Download or read book Target Marketing in State Economic Development Programs written by David Starr Murphy and published by . This book was released on 1990 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Guide to Marketing for Economic Development written by John K. Ryans and published by . This book was released on 1986 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Target Industry Marketing for Economic Development in Toledo Area Summary Report written by Edward J. Bardi and published by . This book was released on 1983 with total page 14 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Marketing Places written by Philip Kotler and published by Simon and Schuster. This book was released on 2002-01-15 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's headlines report cities going bankrupt, states running large deficits, and nations stuck in high debt and stagnation. Philip Kotler, Donald Haider, and Irving Rein argue that thousands of "places" -- cities, states, and nations -- are in crisis, and can no longer rely on national industrial policies, such as federal matching funds, as a promise of jobs and protection. When trouble strikes, places resort to various palliatives such as chasing grants from state or federal sources, bidding for smokestack industries, or building convention centers and exotic attractions. The authors show instead that places must, like any market-driven business, become attractive "products" by improving their industrial base and communicating their special qualities more effectively to their target markets. From studies of cities and nations throughout the world, Kotler, Haider, and Rein offer a systematic analysis of why so many places have fallen on hard times, and make recommendations on what can be done to revitalize a place's economy. They show how "place wars" -- battles for Japanese factories, government projects, Olympic Games, baseball team franchises, convention business, and other economic prizes -- are often misguided and end in wasted money and effort. The hidden key to vigorous economic development, the authors argue, is strategic marketing of places by rebuilding infrastructure, creating a skilled labor force, stimulating local business entrepreneurship and expansion, developing strong public/private partnerships, identifying and attracting "place compatible" companies and industries, creating distinctive local attractions, building a service-friendly culture, and promoting these advantages effectively. Strategic marketing of places requires a deep understanding of how "place buyers" -- tourists, new residents, factories, corporate headquarters, investors -- make their place decisions. With this understanding, "place sellers" -- economic development agencies, tourist promotion agencies, mayor's offices -- can take the necessary steps to compete aggressively for place buyers. This straightforward guide for effectively marketing places will be the framework for economic development in the 1990s and beyond.
Download or read book State Economic Development Promotions and Incentives written by Ted K. Bradshaw and published by . This book was released on 1992 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Learning to Lead written by Maury B. Forman and published by . This book was released on 1999 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Economic Development Programs for Cities Counties and Towns written by John M. Levy and published by Bloomsbury Publishing USA. This book was released on 1990-08-28 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: This completely updated and revised edition of Levy's highly regarded work examines the important changes in the economic world faced by communities since publication of the first edition in 1981. Much new material has been added to reflect the increasingly important role of state government, heightened intermunicipal competition, rising foreign investment, the diminished availability of federal development funds, and more. Like the previous edition, this is designed as a how-to book for the practitioner as well as a resource for students of public administration, planning, and development economics. The author provides a general framework for considering the pros and cons of various economic development approaches, offers an overview of the new federal role in local economic development and the rationale for national economic development policy, and presents a systematic discussion of local economic development techniques, strategy, financing and tax abatement, federal and state programs, and marketing and promotion. Following a general introduction, Levy looks at the political context of economic development, local government organizations and personnel, and recent economic changes-- including the deindustrialization issue and foreign trade-related matters. Chapters on the role of the states, reasonable expectations, and local economic development in the national context are new to this edition, as is a chapter that surveys actual practitioner experience in order to identify what does and does not work in local economic development. Subsequent discussions focus on the use of public relations, advertising and marketing in local government; assessing economic development potential; development planning and financing; and labor markets and fiscal impacts. An important addition to this edition is the inclusion of a simple, generic PC-based fiscal impact model. Indispensable for anyone involved in local economic development, this new edition offers a comprehensive look at the development situation faced by communities as we move into the 1990s.
Download or read book Report of the Marketing Wisconsin Task Force written by Wisconsin. Marketing Wisconsin Task Force and published by . This book was released on 1983 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Economic Development Strategy written by Rhode Island. Office of State Planning and published by . This book was released on 1986 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Strathcona County Target Marketing Action Plan for Economic Development 1996 to 1999 written by Fredericks Associates Limited and published by . This book was released on 1995 with total page 58 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Targeting Regional Economic Development written by Stephan J. Goetz and published by Routledge. This book was released on 2009-03-25 with total page 663 pages. Available in PDF, EPUB and Kindle. Book excerpt: Targeting regional economic development (TRED) has a long and rich tradition among academic economists and in the world of economic development practitioners. This book builds on a series of workshops and papers organized by The Northeast Regional Center for Rural Development (NERCRD) at the Pennsylvania State University and the Rural Policy Research Centre (RUPRI) at the University of Missouri. Through the coordinated efforts of NERCRD and RUPRI, a network of university based researchers and Extension education specialists was developed and provides the foundation of this new edited volume. For the first time in a single book, Goetz, Deller and Harris present an innovative approach through a collection of chapters discussing industry targeting and the relevance of TRED as an important analytical tool for practical targeting purposes. The papers present issues surrounding community economic development, clusters in industry and rural communities and the role of agglomeration economies. The book provides the reader with insights into not only the theoretical foundations of targeting as well as empirical methods, but also approaches for using the community-level analysis to affect policy directions.
Download or read book Technology Innovation and Regional Economic Development written by and published by . This book was released on 1983 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Who Benefits from State and Local Economic Development Policies written by Timothy J. Bartik and published by . This book was released on 1991 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Making Sense of Incentives written by Timothy J. Bartik and published by W.E. Upjohn Institute. This book was released on 2019-10-15 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bartik provides a clear and concise overview of how state and local governments employ economic development incentives in order to lure companies to set up shop—and provide new jobs—in needy local labor markets. He shows that many such incentive offers are wasteful and he provides guidance, based on decades of research, on how to improve these programs.
Download or read book The Question of State Government Capability written by Mavis Mann Reeves and published by . This book was released on 1985 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Economic Development from the State and Local Perspective written by D. Robinson and published by Springer. This book was released on 2014-09-17 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: This definitive work mixes case law, public policy, economic strategy, and examines the wide range of issues facing efforts to improve the American economy, to illustrate how economic growth is driven through strong public-private partnerships, and how successful growth strategies from the state and local level operate to grow jobs.
Download or read book Economic Development in Louisiana and the Role of Small Business written by United States. Congress. House. Committee on Small Business and published by . This book was released on 1988 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt:
