Download or read book The Art and Business of High School Senior Portrait Photography written by Ellie Vayo and published by Amherst Media. This book was released on 2002-09-01 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: A profitable, efficient senior portrait studio is made possible with the help of the invaluable information in this book. Whether revving up a slow studio, branching into the teen and senior market, or capitalizing on building a profitable studio from the bottom up, photographers will find all the how-to details in this updated edition. Pricing strategies to ensure the business can stay afloat even during slow times, how to craft successful marketing and advertising campaigns to get clients in the door, and the latest surefire ways for using social networking to reach clients are just some of the provided tips that help get a studio noticed. Far more than a business book, it also includes suggestions on creating images that appeal to this age group, posing basics for seated and standing portraits, and hints for how to handle perceived flaws using corrective posing and lighting techniques that make every subject look his or her very best. This updated edition features all-new images and captions, updated information on technical tools, and plenty of new ideas for maximizing the excitement level during a clients’ portrait session.
Download or read book Jeff Smith s Senior Portrait Photography Handbook written by Jeff Smith and published by Amherst Media. This book was released on 2010-01-01 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: With detailed, informative instructions for capturing personable and memorable yearbook photos, this reference presents step-by-step demonstrations on advertising, talking to clients, producing outstanding images, and finalizing a sale. Noting the delicate balance of pleasing parents and teens alike, this resource illustrates how to marry the latest fashion-oriented photography trends with the needs of the family member who is paying for the session. A wealth of lighting and posing techniques combine with tips for analyzing the subject, choosing which features to accent and which to downplay, and creating alluring, fashionable looks that the whole family can appreciate. Emphasizing the value in allowing seniors to personalize their photos by bringing the shoot to their home or a more meaningful location, the guide also includes suggestions for incorporating additional visual elements such as pets, musical instruments, team uniforms, best friends, or significant others.
Download or read book High School Senior Portrait Photography written by John Giolas and published by Amherst Media, Inc. This book was released on 1999 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Combining technical information with business advice for conducting promotions, pricing, and getting school contracts, this book will be of use to both professional and amateur photographers. Readers will learn how to get seniors to come to their studio, how to photograph them, and how to keep them as customers.
Download or read book The Best of Teen and Senior Portrait Photography written by Bill Hurter and published by Amherst Media. This book was released on 2003-10-01 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: From yearbook advertisements, postcard mailings, and promotions to web site development and digital graduation announcements, every corner of the teen and senior portrait market is covered in this book of advice from the experts. The artistry of top senior portrait experts, including Fuzzy Duenkel, Jeff Smith, Ellie Vayo, Richard Pahl, Ralph Romaguera, and Deborah Lynn Ferro, reveals the artistic, photographic, and marketing techniques that have propelled them to the top of their field. Advice on posing, communication and expression during sessions, studio lighting, outdoor lighting, working with different client personalities, pricing, and proofing is provided.
Download or read book Direction Quality of Light written by Neil van Niekerk and published by Amherst Media. This book was released on 2013-03-04 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing readers with a study of learning how to turn poorly lit images into finely crafted, masterfully lit photographs, this guidebook instills photographers with the self-confidence to think on their feet and photograph any portrait subject anywhere. Acclaimed photographer Neil van Niekirk presents seven distinctly different lighting scenariosÑavailable light, exposure metering, a touch of flash, bounced on-camera flash, off-camera flash, video light, and hard sunlightÑto show readers how to manipulate the direction and quality of light, the subjectÕs and photographerÕs position, and numerous other variables so as to turn a bad image into a stunning, professional-level portrait. Packed with dozens of instructional, full-color photos, this work also features 10 sample photo sessions, allowing readers the opportunity to see the seven lighting scenarios put to practice.
Download or read book Portrait Photography High School Seniors written by Derrick Story and published by . This book was released on 2018 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Maximizing Profits written by Lori Nordstrom and published by Amherst Media. This book was released on 2015-04-14 with total page 131 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you’ve got great camera skills and want to take the plunge and make your passion a career, you’ll need to build a solid business foundation from which your passion and creativity can take flight. If you’re like most artists, the business side of things seems a bit dry—and it may be something you dread. Fortunately, Lori Nordstrom takes the sting out of your studies and gives you all of the skills you need to plan your business, attract the attention of the clientele you want to serve, recruit a staff that supports your creative and financial objectives, create a top-notch customer-service experience, and show and sell your unique images to happy clients, time after time. Lori Nordstrom is an award-winning photographer and an active lecturer and blogger who inspires other photographers to make smart business decisions that positively impact the children-and-family portrait industry as a whole. In this book, she’s compiled her hard-won tips, sharing clear, simple ideas for developing your personal style; identifying your ideal client base, creating a referral system, constructing displays, getting media coverage, and hosting events. She’ll also help you understand how to hire a staff, create a budget, schedule your time, manage your workflow, and establish a sense of value and a cost structure that allows for a nice profit. Because all of your pre-session efforts should lead to a successful photographic experience for your clients, special attention is given to cultivating a standout studio experience that allows clients to feel relaxed, happy, and yes, pampered. Nordstrom also helps readers work through some issues that are notoriously challenging for photographers—breaking free of pricing set points, selling their products, and overcoming client objections to close the sale. This book offers a fresh, exciting, and friendly approach to building a sustainable business that affords photographers the opportunity to confidently create—and make a great living.
Download or read book Shaping Light written by Glenn Rand and published by Amherst Media. This book was released on 2014-05-13 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: While light is required to make a photograph, light alone is not enough. More often, it is the way the light has been modified and shaped that brings an image to life. In this book, Glenn Rand and Tim Meyer offer a comprehensive approach to the tools and techniques photographers can use to shape the light—creating the style, energy, emotion, and feeling that make a photograph exceptional. Clear text is paired with ample before-and-after images and diagrams to make learning easy. Beginning with the physics of light, the authors show you how to predict light’s interaction with the surface of the subject/object you are photographing. Based on this, you can begin to make informed decisions about what kinds of modifiers will help you achieve the look you want. Using softboxes, umbrellas, masks, gels, reflectors, and more, you’ll learn to precisely control the light’s diffused edge and ratio for precise, flawless results.
Download or read book The Photographer s MBA Senior High School Portraiture written by Sal Cincotta and published by Peachpit Press. This book was released on 2013-11-14 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: For those photographers looking to start a business—or expand their current business—to include the lucrative high school senior portrait market, The Photographer’s MBA: Senior High School Portraiture is a complete resource that dives deep into every aspect of the genre. Unlike other books that only cover one part of the business, photographer Sal Cincotta, who leads a highly successful portrait and wedding photography business, covers them all, including everything from shooting, posing, lighting, and post-production, to all the details on the business side: from creating business and marketing plans to pricing, costs, branding, and sales. Learn how to effectively define your style through your approach to lighting, equipment, posing, and post-production Understand every aspect of the senior portrait “ambassador program”—what this referral program is, and how this essential component of the senior portrait business will help you succeed Create business and marketing plans that will provide focus for your business and allow you to reach both your short-term and long-term goals Assess your website, branding, and social media strategies, and learn how to improve your findability online Tackle the pricing and sales process, and ensure that you are creating the best experience possible for your clients The book also offers a Next Steps section at the end of key chapters, which contains exercises that challenge you to actively implement the overall lessons in the book. By helping you create a solid plan, a strategy you can implement, and a vision for your business, The Photographer’s MBA: Senior High School Portraiture gets you well on your way to creating and sustaining a high school portraiture business that will grow and succeed for years to come.
Download or read book Rangefinder s Professional Photography written by Bill Hurter and published by Amherst Media. This book was released on 2006-10-28 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: The best images by the best photographers from around the world are featured in this collection that reflects the pinnacle of contemporary photography, both in terms of technical skill and creative ingenuity. Appealing to photographers of all levels, this book includes images from all genres of photography—from wedding and fashion to portrait and product—as well as more than 100 instructive articles. In each chapter, the images and techniques are thematically grouped to provide for rapid learning and easy cross-referencing. The breadth of topics, the high quality of the images, the technical skills required to create them, and the sheer creativity reflected in each shot, makes this collection an essential addition to any photographer's library.
Download or read book Cool Careers Without College for People Who Love Photography written by Marcia Amidon Lusted and published by The Rosen Publishing Group, Inc. This book was released on 2016-12-15 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: This career guide takes the simple concept of "being good with a camera" and gives readers a long, actionable list for turning their interests into a career across a variety of fields. This guide is all that a camera enthusiast needs to get started planning and building a career--all without having to worry about student loans.
Download or read book The Art of the Portrait written by and published by Amherst Media. This book was released on 2016-06-07 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rosanne Olson is a master at capturing exquisite portraits that speak to viewers intimately. She is highly skilled at connecting with her clients, devising a portrait concept that suits the personality of the person in front of the lens, and optimally using posing, composition, and lighting and exposure techniques to achieve an evocative, polished, and memorable portrait. In this book, Olson shares her interpersonal and technical working habits. She presents portraits of a wide range of subjects — from kids to teens/seniors, to adult couples and groups — and even pets. For each portrait presented, she discusses the decisions she made from the moment the subject stepped in front of the camera to the end of the session. You’ll get great insight into Olson’s well-oiled approach for photographing private portraits and commercial work. With the targeted skills outlined in this book, readers will approach each session with a new level of inspiration and competence.
Download or read book The Best of Senior Portrait Photography written by Bill Hurter and published by Amherst Media. This book was released on 2014-12-26 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: From yearbook advertisements, postcard mailings, and promotions to website development and digital graduation announcements, every corner of the teen and senior portrait market is covered in this book of advice. Featuring the artistry of top senior portrait experts, this book showcases the blending of posing techniques with creative compositional and design methods in order to capture each subject’s full personality. Advice on posing, communication and expression during sessions, studio lighting, outdoor lighting, working with different client personalities, pricing, and proofing is provided.
Download or read book Master Guide for Photographing High School Seniors written by Dave Wacker and published by Amherst Media. This book was released on 2009-05-01 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this instructive resource, seasoned photographers illustrate how to become an elite senior-portrait photographer. Whether the student wants a simple headshot for the yearbook, classic studio portraits, or fashion-oriented images shot on location, this resource outlines every phase of the process—from selecting the right equipment, poses, and light to generating great expressions and using the computer to retouch the face. An emphasis to stay ahead of the competition in terms of style, technology, customer service, and advertising offers photographers no-nonsense ideas for shooting better images and providing more variety within the often very limited time constraints of a senior-portrait session. Packed with before-and-after images, sequential illustrations that show posing variations, sample marketing materials, and much more, this is a must have book for those entering the market—or those seeking to chisel out a bigger share.
Download or read book Senior Style written by and published by Amherst Media. This book was released on 2016-06-07 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Teens want portraits that speak to who they are-, images in which they look their best from head to toe. So, how does a photographer go about creating trendy, “now” photos with style and substance, capturing the essence of the student, while pleasing their parents too? Teen photography guru Tim Schooler paves the way to success as a teen photographer, showing you how to attract clients, build rapport, and plan for a session that pleases teens and parents. From there, he’ll present tips for location selection, incorporating props, and choosing flattering wardrobe options. You’ll also learn strategies for better lighting using natural light, studio lighting, and mixed lighting sources. Finally, you’ll learn how to enhance your portraits in postproduction, present your images, and close the sale. With myriad professional insights and 180 gorgeous images, readers will take away a new appreciation for the art and business of teen portrait photography.
Download or read book 500 Poses for Photographing Full Length Portraits written by Michelle Perkins and published by Amherst Media. This book was released on 2015-06-22 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: It’s the portrait photographer’s job to create a flattering—perhaps idealized—likeness of the subject in front of his or her lens. There are countless things to consider both technically and artistically in order to make that happen. One thing is for certain: The more you show in the portrait, the more of the body that you will need to carefully position and refine. Nowhere is this more true than when photographing a full-length subject. Every part of the body, from the hair to the tips of the toes, must be posed, clothed, lighted, and shaded in order to look its best. The truth is, most photographers have trouble with conceptualizing and carrying out their client’s full-length poses. They have their clients strike a pose and try to envision how to make it look natural, comfortable, and photogenic. Unfortunately, their attempts often result in a stiff, unflattering, flat, or just plain awkward presentation. This visual sourcebook features a wide range of full-length poses designed for men, women, teens, kids, and groups—in the studio and on location. Photographers will find examples of poses for subjects of all ages that work perfectly for any portrait style, from reserved to edgy and fashion-forward, in seated, standing, and reclining presentations. Featuring studio and location (indoor and outdoor) portraits from twenty heralded portrait pros, this book will allow photographers to find a pose to re-create with their client—and adventurous shooters can use a sample portrait as a springboard for a new pose they conceptualize to suit their unique client or one-of-a-kind portrait concept. Complete with text on posing basics, this book is an indispensable resource that you’ll turn to over and over again.
Download or read book The Art of People Photography written by Bambi Cantrell and published by Amphoto. This book was released on 2007 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Best-selling authors reveal how to capture the person behind the portrait. Portrait photography is one of the most challenging of all the photographic specialties. The person is right there--it seems so easy! But great portraits aren’t just about what the subject looks like. It’s about how they see themselves. Great people photography is about photography...and about understanding people.The Art of People Photographyshows photographers how to reveal the person behind the portrait. From the basics of choosing a camera and lens, to understanding composition, lighting, depth of field, exposure, and printing, and finally, to learning how to break the rules and capture the real personality of any subject, authorsBambi CantrellandSkip Cohenexplain how to think and shoot outside the box. Successful portrait photographers express their own artistic ideas while creating stunning, insightful portraits with personality and style. Here’s how to rise to that level of creativity and confidence. • From the best-selling authors ofThe Art of Wedding Photography—35,000 sold! • Techniques to benefit photographers at every level • Great tips on understanding people and thinking creatively
