Download or read book Tesla Inc and the world s transition to electric vehicles Risks strenghts opportunities and strategic reccommendations written by Sebastian Neumann and published by GRIN Verlag. This book was released on 2020-08-27 with total page 41 pages. Available in PDF, EPUB and Kindle. Book excerpt: Academic Paper from the year 2019 in the subject Business economics - Business Management, Corporate Governance, grade: 2,2, Technical University of Applied Sciences Mittelhessen, language: English, abstract: This compulsory paper covers the most relevant aspects of strategies and strategizing at Tesla, Inc., with a focus on supply chain management, manufacturing services and technology. It supports to identify industrial drivers and leverage strategic opportunities effectively. The reader will learn how to formulate, synchronize, manage and control corporate strategy with regards to business models, goal orientation, environmental fit and stakeholders’ requirements. The reader will learn how to apply state-of-the-art innovation frameworks and techniques. The electric vehicle market has captured worldwide consumer interest. This market segment was according to Kumar valued at $118.864.5million in 2017 and is expected to reach $567.299.8million by 2025, growing at a compound annual growth rate (CAGR) of 22.3%. Further claims that this rising interest rate is believed to be achieved because of an outperformance in regard to the conventional vehicle, since it provided higher fuel economy, low carbon emission and maintenance, convenience of charging at home, smoother drive and reduced sound from engine. This market segment is still in its growing phase, since it must convince people that it will work and is practical. Therefore, the market for all-electric vehicles is globally small, at roughly 1% of total sales, but Tesla has been doing its part to double it. In late December 2018 (Business Insider, 2018) stated that Tesla, Inc has created a micro-monopoly. Nowadays, according to DeBord,, one of the biggest challenges of Tesla is to maintain the electric vehicle (EV) market they have created.

Download or read book Competitor Assessment the Electric Vehicle Industry Tesla s Strategic Focus Lies on Establishing Its Brand in the Mass Automotive Market written by Dennis Schindeldecker and published by Grin Publishing. This book was released on 2017-07-14 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2016 in the subject Business economics - Business Management, Corporate Governance, grade: 1,0, Post University, course: Competitive Intelligence, language: English, abstract: The overall electric vehicle industry has grown significantly in the last five years. One of many reasons for that was the introduction of Teslas first electric vehicle in 2009 with a strong differentiation strategy. Tesla is now focused on its entry into the mass automotive market. To achieve that, the company is committed to invest heavily in its production capacity and model line-up, most recently with the introduction of Model 3. Tesla's competitive advantages for this strategic goal include a superior electric vehicle technology and recharging infrastructure, brand recognition, a first mover market position, and a strong network of strategic partnerships. However, since the company entered the industry in the premium sport and luxury sedan vehicle niche segment, it has a resource disadvantage in regards to know-how, large-scale manufacturing processes and model line-up when it comes to the mass automotive market. Additionally, the company is relying on an overall growth of the EV demand, technological improvements and a high number of customer referrals in the near future. There is a large number of existing premium manufacturers in this space, several of which already enjoy major manufacturing and economies of scale advantages that will make this endeavor highly costly and risky. However, the combination of Tesla's competitive advantages and aggressive marketing could result in the capture and sustainment of a significant percentage of market shares in the mass automotive segment.

Download or read book Global Strategies of Electric Vehicles Us written by Pramod Singh and published by Independently Published. This book was released on 2018-08-16 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: The quest for energy independence and rising environmental concerns are key drivers in the growing popularity of electric vehicles or EVs - electric and plug-in hybrid cars. Studies indicate that for 90% of the Americans who use their cars to get to work every day, the daily commute distance is less than 50 km - or 30 mi - and, on the average, the commuter car remains parked about 22 h per day. The EVs have in common the batteries, which provide storage capability that can be effectively harnessed when the vehicles are integrated into the grid. The entire concept of using the EVs as a distributed energy resource - load and resource - is known as the vehicle-to-grid or V2G concept. Though I have more than two decades of rendezvous with energy and diversified energy sources to quench the thirst of humanity, my specific interest in electric vehicle started in 2014 when I joined Black & Veatch and got associated with prestigious project of Tesla as strategist and adopt the success model of US market for Asia.Tesla Motors manufactures the Tesla Model S, the all-electric car that won the Motor Trend 2013 Car of the Year award. While developing the car, Tesla launched a program to aggressively deploy high-power, fast-charging stations -- "Superchargers" -- along major travel corridors throughout the United States.Tesla awarded Black & Veatch a contract to design and construct pilot sites in the Supercharger network. The Tesla Supercharger U.S. build-out is the largest project to date for the Black & Veatch team. Services include engineering, site assessment, and permitting and construction services for Tesla's charging stations."It's one thing to build one Supercharger site, but it's a totally different thing to build 100 at a time, or have 40 or 50 in construction at any given time. Black & Veatch brought an ability to be able to expand rapidly, bring on the resources necessary and also manage the construction of a complex project like that - all concurrently." Kevin Kassekert, Director, Supercharger Deployment and Energy Efficiency, Tesla Motors, Inc.It was my absolute privilege to be part of the team of Black & Veatch, who is now a market leader in the design, construction and integration of complex electric vehicle (EV) and hydrogen/fuel cell vehicle (FCV) infrastructure. My journey started with a Big Bang when B&V Chairman Steve Edward pioneered the Chairman's Challenge for new and fresh ideas from offices across the global with the help of an online contest. Absolute delight was my feeling when my first idea on a strategic model of business capture ( I call it Shark Strategy) won the most voted idea of the challenge out of hundreds of ideas submitted by most of the top brains of the 10000 odd employees of the 100 year old firm. It was just the beginning as in the next Chairman's Challenge, I collaborated with others in Kansas HQ to put forth another idea on use of Drone for Industrial Application and Project Management & Monitoring of complex nature like EPC work of intercontinental pipelines or Electric Transmission Lines across the mountains or dense forest like Amazon basin. To my absolute surprise, our team won the top award of the chairman's challenge and each team members were gifted a real Drone costing not less than 15000 INR at that time, but unfortunately it could not be shipped to Mumbai for me as Drones for private applications were banned by government of India. My all other team members sent me pictures of drones awarded to them. Great Memories of Kansas City Baseball match cheering Royals after intensive strategy meetings on future of the company and American Supercharger Infrastructures ( Read Tesla, Volta and other projects).This book is my attempt to help generation next understand and support clean vehicle adoption, advance clean transportation and sustainability.

Download or read book Futures Thinking and Organizational Policy written by Deborah A. Schreiber and published by Springer. This book was released on 2018-12-19 with total page 435 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book proposes that organizational policies are what ensure the institutionalization and sustainability of futures thinking in organizations. It presents several case studies from corporations and other institutions that describe effective use of foresight methods and internal policies to respond to rapid change. The case studies address changing trends in technology, globalization and/or workforce diversity, and the impact on the economic and political well-being of the organization. The editors also develop an organizational capability maturity model for futures thinking as well as providing questions for discussion that promote critical review of each case chapter. This book will inform scholars and organizational leaders how best to utilize foresight methodologies and organizational policies to sustain successful management strategies within futures thinking organizations. Chapter 9 is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.

Download or read book Transitions to Alternative Vehicles and Fuels written by National Research Council and published by National Academies Press. This book was released on 2013-04-14 with total page 395 pages. Available in PDF, EPUB and Kindle. Book excerpt: For a century, almost all light-duty vehicles (LDVs) have been powered by internal combustion engines operating on petroleum fuels. Energy security concerns about petroleum imports and the effect of greenhouse gas (GHG) emissions on global climate are driving interest in alternatives. Transitions to Alternative Vehicles and Fuels assesses the potential for reducing petroleum consumption and GHG emissions by 80 percent across the U.S. LDV fleet by 2050, relative to 2005. This report examines the current capability and estimated future performance and costs for each vehicle type and non-petroleum-based fuel technology as options that could significantly contribute to these goals. By analyzing scenarios that combine various fuel and vehicle pathways, the report also identifies barriers to implementation of these technologies and suggests policies to achieve the desired reductions. Several scenarios are promising, but strong, and effective policies such as research and development, subsidies, energy taxes, or regulations will be necessary to overcome barriers, such as cost and consumer choice.

Download or read book Innovation Capital written by Jeff Dyer and published by Harvard Business Press. This book was released on 2019-05-14 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn from the Best Great leaders of innovation know that creativity is not enough. They succeed not only on the basis of their ideas, but because they have the vision, reputation, and networks to win the backing needed to commercialize them. It turns out that this quality--called "innovation capital"--is measurably more important for innovation than just being creative. The authors have spent decades studying how people get great ideas (the subject of The Innovator's DNA) and how people test and develop those ideas (explored in The Innovator's Method). Now they share what they've learned from a multipronged research program designed to determine how people compete for, and obtain, resources to launch new ideas: How you can build a personal reputation for innovation What techniques you can use to amplify your innovation capital How you can garner attention for your ideas and projects and persuade audiences to support them What it means to provide visionary leadership and how you can achieve it Featuring interviews with the superstars of innovation--individuals like Jeff Bezos (Amazon), Elon Musk (Tesla), Marc Benioff (Salesforce), Indra Nooyi (PepsiCo), and Shantanu Narayen (Adobe)--this book will help you position yourself and your ideas to compete for attention and resources so that you can launch innovations with impact.

Download or read book Overcoming Barriers to Electric Vehicle Deployment written by National Research Council and published by National Academies Press. This book was released on 2013-06-18 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: The electric vehicle offers many promises-increasing U.S. energy security by reducing petroleum dependence, contributing to climate-change initiatives by decreasing greenhouse gas (GHG) emissions, stimulating long-term economic growth through the development of new technologies and industries, and improving public health by improving local air quality. There are, however, substantial technical, social, and economic barriers to widespread adoption of electric vehicles, including vehicle cost, small driving range, long charging times, and the need for a charging infrastructure. In addition, people are unfamiliar with electric vehicles, are uncertain about their costs and benefits, and have diverse needs that current electric vehicles might not meet. Although a person might derive some personal benefits from ownership, the costs of achieving the social benefits, such as reduced GHG emissions, are borne largely by the people who purchase the vehicles. Given the recognized barriers to electric-vehicle adoption, Congress asked the Department of Energy (DOE) to commission a study by the National Academies to address market barriers that are slowing the purchase of electric vehicles and hindering the deployment of supporting infrastructure. As a result of the request, the National Research Council (NRC)-a part of the National Academies-appointed the Committee on Overcoming Barriers to Electric-Vehicle Deployment. This committee documented their findings in two reports-a short interim report focused on near-term options, and a final comprehensive report. Overcoming Barriers to Electric-Vehicle Deployment fulfills the request for the short interim report that addresses specifically the following issues: infrastructure needs for electric vehicles, barriers to deploying the infrastructure, and possible roles of the federal government in overcoming the barriers. This report also includes an initial discussion of the pros and cons of the possible roles. This interim report does not address the committee's full statement of task and does not offer any recommendations because the committee is still in its early stages of data-gathering. The committee will continue to gather and review information and conduct analyses through late spring 2014 and will issue its final report in late summer 2014. Overcoming Barriers to Electric-Vehicle Deployment focuses on the light-duty vehicle sector in the United States and restricts its discussion of electric vehicles to plug-in electric vehicles (PEVs), which include battery electric vehicles (BEVs) and plug-in hybrid electric vehicles (PHEVs). The common feature of these vehicles is that their batteries are charged by being plugged into the electric grid. BEVs differ from PHEVs because they operate solely on electricity stored in a battery (that is, there is no other power source); PHEVs have internal combustion engines that can supplement the electric power train. Although this report considers PEVs generally, the committee recognizes that there are fundamental differences between PHEVs and BEVs.

Download or read book Vehicle to Grid written by Lance Noel and published by Springer. This book was released on 2019-01-04 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: ​This book defines and charts the barriers and future of vehicle-to-grid technology: a technology that could dramatically reduce emissions, create revenue, and accelerate the adoption of battery electric cars. This technology connects the electric power grid and the transportation system in ways that will enable electric vehicles to store renewable energy and offer valuable services to the electricity grid and its markets. To understand the complex features of this emergent technology, the authors explore the current status and prospect of vehicle-to-grid, and detail the sociotechnical barriers that may impede its fruitful deployment. The book concludes with a policy roadmap to advise decision-makers on how to optimally implement vehicle-to-grid and capture its benefits to society while attempting to avoid the impediments discussed earlier in the book.

Download or read book Towards a Sustainable Economy written by Pascal da Costa and published by Springer. This book was released on 2018-06-26 with total page 143 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an interdisciplinary account of how technological advances – mainly in the domains of energy and transportation – contribute to the transformation towards a more sustainable economic system. Drawing on methods from engineering, the management sciences and economics, which it combines in the framework of a systems sciences approach, the book presents qualitative and quantitative studies on government regulation, resources management and firms' strategy. Topics covered include the state-market dilemma of government CO2 emission targets, implications of the electrification of the economy, incentives and coercion in government transport policies, and innovations in the electric vehicle industry.

Download or read book Beloved Brands written by Graham Robertson and published by Createspace Independent Publishing Platform. This book was released on 2018-01-06 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Beloved Brands is a book every CMO or would-be CMO should read." Al Ries With Beloved Brands, you will learn everything you need to know so you can build a brand that your consumers will love. You will learn how to think strategically, define your brand with a positioning statement and a brand idea, write a brand plan everyone can follow, inspire smart and creative marketing execution, and be able to analyze the performance of your brand through a deep-dive business review. Marketing pros and entrepreneurs, this book is for you. Whether you are a VP, CMO, director, brand manager or just starting your marketing career, I promise you will learn how to realize your full potential. You could be in brand management working for an organization or an owner-operator managing a branded business. Beloved Brands provides a toolbox intended to help you every day in your job. Keep it on your desk and refer to it whenever you need to write a brand plan, create a brand idea, develop a creative brief, make advertising decisions or lead a deep-dive business review. You can even pass on the tools to your team, so they can learn how to deliver the fundamentals needed for your brands. This book is also an excellent resource for marketing professors, who can use it as an in-class textbook to develop future marketers. It will challenge communications agency professionals, who are looking to get better at managing brands, including those who work in advertising, public relations, in-store marketing, digital advertising or event marketing. "Most books on branding are really for the MARCOM crowd. They sound good, but you find it's all fluff when you try to take it from words to actions. THIS BOOK IS DIFFERENT! Graham does a wonderful job laying out the steps in clear language and goes beyond advertising and social media to show how branding relates to all aspects of GENERAL as well as marketing management. Make no mistake: there is a strong theoretical foundation for all he says...but he spares you the buzzwords. Next year my students will all be using this book." Kenneth B. (Ken) Wong, Queen's University If you are an entrepreneur who has a great product and wants to turn it into a brand, you can use this book as a playbook. These tips will help you take full advantage of branding and marketing, and make your brand more powerful and more profitable. You will learn how to think, define, plan, execute and analyze, and I provide every tool you will ever need to run your brand. You will find models and examples for each of the four strategic thinking methods, looking at core strength, competitive, consumer and situational strategies. To define the brand, I will provide a tool for writing a brand positioning statement as well as a consumer profile and a consumer benefits ladder. I have created lists of potential functional and emotional benefits to kickstart your thinking on brand positioning. We explore the step-by-step process to come up with your brand idea and bring it all together with a tool for writing the ideal brand concept. For brand plans, I provide formats for a long-range brand strategy roadmap and the annual brand plan with definitions for each planning element. From there, I show how to build a brand execution plan that includes the creative brief, innovation process, and sales plan. I provide tools for how to create a brand calendar and specific project plans. To grow your brand, I show how to make smart decisions on execution around creative advertising and media choices. When it comes time for the analytics, I provide all the tools you need to write a deep-dive business review, looking at the marketplace, consumer, channels, competitors and the brand. Write everything so that it is easy to follow and implement for your brand. My promise to help make you smarter so you can realize your full potential.

Download or read book Tesla Motors Inc Market Analysis and Definition written by Dominic Birk and published by GRIN Verlag. This book was released on 2015-11-16 with total page 30 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper (undergraduate) from the year 2015 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,3, University of applied sciences, Cologne, language: English, abstract: More than 100 years after the invention of the internal combustion engine, incumbent automobile manufacturers are at a crossroads and face nowadays significant industry-wide challenges. The reliance on the gasoline-powered internal combustion engine as the principal automobile powertrain technology is connected with several negative aspects: It raises environmental concerns, creates dependence among industrialized and developing nations on imported oil and it also exposes consumers to volatile fuel prices. All these challenges offer a historic opportunity for companies with innovative electric powertrain technologies to lead the next technological era of the automotive industry. Therefore, the objective of this assignment is to analyze the market situation of the all-electric vehicle manufacturer Tesla Motors, Inc. and to find out its unique selling proposition. The focus will be on the company’s domestic market, the United States of America. Moreover, this assignment will only take Tesla’s automotive products into consideration.

Download or read book Tesla Model S 113 Success Secrets 113 Most Asked Questions on Tesla Model S What You Need to Know written by Eugene Cannon and published by Emereo Publishing. This book was released on 2014-12-06 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Probably The Best Tesla Model S Guide To Date. There has never been a Tesla Model S Guide like this. It contains 113 answers, much more than you can imagine; comprehensive answers and extensive details and references, with insights that have never before been offered in print. Get the information you need--fast! This all-embracing guide offers a thorough view of key knowledge and detailed insight. This Guide introduces what you want to know about Tesla Model S. A quick look inside of some of the subjects covered: Charge point - Charging time, Motor Trend SUV of the Year - Car of the Year, Tesla Model 3 - Daimler AG, Electric vehicle infrastructure - Automobile manufacturers, Electric car - Tesla Motors, Better Place - Similar projects, History of the electric vehicle - 2000s to present: Modern highway-capable electric cars, Tesla Model 3 - Overview, Plug-in electric vehicle fire incidents - Tesla Model S, All-electric vehicle - Batteries, Plug-in electric vehicle - Battery swapping, Tesla Factory - Production, Toyota RAV4 - RAV4 EV, Electric car - Risk of fire, Electric car - 1990s to present: Revival of interest, Electric car - Transmission, Tesla Factory - History, Tegra 3 - History, Mercedes-Benz CLA-Class - Overview (2013-), Tesla Roadster - Service, Electric car - Hazard to pedestrians, Plug-in electric vehicle - Risks associated with noise reduction, All-electric car - Transmission, Tesla Roadster - History, Plug-in Car Grant - United Kingdom, Plug-in Car Grant - New proposals, Tesla Motors - Crashes and fire, Electric vehicles - Reintroduction, Electric car - Price, Plug-in electric vehicle - Rare earth metals availability and supply security, Tesla Model 3 - Model S, Plug-in hybrid - By country, All-electric car - Hazard to pedestrians, BMW i3 REx - Charging and connectivity, Alternative fuel car - Battery-electric, and much more...

Download or read book Critical Materials Strategy written by Steven Chu and published by DIANE Publishing. This book was released on 2011-05 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report examines the role of rare earth metals and other materials in the clean energy economy. It was prepared by the U.S. Department of Energy (DoE) based on data collected and research performed during 2010. In the report, DoE describes plans to: (1) develop its first integrated research agenda addressing critical materials, building on three technical workshops convened by the DoE during November and December 2010; (2) strengthen its capacity for information-gathering on this topic; and (3) work closely with international partners, including Japan and Europe, to reduce vulnerability to supply disruptions and address critical material needs. Charts and tables. This is a print on demand report.

Download or read book Mapping of lithium ion batteries for vehicles A study of their fate in the Nordic countries written by Dahllöf, Lisbeth and published by Nordic Council of Ministers. This book was released on 2019-10-24 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt: The number of electric vehicles (cars, buses, e-bikes, electric scooters and electric motorcycles) sold in the Nordic countries is currently increasing quickly. That means that more electricity is used for driving, and also that more of some important metals are being used than earlier. This report regards the fate of the lithium-ion batteries used in vehicles in the Nordic countries. Currently the “Battery Directive” (EC, 2006) which is a producer’s responsibility directive, is under revision and this study is a knowledge base intended for use by the Nordic Environmental Protection Agencies for their referral response in the revision process. This report focuses on the aspect of metal resources, but it does not elaborate on a broader range of environmental impacts, as these were outside the scope of this study.

Download or read book The Geopolitics of the Global Energy Transition written by Manfred Hafner and published by Springer Nature. This book was released on 2020-06-09 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world is currently undergoing an historic energy transition, driven by increasingly stringent decarbonisation policies and rapid advances in low-carbon technologies. The large-scale shift to low-carbon energy is disrupting the global energy system, impacting whole economies, and changing the political dynamics within and between countries. This open access book, written by leading energy scholars, examines the economic and geopolitical implications of the global energy transition, from both regional and thematic perspectives. The first part of the book addresses the geopolitical implications in the world’s main energy-producing and energy-consuming regions, while the second presents in-depth case studies on selected issues, ranging from the geopolitics of renewable energy, to the mineral foundations of the global energy transformation, to governance issues in connection with the changing global energy order. Given its scope, the book will appeal to researchers in energy, climate change and international relations, as well as to professionals working in the energy industry.

Download or read book Autonomous Vehicle Technology written by James M. Anderson and published by Rand Corporation. This book was released on 2014-01-10 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: The automotive industry appears close to substantial change engendered by “self-driving” technologies. This technology offers the possibility of significant benefits to social welfare—saving lives; reducing crashes, congestion, fuel consumption, and pollution; increasing mobility for the disabled; and ultimately improving land use. This report is intended as a guide for state and federal policymakers on the many issues that this technology raises.

Download or read book Carbon Capture and Storage written by Mai Bui and published by Royal Society of Chemistry. This book was released on 2019-11-29 with total page 596 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will provide the latest global perspective on the role and value of carbon capture and storage (CCS) in delivering temperature targets and reducing the impact of global warming. As well as providing a comprehensive, up-to-date overview of the major sources of carbon dioxide emission and negative emissions technologies, the book also discusses technical, economic and political issues associated with CCS along with strategies to enable commercialisation.