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Book The Celebrity CEO

Download or read book The Celebrity CEO written by Ramon Ray and published by Indigo River. This book was released on 2019-04 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Celebrity CEO is the complete guide to creating a strong personal brand. By developing your personal brand, you will set your business apart from your competitors and become known as the expert in your industry. Written for entrepreneurs and small business owners who want to make a massive impact and build a loyal fan base, The Celebrity CEO is the source for celebrity status in business. Learn from the founder of Smart Hustle Media, Ramon Ray, the mind-set of a celebrity CEO and the tools to cultivate your tribe.

Book The Celebrity CEO

Download or read book The Celebrity CEO written by Ramon Ray and published by Simon and Schuster. This book was released on 2019-04-02 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Celebrity CEO is the complete guide to creating a strong personal brand. By developing your personal brand, you will set your business apart from your competitors and become known as the expert in your industry. The Celebrity CEO is the complete guide to creating a strong personal brand. By developing your personal brand, you will set your business apart from your competitors and become known as the expert in your industry. Written for entrepreneurs and small business owners who want to make a massive impact and build a loyal fan base, The Celebrity CEO is the source for celebrity status in business. Learn from the founder of Smart Hustle Media, Ramon Ray, the mind-set of a celebrity CEO and the tools to cultivate your tribe.

Book The Emergence of Charismatic Business Leadership

Download or read book The Emergence of Charismatic Business Leadership written by Richard S. Tedlow and published by Rosetta Books. This book was released on 2021-09-14 with total page 435 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author of Giants of Enterprise examines the evolving role of business leaders in the 21st century—with essential lessons from today’s trailblazers. In The Emergence of Charismatic Business Leadership, Harvard Business School Emeritus professor Richard S. Tedlow reveals how a handful of individuals have transformed modern-day leadership, making charisma essential to the role. He looks at leaders like Oprah Winfrey, Elon Musk, and Steve Jobs: three pioneers who found success by innovating their management style and using their charisma to champion their vision. Through Tedlow’s in-depth accounts of modern business history, we see how former outsiders attain power and influence, and how charismatic leadership enables the creation of revolutionary products like the battery electric vehicle and the smart phone. But Tedlow also considers the careers of people who used their charisma to mislead, such as Jeff Skilling of Enron and Elizabeth Holmes of Theranos. In this thorough examination, Tedlow shows how charisma, when combined with genuine character, can get you far.

Book Good to Great

Download or read book Good to Great written by Jim Collins and published by Harper Collins. This book was released on 2001-10-16 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Challenge Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the verybeginning. But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness? The Study For years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and convert long-term mediocrity or worse into long-term superiority? And if so, what are the universal distinguishing characteristics that cause a company to go from good to great? The Standards Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years. How great? After the leap, the good-to-great companies generated cumulative stock returns that beat the general stock market by an average of seven times in fifteen years, better than twice the results delivered by a composite index of the world's greatest companies, including Coca-Cola, Intel, General Electric, and Merck. The Comparisons The research team contrasted the good-to-great companies with a carefully selected set of comparison companies that failed to make the leap from good to great. What was different? Why did one set of companies become truly great performers while the other set remained only good? Over five years, the team analyzed the histories of all twenty-eight companies in the study. After sifting through mountains of data and thousands of pages of interviews, Collins and his crew discovered the key determinants of greatness -- why some companies make the leap and others don't. The Findings The findings of the Good to Great study will surprise many readers and shed light on virtually every area of management strategy and practice. The findings include: Level 5 Leaders: The research team was shocked to discover the type of leadership required to achieve greatness. The Hedgehog Concept (Simplicity within the Three Circles): To go from good to great requires transcending the curse of competence. A Culture of Discipline: When you combine a culture of discipline with an ethic of entrepreneurship, you get the magical alchemy of great results. Technology Accelerators: Good-to-great companies think differently about the role of technology. The Flywheel and the Doom Loop: Those who launch radical change programs and wrenching restructurings will almost certainly fail to make the leap. “Some of the key concepts discerned in the study,” comments Jim Collins, "fly in the face of our modern business culture and will, quite frankly, upset some people.” Perhaps, but who can afford to ignore these findings?

Book The Mind Of The CEO

Download or read book The Mind Of The CEO written by Jeffrey E Garten and published by Basic Books. This book was released on 2008-08-05 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Mind of the CEO offers unprecedented access to the most dynamic business leaders of our time. Reading this book is like being at the World Economic Forum in Davos, Switzerland -- not at the formal presentations but in the hotel bar afterward, where the microphones are turned off and world-famous business leaders say what they really think. Better still, their confidant, Jeffrey Garten, interprets what they say, telling you how their views relate to each other and the world economy, and noting the many important things left unsaid. A revealing glimpse into the future of business, The Mind of the CEO captures as no other book before it what is in the minds of top business leaders and what it means for all of us.

Book The Outsiders

Download or read book The Outsiders written by William Thorndike and published by Harvard Business Press. This book was released on 2012 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: It's time to redefine the CEO success story. Meet eight iconoclastic leaders who helmed firms where returns on average outperformed the S&P 500 by more than 20 times.

Book The Naked CEO

Download or read book The Naked CEO written by Alex Malley and published by John Wiley & Sons. This book was released on 2014-09-17 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Naked CEO's guide to achieving your dream, starting now From suspended schoolboy to disruptive CEO, Alex Malley, The Naked CEO, has led a life rich in successes and mistakes. Through it all he has learned a lot about what it takes to successfully build not only a big career, but also a big life. Gain insights from a successful CEO who's lived a big life. Be inspired by his unabashed real-life stories. Learn how to dream big and have the courage to pursue your passions and be willing to fail in that quest. Take the practical tips and apply them to your own career. Whether you're a student, jobseeker, professional, new to the workforce or just stuck in a rut, this book is your guide through the hurdles of the career journey to a big life. As a father of seven, Alex knows that this is the perfect book for parents or mentors looking to inspire the next generation. Career-readiness is a skill that people need. It can be learned the hard way, after years on the job and many potentially serious missteps, or it can be learned ahead of time by listening to those who have been there. The Naked CEO helps graduates, jobseekers, and professionals learn the lessons and limit their mistakes. Learn how to: Become a leader Successfully stand out and get noticed Harness the power of being yourself Network and create a profile Establish rapport with colleagues and turn around an under-performing team Get organised, spot opportunities, and learn how to say no Set priorities, build confidence, learn how to delegate, and more The Naked CEO is the truth you need to build a big life.

Book CEO Capital

Download or read book CEO Capital written by Leslie Gaines-Ross and published by John Wiley & Sons. This book was released on 2003 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publisher Description

Book Crisis Communication

Download or read book Crisis Communication written by Finn Frandsen and published by Walter de Gruyter GmbH & Co KG. This book was released on 2020-08-24 with total page 601 pages. Available in PDF, EPUB and Kindle. Book excerpt: Finn Frandsen and Winni Johansen have won the 2019 Danish communication prize (KOM-pris) for their world-class research in organisational crises, crisis management and crisis communication. This prize is awarded by The Danish Union of Journalists (Dansk Journalistforbund) and Kforum. http://mgmt.au.dk/nyheder/nyheder/news-item/artikel/finn-frandsen-and-winni-johansen-win-the-kom-pris-2019/ The aim of this handbook is to provide an up-to-date introduction to the discipline of crisis communication. Based on the most recent international research and through a series of levels (from the textual to the inter-societal level), this handbook introduces the reader to the most important concepts, models, theories and debates within the field of crisis communication. Crisis communication is a young and very vibrant field of research and practice. It is therefore crucial that researchers, students and practitioners have access to presentations and discussions of the most recent research. Like the other handbooks in the HOCS series, this handbook contains a general introduction, a chapter on the history of crisis communication research, a series of thematic chapters on crisis communication research at various levels, a chapter perspectives, a glossary of key terms, and lists of further reading for each chapter (with references to publications in English, German, and French). Overview Section I – Introducing the field General introduction A brief history of crisis management and crisis communication: From organizational practice to academic discipline Reframing the field: Public crisis management, political crisis management, and corporate crisis management Section II – Between text and context Image repair theory Situational crisis communication theory: Influences, provenance, evolution, and prospects Contingency theory: Evolution from a public relations theory to a theory of strategic conflict management Discourse of renewal: Understanding the theory’s implications for the field of crisis communication Making sense of crisis sensemaking theory: Weick’s contributions to the study of crisis communication Arenas and voices in organizational crisis communication: How far have we come? Visual crisis communication Section III – Organizational level To minimize or mobilize? The trade-offs associated with the crisis communication process Internal crisis communication: On current and future research Whistleblowing in organizations Employee reactions to negative media coverage Crisis communication and organizational resilience Section IV – Interorganizational level Fixing the broken link: Communication strategies for supply chain crises Reputational interdependence and spillover: Exploring the contextual challenges of spillover crisis response Crisis management consulting: An emerging field of study Section V – Societal level Crisis and emergency risk communication: Past, present, and future Crisis communication in public organizations Communicating and managing crisis in the world of politics Crisis communication and the political scandal Crisis communication and social media: Short history of the evolution of social media in crisis communication Mass media and their symbiotic relationship with crisis Section VI – Intersocietal level Should CEOs of multinationals be spokespersons during an overseas product harm crisis? Intercultural and multicultural approaches to crisis communication Section VII – Critical approaches Ethics in crisis communication Section VIII – The future The future of organizational crises, crisis management and crisis communication For a detailed table of contents, please see here.

Book Discover Your CEO Brand  Secrets to Embracing and Maximizing Your Unique Value as a Leader

Download or read book Discover Your CEO Brand Secrets to Embracing and Maximizing Your Unique Value as a Leader written by Suzanne Bates and published by McGraw Hill Professional. This book was released on 2011-09-22 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ride your personal brand to the highest level in your field! ”A combination of inspiration and utility. . . . A must-read for leaders, entrepreneurs, or anyone who wants to harness the power of their own personal brand.” —DONNY DEUTSCH, television host and Chairman, Deutsch Inc. “Discover Your CEO Brand is an exploration into the art and science, heart and soul, and woof and warp of leadership. The examples are compelling, the reasoning impeccable, and the motivation irresistible.” —ALAN WEISS, Ph.D., author of Million Dollar Consulting and The Consulting Bible “I believe strongly that you cannot become a leader in an organization that operates in contrast to your personal values. With the advice provided in Suzanne’s book, I am confident readers will find the match that works best for them.” —JONATHAN RECKFORD, CEO, Habitat for Humanity International “Whether you are already a famous CEO with a well-established brand or just starting to craft that brand and its impact, this book is an excellent resource and guide. Suzanne Bates motivates all CEOs to develop their personal brand and clearly shows how to do it.” —MARSHA FIRESTONE, Ph.D., founder and President, Women Presidents’ Organization “Discover Your CEO Brand is a terrific read that sets out a powerful and compelling roadmap for becoming an effective leader. Filled with engaging examples, it is the quintessential guide to building your personal brand.” —ANDREW SOBEL, author of All for One and Clients for Life About the Book Steve Jobs did it at Apple. Indra Nooyi did it at Pepsi. Alan Mulally did it at Ford Motor Company. What did these business leaders do exactly? They brought very real, positive change to their organizations by using their unique CEO brand. Now, executive coach Suzanne Bates explains how you can exert the same kind of influence at your company. Discover Your CEO Brand provides the insight, knowledge, and tools you need to discover your own personal CEO style and then develop it into a powerful presence that extends beyond your typical spheres of influence. Bates walks you through the process step by step, teaching you ways to increase your visibility and influence by combining traditional self-branding vehicles like PR and face-to-face networking with new social-media platforms, including Facebook, Twitter, and blogs. No two sets of values, principles, vision, and skills—the foundation of every successful CEO brand—are alike. Whether you’re a CEO, team leader, or entrepreneur, you need to discover who you are as a leader, what you believe, and how that defines you. It’s not as apparent as you may think. Applying her years of expertise, Bates takes you deep below the surface to find the powerful leadership brand inside you, so you can: Connect with key audiences Elevate your leader profile Attract and retain the best talent Create business opportunities Shape a high-performance culture Drive long-term value within your company It’s not about crafting a leadership style out of thin air in order to influence people and “get ahead.” It’s about discovering your own personal leadership style. It’s about connecting with others authentically. It’s about instituting change that benefits the company and the people in it. You’re about to head down a road to dramatically improving your organization, your career, and your life. Take your first steps with Suzanne Bates and the proven methods she outlines in Discover Your CEO Brand.

Book What the Best CEOs Know

Download or read book What the Best CEOs Know written by Jeffrey A. Krames and published by McGraw Hill Professional. This book was released on 2003-03-22 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leadership lessons from the best--Gates, Welch, Dell, Gerstner, Kelleher, Grove, and Walton What are the traits, tactics, and strategies of the business world's most transformative leaders . . . and what can the rest of us learn from them? In What the Best CEOs Know, leadership authority Jeffrey Krames examines the careers of seven of history's most accomplished CEOs--including in-depth interviews with Michael Dell, Lou Gerstner, and Herb Kelleher--to get candid answers to many of today's most compelling business questions. The result is a blueprint-like framework that instructs as well as it informs, and provides managers with the firsthand secrets of leadership giants. Proven learning tools--from cases and lesson summaries to selfassessment exercises--reinforce the book's methods and key ideas. Each chapter of What the Best CEOs Know provides innovative features including: Assess Your CEO Quotient Leadership Lessons of the CEO What would Jack Welch et al. do? A host of well-known and bestselling books have detailed the success formulas of specific CEOs. But until now, no single book has compiled the strategies of several CEOs--let alone the world's most well-known business leaders--into a handbook for achieving breakthrough corporate stewardship. What the Best CEOs Know does exactly that, combining the wisdom, strategies, and tactics of today's most accomplished CEOs into one powerful and one-of-a-kind business resource.

Book Testosterone Inc

Download or read book Testosterone Inc written by Christopher M. Byron and published by John Wiley & Sons. This book was released on 2005-04-08 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Testosterone Inc.: Tales of CEOs Gone Wild, bestselling author and New York Post columnist Chris Byron chronicles the Gatsby-like saga of the rise and fall of the celebrity CEO. During the height of the 1990s bull market, they were America’s new heroes: the heroes of business. They were our bold new leaders, cutting the fat, pushing for productivity, implementing visionary plans, and making strategic deals. When the bull market turned to bust and the applause turned to cat-calls, the world was shocked at the truth. Drenched in money and public acclaim, our CEO-heroes—mostly white, mostly male, mostly middle-aged—turned out to be not much different than a group of twenty-something rock stars—drunk on power and driven by sex, greed, and glamour. Testosterone Inc. goes behind the boardroom doors to show the serial affairs and marriages of these acquisitive corporate titans. At the center of this story is Jack Welch, the biggest of America’s rock star CEOs and the former head of General Electric Co., surrounded by “mini-me” CEOs Ron Perelman of Revlon, Al Dunlap of Sunbeam, and Dennis Kozlowski of Tyco—all gone wild in public displays of consumption and predatory appetites writ large. Byron gets inside the bars where Welch liked to hang out and pick up women with his early “business soul mate” buddies. Byron hovers unseen at the elbow of Ron Perelman and his mistress aboard the Concorde for a week in Paris in his mistaken belief that his wife knows nothing about his secret affair. Byron peeks behind the curtains of a U.S. Army officers’ quarters to behold Al Dunlap horrifying his first wife, who claimed in her divorce action that Dunlap would point his knife at her and say, “I often wondered what human flesh tasted like.” Byron becomes a fly on the wall to chronicle the longing for respect and serial womanizing of Dennis Kozlowski. Frequently hilarious, sometimes heartbreaking, Testosterone Inc. follows the intertwined lives of these four corporate heroes, from childhood to their ultimate moments of glory and the crash-and-burn calamities that followed, as man’s age-old hunger for power, greed, and temptation undid them all. From suicide to murder, from dysfunctional childhoods to dysfunctional marriages in adulthood, from business chutzpah to financial suicide, here is the ultimate untold business story of our time: what went on at century’s end, when testosterone got the best of businessmen everywhere, and CEOs went wild.

Book Stardom and Celebrity

Download or read book Stardom and Celebrity written by Sean Redmond and published by SAGE. This book was released on 2007-10-02 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Acts as a concise introduction to the study of both contemporary and historical stardom and celebrity. Collecting together in one source companion an easily accessible range of readings surrounding stardom and celebrity culture, this book is a worthwhile addition to any library." - Kerry Gough, Birmingham City University "Absolutely wonderful. The inclusion of seminal works and more recent works makes this a very valuable read." - Beschara Karam, University of South Africa "An engaging and often insightful book." - Media International Australia This book brings together some of the seminal interventions which have structured the development of stardom and celebrity studies, while crucially combining and situating these within the context of new essays which address the contemporary, cross-media and international landscape of today's fame culture. From Max Weber, Walter Benjamin and Roland Barthes to Catherine Lumby, Chris Rojek and Graeme Turner. At the core of the collection is a desire to map out a unique historical trajectory - both in terms of the development of fame, as well as the historical development of the field.

Book Celebrity Leverage  Insider Secrets to Getting Celebrity Endorsements  Instant Credibility and Star Powered Publicity  Or How to Make Your

Download or read book Celebrity Leverage Insider Secrets to Getting Celebrity Endorsements Instant Credibility and Star Powered Publicity Or How to Make Your written by Jordan McAuley and published by . This book was released on 2010 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover creative strategies for getting your products in celebrities' hands, getting low-cost and free celebrity endorsements, linking your business, product or service to celebrities in other ways, and even making yourself into a celebrity in your field. All of these strategies are Celebrity Leverage. Shows you how to get other celebrities to promote your business, your products, and your services. Reveals how to turn yourself into a celebrity in your area, your niche and your field.

Book CEO Society

    Book Details:
  • Author : Peter Bloom
  • Publisher : Bloomsbury Publishing
  • Release : 2018-04-15
  • ISBN : 1786990741
  • Pages : 289 pages

Download or read book CEO Society written by Peter Bloom and published by Bloomsbury Publishing. This book was released on 2018-04-15 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chief Executive Officers (CEOs) have become the cultural icons of the 21st century. Figures like Steve Jobs and Mark Zuckerberg are held up as role models who epitomise the modern pursuit of innovation, wealth and success. We now live, Bloom and Rhodes argue, in a 'CEO society' – a society where corporate leadership has become the model for transforming not just business, but all spheres of life, where everyone from politicians to jobseekers to even those seeking love are expected to imitate the qualities of the lionized corporate executive. But why, in the wake of the failings exposed by the 2008 financial crisis, does the corporate ideal continue to exert such a grip on popular attitudes? In this insightful new book, Bloom and Rhodes examine the rise of the CEO society, and how it has started to transform governments, culture and the economy. This influence, they argue, holds troubling implications for the future of democracy - as evidenced by the disturbing political rise of Donald Trump in the US - and for our society as a whole.

Book Handbook of Research on Strategic Human Capital Resources

Download or read book Handbook of Research on Strategic Human Capital Resources written by Anthony J. Nyberg and published by Edward Elgar Publishing. This book was released on 2019-12-27 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic human capital resources are a relatively new construct with a scholarly literature that is still evolving. Work in this area requires the integration of multiple theoretical perspectives and empirical approaches, but that integration rarely occurs. Within these pages, the editors have combined the voices of leading scholars from a wide range of disciplinary backgrounds to provide a comprehensive introduction to the current state of the field.

Book The Man Who Broke Capitalism

Download or read book The Man Who Broke Capitalism written by David Gelles and published by Simon and Schuster. This book was released on 2022-05-31 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: New York Times Bestseller New York Times reporter and “Corner Office” columnist David Gelles reveals legendary GE CEO Jack Welch to be the root of all that’s wrong with capitalism today and offers advice on how we might right those wrongs. In 1981, Jack Welch took over General Electric and quickly rose to fame as the first celebrity CEO. He golfed with presidents, mingled with movie stars, and was idolized for growing GE into the most valuable company in the world. But Welch’s achievements didn’t stem from some greater intelligence or business prowess. Rather, they were the result of a sustained effort to push GE’s stock price ever higher, often at the expense of workers, consumers, and innovation. In this captivating, revelatory book, David Gelles argues that Welch single-handedly ushered in a new, cutthroat era of American capitalism that continues to this day. Gelles chronicles Welch’s campaign to vaporize hundreds of thousands of jobs in a bid to boost profits, eviscerating the country’s manufacturing base and destabilizing the middle class. Welch’s obsession with downsizing—he eliminated 10% of employees every year—fundamentally altered GE and inspired generations of imitators who have employed his strategies at other companies around the globe. In his day, Welch was corporate America’s leading proponent of mergers and acquisitions, using deals to gobble up competitors and giving rise to an economy that is more concentrated and less dynamic. And Welch pioneered the dark arts of “financialization,” transforming GE from an admired industrial manufacturer into what was effectively an unregulated bank. The finance business was hugely profitable in the short term and helped Welch keep GE’s stock price ticking up. But ultimately, financialization undermined GE and dozens of other Fortune 500 companies. Gelles shows how Welch’s celebrated emphasis on increasing shareholder value by any means necessary (layoffs, outsourcing, offshoring, acquisitions, and buybacks, to name but a few tactics) became the norm in American business generally. He demonstrates how that approach has led to the greatest socioeconomic inequality since the Great Depression and harmed many of the very companies that have embraced it. And he shows how a generation of Welch acolytes radically transformed companies like Boeing, Home Depot, Kraft Heinz, and more. Finally, Gelles chronicles the change that is now afoot in corporate America, highlighting companies and leaders who have abandoned Welchism and are proving that it is still possible to excel in the business world without destroying livelihoods, gutting communities, and spurning regulation.