HSBC Holdings, Lehman Brothers and Royal Dutch Shell 'This is a comprehensive and scholarly analysis of corporate communications. It will offer students and practitioners alike a considerable aid to study and understanding which will stand the test of time in a fast changing business' - Ian Wright, Corporate Relations Director, Diageo
Download or read book Corporate Communication written by Michael B. Goodman and published by Peter Lang. This book was released on 2010 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: The chief communication officer at a Fortune 500 multinational corporation today faces the challenges of a rapidly changing global economy, a revolution in communications channels fueled by the Internet, and a substantially transformed understanding of what a 21st-century corporation stands for. This book provides an accessible framework for describing these forces and the specific communication challenges that they have thrown at the global corporation. The text reviews the evolution of society's response to the development of the modern company and the corporate communication practices that grew up in response to it, as well as examining the impact of globalization, Web 2.0 and the networked enterprise on current corporate relationships with key stakeholders such as customers, employees, shareholders, communities and regulators. In examining these forces and how they are interwoven, the authors offer insights and strategies for deploying effective communication as a strategic business asset in today's global economy. Designed for the advanced student of corporate communication, the book contains updated guidelines for the management of investor relations, community relations and other corporate relationships in the age of social media. Specific recommendations for how to organize and execute effective communication for the contemporary practitioner working in the communication field are also provided.
Download or read book Strategic Internal Communication written by Susanne Dahlman and published by Routledge. This book was released on 2020-10-27 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is internal communication? What role does it play in contemporary organizations? What are the consequences of malfunctioning internal communication? There are many aspects of internal communication – work related, social, formal, informal, vertical, horizontal, between coworkers, between coworkers and managers, communication before and under organizational changes, internal crisis communications and so forth. We think of different forms of communication channels such as intranet, staff magazines, electronic billboards and internal television. This book interconnects these different parts and emphasizes the strategic value and importance of internal communication. We understand internal communication as an unused capital with a large potential for organizational success. Further, we understand internal communication as a basic prerequisite of organizations that is performed by all members of an organization – managers, coworkers and communication professionals. Traditionally, there has been too much emphasis on the work and function of communication professionals when internal communication is discussed, but most of the communication value is actually produced by managers and coworkers. However, communication professionals are the communication experts in organizations that strategically facilitate the organization. This book is based on a cooperation between Susanne Dahlman, senior communication consultant, and Mats Heide, Professor in Strategic Communication at Lund University. Hence, this book has a unique approach that covers both practical and academic aspects of internal communication. This book is a response to the demand for a book that covers the strategic aspects of internal communication in practice, and as such is ideal reading for both practitioners and advanced students.
Download or read book Communicating in Business written by Simon Sweeney and published by . This book was released on 2004 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: A short course for business English students : cultural diversity and socializing, using the telephone, presentations, meetings, and negotiations.
Download or read book Corporate Communication written by Klement Podnar and published by Routledge. This book was released on 2014-11-13 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate Communication: A Marketing Viewpoint offers an overview of the framework, key concepts, strategies and techniques from a unique marketing perspective. While other textbooks are limited to a managerial or PR perspective, this book provides a complete, holistic overview of the many ways communication can add value to an organization. Step by step, this text introduces the main concepts of the field, including discipline and function frameworks, corporate identity, corporate and employer branding, corporate social responsibility, stakeholder management, storytelling, corporate associations, identification, commitment and acceptability. In order to help reinforce key learning points, grasp the essential facts and digest and retain information, the text offers a comprehensive pedagogy, including: chapter summaries; a list of key words and concepts; case studies and questions at the end of each chapter. Principles are illustrated through a wealth of real life examples, drawn from a variety of big, small, global and local companies such as BMW Group, Hidria, Lego, Mercator, Krka, Barilla, Domino's Pizza, Gorenje, Si Mobil, BP, Harley-Davidson and Coca-Cola. This exciting new textbook is essential reading for all professional corporate marketing and communication executives, as well as undergraduate and postgraduate students of marketing and public relations, not to mention managers who need a complete and accurate view of this increasingly important subject.
Download or read book Closing the Communication Gap written by H. James Harrington and published by CRC Press. This book was released on 2017-08-21 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Improved communication in business means higher profits. Improved communication in government means happier citizens. Improved communication in healthcare means quicker recoveries, fewer lawsuits, and happier nurses and patients.Closing the Communication Gap can help readers improve communication by closing the gap between what the communicator mea
Download or read book The Communications Act of 1979 written by United States. Congress. House. Committee on Interstate and Foreign Commerce. Subcommittee on Communications and published by . This book was released on 1980 with total page 1158 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Fundamentals of Corporate Communication written by Richard R. Dolphin and published by Routledge. This book was released on 1999 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book demonstrates how corporate communications affects today's marketing mix and explains how it can support wider marketing objectives. Aimed at students and practitioners of marketing it is both practical and comprehensive.
Download or read book Stand Up to Stand Out written by Marnick Vandebroek and published by Die Keure Publishing. This book was released on 2019-11-07 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: Have you Ever dreamed of taking control of your own professionnal life, being able to convince others and move forward in your career? This book is made for you... Are you tired of bumping into corporate walls? Not getting the budget, job or promotion that you want? Are you fed up with other people always being heard, while your ideas are being ignored? Are you struggling to network and pitch your business? Is a dry mouth and shaky voice the only thing you associate with speaking in front of a group? Do you just freeze when someone is giving you a hard time in a meeting and tries to take over? If the answer is yes, then it’s time for you to STAND UP. Everybody can learn to express themselves in a powerful way. No matter what other people claim. It’s not a gift, it’s a choice. Inspiring and convincing people to take action on your ideas starts with you, your story and how you bring it. This book will show you exactly how to do that. Follow the five steps and discover how to: - raise your energy and credibility - earn attention and trust - take people into your world - become the solution - trigger action After reading this book, you will positively STAND OUT in any situation. Because standing up is the only way you can stand out in life and business. Let's inspire action! EXTRACT We are living in a rapidly changing world where disruption, digital transformation and innovation are all around us, shaping our society. More than ever we have the tools and the need to spread ideas and connect with each other, but never have people, companies and brands struggled so much to bring humans together and get ideas, visions and plans across in such a way, that they truly inspire action. This book will show you how to do just that, so you can STAND UP, express yourself in the most powerful way and STAND OUT in life and business. ABOUT THE AUTHOR Marnick Vandebroek is a frequently asked and highly rated keynote speaker and trainer on the topics of storytelling, speaking and personal branding linked to driving innovation, digital transformation and change within organizations. He helps, trains and coaches over one hundred business owners, managers and professionals all across Europe to express themselves in the most powerful way. He works with people from multinational brands to promising start-ups and scale-ups that want to inspire both themselves and others to transform their ideas into action.Marnick has a background in digital marketing, HR, stand-up comedy, is a certified NLP (neuro-linguistic programming) practitioner and just a stand-up guy. On a personal level, he is happily married to his life and business partner Natalie and has two amazing cats. In addition, he loves writing, drawing, comedy, obstacle runs and pumping iron in the gym like Arnold Schwarzenegger.
Download or read book Statistics of the Communications Industry in the United States for the Year Ended December 31 written by and published by . This book was released on 1942 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt:
