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Book Television and Its Audience

Download or read book Television and Its Audience written by Patrick Barwise and published by SAGE. This book was released on 1988-11-24 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book by two leading experts takes a fresh look at the nature of television, starting from an audience perspective. It draws on over twenty years of research about the audience in the United States and Britain and about the many ways in which television is funded and organized around the world. The overall picture which emerges is of: a medium which is watched for several hours a day but usually at only a low level of involvement; an audience which views mainly for relaxation but which actively chooses favourite programmes; a flowering of new channels but with no fundamental change in what or how people watch; programmes costing millions to produce but only a few pennies to view; a wide range of programme types apparently similar to the range of print media but with nothing like the same degree of audience 'segmentation'; a global communication medium of dazzling scale, speed, and impact but which is slow at conveying complex information and perhaps less powerful than generally assumed. The book is packed with information and insights yet is highly readable. It is unique in relating so many of the issues raised by television to how we watch it. There is also a highly regarded appendix on advertising, as well as technical notes, a glossary, and references for further reading.

Book The Television Studies Reader

Download or read book The Television Studies Reader written by Robert Clyde Allen and published by Psychology Press. This book was released on 2004 with total page 662 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Television Studies Reader brings together key writings in the expanding field of television studies, providing an overview of the discipline and addressing issues of industry, genre, audiences, production and ownership, and representation. The Reader charts the ways in which television and television studies are being redefined by new and 'alternative' ways of producing, broadcasting and watching TV, such as cable, satellite and digital broadcasting, home video, internet broadcasting, and interactive TV, as well as exploring the recent boom in genres such as reality TV and docusoaps. It brings together articles from leading international scholars to provide perspectives on television programmes and practices from around the world, acknowledging both television's status as a global medium and the many and varied local contexts of its production and reception. Articles are grouped in seven themed sections, each with an introduction by the editors: Institutions of Television Spaces of Television Modes of Television Making Television Social Representation on Television Watching Television Transforming Television

Book Television and the Embodied Viewer

Download or read book Television and the Embodied Viewer written by Marsha F. Cassidy and published by Routledge. This book was released on 2020-01-15 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Television and the Embodied Viewer appraises the medium’s capacity to evoke sensations and bodily feelings in the viewer. Presenting a fresh approach to television studies, the book examines the sensate force of onscreen bodies and illustrates how TV’s multisensory appeal builds viewer empathy and animates meaning. The book draws extensively upon interpretive viewpoints in the humanities to shed light on a range of provocative television works, notably The Americans, Mad Men, Little Women: LA, and Six Feet Under, with emphasis on the dramatization of gender, disability, sex, childbearing, and death. Advocating a biocultural approach that takes into account the mind sciences, Cassidy argues that interpretive meanings, shaped within today’s dynamic cultural matrix, are amplified by somatic experience. At a time when questions of embodiment and affect are crossing disciplines, this book will appeal to scholars and students working in the fields of television, film, and media studies, both in the humanities and cognitive traditions.

Book Reinventing the Latino Television Viewer

Download or read book Reinventing the Latino Television Viewer written by Christopher Chávez and published by Lexington Books. This book was released on 2015-10-30 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reinventing the Latino Television Viewer: Language, Ideology, and Practice examines how the relationship between language, power, and industry practice is reshaping the very concept of Hispanic television. Chávez argues that as established mainstream networks enter the Hispanic television space, they are redefining the Latino audience in ways that more closely resemble the mainstream population, leading to auspicious forms of erasure that challenge the legitimacy of Spanish altogether. This book presents the integration of English into the Hispanic television space not as an entirely new phenomenon, but rather as an extension of two ongoing practices within the television industry—the exploitation of consumer markets and the suppression of Latino forms of speech.

Book Tribal Television

Download or read book Tribal Television written by Dustin Tahmahkera and published by UNC Press Books. This book was released on 2014 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tribal Television: Viewing Native People in Sitcoms

Book Television Awareness Training

Download or read book Television Awareness Training written by Ben Logan and published by Abingdon Press. This book was released on 1979 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Television   Critical Viewing Skills   Education

Download or read book Television Critical Viewing Skills Education written by James A. Brown and published by Routledge. This book was released on 2013-01-11 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: Representing a significant survey and evaluation of major media literacy projects in the U.S. and selected countries throughout the world, this book covers all aspects of critical viewing skills. It provides comprehensive, theoretical and historical background about the field, the criteria for its evaluation, and various structured programs including the CVS projects and programs sponsored by school districts, individuals, non-governmental national organizations, and private companies. The book can serve as a guide for curriculum planners as well as teachers in the classroom and adult workshops -- and also parents and individual adult viewers -- in applying the best match of theories, practices, readings, and specific exercises to monitor and enhance television's role.

Book Television and Its Viewers

Download or read book Television and Its Viewers written by James Shanahan and published by Cambridge University Press. This book was released on 1999-09-09 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: Television and its Viewers reviews 'cultivation' research, which investigates the relationship between exposure to television and beliefs about the world. James Shanahan and Michael Morgan, both distinguished researchers in this field, scrutinize cultivation through detailed theoretical and historical explication, critical assessments of methodology, and a comprehensive 'meta-analysis' of twenty years of empirical results. They present a sweeping historical view of television as a technology and as an institution. Shanahan and Morgan's study looks forward as well as back, to the development of cultivation research in a new media environment. They argue that cultivation theory offers a unique and valuable perspective on the role of television in twentieth-century social life. Television and its Viewers, the first book-length study of its type, will be of interest to students and scholars in communication, sociology, political science and psychology and contains an introduction by the seminal figure in this field, George Gerbner.

Book Television and the Embodied Viewer

Download or read book Television and the Embodied Viewer written by MARSHA F. CASSIDY and published by Routledge. This book was released on 2022-08-29 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Television and the Embodied Viewer appraises the medium's capacity to evoke sensations and bodily feelings in the viewer. Presenting a fresh approach to television studies, the book examines the sensate force of onscreen bodies and illustrates how TV's multisensory appeal builds viewer empathy and animates meaning. The book draws extensively upon interpretive viewpoints in the humanities to shed light on a range of provocative television works, notably The Americans, Mad Men, Little Women: LA, and Six Feet Under, with emphasis on the dramatization of gender, disability, sex, childbearing, and death. Advocating a biocultural approach that takes into account the mind sciences, Cassidy argues that interpretive meanings, shaped within today's dynamic cultural matrix, are amplified by somatic experience. At a time when questions of embodiment and affect are crossing disciplines, this book will appeal to scholars and students working in the fields of television, film, and media studies, both in the humanities and cognitive traditions.

Book America  As Seen on TV

    Book Details:
  • Author : Clara E. Rodríguez
  • Publisher : NYU Press
  • Release : 2018-03-20
  • ISBN : 1479818526
  • Pages : 237 pages

Download or read book America As Seen on TV written by Clara E. Rodríguez and published by NYU Press. This book was released on 2018-03-20 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Finalist, 2020 Latino Book Awards, Best Academic Themed Book The surprising effects of American TV on global viewers As a dominant cultural export, American television is often the first exposure to American ideals and the English language for many people throughout the world. Yet, American television is flawed, and, it represents race, class, and gender in ways that many find unfair and unrealistic. What happens, then, when people who grew up on American television decide to come to the United States? What do they expect to find, and what do they actually find? In America, As Seen on TV, Clara E. Rodríguez surveys international college students and foreign nationals working or living in the US to examine the impact of American television on their views of the US and on their expectations of life in the United States. She finds that many were surprised to learn that America is racially and economically diverse, and that it is not the easy-breezy, happy endings culture portrayed in the media, but a work culture. The author also surveys US-millennials about their consumption of US TV and finds that both groups share the sense that American TV does not accurately reflect racial/ethnic relations in the US as they have experienced them. However, the groups differ on how much they think US TV has influenced their views on sex, smoking and drinking. America, As Seen on TV explores the surprising effects of TV on global viewers and the realities they and US millennials actually experience in the US.

Book Critical Viewing of Television

Download or read book Critical Viewing of Television written by Ibrahim Michail Hefzallah and published by University Press of America. This book was released on 1987 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed to increase adults' understanding of television and to develop their critical viewing skills, this text explores persuasion and presentation techniques, the programming policy of television stations, and potential effects of violence, sex, and commercials on the viewer. Also presents critical awareness exercises. The book does not advocate turning off the set, but, rather, encourages self-control.

Book TV Viewing and Parental Guidance

Download or read book TV Viewing and Parental Guidance written by and published by . This book was released on 1994 with total page 4 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book On Television  Large Print 16pt

Download or read book On Television Large Print 16pt written by Pierre Bourdieu and published by ReadHowYouWant.com. This book was released on 2010-11-12 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: On Television exposes the invisible mechanisms of manipulation and censorship that determine what appears on the small screen. Bourdieu shows how the ratings game has transformed journalism - and hence politics - and even such seemingly removed fields as law' science' art' and philosophy. Bourdieu had long been concerned with the role of television in cultural and political life when he bypassed the political and commercial control of the television networks and addressed his country's viewers from the television station of the College de France. On Television' which expands on that lecture' not only describes the limiting and distorting effect of television on journalism and the world of ideas' but offers the blueprint for a counterattack.

Book Television Viewing among Adolescent Students

Download or read book Television Viewing among Adolescent Students written by Syed Noor ul Amin and published by Educreation Publishing. This book was released on with total page 171 pages. Available in PDF, EPUB and Kindle. Book excerpt: Television has a uniqueness that is shared by no other communication media, and its impact on student's behavior is similarly unique. Today one can watch television via the internet, by means of mobile phones and with the help of little pocket TV sets. It is everywhere and for everyone. Television viewing is a major activity and influence on adolescent students. The duration of the television viewing among students is prime concern which influences the viewers on their study habits and academic accomplishment. This book is the product of a comprehensive study which offers empirical analysis of the extent of influence of television watching among the heavy and low television viewers. Besides detailed growth of television and its impact on student viewers, present publication provide the detailed data and makes scientific analysis of television watching among the adolescent students having different socio-economic status and explores the their study habits and academic achievement in concern to their television watching. It also narrates the way in which the television watching will become a highly beneficial for the students and devise the ways and means to make proper use of these devices for learning situation. This book is very informative, useful and stimulating. It provides a comprehensive synthesis of major issues and practices related to television watching among students. This book will be of immense use and prove it most dependable, authentic and useful source of reference for students, teachers, researchers, academicians and all concerned in the field of modern media and educational practices. Moreover, the policy makers of electronic media may find the book of special interest too.

Book Television 2 0

    Book Details:
  • Author : Rhiannon Bury
  • Publisher : Peter Lang Incorporated, International Academic Publishers
  • Release : 2018-03
  • ISBN : 9781433153136
  • Pages : 148 pages

Download or read book Television 2 0 written by Rhiannon Bury and published by Peter Lang Incorporated, International Academic Publishers. This book was released on 2018-03 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: Television 2.0 sets out to document and interrogate shifting patterns of engagement with digital television. Television content has not only been decoupled from the broadcast schedule through the use of digital video recorders (DVRs) but from broadcasting itself through streaming platforms such as Netflix, Vimeo and YouTube as well as downloading platforms such as iTunes and The Pirate Bay. Moreover, television content has been decoupled from the television screen itself as a result of digital convergence and divergence, leading to the proliferation of computer and mobile screens. Television 2.0 is the first book to provide an in-depth empirical investigation into these technological affordances and the implications for viewing and fan participation. It provides a historical overview of television's central role as a broadcast medium in the household as well as its linkages to participatory culture. Drawing on survey and interview data, Television 2.0 offers critical insights into the ways in which the meanings and uses of contemporary television are shaped not just by digitalization but by domestic relations as well as one's affective relationship to particular television texts. Finally it rethinks what it means to be a participatory fan, and examines the ways in which established practices such as information seeking and community making are altered and new practices are created through the use of social media. Television 2.0 will be of interest to anyone teaching or studying media and communications.

Book Thinking Outside the Box

Download or read book Thinking Outside the Box written by Gary R. Edgerton and published by University Press of Kentucky. This book was released on 2005-01-01 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thinking Outside the Box brings together some of the best and most challenging scholarship about TV genres, exploring their genesis, their functions and development, and the interaction of disparate genres. The authors argue that genre is a process rather than a static category and that it signifies much about the people who produce and watch the shows. In addition to considering traditional genres such as sitcoms, soap operas, and talk shows, the contributors explore new hybrids, including reality programs, teen-oriented science fiction, and quality dramas, and examine how many of these shows have taken on a global reach. Identifying historical continuities and envisioning possible trends, this is the richest and most current study of how television genres form, operate, and change.

Book Television and American Culture

Download or read book Television and American Culture written by Jason Mittell and published by . This book was released on 2010 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: Television and American Culture: An Overview introduces students to the study of television by looking at American television from a cultural perspective. The book is written for intermediate undergraduate and beginning graduate students for a range of television studies courses. Specifically, Mittell discusses television within the following contexts: the economics of the television industry, television's role within American democracy, the formal attributes of a variety of television genres, television as a site of gender and racial identity formation, television's role in everyday life, and the medium's technological and social impacts. The topical arrangement and comprehensive scope of the book differs from other television textbooks, arguing that we must incorporate a range of economic, political, aesthetic, and sociological perspectives to fully comprehend the medium of television.