Download or read book Illustration on Advertising written by Eva Minguet Cámara and published by . This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Este es un libro centrado en la creatividad, la innovación y la búsqueda de nuevas y diferentes técnicas aplicadas a la publicidad, la comunicación, el marketing, etc., que reúne a los mejores profesionales creativos y a las agencias con mayor proyección mundial, convirtiéndose en un libro único de publicidad ilustrada o creativa en todos los sentidos.

Download or read book Lista de encabezamientos de materia para bibliotecas written by Instituto Colombiano para el Fomento de la Educación Superior and published by Bogotá, D.E. : Procultura. This book was released on 1985 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: V.1. A-Mat v.2. Mat-Z, encabezamientos en inglés y sus equivalentes en español.

Download or read book Bilindex written by California Spanish Language Data Base (Firm) and published by . This book was released on 1984 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The RISC V Reader written by David A. Patterson and published by . This book was released on 2017 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Lina Bo Bardi Drawings written by Zeuler Lima and published by Princeton University Press. This book was released on 2019-05-28 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: Published on the occasion of an exhibition at the Fundaciâo Joan Mirâo, February 15-may 19, 2019.

Download or read book Digital Marketing written by Annmarie Hanlon and published by SAGE. This book was released on 2021-12-15 with total page 582 pages. Available in PDF, EPUB and Kindle. Book excerpt: An unbiased, balanced guide to all aspects of digital marketing, from social media, mobile and VR marketing to objectives, metrics and analytics. Covering all aspects of digital marketing planning and the latest models, the book also offers a range of tools to help implement your own digital marketing plans and strategies. The second edition has been expanded to include new discussions and research on areas including digital privacy, types of influencers, social listening and the gig economy. Key features: Supported by case examples from 28 global companies and brands including IKEA, Uber, Klarna and TikTok. A brand-new case study on Strava runs throughout the book to help you apply what you’ve learnt to real-world scenarios. ‘Ethical Insight’ boxes provide a reflective and challenging look at social issues and the negative side of marketing. ‘Digital Tool’ boxes introduce professional tools, such as ‘Spot the Troll’, Hootsuite and Padlet. The ‘Smartphone Sixty Seconds’ feature provides super-quick online activities using needing only your phone. Includes a new ‘Journal of Note’ feature in each chapter, to direct you to a key source of further reading. Worked digital marketing plan. Complimented by online resources, including PowerPoint slides, and Instructor’s Manual, quizzes, recommended video links and free SAGE Journal articles. Suitable for digital and e-marketing courses at all levels, as well as professional courses for anyone interested in gaining a holistic understanding of digital marketing.

Download or read book Cal OSHA Pocket Guide for the Construction Industry written by and published by . This book was released on 2015-01-05 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: The Cal/OSHA Pocket Guide for the Construction Industry is a handy guide for workers, employers, supervisors, and safety personnel. This latest 2011 edition is a quick field reference that summarizes selected safety standards from the California Code of Regulations. The major subject headings are alphabetized and cross-referenced within the text, and it has a detailed index. Spiral bound, 8.5 x 5.5"

Download or read book Novum Gebrauchsgraphik written by and published by . This book was released on 1985 with total page 510 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Collage by Women written by Rebeka Elizegi and published by . This book was released on 2019-02 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Collage by Women Presents a selection of works by 50 international women collagists and centres on the creative processes of artists that should be on our radar through an impressive variety of manual and digital techniques, topics and aesthetic choices, accompanied by texts that provide in-depth approaches to the work of each one of the featured artists.

Download or read book Ethics for Behavior Analysts written by Jon Bailey and published by Routledge. This book was released on 2006-04-21 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: Behavior analysis, a rapidly growing profession, began with the use and application of conditioning and learning techniques to modify the behavior of children or adults presenting severe management problems, often because of developmental disabilities. Now behavior analysts work in a variety of settings, from clinics and schools to workplaces. Especially since their practice often involves aversive stimuli or punishment, they confront many special ethical challenges. Recently, the Behavior Analysis Certification Board codified a set of ten fundamental ethical guidelines to be followed by all behavior analysts and understood by all students and trainees seeking certification. This book shows readers how to follow the BACB guidelines in action. The authors first describe core ethical principles and then explain each guideline in detail, in easily comprehensible, everyday language. The text is richly illuminated by more than a hundred vivid case scenarios about which the authors pose, and later answer questions for readers. Useful appendices include the BACB Guidelines, an index to them, practice scenarios, and suggested further reading. Practitioners, instructors, supervisors, students, and trainees alike will welcome this invaluable new aid to professional development.

Download or read book Copiar el ed n written by María Berríos and published by . This book was released on 2006 with total page 662 pages. Available in PDF, EPUB and Kindle. Book excerpt: Analyzes the evolution of contemporary art in Chile from 1973 to 2007. This edition reproduces more than 500 color images of works by 74 contemporary artists (selected by editor Mosquera) including names such as: Juan Downey, Carlos Arias, (Santiago, Chile, 1964); Juan Castillo, (Antofagasta, 1952); Eugenio Dittborn, (Santiago, Chile, 1943); Paz Errzuriz, (Santiago, Chile, 1944); Volupsa Jarpa, (Rancagua, 1971); Carlos Leppe, (Santiago, Chile, 1952); and Carolina Ruff, (Santiago, Chile, 1973), as well as younger generation artists. The artists are presented in alphabetical order with brief introductory texts. Each reproduced work is rigorously documented with a caption that, in addition to providing the technical data offers the reader a description of the work for better comprehension. Six essays by noted critics and art historians: Guillermo Machuca, Mar̕a Berr̕os, Justo Pastor Mellado, Catalina Mena, Nelly Richard y Adriana V̀lads (description provided by vendor).

Download or read book SPIN Selling written by Neil Rackham and published by Taylor & Francis. This book was released on 2020-04-28 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: True or false? In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product or service to the customer; objection handling is an important skill; open questions are more effective than closed questions. All false, says this provocative book. Neil Rackham and his team studied more than 35,000 sales calls made by 10,000 sales people in 23 countries over 12 years. Their findings revealed that many of the methods developed for selling low-value goods just don‘t work for major sales. Rackham went on to introduce his SPIN-Selling method. SPIN describes the whole selling process: Situation questions Problem questions Implication questions Need-payoff questions SPIN-Selling provides you with a set of simple and practical techniques which have been tried in many of today‘s leading companies with dramatic improvements to their sales performance.

Download or read book The Challenger Sale written by Matthew Dixon and published by Penguin. This book was released on 2011-11-10 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them. The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at Corporate Executive Board to investigate the skills, behaviors, knowledge, and attitudes that matter most for high performance. And what they discovered may be the biggest shock to conventional sales wisdom in decades. Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, The Challenger Sale argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions. The authors' study found that every sales rep in the world falls into one of five distinct profiles, and while all of these types of reps can deliver average sales performance, only one-the Challenger- delivers consistently high performance. Instead of bludgeoning customers with endless facts and features about their company and products, Challengers approach customers with unique insights about how they can save or make money. They tailor their sales message to the customer's specific needs and objectives. Rather than acquiescing to the customer's every demand or objection, they are assertive, pushing back when necessary and taking control of the sale. The things that make Challengers unique are replicable and teachable to the average sales rep. Once you understand how to identify the Challengers in your organization, you can model their approach and embed it throughout your sales force. The authors explain how almost any average-performing rep, once equipped with the right tools, can successfully reframe customers' expectations and deliver a distinctive purchase experience that drives higher levels of customer loyalty and, ultimately, greater growth.

Download or read book The Discourse of Tourism and National Heritage written by Claudia Elena Stoian and published by . This book was released on 2015 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Discourse of Tourism and National Heritage: A Contrastive Study from a Cultural Perspective presents an in-depth research study in the field of online tourism promotion. It focuses on the national online promotion of UNESCO World Heritage Sites, on two different types of websites â " institutional and commercial â " from three countries, Romania, Spain and Great Britain. The book analyses the way in which each country combines various modes to create a virtual brochure with a promotional message from both institutional and commercial positions. In doing this, it studies the organization of the websites and their webpages, as well as the lexico-grammatical and visual features of their promotional messages. The theoretical framework used is Systemic Functional Linguistics (Halliday 1985, 1994; Kress and van Leeuwen 1996, 2006; Halliday and Matthiessen 2004). The results are compared in relation to the types of websites and to the countries in which they were produced. These are further interpreted from a cultural perspective, showing that the findings can be accounted for by cultural variability, in particular the dimension of context (Hall 1976, 1990, 2000).

Download or read book Women Culture and Politics in Latin America written by Emilie L. Bergmann and published by Univ of California Press. This book was released on 1990 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: “This collection, because of its exceptional theoretical coherence and sophistication, is qualitatively superior to the most frequently consulted anthologies on Latin American women’s history and literature . . . [and] represents a new, more theoretically rigorous stage in the feminist debate on Latin American women.”—Elizabeth Garrels, Massachusetts Institute of Technology

Download or read book Daily Readings from Think Better Live Better written by Joel Osteen and published by FaithWords. This book was released on 2017-05-02 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take control of your own mind with positive thinking, and reach new levels of victory with this daily plan to help fight negativity from Lakewood Church pastor and bestselling author Joel Osteen. These daily readings, prayers, and insightful thoughts will inspire you start thinking about yourself the way God does. Start using this life-changing book and you'll learn how to tune out the negativity, tune into your calling, and begin living the wonderful plans God has made for you.

Download or read book The Mistress Of Nothing written by Kate Pullinger and published by Profile Books. This book was released on 2010-07-09 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lady Duff Gordon is the toast of Victorian London. But when her debilitating tuberculosis means exile, she and her devoted lady's maid, Sally, set sail for Egypt. It is Sally who describes, with a mixture of wonder and trepidation, the odd ménage marshalled by the resourceful Omar, which travels down the Nile to a new life in Luxor. As Lady Duff Gordon undoes her stays and takes to native dress, throwing herself into weekly salons; language lessons; excursions to the tombs; Sally too adapts to a new world, affording her heady and heartfelt freedoms never known before. But freedom is a luxury that a maid can ill-afford, and when Sally grasps more than her status entitles her to, she is brutally reminded that she is mistress of nothing.