Download or read book Youtility written by Jay Baer and published by Penguin. This book was released on 2013-06-27 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: The difference between helping and selling is just two letters If you're wondering how to make your products seem more exciting online, you're asking the wrong question. You're not competing for attention only against other similar products. You're competing against your customers' friends and family and viral videos and cute puppies. To win attention these days you must ask a different question: "How can we help?" Jay Baer's Youtility offers a new approach that cuts through the clutter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life.
Download or read book The Best Kind of Bear written by Greg Gormley and published by Candlewick Press. This book was released on 2019-11-12 with total page 33 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This heartwarming tale can be enjoyed as a simple story or used to talk about identity, relationships, and belonging. Thoughtfully layered and simply sweet." —Kirkus Reviews When Nelly asks Bear what kind of bear he is, he isn't entirely sure how to answer. So off he goes to find out. But none of the different bears he meets on his travels are like him. Grizzly bears don’t have stitching; polar bears don’t have tags attached to their bottoms; spectacled bears are not as soft and bouncy as Bear is; and sun bears never wear bow ties. Disheartened, he returns to Nelly . . . only to discover what kind of bear he is — her own special bear!
Download or read book What Kind of Woman written by Kate Baer and published by HarperCollins. This book was released on 2020-11-10 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt: An Instant #1 New York Times Bestseller A Goop Book Club Pick "If you want your breath to catch and your heart to stop, turn to Kate Baer."--Joanna Goddard, Cup of Jo A stunning and honest debut poetry collection about the beauty and hardships of being a woman in the world today, and the many roles we play - mother, partner, and friend. “When life throws you a bag of sorrow, hold out your hands/Little by little, mountains are climbed.” So ends Kate Baer’s remarkable poem “Things My Girlfriends Teach Me.” In “Nothing Tastes as Good as Skinny Feels” she challenges her reader to consider their grandmother’s cake, the taste of the sea, the cool swill of freedom. In her poem “Deliverance” about her son’s birth she writes “What is the word for when the light leaves the body?/What is the word for when it/at last, returns?” Through poems that are as unforgettably beautiful as they are accessible, Kate Bear proves herself to truly be an exemplary voice in modern poetry. Her words make women feel seen in their own bodies, in their own marriages, and in their own lives. Her poems are those you share with your mother, your daughter, your sister, and your friends.
Download or read book Talk Triggers written by Jay Baer and published by Penguin. This book was released on 2018-10-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin. Word of mouth is directly responsible for 19% of all purchases, and influences as much as 90%. Every human on earth relies on word of mouth to make buying decisions. Yet even today, fewer than 1% of companies have an actual strategy for generating these crucial customer conversations. Talk Triggers provides that strategy in a compelling, relevant, timely book that can be put into practice immediately, by any business. The key to activating customer chatter is the realization that same is lame. Nobody says "let me tell you about this perfectly adequate experience I had last night." The strategic, operational differentiator is what gives customers something to tell a story about. Companies (including the 30+ profiled in Talk Triggers) must dare to be different and exceed expectations in one or more palpable ways. That's when word of mouth becomes involuntary: the customers of these businesses simply MUST tell someone else. Talk Triggers contains: Proprietary research into why and how customers talk More than 30 detailed case studies of extraordinary results from Doubletree Hotels by Hilton and their warm cookie upon arrival, The Cheesecake Factory and their giant menu, Five Guys Burgers and their extra fries in the bag, Penn & Teller and their nightly meet and greet sessions, and a host of delightful small businesses The 4-5-6 learning system (the 4 requirements for a differentiator to be a talk trigger; the 5 types of talk triggers; and the 6-step process for creating talk triggers) Surprises in the text that are (of course) word of mouth propellants Consumers are wired to discuss what is different, and ignore what is average. Talk Triggers not only dares the reader to differentiate, it includes the precise formula for doing it. Combining compelling stories, inspirational examples, and practical how-to, Talk Triggers is the first indispensable book about word of mouth. It's a book that will create conversation about the power of conversation.
Download or read book I Hope This Finds You Well written by Kate Baer and published by Hachette UK. This book was released on 2021-11-11 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author of the #1 New York Times bestseller What Kind of Woman returns with a collection of found poems created from notes she received from followers, supporters and detractors - a ritual that reclaims the vitriol from online trolls and inspires readers to transform what is ugly or painful in their own lives into something beautiful. 'I'm sure you could benefit from jumping on a treadmill' 'Women WANT a male leader . . . It's honest to god the basic human playbook' These are some of the thousands of messages that Kate Baer has received online. Like countless other writers - particularly women - with profiles on the internet, as Kate's online presence grew, so did the darker messages crowding her inbox. These missives from strangers have ranged from 'advice' and opinions to outright harassment. At first, these messages resulted in an immediate delete and block. Until, on a whim, Kate decided to transform the cruelty into art, using it to create fresh and intriguing poems. These pieces, along with ones made from notes of gratitude and love, as well as from the words of public figures, have become some of her most beloved work. I Hope This Finds You Well is drawn from those works: a book of poetry birthed in the darkness of the internet that offers light and hope. By cleverly building on the harsh negativity and hate women often receive - and combining it with heart-warming messages of support, gratitude, and connection, Kate Baer offers us a lesson in empowerment, showing how we too can turn bitterness into beauty.
Download or read book We re Going on a Bear Hunt written by Michael Rosen and published by Walker Books Limited. This book was released on 2009-01-01 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: We're going on a bear hunt. Through the long wavy grass, the thick oozy mud and the swirling, whirling snowstorm - will we find a bear today?
Download or read book The Best Loved Bear written by Diana Noonan and published by . This book was released on 2002 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is a best loved bear competition at school and Tim is going to enter his teddy bear, Toby. But Toby is threadbare and very scruffy. He even has a plaster on his nose Tim starts to worry. What will everyone say when they see such an old and battered bear...'
Download or read book Life written by Gregory Arthur Baer and published by Plume. This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: What are the chances someone will date a supermodel, hit a hole-in-one, or win an Acadamy Award? Gregory Provides the answers to these and other startling statistics in this fun, freewheeling, and compulsively readable book. He also give advice on how to nudge fate in one's favor in desirable situations like picking a winning stock or reaching the summit of Mount Everest. 0-452-28594-1$11.00 / Penguin Group
Download or read book See No Evil written by Robert Baer and published by Crown. This book was released on 2002-01-17 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: In See No Evil, one of the CIA’s top field officers of the past quarter century recounts his career running agents in the back alleys of the Middle East. In the process, Robert Baer paints a chilling picture of how terrorism works on the inside and provides compelling evidence about how Washington politics sabotaged the CIA’s efforts to root out the world’s deadliest terrorists. On the morning of September 11, 2001, the world witnessed the terrible result of that intelligence failure with the attack on the World Trade Center and the Pentagon. In the wake of those attacks, Americans were left wondering how such an obviously long-term, globally coordinated plot could have escaped detection by the CIA and taken the nation by surprise. Robert Baer was not surprised. A twenty-one-year veteran of the CIA’s Directorate of Operations who had left the agency in 1997, Baer observed firsthand how an increasingly bureaucratic CIA lost its way in the post–cold war world and refused to adequately acknowledge and neutralize the growing threat of Islamic fundamentalist terror in the Middle East and elsewhere. A throwback to the days when CIA operatives got results by getting their hands dirty and running covert operations, Baer spent his career chasing down leads on suspected terrorists in the world’s most volatile hot spots. As he and his agents risked their lives gathering intelligence, he watched as the CIA reduced drastically its operations overseas, failed to put in place people who knew local languages and customs, and rewarded workers who knew how to play the political games of the agency’s suburban Washington headquarters but not how to recruit agents on the ground. See No Evil is not only a candid memoir of the education and disillusionment of an intelligence operative but also an unprecedented look at the roots of modern terrorism. Baer reveals some of the disturbing details he uncovered in his work, including: * In 1996, Osama bin Laden established a strategic alliance with Iran to coordinate terrorist attacks against the United States. * In 1995, the National Security Council intentionally aborted a military coup d’etat against Saddam Hussein, forgoing the last opportunity to get rid of him. * In 1991, the CIA intentionally shut down its operations in Afghanistan and Saudi Arabia, and ignored fundamentalists operating there. When Baer left the agency in 1997 he received the Career Intelligence Medal, with a citation that says, “He repeatedly put himself in personal danger, working the hardest targets, in service to his country.” See No Evil is Baer’s frank assessment of an agency that forgot that “service to country” must transcend politics and is a forceful plea for the CIA to return to its original mission—the preservation of our national sovereignty and the American way of life.
Download or read book The Best of Baer s written by Gerald S. Lestz and published by . This book was released on 1994 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Bear the Piano and Little Bear s Concert written by David Litchfield and published by Frances Lincoln Children's Books. This book was released on 2020-09 with total page 41 pages. Available in PDF, EPUB and Kindle. Book excerpt: The final book in the award-winning, best-selling trilogy shows that while fame and fortune might be temporary, the best songs stay in your heart forever.
Download or read book The Magnificent Max Baer written by Colleen Aycock and published by McFarland. This book was released on 2018-08-20 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Boxing might not have survived the 1930s if not for Max Baer. A contender for every heavyweight championship 1932-1941, California's "Glamour Boy" brought back the "million-dollar gate" not seen since the 1920s. His radio voice sold millions of Gillette razor blades; his leading-man appeal made him a heartthrob in The Prizefighter and the Lady (1933). The film was banned in Nazi Germany--Baer had worn a Star of David on his trunks when he TKOed German former champ Max Schmeling. Baer defeated 275-pound Primo Carnera in 1934 for the championship, losing it to Jim Braddock the next year. Contrary to Cinderella Man, (2005), Baer--favored 10 to 1--was not a villain and the fight was more controversial than the film suggested. His battle with Joe Louis three months later drew the highest gate of the decade. This first comprehensive biography covers Baer's complete ring record, his early life, his career on radio, film, stage and television, and his World War II army service.
Download or read book ONE Very Big Bear written by Alice Brière-Haquet and published by Abrams. This book was released on 2016-10-04 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: As far as he can tell, Bear is the biggest thing around. He might even be a giant! It's not long before other, smaller animals set him straight in this charmingly illustrated book about counting and relative size. Together, two walruses, three foxes, and so on, are the same size as Bear, each teasing him for foolishly thinking that there is nothing bigger than he. When six sardines arrive to tell Bear that together, they are just as big as he is, Bear has had enough and gobbles them up for breakfast.
Download or read book Black Leopard Red Wolf written by Marlon James and published by Penguin. This book was released on 2019-02-05 with total page 640 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of TIME’s 100 Best Fantasy Books of All Time Winner of the L.A. Times Ray Bradbury Prize Finalist for the 2019 National Book Award The New York Times Bestseller Named a Best Book of 2019 by The Wall Street Journal, TIME, NPR, GQ, Vogue, and The Washington Post "A fantasy world as well-realized as anything Tolkien made." --Neil Gaiman "Gripping, action-packed....The literary equivalent of a Marvel Comics universe." --Michiko Kakutani, The New York Times The epic novel from the Man Booker Prize-winning author of A Brief History of Seven Killings In the stunning first novel in Marlon James's Dark Star trilogy, myth, fantasy, and history come together to explore what happens when a mercenary is hired to find a missing child. Tracker is known far and wide for his skills as a hunter: "He has a nose," people say. Engaged to track down a mysterious boy who disappeared three years earlier, Tracker breaks his own rule of always working alone when he finds himself part of a group that comes together to search for the boy. The band is a hodgepodge, full of unusual characters with secrets of their own, including a shape-shifting man-animal known as Leopard. As Tracker follows the boy's scent--from one ancient city to another; into dense forests and across deep rivers--he and the band are set upon by creatures intent on destroying them. As he struggles to survive, Tracker starts to wonder: Who, really, is this boy? Why has he been missing for so long? Why do so many people want to keep Tracker from finding him? And perhaps the most important questions of all: Who is telling the truth, and who is lying? Drawing from African history and mythology and his own rich imagination, Marlon James has written a novel unlike anything that's come before it: a saga of breathtaking adventure that's also an ambitious, involving read. Defying categorization and full of unforgettable characters, Black Leopard, Red Wolf is both surprising and profound as it explores the fundamentals of truth, the limits of power, and our need to understand them both.
Download or read book The Cultural Gutter written by Carol Borden and published by Lulu.com. This book was released on 2011 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Science fiction, fantasy, comics, romance, genre movies, games all drain into the Cultural Gutter, a website dedicated to thoughtful articles about disreputable art-media and genres that are a little embarrassing. Irredeemable. Worthy of Note, but rolling like errant pennies back into the gutter. The Cultural Gutter is dangerous because we have a philosophy. We try to balance enthusiasm with clear-eyed, honest engagement with the material and with our readers. This book expands on our mission with 10 articles each from science fiction/fantasy editor James Schellenberg, comics editor and publisher Carol Borden, romance editor Chris Szego, screen editor Ian Driscoll and founding editor and former games editor Jim Munroe.
Download or read book Reinventing Democrats written by Kenneth S. Baer and published by University Press of Kansas. This book was released on 2000-02-09 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: When Bill Clinton declared in 1996 that "the era of big government is over," Republicans felt that he was stealing their thunder. But in fact, it was the culmination of a decade-long struggle for the heart and soul of the Democratic party. This book tells how a group of New Democrats reformed their enfeebled party's agenda, moved it toward the center, and recaptured the White House with their first two-term president since FDR. Reinventing Democrats is the story of the Democratic Leadership Council, an elite group of elected officials, benefactors, and strategists that let fresh air into the smoke-filled room of politics and changed the public philosophy of their party. Kenneth Baer tells who they are, where they came from, what they believe in, and how they helped elect Bill Clinton-the DLC's former chairman-to the presidency. Drawing on DLC archives and interviews with party insiders, Baer chronicles the increasing influence of the DLC from 1985 to the present. He describes battles waged between New Democrats and party liberals after the failed candidacy of Walter Mondale, and he takes readers behind the scenes in Little Rock to tell how DLC director Al From encouraged Clinton's run for the White House. He then explains how the DLC reshaped the party's agenda into a "third way" that embraced positions such as welfare reform, a balanced budget, free trade, a tough stance on crime, and a strong defense. In this revealing analysis of insider politics, Baer shows how a determined faction can consciously change a party's public philosophy, even without the impetus of a national crisis or electoral realignment. He also shows that the New Democrat stance exemplifies how ideas can work in sync with the political calendar to determine which specific policies find their way onto the national agenda. If Clinton has achieved nothing else in his presidency, says Baer, he has moved his party to the center, where it stands a better chance to succeed-much to the dismay of conservatives, who feel victimized by the theft of many of their strongest issues. In a book that will engage any reader caught up in the fervor of an election year, Baer reveals the role of new ideas in shaping political stratagems and provides much food for thought concerning the future of the New Democratic philosophy, the Democratic party, and American party politics.
Download or read book Kiss Me Judas written by Will Christopher Baer and published by MacAdam/Cage Publishing. This book was released on 2004 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first installment of the Phineas Poe trilogy. An unwitting police officer fsalls in love with a beautiful but deadly tremptress who steals his kidney and leaves him alone and empty.
