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Book Taxmann s Business Organisation   Management  UGCF      A textbook designed to offer a deep understanding of business organisations  their functions  and the diverse challenges of management   B Com

Download or read book Taxmann s Business Organisation Management UGCF A textbook designed to offer a deep understanding of business organisations their functions and the diverse challenges of management B Com written by Abha Mathur and published by Taxmann Publications Private Limited. This book was released on 2024-06-12 with total page 31 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book gives fundamental clarity on the following: • Evolution of Management • Apprehend its Effect on Future Managers • How Organisations Adapt to Uncertain Environments • Decipher Decision Making Techniques This book helps the reader gain comprehensive insights into the aspects of entrepreneurship. This book is designed to meet the needs of undergraduate students in commerce and management. It is specifically tailored for: • Paper BC-DSC – 1.1 | Semester – I | Core Based on Undergraduate Curriculum Framework (UGCF) for the University of Delhi • Non-Collegiate Women's Education Board (NCWEB) • School of Open Learning (SOL) of the University of Delhi • Various universities throughout India • Aspiring & budding Managers or Entrepreneurs The Present Publication is the 2nd Edition, authored by Prof. CA Abha Mathur, with the following noteworthy features: • [Simple, Concise, Crisp & Lucid Language] The subject matter is presented systematically and straightforwardly with comprehensive explanations • [Case Studies & To-Do Exercises] are included at the end of each chapter to explore and identify practical aspects of management • [Use of Examples, Diagrams & Detailing] enhances the readability and interest • [Personal SWOT Analysis] Enables readers to identify their potential and become well-versed in the business world • [Methodology & Modalities for Setting-up Business] Covers ways and methods of arranging and managing finances • [Case Studies & Successful Entrepreneurial Stories] are included to boost morale and provide motivation • [Latest Trends in Various Types of ICTs] are incorporated in the book • [Summaries & Questions] are included at the end of each chapter for exam preparation • [New Chapter on Indian Ethos and Contemporary Issues in Management] Covers 14+ topics, including: o Learnings from Religious Books o Business Process Re-engineering o Six Sigma o Concept of Subaltern India o Work-life Balance o Freelancing o Flexi-time o Work from Home o Co-sharing/Co-working • [Student-Oriented Approach] Developed with the following considerations: o Interaction of the author/teacher with students in the classroom o Shaped by the author/teacher's experience of teaching the subject at different levels o Incorporation of students' reactions and responses at various points in the book The contents of this book are as follows: • Introduction o Nature and Functions of Management o Forms of Business • Business Environment and Entrepreneurship o Business Environment o Entrepreneurship • Planning and Organising o Strategic Planning o Organisational Structures • Directing and Controlling o Motivation o Leadership and Communication • Indian Ethos and Contemporary Issues in Management

Book Taxmann s Management Principles   Applications  NEP      Compact  easy to understand book to deepen the understanding of management principles and their applications in today s dynamic environment

Download or read book Taxmann s Management Principles Applications NEP Compact easy to understand book to deepen the understanding of management principles and their applications in today s dynamic environment written by V.S.P. Rao and published by Taxmann Publications Private Limited. This book was released on 2024-06-22 with total page 25 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is designed with a compact, easy-to-understand language and incorporates new topics to reflect the latest thinking in the field. It harmoniously balances time-tested management principles with their successful application in a dynamic world. The third edition has undergone significant enhancements, making it more compact and accessible. To maintain readability, the revised edition includes examples, charts, tables, and various study aids. Each chapter features case studies and skill-building exercises to provoke creative thinking and problem-solving. Additionally, role-play exercises offer students valuable learning opportunities by allowing them to assume roles or act out given situations, which can be performed individually, in pairs, or groups. This book is designed to meet the needs of students in: • B.Com. (Hons.) Core Paper based on Undergraduate Curriculum Framework (UGCF) for the University of Delhi • Non-Collegiate Women's Education Board (NCWEB) • School of Open Learning (SOL) of the University of Delhi • Various universities throughout India The Present Publication is the 3rd Edition, authored by V.S.P. Rao, with the following noteworthy features: • [Chapter Outline] Each chapter begins with a clear statement of topics covered, helping students to outline a clear road map from an examination perspective • [Textual Matter] The book is divided into 19 chapters, covering: o Introduction o Planning o Organising o Directing & Controlling o Salient Developments & Contemporary Issues The content is research-based, student-friendly, and eminently readable due to its straightforward language. The text offers a lively commentary in a conversational style on the ongoing nature of real organisations and the behaviour of individuals and teams within them. • [Contemporary Examples] Complex theoretical topics are explained through contemporary examples • [Charts | Boxes | Tables] These are included to present the content in a concise format • [Case Studies & Skill-Building Exercises] Provided at the end of each chapter to develop problem-solving skills and show how theoretical concepts are applied in real-life • [Role Play Exercises] Offer students great learning opportunities by assuming roles or acting out given situations • [Chapter Summary & Review Questions] Each chapter concludes with a summary of important points and test questions to help students check their understanding of key issues The contents of the book are as follows: • Introduction o An Overview of Management § Introduction to management and defining who managers are § Examination of traditional and modern views of management § Different perspectives on management and the core functions managers perform § Importance of studying management § Summary, test questions, skill builder (Select your Venture), and case study (Ordinary People Delivering Extraordinary Results) o Managerial Roles, Levels, Skills & Competencies § Nature of managerial work and the roles managers play (interpersonal, informational, decisional) § Classification of managerial levels and required skills § Understanding managerial competencies, their classification, and methods to improve them § Summary, test questions, skill builder (Role Play Exercise), learning exercise (Managerial Skills Test), and case study (To Do or Not to Do?) o Coordination § Introduction to coordination, its need, and significance § Principles, processes, techniques, and types of coordination § The systems approach to coordination § Summary, test questions, skill builder (Where You Stand Now and Where You Want to Be?), learning exercise (How to Save a Sinking Ship?), and case study (In Search of Greener Pastures). o Theories of Management o Overview of modern management thought o Summary, test questions, learning exercise (What to Do with Munna Bhai?), and case study (Bureaucracy Still Works at UPS) o Appendix on value-oriented holistic management with lessons from Bhagavad Gita and Ramayana • Planning o Planning & Objective Setting § Introduction to planning, its importance, and limitations § The planning process, principles, effective planning techniques, and types of planning § Setting organisational objectives and goals § Summary, test questions, learning exercise (A Time Management Plan), skill builder (How Do You Plan to Achieve the Goals?), role-play exercise, and case study (New Management Challenges for the New Age) o Decision Making § Introduction to decision making, its characteristics, and importance § Types of decisions, the rational decision-making process, and the concept of rationality § Administrative decision-making, satisficing decisions, and decision-making conditions § Role of information in decision-making, group decision-making, and related techniques § Summary, test questions, learning exercises (Keep a Journal, Group Decision Making at Work), and case study (Ethical Dilemma of the Spitzer Group) o Business Firm Environment & Industry Structure § Concept, features, and importance of business environment § Internal and external environment, micro and macro environment § Industry Structure and the Five Forces Model § Summary, test questions, skill-building exercises, and case study (ABC Limited) o Business Level Strategic Planning § Relationship between planning and strategy § Strategic management, the strategic management process, and business-level strategic planning § Competitive advantage, resources and capabilities, and competitive strategies (cost leadership, differentiation, focus) § Summary, test questions, learning exercise (Core Strengths of a Company), and case study (Walmart's Failure in Germany). • Organising o Organising § Introduction to organisation as a structure and process § Principles of organisation and organisation design (contingency theory) § Traditional organisational structures § Summary, test questions, learning exercises, and case studies (Changing the Organisational Culture, Work Redesign in an Insurance Company) o Departmentalisation & Types of Organisation Structure § Need and importance of departmentalisation, bases for it, and choosing a basis § Types of organisational structure, making matrix organisation work § Summary, test questions, skill-building exercise (Developing an Organization Structure), and case study (The Wrong Job) o Delegation and Decentralisation § Introduction to authority, responsibility, and accountability § Nature, process, and principles of delegation § Centralisation vs. decentralisation, advantages, disadvantages, and factors determining degree § Summary, test questions, skill-building exercise (The Ethical Dilemma), and case study (The National Sales Manager) o Interface Between Formal and Informal Organisations § Emergence, features, and types of informal organisations § Summary, test questions, skill-building exercises, and case study (Fish Out of the Pond) • Directing & Controlling o Motivation § Importance, nature, determinants, and theories of motivation § Techniques for motivating employees using financial and non-financial incentives § Summary, test questions, skill-building exercises, and case study (Fool's Paradise) o Leadership § Effective leaders, leadership styles, and theories § Improving leadership potential and effectiveness, followership § Summary, test questions, skill-building exercise (Between the Devil and the Deep Sea), and case study (Choice of a Leader) o Controlling § Features, importance, limitations, and types of controlling § Control techniques (traditional and modern), accountability for performance § Summary, test questions, skill-building exercise (Meeting Water Bed Demand), and case study (A Purchase Manager's Troubles) • Salient Developments & Contemporary Issues o Values and Ethics § Types, impact, and management of values, value systems across cultures § Summary, test questions, skill-building exercises, and case study (The Loyal Employee) o Entrepreneurship & Innovation § Qualities, functions, and roles of entrepreneurs § Entrepreneurial decision-making process, social entrepreneurship, innovation, and its challenges § Summary, test questions, skill-building exercises, and case study (The Demise of Boo.com) o Managerial Challenges in the 21st Century § The new workplace, rewards and challenges of being a manager § Summary, test questions, skill-building exercises, and case study (The Dilemma) o Contemporary Issues § Workforce diversity, internationalisation, digitisation, and subaltern management ideas § Summary, test questions, skill-building exercises, and case study (Smart Beginning)

Book Taxmann s Entrepreneurship     Simple  Systematic Explanations along with Comprehensive Coverage of the Concept   Theories   Choice Based Credit System  CBCS    3rd Edition   April 2021

Download or read book Taxmann s Entrepreneurship Simple Systematic Explanations along with Comprehensive Coverage of the Concept Theories Choice Based Credit System CBCS 3rd Edition April 2021 written by CA (Dr.) Abha Mathur and published by Taxmann Publications Private Limited. This book was released on 2021-03-31 with total page 46 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a comprehensive & authentic book on ‘Entrepreneurship’. The basic aim of the book is to orient the students towards entrepreneurship as a career option along-with creative thinking and behaviour for effectiveness at work. The book also aims to educate the students on the most pertinent issue of the rapidly evolving world of entrepreneurs and the Government initiatives towards boosting entrepreneurship and Start-up culture amongst youth, for combating the mammoth problem of unemployment in India. This book aims to fulfill the requirement of following students: • B.Com. (Hons.), Semester – II, Paper BCH 2.4(a) • B.Com., Semester – VI, Paper BC 6.4(a) • Choice Based Credit System (‘CBCS’) courses introduced & revamped in 2019 by University of Delhi The Present Publication is the 3rd Edition, authored by CA (Dr.) Abha Mathur, with the following noteworthy features: • [Simple & Systematic Manner of Presentation] The subject-matter is presented in a simple, systematic method along with comprehensive explanation of the concept and theories underlying entrepreneurship • [Student-Oriented Book] This book has been developed, keeping in mind the following factors: 𝚘 Interaction of the author/teacher with his/her students in the class-room 𝚘 Shaped by the author/teachers experience of teaching the subject-matter at different levels 𝚘 Reaction and responses of students have also been incorporated at different places in the book • [Case-studies & to-do-exercises] This book incorporates all these at the end of the chapter, to enable students to explore and identify the practical aspects of entrepreneurship • [SWOT Analysis] After having gone through the book, the students will be able to identify their hidden potential through personal SWOT analysis. They would also learn the methodology and modalities of setting up small business ventures & ways and methods of arranging and managing finances • This book contains the method of Appraising a Project, Writing a Project Report, making a Feasibility Study and contains the much needed formats of Business Proposals • [Case Studies and Brief Sketches] of successful entrepreneurial stories have been incorporated • [Chapter on GST] has been added to facilitate better and enhanced knowledge • Contents of this book are as follows: 𝚘 [Introduction] • Entrepreneurship – Meaning and Importance, Entrepreneurship in the Indian Context, Entrepreneurship as a Creative Solution Provider • Meaning of Various Terms Related to Entrepreneurship, Intrapreneurship, Social Entrepreneurship, Net Entrepreneurship, Technopreneurship 𝚘 [Entrepreneurial Support System] • Socio-Economic Support System for Entrepreneurship • Public and Private System of Stimulation • Role of Development Institutes, Availability of Finance, Marketing, Technology and Project Related Assistance • Role of Trade Association and Self-Help Groups for Promotion of Entrepreneurship • Types of Business Entities – Micro, Small and Medium Enterprises, Role of MSME Sector in Indian Economy • Family Business in India • Conflicts in Family Business • Startup Action Plan • Make in India Initiative 𝚘 [Enterprise Formation Process] • Understanding and Analyzing Business Opportunities, Market Demand Analysis, Project Feasibility Study • Preparation of Business Plan • Cases of Indian Start-ups 𝚘 [Managerial Aspects of Business] • Managing Finance – Preparation of Operating/Cost Budget, Cash Budget • Understanding Management of Short Term and Long Term Capital • Human Resource Planning • Contract Management • Understanding Marketing Methods • Understanding of GST and Other Tax Compliances 𝚘 [Managing Growth] • Business Growth Strategies Specific to Small Enterprises • Enterprise Life Cycle and Various Growth Strategies • Business Collaboration and Outsourcing of Resources • Network Management • Succession Planning for Sustenance

Book Taxmann s Fundamentals of Financial Management  UGCF   NEP      Student oriented book with an authoritative and clear presentation of the essential concepts  procedures  and practices   B Com

Download or read book Taxmann s Fundamentals of Financial Management UGCF NEP Student oriented book with an authoritative and clear presentation of the essential concepts procedures and practices B Com written by Dr. R.P. Rustagi and published by Taxmann Publications Private Limited. This book was released on 2024-07-18 with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers an authoritative and clear presentation of financial management's essential concepts, procedures, and practices. It is designed to cover the fundamental principles, making it accessible to a broad range of students. The focus is on financial decision-making to maximise firm value and shareholder wealth. The material is presented in a non-mathematical and non-technical manner, informed by classroom interactions, teaching experiences, and student feedback. This textbook is especially beneficial for students pursuing B.Com. (Hons.) in the IIIrd and Vth semesters at the University of Delhi. It is also suitable for students in the Non-Collegiate Women's Education Board, the School of Open Learning at the University of Delhi, and other central universities throughout India. The content aligns with the National Education Policy (NEP), ensuring its relevance and applicability to current educational standards. The Present Publication is the 19th Edition, authored by Dr R.P. Rustagi, with the following noteworthy features: • [Concise Synopsis] Each chapter begins with a synopsis, offering a clear overview of the content, ensuring that readers can quickly grasp the main ideas and structure of the chapter • [Points to Remember] At the end of every chapter, a summary is provided in the form of 'Points to Remember', which helps students to recap and reinforce the key concepts covered • [Illustrative Examples] The book is rich with numerous examples and solved graded illustrations that clarify complex concepts and provide practical applications of financial management principles • [University Examination Questions] Incorporates questions that have appeared in university examinations at appropriate places, ensuring that students are well-prepared for their assessments • [MCQs] Multiple Choice Questions at the end of every chapter to test comprehension and facilitate self-assessment • [Excel Applications] Financial decision-making through Excel is explained with the help of several numerical examples from different topics, enhancing practical understanding and application The structure of this book is as follows • Synopsis (Chapter Plan) • Main Body (Contents) • Points to Remember • Graded Illustrations • Object Type Questions (True/False) • Multiple Choice Questions • Theoretical Assignments • Problems (Unsolved Questions with Answers) Contents of this book are as follows: • Background o Financial Management – An Introduction § Evolution of finance as a discipline, highlighting its development and integration over time § Scope of the finance function, including an overview of financial decision-making and its impact on different groups § Basic propositions and axioms of financial management, emphasising foundational concepts § Overview of the financial system and environment in India § Points to Remember, Objective Type Questions, Multiple Choice Questions, Assignments to reinforce learning o The Mathematics of Finance § Concept and relevance of financial mathematics § Techniques of compounding and discounting to calculate present and future values § Applications of the time value of money (TVM) in various financial decisions § Points to Remember, Graded Illustrations, Objective Type Questions, Multiple Choice Questions, Assignments to practice mathematical concepts • Long-Term Investment Decisions o Capital Budgeting – An Introduction § Features and significance of capital budgeting in long-term investment decisions § Problems and difficulties encountered in the capital budgeting process § Types of capital budgeting decisions and their implications for fund availability § Incremental approach to cash flows, including the treatment of depreciation and non-cash items § Points to Remember, Graded Illustrations, Objective Type Questions, Multiple Choice Questions, Assignments to solidify understanding o Techniques of Evaluation § Evaluation of capital budgeting proposals using various techniques § Traditional or non-discounting techniques: Payback Period and Accounting Rate of Return (ARR) § Discounted Cash Flow (DCF) techniques: Net Present Value (NPV), Internal Rate of Return (IRR), Modified Internal Rate of Return (MIRR), Profitability Index (PI), and Discounted Payback Period § Risk analysis in capital budgeting, including conventional techniques and selecting appropriate methods § Capital budgeting with unequal lives of proposals § Points to Remember, Graded Illustrations, Objective Type Questions, Multiple Choice Questions, Assignments to apply evaluation methods • Financing Decision o Cost of Capital § Concept and significance of the cost of capital in financial decision-making § Factors affecting the cost of capital and its measurement § Types of cost of capital: cost of long-term debt, preference share capital, equity share capital, and retained earnings § Weighted Average Cost of Capital (WACC) and Marginal Cost of Capital § Points to Remember, Graded Illustrations, Objective Type Questions, Multiple Choice Questions, Assignments for practical application o Leverage Analysis § Concept of leverage and its importance in financial management § Types of leverage: operating leverage, financial leverage, and combined leverage § Impact of leverage on a firm's profitability and risk § Points to Remember, Graded Illustrations, Objective Type Questions, Multiple Choice Questions, Assignments to analyse leverage effects o EBIT-EPS Analysis § Relationship between EBIT (Earnings Before Interest and Taxes) and EPS (Earnings Per Share) under different financing patterns § Financial break-even analysis and indifference point/level § Limitations of EBIT-EPS analysis in decision-making § Points to Remember, Graded Illustrations, Objective Type Questions, Multiple Choice Questions, Assignments to explore different financing options o Leverage, Cost of Capital, and Value of the Firm § Theories on the relationship between capital structure, cost of capital, and firm value § Net Income Approach: Capital structure matters § Net Operating Income Approach: Capital structure does not matter § Traditional Approach: A practical viewpoint § Modigliani-Miller Model – Behavioural justification of the NOI Approach, including the arbitrage process and MM Model with taxes § Points to Remember, Graded Illustrations, Objective Type Questions, Multiple Choice Questions, Assignments to understand capital structure theories o Capital Structure: Planning and Designing § Factors determining the capital structure of a firm § Profitability and capital structure through EBIT-EPS analysis § Liquidity and capital structure using cash flow analysis § Points to Remember, Graded Illustrations, Objective Type Questions, Multiple Choice Questions, and Assignments to design optimal capital structures • Dividend Decision o Dividend Decision and Valuation of the Firm § Concept and significance of dividend policy § Models explaining the relevance of dividend policy: Walter's Model and Gordon's Model § Irrelevance theories: Residual theory of dividends and Modigliani-Miller Approach § Points to Remember, Graded Illustrations, Objective Type Questions, Multiple Choice Questions, Assignments to evaluate dividend policies o Determinants and Constraints § Factors influencing dividend payout ratios and stability of dividends § Different dividend policies: constant payout ratio, steady dividends per share, and extra dividends § Legal and procedural considerations, including scrip dividends and bonus shares § Points to Remember, Graded Illustrations, Objective Type Questions, Multiple Choice Questions, Assignments to understand dividend policy determinants • Management of Current Assets o Planning and Management of Working Capital § Understanding the operating cycle and its impact on working capital needs § Factors determining working capital requirements and policies for managing current assets § Financing of current assets and monitoring working capital § Points to Remember, Graded Illustrations, Objective Type Questions, Multiple Choice Questions, Assignments for working capital management o Estimation and Calculation § Methods for estimating working capital requirements based on net sales, total assets, and operating cycle § Techniques for accurate calculation and management of working capital § Points to Remember, Graded Illustrations, Assignments to apply estimation methods o Management of Cash and Marketable Securities § Motives for holding cash and theoretical frameworks for cash management § Planning and controlling cash flows, managing float, and electronic fund transfers § Models for optimal cash balance, including Baumol's Model and Miller-Orr Model § Management of marketable securities for liquidity § Points to Remember, Graded Illustrations, Objective Type Questions, Multiple Choice Questions, Assignments for cash management strategies o Receivables Management § Costs and benefits of receivables management § Credit policies, evaluation, and control of receivables § Methods for evaluating credit policies and managing credit risk § Points to Remember, Graded Illustrations, Objective Type Questions, Multiple Choice Questions, Assignments for receivables management o Inventory Management § Types of inventories and reasons for holding them § Costs associated with inventory, including stock-out costs § Techniques for inventory management, such as ABC analysis and Economic Order Quantity (EOQ) § Re-order levels, safety stock, and quantity discounts § Points to Remember, Graded Illustrations, Objective Type Questions, Multiple Choice Questions, Assignments for inventory control techniques • Valuation of Securities o Valuation of Securities § Concept and significance of securities valuation § Basic valuation models and required rates of return § Valuation of bonds, including semi-annual interest and yield to maturity (YTM) § Valuation of convertible debentures, deep discount bonds, preference shares, and equity shares § Methods for valuing equity shares based on accounting information, dividends, and earnings § Points to Remember, Graded Illustrations, Objective Type Questions, Multiple Choice Questions, Assignments to practice valuation techniques • Appendices o Appendix I § Financial Decision-Making with Excel – Practical examples and exercises using Excel for financial decision-making o Appendix II § Past Year Question Papers – Suggested answers to practical questions from previous financial management exams at the University of Delhi o Appendix III § Mathematical Tables – Useful for quick reference and calculations

Book Business Organisation and Management

Download or read book Business Organisation and Management written by P. C. Tulsian and published by Pearson Education India. This book was released on 2002-09 with total page 736 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Taxmann s Management Accounting with Excel Applications  UGCF   NEP      Comprehensive guide covering essential concepts  practical Excel applications and real world scenarios   B Com

Download or read book Taxmann s Management Accounting with Excel Applications UGCF NEP Comprehensive guide covering essential concepts practical Excel applications and real world scenarios B Com written by Prof. (Dr.) C.P. Gupta and published by Taxmann Publications Private Limited. This book was released on 2024-08-23 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the ever-evolving business world, information is the cornerstone of effective management. The ability to analyse, interpret, and apply relevant data can define success and failure. Management Accounting with Excel Applications is a comprehensive guide that introduces readers to the intricate world of management accounting. This discipline plays a pivotal role in an organisation's planning, performance evaluation, control, and decision-making. This book is aligned with the latest syllabus outlined by the National Education Policy (NEP) and is specifically tailored for students pursuing B.Com. (Hons.) and B.Com. degrees, focusing on those enrolled in the University of Delhi. Beyond its primary academic purpose, the book's extensive coverage makes it an invaluable resource for anyone interested in management accounting, including those preparing for professional exams like CMA and CA. Additionally, it serves as an excellent tool for educators who seek a well-structured and practical approach to teaching management accounting and for professionals aiming to enhance their expertise in management accounting and Excel applications. In essence, this book caters to a broad audience, encompassing undergraduate students, exam candidates, and early-career professionals in the accounting and finance sectors. The book thoroughly covers the foundational concepts of management accounting, examining its intersections with other critical areas such as financial and cost accounting, operational research, and tax planning. The Present Publication is the Latest Edition, authored by Prof. (Dr) C.P. Gupta and Dr Vidisha Garg, with the following noteworthy features: • [Structured Learning] The book is organised into seven detailed chapters that correspond directly with the university syllabus, covering essential topics. This structured approach ensures that readers gain a comprehensive understanding of each topic in a logical sequence • [Practical Examples and Real-World Applications] Understanding complex concepts becomes easier with the book's extensive use of examples, illustrations, and solved problems. Each chapter features a unique 'Real-Life Episode' section that brings theories to life, showing how management accounting principles are applied in real business scenarios • [Excel Integration] In a digital age, proficiency in Excel is a must for any aspiring management accountant. This book goes beyond traditional teaching by incorporating 'Excel Applications,' where students learn to use Excel for various accounting functions. These sections provide practical insights into how technology can be leveraged to enhance decision-making and efficiency • [Logical and Clear Explanations] A standout feature of this book is its focus on the logical breakdown of formulas and concepts. Students are guided step-by-step through the reasoning behind each calculation, fostering a deeper understanding that transcends rote learning • [Supplementary Learning Tools] To support deeper learning, the book includes appendices that discuss the specific topics, providing additional context and explanations • [Holistic Approach] The text doesn't just prepare students for exams; it equips them with the skills and knowledge to excel professionally. The extensive coverage of examination questions for B.Com. (Hons.), B.Com., C.M.A., and C.A. ensures that students are well-prepared for various assessments. • [Collaborative Effort] This book draws on the expertise of several authors who have significantly contributed to the field of management accounting, ensuring that readers receive a well-rounded and authoritative resource The detailed chapter breakdown is as follows: • Introduction to Management Accounting o Overview of management accounting, its objectives, nature, scope, and historical background o Understanding of the differences between management, financial, and cost accounting o Discussion on cost control, cost reduction, and cost management • Budgeting and Budgetary Control o Comprehensive coverage of budgeting, including objectives, prerequisites, and various functional budgets o Detailed examination of alternative budgeting approaches and their merits and limitations • Standard Costing and Variance Analysis o Explanation of standard costing, types of standards, variance analysis, and the advantages and limitations of these methods o In-depth analysis of material, labour, overhead, and sales variances • Absorption Costing and Variable Costing o Discussion on product and period costs, income statement preparation, and profit reconciliation under different costing methods o Critical evaluation of the pros and cons of absorption and variable costing • Cost-Volume-Profit (CVP) Analysis o Analysis of the interrelationship between cost, volume, and profit, including break-even analysis, margin of safety, and the impact of variable changes • Decision-Making o Detailed understanding of decision-making processes, types of decisions, and relevant cost concepts o Application of decision-making principles to real-world business scenarios such as make or buy decisions, product mix decisions, and pricing strategies • Responsibility Accounting o Explanation of responsibility accounting, types of responsibility centres, and measures of divisional performance o Discussion of financial and non-financial performance measures in management accounting • Excel Applications o Practical guidance on using Excel for management accounting tasks, including data tables, scenario management, regression analysis, etc.

Book Taxmann s Principles of Marketing  UGCF   NEP      Comprehensive textbook for marketing practices  integrating   core concepts   real world examples   case studies within the Indian context   B Com

Download or read book Taxmann s Principles of Marketing UGCF NEP Comprehensive textbook for marketing practices integrating core concepts real world examples case studies within the Indian context B Com written by Prof. Kavita Sharma and published by Taxmann Publications Private Limited. This book was released on 2024-08-09 with total page 22 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book is developed to provide a comprehensive understanding of marketing practices. It discusses the core marketing concepts, drawing from extensive literature, real-world examples, and case studies. All cases and examples are contextualised within the Indian market, providing relevant and relatable analysis. It introduces value concepts and reorients the discussion on marketing mix decisions, incorporating ethical considerations. Additionally, it covers sustainable marketing, aligning with the undergraduate curriculum requirements under the National Education Policy (NEP) 2020. Case-based practical exercises are included at the end of each chapter to deepen the understanding of various concepts. The book benefits undergraduate and graduate students pursuing degrees in commerce, business administration, and related fields, which aligns with NEP 2020. It is also valuable for marketing professionals seeking to deepen their understanding of marketing principles and stay updated with current trends, including sustainable and digital marketing. Additionally, business professionals aiming to enhance their strategic decision-making will find the insights in this book advantageous. Educators can use it as a comprehensive textbook to support their teaching of marketing concepts. The Present Publication is the 3rd Edition, authored by Prof. (Dr) Kavita Sharma and Dr Swati Aggarwal. The noteworthy features of this book are as follows: • [Comprehensive Coverage] The book covers all fundamental and advanced topics in marketing, catering to the learning needs of undergraduate and graduate-level courses • [Indian Context] All examples and case studies are contextualised within the Indian market, making the content highly relevant and relatable for students in India • [Updated Content—National Education Policy (NEP) 2020] The book includes discussions on value concepts, ethical aspects of marketing decisions, and sustainable marketing in line with the NEP • [Practical Exercises] Each chapter ends with case-based practical exercises that enhance understanding and application of marketing concepts in real-world scenarios • [Pedagogical Features] The book includes discussion questions, relevant pictures, product advertisements, figures, tables, and flow charts to support and enrich the learning experience • [Case Studies] Real-world case studies from various industries provide practical insights into marketing practices and strategies • [Segmentation | Targeting | Positioning] Detailed understanding of market segmentation, targeting, and positioning helps students understand how companies can strategically place their products in the market • [Marketing Mix] In-depth discussion on the marketing mix (product, price, place, promotion) with examples and case studies to illustrate the application of these concepts • [Consumer Behaviour] Comprehensive analysis of consumer behaviour, buying processes, and factors influencing buying decisions • [New Product Development] Detailed explanation of the new product development process and the stages of the product life cycle, with corresponding marketing strategies • [Ethical and Sustainable Marketing] Coverage of ethics in marketing, evolution of green marketing, and sustainable marketing practices. • [Relationship Marketing] Understanding of relationship marketing concepts, focusing on building long-term customer relationships • [Digital Marketing] Inclusion of modern marketing developments, such as digital marketing, social media marketing, and integrated marketing communication • [Holistic Approach] The book adopts a holistic approach, integrating traditional and modern marketing concepts to provide a well-rounded perspective • [Resource for Practitioners] In addition to being a valuable academic resource, the book is also relevant for marketing professionals seeking to enhance their conceptual understanding and practical skills The detailed contents of this book are as follows: • Introduction to Marketing o Basics of Marketing § This chapter lays the groundwork for understanding marketing by introducing its fundamental concepts. It explains marketing, its nature, and scope, highlighting its crucial role in modern business. The chapter discusses the importance of marketing in creating customer value and building customer relationships. It differentiates between selling (focusing on transactions) and marketing (emphasising relationships). The concept of the marketing mix (Product, Price, Place, Promotion) is elaborated, including the unique aspects of services marketing, which adds three more Ps (People, Process, Physical evidence) § Real-life examples and case studies on Britannia and Apollo Hospitals illustrate these concepts, providing context and practical insights. § Practical exercises at the end of the chapter help students reinforce their learning through application o Marketing Environment § Understanding the marketing environment is critical for developing effective marketing strategies. This chapter analyses the microenvironment (factors close to the company, such as suppliers, customers, competitors, and the public) and the macroenvironment (broader societal forces, such as demographic, economic, natural, technological, political, and cultural factors) that impact a business. By analysing these environments, businesses can anticipate and respond to changes that affect their ability to serve customers § The chapter includes a detailed case study on Nestle, providing insights into how a global company navigates its marketing environment § Discussion questions and practical exercises help students apply environmental analysis concepts to real-world scenarios • Market Selection o Consumer Behaviour § This chapter discusses the importance of understanding consumer behaviour for effective marketing. It examines the consumer buying process, which includes need recognition, information search, evaluation of alternatives, purchase decision, and post-purchase behaviour. Factors influencing consumer decisions, such as cultural, social, personal, and psychological factors, are discussed in detail § Real-world examples, like Gillette, illustrate how companies leverage consumer behaviour insights to design their marketing strategies § Practical exercises at the end of the chapter enable students to apply their knowledge and better understand consumer behaviour o Market Selection – Segmentation, Targeting, and Positioning § Segmentation, targeting, and positioning (STP) are critical for achieving competitive advantage. This chapter explains the target marketing process, starting with market segmentation, where markets are divided into groups based on common characteristics. It discusses bases for segmenting consumer and business markets, such as geographic, demographic, psychographic, and behavioural criteria. The chapter then moves to market targeting, where companies evaluate and select target market segments, and positioning, where they develop a positioning strategy to differentiate their offerings in the minds of target customers § Case studies, like that of Airtel, provide practical insights, and exercises help students apply STP concepts • Marketing Decisions Related to Product o Product Decisions § Product decisions are central to delivering value to customers. This chapter covers various aspects of product management, including levels of products (core, actual, and augmented), product classifications, and product-mix decisions (product lines and product items). Branding and brand building are discussed, highlighting strategies for creating strong brands. The chapter also covers packaging and labelling, emphasising their roles in marketing § The case study on Patanjali provides a practical example of product decisions in action § Exercises at the end of the chapter help students apply these concepts o New Product Development § Innovation and new product development are crucial for business growth. This chapter outlines the stages of the new product development process: idea generation, idea screening, concept development and testing, marketing strategy development, business analysis, product development, test marketing, and commercialisation. It also discusses the product life cycle (PLC) and marketing strategies for different PLC stages (introduction, growth, maturity, and decline) § The Toyota case study illustrates how a leading company manages new product development § Practical exercises provide hands-on experience with these processes • Marketing Decisions Related to Pricing and Distribution o Pricing Decisions § Pricing is a critical factor affecting a product's market success. This chapter discusses the significance of pricing, various pricing objectives (such as profit maximisation and market penetration), and factors influencing pricing decisions (costs, demand, competition, and legal considerations). It analyses major pricing methods (cost-based, value-based, and competition-based pricing) and pricing strategies (such as skimming and penetration). Ethical issues in pricing, including price discrimination and predatory pricing, are also examined § The Starbucks case study provides a real-world example of pricing strategies § Practical exercises reinforce the concepts learned o Distribution Decisions § Effective distribution ensures that products reach consumers efficiently. This chapter covers the meaning and importance of distribution channels, types of channels (direct and indirect), and factors affecting channel choice. It discusses major distribution strategies, including intensive, selective, and exclusive distribution. The concept of distribution logistics, which involves managing the physical flow of products, is also analysed § The case study on Pepsi International illustrates practical distribution strategies § Exercises help students apply theoretical knowledge to real-world distribution decisions o Retailing § Retailing is a vital marketing mix component, connecting producers with consumers. This chapter examines different types of retailing, including store-based retailing (e.g., supermarkets, speciality stores) and non-store-based retailing (e.g., e-commerce, direct selling). It provides an overview of retail management, covering store layout, merchandising, and customer service. The changing retail scenario in India, driven by factors such as economic growth and technological advancements, is also discussed § The BPCL case study provides insights into retailing strategies § Practical exercises enhance students' understanding of retail management • Marketing Decisions Related to Promotion and New Developments o Promotion Decisions § Promotion involves communicating value to customers. This chapter covers various promotion mix tools, including advertising, personal selling, sales promotion, public relations, and direct marketing. It discusses factors affecting promotion mix decisions and the concept of integrated marketing communication (IMC), which ensures consistent messaging across all promotional channels. The chapter also highlights the growing importance of digital and social media marketing § The Maggi case study provides practical insights into promotion strategies § Exercises at the end of the chapter help students apply promotion concepts o Relationship Marketing § Building long-term customer relationships is essential for sustained business success. This chapter analyses the dimensions and scope of relationship marketing, focusing on developing and maintaining strong customer relationships. It discusses the benefits of relationship marketing, such as increased customer loyalty and advocacy. A collaborative approach to relationship marketing, involving partnerships with suppliers and other stakeholders, is also examined § The chapter includes a case study and practical exercises to deepen students' understanding of relationship marketing o Developments in Marketing § This chapter addresses new and emerging developments in marketing. It covers the importance of ethics in marketing, discussing issues such as deceptive advertising and consumer privacy. The evolution of green and sustainable marketing practices is analysed, highlighting their significance in today's business environment. The chapter also examines rural marketing, social marketing, and digital marketing, providing insights into their unique challenges and opportunities § Case studies and practical exercises offer real-world applications of these concepts, helping students stay updated with current marketing trends and practices

Book Understanding Organisational Context

Download or read book Understanding Organisational Context written by Claire Capon and published by Pearson Education. This book was released on 2004 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding Organisational Context provides a comprehensive introduction to the internal and external aspects of organisations. It examines structures, resources and functions, as well as behaviour and culture, and finishes by addressing the issues involved in the management of a changing environment. The text offers strong pedagogical support with many activities integrated throughout the text to encourage the acquisition of knowledge and the development of skills. This book is suitable for students taking a core introductory module on a Business Studies degree, as well as those studying business as an elective part of another course. The text is also appropriate for post-experience or postgraduate students requiring an introductory text on organisations, their behaviour and activities. New to this edition New chapter 1 'What is an Organisation?' discusses the nature of management, the organisation, and organisational theory New and revised case studies; update of all material and notable expansion of international coverage and HRM More on issues such as globalisation, innovation, entrepreneurship, SMEs and e-commerce Revised structure flows from internal environment through business functions to external environment New glossary at end of book Companion website includes Instructor Manual, PowerPoints, additional FT cases, glossary, weblinks, additional short-answer questions (with model answers), model answers to assignment questions Improved pedagogy: questions with exit cases; expanded summaries; short answer questions at end of each chapter; website references throughout New two-colour design Key Features Coverage of both internal and external aspects of business Widespread use of material from European and international sources, providing global relevance and cross-cultural perspective Ethical slant running through the book in the form of ethical issue cases and questions Organisational context diagram in chapter-opener enables clear understanding of overall model 'Check your understanding' feature enables self-assessment of progress Strong pedagogical framework encompasses objectives, entry cases, exit cases (with questions), ethical issue cases, review and assignment questions Supplements Companion Website Instructor Manual Powerpoint slides

Book Taxmann s Auditing and Corporate Governance     Updated   amended student oriented book with simple  systematic   comprehensive explanation of auditing  corporate governance  CSR   B Com   Hons    CBCS

Download or read book Taxmann s Auditing and Corporate Governance Updated amended student oriented book with simple systematic comprehensive explanation of auditing corporate governance CSR B Com Hons CBCS written by Anil Kumar and published by Taxmann Publications Private Limited. This book was released on 2023-12-20 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt: The objective of this book is to impart the basic knowledge of the following in the global and Indian context: • Auditing • Corporate Governance • Corporate Social Responsibility This book also discusses the issues in corporate governance, ethics, and auditing. This book covers the entire syllabus for undergraduate students of the following: • B.Com. (Hons.) • B.Com. (Programme) • BBA • BMS of Delhi University • Other Universities This book is a recommended textbook by the University Grants Commission (UGC) for undergraduate students of B.Com. (Hons.) and allied courses under the Choice Based Credit System (CBCS) Programme. This book incorporates recent changes in the Indian Companies Act, 2013 & SEBI (LODR) Regulations at the relevant places. The Present Publication is the 7th Edition, authored by Anil Kumar, Lovleen Gupta, and Jyotsna Rajan Arora, with the following noteworthy features: • [Simple, Systematic and Comprehensive Explanation] of the concept and theories underlying Auditing & Corporate Governance • [Organised Analysis] of the theories and issues underlying corporate governance and business ethics • [Most Updated & Amended] This book incorporates all the latest amendments and rules concerning company audit and corporate governance provisions laid down by SEBI (LODR) Regulations and the Companies Act 2013 • [Student-Oriented Book] This book has been developed keeping in mind the following factors: o Interaction of the authors/teachers with their students in the classroom o Shaped by the authors/teachers' experience of several years o Reactions and responses of students have also been incorporated at different places in the book • This book also incorporates the previous year's question papers: o B.Com. (Hons.) CBCS (2018) Semester VI o B.Com. (Prog.) CBCS (2018) o B.Com. (Hons.) CBCS (2019) Semester VI o B.Com. (Hons.) CBCS (2020) OPEN BOOK EXAM o B.Com. (Hons.) CBCS (2022) Semester VI o B.Com. (Hons.) CBCS (2023) Semester VI The structure of the book is as follows: • [Conceptual Aspects, Principles & Techniques] The first three chapters contain the conceptual aspect of auditing-objects, principles, and techniques, including the role of auditing in Corporate Governance • [Corporate Governance] Chapter four lays down the theoretical aspects of corporate governance, including the models of corporate governance prevalent in most countries of the world • [Board Committee] is an essential mechanism of corporate governance, which is discussed in Chapter fifth • [Corporate Governance in India] Chapter sixth is devoted exclusively to corporate governance in India, which includes discussion on the following: o Various Reforms Undertaken o Initiatives of SEBI, Government of India & CII in the direction of better governance of companies • [Issues of Corporate Governance] The issues of insider trading, whistleblowing, class action, shareholders' activism and credit rating are discussed in the next chapter • [Major Corporate Governance Failures] Chapter eight of the book presents significant scams that took place in different parts of the world, including Enron, WorldCom, Vivendi, BCCI, Andersen worldwide, Maxwell Communications, Satyam, downfall of Kingfisher Airlines, IL&FS debacle and PNB heist. • [Codes on Corporate Governance] Chapter nine contains the standards and codes of corporate governance as developed in the UK and USA and also the international codes like OECD Principles on corporate governance • [Business Ethics] The basic concept of ethics is laid down in chapter ten, which also discusses the corporate code of ethics. This chapter extends the concept of ethics to include principles and theories of business ethics • [Corporate Social Responsibility] The book's last chapter is the most contemporary. It addresses the buzzword 'Corporate Social Responsibility'. This chapter discusses various views on CSR and also highlights the internal processes besides external standards relating to CSR

Book Modern Business Organisation and Management

Download or read book Modern Business Organisation and Management written by S. A. Sherlekar and published by . This book was released on 1990 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Global Management

Download or read book Global Management written by Helen Deresky and published by Pearson College Division. This book was released on 2002-01-01 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book addresses the actual management functions and behaviors necessary to develop global vision and management skills at both an organizational—strategic(macro) level, and the interpersonal (micro) level. This book places the executive or reader in the role of a manager of any nationality, encouraging the reader to take a truly global perspective in dealing with dynamic management issues in both foreign and diverse host environments. Throughout, the book emphasizes how the variable of culture interacts with other national and international factors to affect managerial processes and behaviors. In addition, the growing competitive influence of technology is emphasized, with boxes featuring the use of e-business for global competitive strategic positioning. A four-part organization covers the global manager's environment, the cultural context of global management, formulating and implementing strategy for international and global operations, and global human resources management. For executives trying to improve their global vision and management skills in order to better themselves and the various organizations for which they work.

Book HBR s 10 Must Reads on Platforms and Ecosystems  with bonus article by  Why Some Platforms Thrive and Others Don t  By Feng Zhu and Marco Iansiti

Download or read book HBR s 10 Must Reads on Platforms and Ecosystems with bonus article by Why Some Platforms Thrive and Others Don t By Feng Zhu and Marco Iansiti written by Harvard Business Review and published by Harvard Business Press. This book was released on 2020-11-24 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: Help your company adapt to the new rules of competition. If you read nothing else on creating value with business platforms and ecosystems, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you reap the rewards of multisided platforms (MSPs)—or defend your company against these formidable opponents. This book will inspire you to: Assess the threat of disruption from platforms in your industry Decide whether and how to play with increasingly powerful platform businesses Choose the right strategy for transforming your product into a platform Harness network effects to maximize value for the partners in your ecosystem Shift from managing products to managing interactions Learn when moving first and growing fast will work—and when it won’t Manage winner-take-all dynamics This collection of articles includes "Pipelines, Platforms, and the New Rules of Strategy," by Marshall W. Van Alstyne, Geoffrey G. Parker, and Sangeet Paul Choudary; "Strategies for Two-Sided Markets," Thomas R. Eisenmann, Geoffrey Parker, and Marshall W. Van Alstyne; "Finding the Platform in Your Product," by Andrei Hagiu and Elizabeth Altman; "What's Your Google Strategy?," by Andrei Hagiu and David B. Yoffie; "In the Ecosystem Economy, What’s Your Strategy?," by Michael G. Jacobides; "Right Tech, Wrong Time," by Ron Adner and Rahul Kapoor; "Managing Our Hub Economy," by Marco Iansiti and Karim R. Lakhani; "Why Some Platforms Thrive and Others Don't," by Feng Zhu and Marco Iansiti; "Spontaneous Deregulation," by Benjamin Edelman and Damien Geradin; "Alibaba and the Future of Business," by Ming Zeng; and "Fixing Discrimination in Online Marketplaces," by Ray Fisman and Michael Luca. HBR's 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further. HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardless of an ever‐changing business environment.

Book Business Law

Download or read book Business Law written by R S N Pillai and published by S. Chand Publishing. This book was released on 1999 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: For the students of B.Com.(Pass & Hons.), CA, CS, Other Equivalent Examinations.In this revised and updated edition, the text has undergone an exhaustive revision and a substancial value addition.The object of this book Business Law is to set out the basic principles of Mercentile Law simply and clearly.The whole book is in the form of capsule model and unneccessary explantions have been removed.Vital points have been given in boxes so that students can easily identify and memorise them.The book has been written in a simple language and lucid style.

Book Organizational Management

Download or read book Organizational Management written by Carolina Machado and published by Palgrave Macmillan. This book was released on 2016-02-29 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Organizations are increasingly facing continuous and highly complex changes that require more proactive strategies, policies and management practices. Conscious of this reality, this book provides information and debate on principles, strategies, models, techniques, methodologies and applications of organizational management in the field of industry, commerce and services. Organizational Management communicates the latest developments and thinking on the organizational management subject world-wide, and seeks cultural and geographic diversity in studies and uses of organizational management that have a special impact on organizational communications, change processes and work practices. With an emphasis on the way organizations define and develop their management policies and practices in order to acquire more competitive advantages in the global market, this book is crucial to any practitioner or researcher of current organizational management.

Book Organisation and Administration for Business  RLE  Organizations

Download or read book Organisation and Administration for Business RLE Organizations written by Geoffrey Whitehead and published by Taylor & Francis. This book was released on 2013-03-20 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a comprehensive introduction to business organisation and administration. Written in a straightforward, readable style this textbook covers all the major aspects of the subject. Starting with the organisational background it goes on to cover the functions of the important departments within the firm, the role of the administrative officer, and other areas of knowledge vital to the smooth running of a business. There are self-assessment questions at the end of each section, past exam questions, study and exam tips and a full index.

Book Federal Income Taxation of Business Organizations

Download or read book Federal Income Taxation of Business Organizations written by Paul R. McDaniel and published by Foundation Press. This book was released on 2007-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the 2007 Supplement updates the Fourth Edition of McDaniel, McMahon and Simmons' Federal Income Taxation of Business Organizations. The primary casebook's Fourth Edition explores in depth in a single volume both the technical and policy issues associated with taxation of partnerships, C corporations, and S corporations. It is specifically designed for a course focusing on comparison of partnerships, C corporations, and S corporations, while presenting selected in-depth coverage of advanced issues. Adaptable for use in a wide variety of courses or sequence of courses dealing with taxation of business organizations at either the J.D. or LL.M level, it can be used to teach partnership taxation, basic corporate taxation, or corporate reorganizations. Arrangement of both the subdivisions within the chapters and the detailed illustrative material following the principal cases facilitates assignment of selected portions of the material on any particular topic to suit the individual instructor's choice of method and scope of coverage. Within each section, the book moves from the straight-forward to the more complex rules associated with the topic. Materials on acquisitions and reorganizations are organized to facilitate selective coverage in survey courses.

Book The Organisation of the Firm

Download or read book The Organisation of the Firm written by Ram Mudambi and published by Routledge. This book was released on 2015-05-29 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years there has been a growth in work on the organization of the firm. The same period has also seen a corresponding rise in literature dealing with the organization of the multinational firm, but the two literatures have developed quite separately, even though insights from each have much to offer the other. This unique collection of essays from respected academics aims to bridge this gap, addressing questions of the theory of the firm and international business. The material is presented in three sections: * The first section deals with theoretical issues underpinning multinational enterprise. These are the issues of information, re-engineering and change management and international trade. * The second section concentrates on the inter-firm relationships of multinationals, assessing the interplay of co-operation and adversarial behaviour. * The third section deals with applications of the principles presented in the first two sections. The applications concern the defence equipment industry, the world automobile industry and corporate governance under European Union Regulations. The Organisation of the Firm is aimed at researchers and students in the field of international business, and is likely to appeal to advanced undergraduates and postgraduates, as well as academics.