Download or read book Business Week written by and published by . This book was released on 2007 with total page 1068 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Million Dollar Mailings written by Denison Hatch and published by Rowman & Littlefield. This book was released on 2023-05-01 with total page 531 pages. Available in PDF, EPUB and Kindle. Book excerpt: Denny Hatch gives an exclusive inside's look at the art and science of direct mail creative technique — copy approaches, design, formats, offers — unlike anything ever before assembled. This new and updated edition includes an overview, complete with illustrations, of new trends in direct mail.
Download or read book The Data Game written by Mark Maier and published by Routledge. This book was released on 2016-07-01 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now updated for web-based research, the third edition of The Data Game introduces students to the collection, use, and interpretation of statistical data in the social sciences. Separate chapters are devoted to data in the fields of demography, housing, health, education, crime, the national economy, wealth, income and poverty, labor, business, government, and public opinion polling. The concluding chapter is devoted to the common problem of ambiguity in social science statistics.
Download or read book Impact of Mergers and Acquisitions written by United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Telecommunications and Finance and published by . This book was released on 1987 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Business Information Sources written by Lorna M. Daniells and published by Univ of California Press. This book was released on 1993 with total page 754 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the reference work that librarians and business people have been waiting for--Lorna Daniells's updated guide to selected business books and reference sources. Completely revised, with the best, most recent information available, this edition contains several new sections covering such topics as competitive intelligence, economic and financial measures, and health care marketing. Handbooks, bibliographies, indexes and abstracts, online databases, dictionaries, directories, statistical sources, and periodicals are also included. Speedy access to up-to-date information is essential in the competitive, computerized business world. This classic guide will be indispensable to anyone doing business research today.
Download or read book The Data Game written by and published by M.E. Sharpe. This book was released on with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Updated for web-based research, this text introduces students to the collection, use and interpretation of statistical data in the social sciences. Separate chapters are on the fields of demography, housing, health, education, crime, economy, labour, poverty, government and public opinion polling.
Download or read book Marketing Revolution written by Paul R. Gamble and published by Kogan Page Publishers. This book was released on 2007 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: How is the marketing process managed in companies across the world? And how can it be improved? Marketing Revolution answers these questions and more, by drawing on international research and analysis from leading consultants, academics and practitioners, and from the authors' insight into the revolutionary marketing practices of the global giant, IBM.This compelling book encourages managers to think about their marketing environment in a totally new and revolutionary way and shows readers how to transform their marketing techniques. Marketing Revolution includes radical new business tools designed to deliver real value, advice on how to re-structure or even totally rebuild the marketing capability and guidelines to increase business revenue.Marketing Revolution is a must read for anyone wanting to revolutionize their market practices.
Download or read book Staggers Rail Act Oversight written by United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Transportation, Tourism, and Hazardous Materials and published by . This book was released on 1988 with total page 962 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Business Week Top 1000 written by and published by . This book was released on 1987 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Organisational Capability and Competitive Advantage written by Charles Harvey and published by Routledge. This book was released on 2013-10-31 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 1992. This is a collection of eight articles covering different elements of organisational capability and competitive advantage. The areas included are managerial enterprise, Corporate Strategy and accounting, the influence of the Trade Mark, a look at the marketing case study of the Ferranti Group, history of Japan's Post-war steel industry, American graduate business schools and responses to market for corporate control in 1950s Britain.
Download or read book Communication Technology and Politics in the Information Age written by Gerald Sussman and published by SAGE. This book was released on 1997-09-09 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gerald Sussman offers a detailed critical analysis of the political dimensions of 21st century communication/information technologies, mass media and transnational networks.
Download or read book Proposed Modifications to the AT T Decree written by United States. Congress. Senate. Committee on the Judiciary. Subcommittee on Antitrust, Monopolies, and Business Rights and published by . This book was released on 1987 with total page 844 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Coalitions and Competition Routledge Revivals written by Yair Aharoni and published by Routledge. This book was released on 2014-06-17 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title, first published in 1993, was one of the first books to analyse the forces behind the increasing globalization of professional business services. Based on contributions from leading authorities in international business, both academics and members of organizations such as GATT and UNCTAD, it looks at the opportunities for growth, environmental and regulatory problems, and the major problems of managing the international expansion of professional firms. Crucially, it discusses such issues from the point of view of managers of such organizations, and the role of governments in negotiating multinational agreements. This highly international and timely reissue will be of interest to students of international business, as well as managers of professional business firms and policy makers involved in international trade issues.
Download or read book Ethnic Women written by Vasilikie Demos and published by Rowman & Littlefield. This book was released on 1994 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book introduces the study of ethnic women and contributes to our understanding of the relationships among gender, race/ethnicity, and social class. The social scientific study of gender has grown exponentially for more than two decades. Until recently, however, little attention has been paid to the diversity among women. The social scientific literature on ethnicity has experienced a revival in the same decades, yet women have frequently been overlooked or misrepresented in that literature. When ethnic women do appear they are typically depicted as selfless wives and mothers or passive victims. Theses twenty original essays challenge myths and stereotypes. The authors--social scientists, social service professionals, and other scholars--explore a broad range of racial/ethnic and social class circumstances. Communities represented include the Hmong in Wisconsin, Cuban Jews in Florida, and Samoans in Hawaii. Patters of immigration and social mobility, communal institutions, and maintenance of ethnic traditions are among the topics which reflect the multiple status reality of ethnic women.
Download or read book Race and College Admissions written by Jamillah Moore and published by McFarland. This book was released on 2024-07-22 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the United States, elite colleges and universities have historically catered primarily to wealthy, predominantly white Americans, creating barriers to entry for students of color. Legal statutes have entrenched discriminatory practices within the admissions process, perpetuating the underrepresentation of students of color at top-tier institutions. Given this reality, the imperative for institutions to promote diversity through affirmative action remains crucial. However, recent legal challenges against affirmative action threaten to reinforce the status quo, potentially perpetuating the dominance of predominantly white institutions in higher education. This book takes an historical look at the pivotal role affirmative action has played in higher education. It examines the admissions process through the eyes of a beneficiary of affirmative action and is the first text to share insights on the role eligibility plays in allowing universities to consider race in admitting applicants. Detailed are the different types of affirmative action and how some colleges and universities use the policy as a tool to consider race and ethnicity as part of a holistic evaluation of applicants. This work makes the case that race-conscious admissions practices remain necessary in the fight for racial equity in higher education.
Download or read book Management Education and Competitiveness written by Rolv Petter Amdam and published by Routledge. This book was released on 2013-04-15 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: Globally two processes are striking about modern management education. Firstly, management education is changing rapidly to meet new challenges from business and governments and to improve competitiveness. Secondly, management education has become one of the fastest growing areas in higher education. Management Education and Competitiveness provides a wide overview, including studies by scholars in nine countries in Europe, Japan and the United States. It examines how countries have developed different national courses in spite of strong influence from the American system of management education. It also examines the links between education and business. This collection of essays will be invaluable to managers and professionals in educational research and business administration.
