Download or read book The 9 Irrefutable Laws of Music Marketing written by Bob Baker and published by Createspace Independent Publishing Platform. This book was released on 2017-01-13 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do You Know These Nine Timeless Music Marketing Principles? From the author of the "Guerrilla Music Marketing Handbook" ... The business of making, promoting and selling music has changed drastically since the dawn of the 21st Century. (How's that for overstating the obvious?) I've been immersed in music marketing since the early 1990s. I've witnessed, participated in, and written often about the huge shifts that have taken place. I know first-hand how confusing and frustrating it can be to stay on top of everything - all of the new websites, new technologies, and new routes to success. However, from this perspective I've also come to another realization: Hidden among all of these changes are some timeless, irrefutable principles that many musicians, songwriters, managers, publicists, and other music pros have sadly lost sight of. Sure, the tools and tactics evolve. But if you really look under the hood, you'll find several factors that have always powered the link between musicians, self-expression, fans, popularity, and ultimate success as an artist. For the purposes of this book, I am calling these factors "Laws." After decades of intimate involvement with the topic, I consider them to be the foundational, undeniable principles that govern music marketing. These laws were in effect decades ago, they are alive and well today, and they will continue to influence musicians, songwriters, bands, and fans for decades to come. Why obey these laws? In a world filled with ever-changing options, I find it comforting to know there are some things I can always count on. I may not know what the hot new website or app will be six months from now, but I can be certain that when that shiny new thing pops up, I'll have a good idea how to use it. Why? Because I have at my disposal a set of rock-solid principles to guide me. I often use the topic of weight loss to illustrate this point. There have been many times in my life when I've felt confused and overwhelmed about what to eat and how to exercise. There are so many books, programs, experts, and options out there on the subject. The sheer magnitude of choices often keeps me from taking any action whatsoever. Perhaps you've felt the same way at some point in your life. However, years ago I realized a simple, timeless principle related to healthy living that helped me immensely. And I could sum it up in four words: "Eat less, move more." For me, that became my weight-loss "law." Whenever I start to feel frustrated, I come back to this fundamental idea, which practically every weight-loss book, program or diet is built upon. When I stay focused on this underlying law, I maintain my balance and purpose. And that's what I hope these nine irrefutable laws of music marketing do for you - give you a solid set of principles to build your music career upon. With each law, I give you well-known examples and personal stories from my own life in music and marketing. I also give you a short statement in bold text that sums up the main idea of the law. Each chapter ends with a list of ways you can implement the law and put it into practice. The hope these music marketing laws give you the knowledge and clarity you'll need to make major progress with your career as an artist (or as someone who supports an artist as a manager, publicist, producer, or agent). One final thing about these music marketing laws No one will arrest you or fine you if you disobey them. However, if you seriously use these laws as a set of guiding principles, I truly believe you'll find yourself with more exposure, more fans, more sales, and you'll make more of an impact with your music. Scroll up and click the Buy Now button! To your success! -Bob
Download or read book The 22 Immutable Laws of Marketing written by Al Ries and published by Profile Books(GB). This book was released on 1994 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ries and Trout share their rules for certain successes in the world of marketing. Combining a wide-ranging historical overview with a keen eye for the future, the authors bring to light 22 superlative tools and innovative techniques for the international marketplace.
Download or read book A Visit from the Goon Squad Reread written by Ivan Kreilkamp and published by Columbia University Press. This book was released on 2021-02-02 with total page 82 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jennifer Egan described her Pulitzer Prize–winning novel A Visit from the Goon Squad as a combination of Proust and The Sopranos. In rereading the book, Ivan Kreilkamp takes Egan up on her comparison, showing how it blends a concern with the status of the novel in the twenty-first century with an elegiac meditation on how we experience the passage of time. Kreilkamp, a former music critic, examines how Egan’s characters turn to rock and especially punk in search of community and meaning. He considers what the novel’s portrayal of music says about the role of art in contemporary culture as digitization makes older technologies obsolete. Combining personal and critical reflection, he reveals how A Visit from the Goon Squad articulates and responds to the sense of loss many feel as cherished physical objects are replaced with immaterial data. For Kreilkamp, Egan’s novel compellingly combines the psychological realism of the nineteenth-century novel with more recent and transient forms such as the celebrity magazine profile or a PowerPoint presentation to provide a self-reflective diagnosis of the decay and endurance of literature. Arranged like Egan’s novel into A and B sides, this book highlights not only how A Visit from the Goon Squad speaks to our mass-media and digital present but also its page-turning pleasure.
Download or read book The 15 Invaluable Laws of Growth written by John C. Maxwell and published by Center Street. This book was released on 2012-10-02 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this inspiring guide to successful leadership, New York Times bestselling author John C. Maxwell shares his tried and true principles for maximum personal growth. Are there tried and true principles that are always certain to help a person grow? John Maxwell says the answer is yes. He has been passionate about personal development for over fifty years, and for the first time, he teaches everything he has gleaned about what it takes to reach our potential. In the way that only he can communicate, John teaches . . . The Law of the Mirror: You Must See Value in Yourself to Add Value to Yourself The Law of Awareness: You Must Know Yourself to Grow Yourself The Law of Modeling: It's Hard to Improve When You Have No One But Yourself to Follow The Law of the Rubber Band: Growth Stops When You Lose the Tension Between Where You are and Where You Could Be The Law of Contribution: Developing Yourself Enables You to Develop Others This third book in John Maxwell's Laws series (following the 2-million seller The 21 Irrefutable Laws of Leadership and The 17 Indisputable Laws of Teamwork) will help you become a lifelong learner whose potential keeps increasing and never gets "used up."
Download or read book Guerrilla Music Marketing Handbook written by Bob Baker and published by Bob Baker. This book was released on 2013 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: Guerrilla music basic training - Guerrilla music marketing online - Guerrilla music publicity - Guerrilla music money & sales - Guerrilla music promotion tactics - Final guerrilla music marketing thoughts.
Download or read book Intellectual Property Overlaps written by Estelle Derclaye and published by Bloomsbury Publishing. This book was released on 2011-05-11 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intellectual property rights, conventionally seen as quite distinct, are increasingly overlapping with one another. There are several reasons for this: the expansion of IPRs beyond their traditional borders, the creation of new IPRs especially at EU level, the exploitation of gaps in the law by shrewd lawyers, and the use of unfair competition as an alternative when IPRs are either not available at all or expired. The convergence of several IPRs on the same subject-matter poses problems. As they are normally envisaged as water-tight categories, there are very few rules which cater for the sort of regime clash that any overlap of IPRs necessarily entails. This book's aim is to find appropriate rules to regulate overlaps and thereby avoid regime conflicts and undue unstructured expansion of IPRs. The book studies the practical consequences of each overlap at the international, European and national levels (where the laws of France, the UK and Germany are reviewed). It then analyses the reasons for the prohibition or authorisation of overlaps. This analysis enables the determination of criteria and principles that can be used to (re)map the overlaps to achieve appropriateness and legitimacy.
Download or read book Digital Piracy written by Steven Caldwell Brown and published by Routledge. This book was released on 2018-04-19 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Non-Commercial digital piracy has seen an unprecedented rise in the wake of the digital revolution; with wide-scale downloading and sharing of copyrighted media online, often committed by otherwise law-abiding citizens. Bringing together perspectives from criminology, psychology, business, and adopting a morally neutral stance, this book offers a holistic overview of this growing phenomenon. It considers its cultural, commercial, and legal aspects, and brings together international research on a range of topics, such as copyright infringement, intellectual property, music publishing, movie piracy, and changes in consumer behaviour. This book offers a new perspective to the growing literature on cybercrime and digital security. This multi-disciplinary book is the first to bring together international research on digital piracy and will be key reading for researchers in the fields of criminology, psychology, law and business.
Download or read book Business Week written by and published by . This book was released on 2003 with total page 1310 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Passion Principles written by Bob Baker and published by Createspace Independent Publishing Platform. This book was released on 2017-07-08 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to a little book filled with powerful ideas for creative people like you! If you're a musician, writer, visual artist, actor, designer, chef, performer, or any other type of creative entrepreneur, you'll find a feast of bite-sized principles in this book. These are the nuggets of wisdom that the most successful creative people embrace. You'd do well to incorporate them into your own life. Section 1 covers best practices related to the creative process and the internal issues that most artists confront. Section 2 offers ways to share, promote, and sell your creative output, as well as grow a fan base. Pick up this resource whenever you need inspiration or a fresh idea. Praise for The Passion Principles: "An empowering book of actionable insights for artists of all types. Use these ideas to jump-start your creativity and do what you love with fun, passion, and authenticity." -Sheri Fink, inspirational speaker and #1 best-selling children's author "These easily digestible, fast-paced, and inspiring principles spur me on to be my most creative self. Bob's enthusiasm is undeniable and his advice is right on." -Emily A. Filmore, co-author of Conversations With God for Parents with Neale Donald Walsch "Of all the inspiring ways Bob Baker shares to help us move forward with passion, this one nails it!" -Linda C. Senn, author of Your Pocket Divorce Guide and The Many Faces of Journaling If you like ... "Big Magic" by Elizabeth Gilbert "The Artist's Way" by Julia Cameron "Steal Like an Artist" or "Show Your Work" by Austin Kleon "The War of Art" or "Turning Pro" by Steven Pressfield ... you'll LOVE The Passion Principles: 101 Ways to Express Your Creativity and Share It With the World Order a copy for yourself or a creative loved one today!
Download or read book Musical America written by and published by . This book was released on 1916 with total page 1330 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Leader s Greatest Return Workbook written by John C. Maxwell and published by HarperCollins Leadership. This book was released on 2020-01-28 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is the greatest return on a leader’s time? After leaders have invested in their own leadership growth, what is the best way to accomplish their vision and grow their organizations and teams? Develop leaders! The more leaders an organization has and the better equipped they are to lead, the more successful the organization and all of its leaders. In this new workbook, based on the title of the same name, number one New York Times bestselling author John C. Maxwell takes the process of developing leaders to the next level by relating some of the key principles he has learned over the last quarter century as his organizations have developed millions of business, government, and non-profit leaders from every country around the world. He instructs leaders how to . . . Recognize potential leaders Attract leaders by creating a leadership “table” Work themselves out of a job by equipping and empowering leaders Position leaders to build a winning team Coach leaders to higher levels and make them leadership developers themselves This is where leaders really experience the compounding value of developing leaders and go to the highest levels of leadership themselves. The Leader’s Greatest Return Workbook walks you through the process and helps you create a roadmap for success. Anyone who wants to take the next step in their leadership, build their organization or team today, and create their legacy for tomorrow needs to read The Leader’s Greatest Return. Also available as a trade book.
Download or read book Music Trade Indicator written by and published by . This book was released on 1927 with total page 874 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Leader s Greatest Return written by John C. Maxwell and published by HarperCollins Leadership. This book was released on 2020-01-28 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dive into a masterclass with world-renowned leadership expert John C. Maxwell as he shares the most important lessons he’s learned about the leadership development process over the last quarter century. What is the greatest return on a leader’s time? After leaders have invested in their own leadership growth, what is the best way to accomplish their vision and grow their organizations? Develop other leaders! The more leaders an organization has and the better equipped they are to lead, the more successful the organization and its leaders. In the last twenty-five years, New York Times bestselling author John C. Maxwell has grown from equipping a handful of leaders in one organization to developing millions of business, government, and nonprofit leaders in every country around the world. In this book, Maxwell takes the reader step-by-step through the process of identifying, attracting, empowering, and positioning leaders to create a culture capable of then reproducing and compounding the value of its leaders. In The Leader’s Greatest Return, you will be instructed on: The Leadership Table - Create a place where people not yet leading at your level can come, be welcomed and try on leadership. The 7 Motivators - Review the seven motivators and discover what motivates each person and then lead him or her accordingly. Team Success - Use the 10-80-10 method to set people up for success and empower them to perform at a high level. Who to Grow as a Leader - Love and value everyone but use the Pareto principle to choose who to grow as a?leader. This is where leaders really experience the compounding value of developing leaders and go to the highest levels of leadership themselves. The Leader’s Greatest Return is perfect for anyone who wants to take the next step in their leadership, build their organization or team today, and create their legacy for tomorrow needs to read.
Download or read book The British National Bibliography written by Arthur James Wells and published by . This book was released on 2006 with total page 1884 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Business World written by and published by . This book was released on 2002 with total page 1432 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Developing the Leader Within You written by John C. Maxwell and published by Thomas Nelson. This book was released on 2005-08-20 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: Developing the Leader Within You is Dr. Maxwell’s first and most enduring leadership book, having sold more than one million copies. In this Christian Leaders Series edition of this Maxwell classic, you will discover the biblical foundation for leadership that John Maxwell has used as a pastor and business leader for more than forty years. These same principles and practices are available for everyday leaders in every walk of life. It is a lofty calling to lead a group—a family, a church, a nonprofi t, a business—and the timeless principles in this book will bring positive change in your life and in the lives of those around you. You will learn: The True Definition of Leader. “Leadership is influence. That’s it. Nothing more; nothing less.” The Traits of Leadership. “Leadership is not an exclusive club for those who were ‘born with it.’ The traits that are the raw materials of leadership can be acquired. Link them up with desire, and nothing can keep you from becoming a leader.” The Difference Between Management and Leadership. “Making sure the work is done by others is the accomplishment of a manager. Inspiring others to do better work is the accomplishment of a leader.” God has called every believer to influence others, to be salt and light. Developing the Leader Within You will equip you to improve your leadership and inspire others.
