Download or read book Broadcast Management written by Ward L. Quaal and published by Hastings House Book Publishers. This book was released on 1976 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Television Station Management written by Yale Roe and published by . This book was released on 1964 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Radio television cable Management written by James Anthony Brown and published by McGraw-Hill Humanities, Social Sciences & World Languages. This book was released on 1998 with total page 584 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text explores the essential elements of broadcast management and looks at all levels of management in each of the major components of the broadcasting cable industry including, personnel, audiences, programming, sales, finance, law and engineering. Third revised edition.

Download or read book Television Station Operations and Management written by Robert L. Hilliard and published by Butterworth-Heinemann. This book was released on 1989 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Guides the reader through the positons, responsibilities, and challenges found within every television station.

Download or read book Electronic Media Management Revised written by Peter Pringle and published by Taylor & Francis. This book was released on 2013-06-26 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fifth edition of a classic text features important updates that reflect the enormous changes that have taken place in recent years - the Internet as an important information transmission format that is here to stay and convergence among media. This edition features thorough discussions on the Internet and convergence, as well as reflects the latest information on broadcast and cable regulations and policies. It also includes a fresh batch of case studies, and study questions. As in previous editions, this book also covers management theory, audience analysis, broadcast promotion, and marketing.

Download or read book TV Stations written by Walter J. Duschinsky and published by . This book was released on 1954 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Electronic Media Management written by Peter K. Pringle and published by . This book was released on 1995 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new edition reflects the changing practices and priorities including: new regulations and guidelines; updates of broadcast programming; and a vision of what is to come in electronics media management in the future.

Download or read book Systems Theory Applied to Television Station Management in the Competitive Marketplace written by William G. Covington and published by . This book was released on 1997 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores how traditional television stations are faced with unprecedented competition from new methods of delivering video signals. The book uses systems theory as a framework to view how departments at four stations are competing in the new media environment. Contents: Introduction: Background of the study; Theoretical Framework; Methodology; Description of the Four Stations; Departments (Subsystems) at the Stations; News Department; Management Profiles: Management as a Subsystem; Applying Systems Theory to the Stations; A Model for TV Station Management in a Multichannel Marketplace; Discussion and Conclusion.

Download or read book Broadcast Management radio Television written by Ward L. Quaal and published by . This book was released on 1968 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Broadcast Management written by Ward L. Quaal and published by . This book was released on 1974 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Two Schools of Management Theory in Broadcast Station Management written by Lutendo Nendauni and published by GRIN Verlag. This book was released on 2016-12-19 with total page 7 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essay from the year 2014 in the subject Communications - Media History, University of Venda, course: Media studies, language: English, abstract: This paper defines and explores the various theoretical approaches that were used in the major schools of management thoughts, paying special attention to the classical school of thought as well as the modern school of thought. This paper then explores how these approaches can be used to manage broadcast media. Management science is seen as one of the applied sciences that would serve managers in a similar way as the physical sciences serve engineers.This essay seeks to critically discuss the various theoretical approaches pertinent to broadcast station management by gauging major schools of thought that dominated early management science. These two major early theoretical schools in management are the classical school and the behavioural school. This essay looks at both models, the existing literature on them and their similarities and differences.

Download or read book Media Management Manual written by John Prescott Thomas and published by . This book was released on 2009 with total page 135 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Broadcast Television written by Walter McDowell and published by Peter Lang. This book was released on 2006 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: From unraveling the confusion surrounding digital TV to revealing the inner workings of Nielsen ratings Broadcast Television: A Complete Guide to the Industry takes an impartial and in-depth look at the business of commercial television. Unlike many books addressing this topic, the purpose of this primer is not to support a partisan opinion about what is right or wrong with television but rather to provide objective information from which the reader can make his or her own judgments. To that end the organization and presentation style is also unique in that the industry is explained as a dynamic and interdependent system of technology, economics, and regulation. This systems approach to learning helps the reader understand better the interwoven parts of television business. As a concise and highly focused overview of the business of commercial television, Broadcast Television: A Complete Guide to the Industry can serve as a stand-alone text or as a supplement to other course readings addressing an array of topics involving television today.

Download or read book Television in the Real World written by George Dessart and published by Hastings House Book Publishers. This book was released on 1978 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Business of Television written by Ken Basin and published by Routledge. This book was released on 2018-07-11 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, esteemed television executive and Harvard lecturer Ken Basin offers a comprehensive overview of the business, financial, and legal structure of the U.S. television industry, as well as its dealmaking norms. Written for working or aspiring creative professionals who want to better understand the entertainment industry — as well as for executives, agents, managers, and lawyers looking for a reference guide — The Business of Television presents a readable, in-depth introduction to rights and talent negotiations, intellectual property, backend deals, licensing, streaming platforms, international production, and much more. The book also includes breakdowns after each chapter summarizing deal points and points of negotiation, a glossary, a list of referenced cases, and a wealth of real-world examples to help readers put the material into context.

Download or read book Television written by and published by . This book was released on 1965 with total page 1072 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Media Management and Economics Research in a Transmedia Environment written by Alan B. Albarran and published by Routledge. This book was released on 2013-07-24 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 2013. This landmark work centers on media management and economics within a diverse, international, historical and constantly changing environment. The chapters herein reflect the current state of research and present directions for future study. Developed at the 2012 Research Symposium in conjunction with the annual convention of the Broadcast Education Association, it represents the most current theory and research in the area.