Download or read book The Art of Graphic Communication written by W. L. Kitts and published by Referencepoint Press. This book was released on 2019-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Whether a map explaining the subway system, an Internet meme about womens empowerment, or a logo on a laptop, graphic design is everywhere. The Art of Graphic Communication discusses what todays artists are doing, how they attract a following, and what they are saying through their artwork"--
Download or read book The Graphic Communication Handbook written by Simon Downs and published by Routledge. This book was released on 2013-03-01 with total page 421 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Graphic Communication Handbook is a comprehensive and detailed introduction to the theories and practices of the graphics industry. It traces the history and development of graphic design, explores issues that affect the industry, examines its analysis through communications theory, explains how to do each section of the job, and advises on entry into the profession. The Graphic Communication Handbook covers all areas within the industry including pitching, understanding the client, researching a job, thumbnail drawings, developing concepts, presenting to clients, working in 2D, 3D, motion graphics and interaction graphics, situating and testing the job, getting paid, and getting the next job. The industry background, relevant theory and the law related to graphic communications are situated alongside the teaching of the practical elements. Features include: introductions that frame relevant debates case studies, examples and illustrations from a range of campaigns philosophical and technical explanations of topics and their importance.
Download or read book Introduction to Graphic Communication written by Harvey Levenson and published by . This book was released on 2018-04-11 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a survey of the complex world of graphic communication. It is focused largely on print, both conventional and digital, and the processes that make it possible. It is also about the myriad ways digital technology¿from desktop design to web-based publishing, commerce, and IT¿affects the art, science, and business of printing.
Download or read book Graphic Communications Today written by William E. Ryan and published by Cengage Learning. This book was released on 2004 with total page 662 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn what it takes to become a skilled graphic communicator! This edition of Graphic Communications Today is a staple for beginners as well as a smart, easy-to-use resource guaranteed to spur the creativity of aspiring designers, professional graphic artists, journalists and others. Written in a personal and engaging style, and loaded with examples of some of the finest graphic art in the world, the authors explain modern design principles and shows readers how to apply them to their own work. Extraordinarily complete coverage straddles a variety of media, including: magazines, newspapers, television and film, interactive multimedia, Web sites and more!
Download or read book Design for Communication written by Elizabeth Resnick and published by John Wiley & Sons. This book was released on 2003-06-10 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Complete coverage of basic design principles illustrated by student examples Design for Communication offers a unique approach to mastering the basic design principles, conceptual problem-solving methods, and critical-thinking skills that distinguish graphic designers from desktop technicians. This book presents forty-two basic to advanced graphic design and typography assignments collaboratively written by college educators to teach the fundamental processes, concepts, and techniques through hands-on applications. Each assignment is illustrated with actual student solutions, and each includes a process narrative and an educator's critical analysis revealing the reasoning behind the creative strategies employed by each individual student solution. Assignments are organized from basic to advanced within six sections: * The elements and principles of design * Typography as image * Creative word play * Word and image * Grid and visual hierarchy * Visual advocacy Design for Communication is a highly visual resource of instruction, information, ideas, and inspiration for students and professionals.
Download or read book Start to draw written by Axelle Vanquaillie and published by Lannoo Meulenhoff - Belgium. This book was released on 2021-05-20 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing enhances memorisation, understanding, talking and listening and sparks communication. It is a universal language, and can help you convey your message more clearly and engagingly - especially during meetings, while laying out ideas or simply in a brainstorming session. So why have all of us stopped drawing at a certain point in our lives? Start to Draw is a fun and clear-cut guide to drawing and visualising your ideas in your work environment. It is an accessible, bite-size book providing insight into why drawing works, how you can have a great impact on your own (and others') professional work, and how you can end up with a more creative approach to your job.
Download or read book Graphic Design written by Elizabeth Resnick and published by Prentice Hall. This book was released on 1984 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Graphic Design offers you not just theory...but practice! How? By featuring ten challenging exercises that develop, step by step, ten specific design concepts. At the same time you tackle the assignments, you master concepts essential to your success. What's more this valuable guide gives you a strong handle on typography--a critical tool in your trade--and even presents the "real world" requirements for a professional career as a graphic designer. Filled with illustrations by the author's design students, Graphic Design stimulates your imagination so that you can innovate...not merely imitate."--back cover.
Download or read book The Graphics of Communication written by Ivan Bradley and published by . This book was released on 2021-08 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive overview of the technical and artistic skills and knowledge one uses in the graphic communications profession to produce communication through through print or digital media.
Download or read book Graphic Design as Communication written by Malcolm Barnard and published by Routledge. This book was released on 2013-07-04 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is the point of graphic design? Is it advertising or is it art? What purpose does it serve in our society and culture? Malcolm Barnard explores how meaning and identity are at the core of every graphic design project and argues that the role and function of graphic design is, and always has been, communication. Drawing on a range of theoretical approaches including those of Derrida, Saussure, Foucault, and Barthes, and taking examples from advertising, magazines, illustration, website design, comics, greetings cards and packaging, Graphic Design as Communication looks at how graphic design contributes to the formation of social and cultural identities. Malcolm Barnard discusses the ways in which racial/ethnic groups, age groups and gender groups are represented in graphic design, as well as how images and texts communicate with different cultural groups. He also explores how graphic design relates to both European and American modernism, and its relevance to postmodernism and globalisation in the twenty-first century and asks why, when graphic design is such an integral part of our society and culture, it is not acknowledged and understood in the same way that art is.
Download or read book Design Thinking for Visual Communication written by Gavin Ambrose and published by Bloomsbury Publishing. This book was released on 2017-06-29 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do you start a design project? How can you generate ideas and concepts in response to a design brief? How do other designers do it? This book will answer all these questions and more. Now in its second edition, the highly popular Design Thinking for Visual Communication identifies methods and thought processes used by designers in order to start the process that eventually leads to a finished piece of work. Step-by-step guidance for each part of the process is highlighted by real-life case studies, enabling the student to see teaching in practice. This focus on ideas and methods eschews an abstract, academic approach in favour of a useable approach to design as a problem-solving activity. The new edition now includes contributions from a broader international range of design practices and adds depth to existing case studies by looking in greater detail at some of the processes used.
Download or read book Graphic Communications written by Z. A. Prust and published by Goodheart-Wilcox Publisher. This book was released on 2017-11-21 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: This workbook is designed for use with the Graphic Communications: Digital Design and Print Essentials textbook. The workbook questions, illustrations, and activities are provided to help you assess your knowledge of the material contained in each chapter of the textbook. The exercises serve as a thorough guide for study and will help you improve your understanding of the graphic communications industry, the processes involved in graphic production, and the various forms of printing technology that are changing the industry.
Download or read book The Graphic Communication Handbook written by Simon Downs and published by Routledge. This book was released on 2013-03-01 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Graphic Communication Handbook is a comprehensive and detailed introduction to the theories and practices of the graphics industry. It traces the history and development of graphic design, explores issues that affect the industry, examines its analysis through communications theory, explains how to do each section of the job, and advises on entry into the profession. The Graphic Communication Handbook covers all areas within the industry including pitching, understanding the client, researching a job, thumbnail drawings, developing concepts, presenting to clients, working in 2D, 3D, motion graphics and interaction graphics, situating and testing the job, getting paid, and getting the next job. The industry background, relevant theory and the law related to graphic communications are situated alongside the teaching of the practical elements. Features include: introductions that frame relevant debates case studies, examples and illustrations from a range of campaigns philosophical and technical explanations of topics and their importance.
Download or read book Visual Communication for Architects and Designers written by Margaret Fletcher and published by Routledge. This book was released on 2020-09-28 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visual Communication for Architects and Designers teaches you the art of designing a concise, clear, compelling and effective visual and verbal presentation. Margaret Fletcher has developed a reference manual of best practices that gives you the necessary tools to present your work in the best way possible. It includes an impressive 750 presentation examples by over 180 designers from 24 countries in North America, South America, Europe, the Middle East, Asia, Oceania and Africa. This book offers actionable advice to solve a variety of complex presentation challenges. You will learn how to: Understand differences in communication design, representation design and presentation design and know how to use these skills to your advantage; Structure the visual and verbal argument in your presentation; Design your presentation layouts, architectural competitions, boards and digital presentations; Manage issues related to the presentation of architectural and design ideas; Present yourself professionally. Your ability to communicate your design ideas to others is an invaluable and important skill. Visual Communication for Architects and Designers shows you how to develop and implement these skills and gain command of your presentations.
Download or read book Modern Graphics Communication written by Shawna Lockhart and published by Peachpit Press. This book was released on 2018-01-18 with total page 2078 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a clear, comprehensive, full-color introduction and reference for students and professionals who are creating engineering drawings and graphics with CAD software or by hand. It provides excellent technical detail and motivating real-world examples, illuminating theory with a colorful, highly-visual format complemented with concise text. Designed for busy, visually-oriented learners, this guide expands on well-tested material, fully updated for the latest ASME standards, materials, industries and production processes. Its up-to-date examples range from mechanical, plastic, and sheet metal drawings to modern techniques for civil engineering, architecture, and rapid prototyping. Throughout, clear, easy, step-by-step descriptions teach essential sketching and visualization techniques, including the use of 3D and 2D CAD. All color visuals are tightly integrated with text to promote rapid mastery. Colorful models and animations on a companion website bring the material to life, and hands-on projects and tear-out worksheets make this guide ideal both for learning and for ongoing reference.
Download or read book Design for Visual Communication written by Mary C. Dyson and published by Cambridge Scholars Publishing. This book was released on 2019-03-11 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: The contents of this book are mainly based on ideas discussed within the framework of the 2016 International Conference on Typography and Visual Communication (ICTVC). This event was initiated at the beginning of the new millennium and has since developed into an internationally respected event. The chapters included in this volume provide evidence of visual communication as an established discipline where critical research informs design practice, printing history lays the foundations for future projects, and professional practice benefits from cross-disciplinary collaborations. The anthology investigates both current and future challenges and priorities in the field of design for visual communication, and will serve to provide a vivid spark to start a discourse in this regard. It will become a working tool and reference point for people interested in studying and researching typography and visual communication.
Download or read book Visual Communication in Digital Design written by Ji Yong Park and published by . This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The art of visual communication is the arrangement of designelements in a way that is balanced, visually appealing and mostimportantly, effectively delivers its intended message to the targetaudience. This full-color tutorial serves as an introduction tounderstanding this art of visual communication and the creativeprocess of design. The author presents the basic elements of design -line, shape, color, typography " placing these into a visual structurethat always keeps in mind the audiences visual perception.
Download or read book Graphic Design Discourse written by Henry Hongmin Kim and published by Chronicle Books. This book was released on 2018-03-20 with total page 459 pages. Available in PDF, EPUB and Kindle. Book excerpt: If the aim of graphic design is to communicate meaning clearly, there's an irony that the field itself has struggled between two contradictory opposites: rote design resulting from a rigorous, fixed set of rules, and eccentric design that expresses the hand of the artist but fails to communicate with its audience. But what if designers focused on process and critical analysis over visual outcome? Through a carefully selected collection of more than seventy-five seminal texts spanning centuries and bridging the disciplines of art, architecture, design history, philosophy, and cultural theory, Graphic Design Discourse: Evolving Theories, Ideologies, and Processes of Visual Communication establishes a new paradigm for graphic design methodologies for the twenty-first century. This illuminating anthology is essential reading for practicing designers, educators, and students trying to understand how to design in a singular, expressive way without forgoing clear and concise visual communication.
