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Book SWOT Analysis of  Nasi Lemak Burger  in Malaysia

Download or read book SWOT Analysis of Nasi Lemak Burger in Malaysia written by Vinodh Pillai and published by GRIN Verlag. This book was released on 2017-12-19 with total page 9 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2017 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: A, , language: English, abstract: Scholars utilise the SWOT analysis or matrix to evaluate projects, ventures, and organisations. However, a search by this author has found scarce material related to academic SWOT analyses in Malaysia. Therefore, this paper took to task comparing and contrasting two successful, local products in Malaysia: myBurgerLab's "Nasi Lemak Ayam Rendang Burger", and Burger King Malaysia's "Nasi Lemak Burger".

Book Company Background and SWOT Analysis of Forever 21

Download or read book Company Background and SWOT Analysis of Forever 21 written by Moniruzzaman Kiron and published by . This book was released on 2019-10-25 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt: Submitted Assignment from the year 2018 in the subject Business economics - Operations Research, grade: A, course: Bachelor of Business Management, language: English, abstract: The aim of this report is to have a bird's-eye view on Forever 21 and find out the strengths, weaknesses, opportunities and threats and how the company can overcome the weaknesses and threats by the strengths and opportunities. The term "fast fashion" is most frequently used in the apparel industry and by the fashion retailers to designate low-cost designs cloths that transfer rapidly from the ramp to the outlet to match the latest trends in the market. Nowadays, there is a number of fashion retailers established themselves as a fast-fashion brand. Forever 21 is one of the upright and famous fast-fashion brands recognized all over the world. Forever 21 is generally very popular among young adults for its up-to-date tailoring and fashionable designs. Forever 21 has customers in both gender male plus female and also dealing with clothes from the kids to adults. The history of the company is not very ancient but Forever 21 has already managed to establish itself as a very popular brand in the world.

Book SWOT Analysis of McDonald   s and Derivation of Appropriate Strategies

Download or read book SWOT Analysis of McDonald s and Derivation of Appropriate Strategies written by Ilhan Yuece and published by GRIN Verlag. This book was released on 2012-10-22 with total page 21 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essay from the year 2012 in the subject Business economics - Business Management, Corporate Governance, grade: Merit , Prifysgol Cymru University of Wales, course: Strategic Management, language: English, abstract: This essay deals with the SWOT Analysis of McDonald’s and the selection of the final strategy derived amongst all strategies revealed for the ‘Products’. Firstly, an overview of the McDonald’s was given and then SWOT Analysis which was made by the team and the determined strengths, weaknesses, opportunities and threats were shortly explained. After that TOWS Analysis was made for the generation of SO, TO, WO and TW strategies. All the strategies were evaluated; finally, the selected strategy for Germany and the reasons for the selection of it were explained.

Book Biopetrol

    Book Details:
  • Author : Anja Müller
  • Publisher : GRIN Verlag
  • Release : 2011-08
  • ISBN : 3640972295
  • Pages : 81 pages

Download or read book Biopetrol written by Anja Müller and published by GRIN Verlag. This book was released on 2011-08 with total page 81 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper (undergraduate) from the year 2006 in the subject Business economics - General, grade: 1,8, University of Cooperative Education Mannheim, course: ABWL, 45 entries in the bibliography, language: English, abstract: Fuel and diesel petrol are derived from crude oil, and since this is a limited raw material, unevenly distributed over the world, it will become very important in the future to find alternatives to petrol; one of them are biofuels. The present paper was written in order to find out about the biofuels market in Europe. An overview of different types of biofuels, including Biodiesel, Bioethanol, Synthetic Fuels as well as various others was compiled, describing advantages and disadvantages of each biofuel. Afterwards, Biodiesel is the main focus of the conducted SWOT analysis. This is due to the fact that Biodiesel is the major biofuel consumed within the EU, with a market share of about 80% of all biofuels available. It is found that Biodiesel does have several Strengths, both product Specific and Environmental specific, which could help the product become even more successful. On the other hand, Weaknesses, also product Specific and Environment specific are shown. Also, Opportunities and Threats are told about, with both of the topics divided into Political influences, Environmental factors and Other factors. Opportunities and Threats are influences coming from the outside, and they cannot be directly influenced by the producers of biofuels. Yet, knowing about these factors can be helpful in order to plan for future actions and gain a better understanding of the current situation of the product. Finally, a Conclusion shortly sums up the information gained in course of the study, and afterwards an Outlook for the future of biofuels is given. An Overview of the SWOT analysis shows the researched information in a compressed way in the Appendix.

Book McDonald s   Burger King  Advertising History from the 1960s to Today

Download or read book McDonald s Burger King Advertising History from the 1960s to Today written by Samuel Fulmer and published by GRIN Verlag. This book was released on 2019-04-18 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bachelor Thesis from the year 2015 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 2, University of Salzburg, language: English, abstract: This thesis will mainly look at two fast food restaurants, McDonald’s and Burger King, and will look at several advertisements from the 1960s to today. It will analyze the advertisements in terms of linguistic structures and will look at how advertisements have developed over the decades. They are in our everyday life, on our phones when we look for a new app to install, on television while watching our favorite show, on our notebooks when we check our emails, or even when we walk down the street to get our morning coffee—advertisements are everywhere and one cannot escape or ignore them. Yet, as much as pop-ups, billboards and commercial breaks crowd our lives, in a way, they do not bother us at all, and that is the cunning beauty of advertising. It should get the point across, making us aware of something, telling us about a new product, convincing us to purchase an item, by subtly trying to persuade us that we need it when in reality we do not, whatever it is. Advertisements can come in many forms and genres, they can be a poem, they can be a little short story, a catchy jingle, or just a picture; whatever form they might take, the message of persuading the consumer to buy the advertised product makes this accumulation of genres a genre in itself. It, moreover, is important to mention that whos and wheres of advertising are factors that have to be taken into consideration when drafting an advertisement for a product. What is the product and who could benefit from it? Where should the advertisement to the product appear so it can be easily seen by the target group? How can the features of the product be made easy to read and easy to understand, and furthermore and more importantly, urge the target group to purchase it?—here is where language comes into play.

Book SWOT Analysis for Henkel s Loctite

Download or read book SWOT Analysis for Henkel s Loctite written by Anne-Kathrin Müller and published by GRIN Verlag. This book was released on 2005-04-15 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper (undergraduate) from the year 2004 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,0 (HD), Macquarie University (Department of Business), course: Product and Pricing Decisions, language: English, abstract: Industrial Products Group (IPG) is division of Loctite Corporation. In the end of 1978, vice president Jeffrey Fox has to make decisions concerning the introduction of a new product – the Bond-A-Matic. These decisions have a strong impact on Loctite’s other divisions, products, distribution channels and salesforce, and the existing marketing plan.

Book SWOT analysis and operation management decisions of Domino s pizza

Download or read book SWOT analysis and operation management decisions of Domino s pizza written by Ishan Syed and published by GRIN Verlag. This book was released on 2016-08-16 with total page 17 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essay from the year 2016 in the subject Business economics - Business Management, Corporate Governance, grade: A+, University of Bedfordshire, course: MBA, language: English, abstract: This report emphasizes the operation management done by the Domino’s pizza delivery company on the basis of three Operation Point Service products, design, Quality Management and Supply chain management of the company. The quick view of Dominos to improve their markets will add to the SWOT analysis. Finally, we will find the conclusion and recommendation including theory into practice and references that will help to improve the company outlets, product services and also to increase their revenue in their future aspect.

Book The English of Tourism

Download or read book The English of Tourism written by Georgeta Raţă and published by Cambridge Scholars Publishing. This book was released on 2013-01-03 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: The English of Tourism is a collection of essays on the English specific to the Tourism Industry. The approach is a linguistic one: the different aspects of the English used in the field of tourism (tourism industry, types of tourism, travel agencies, Internet sites of travel agencies, eco-tourism, travel) and in tourism-related fields (accommodation, advertising, entertainment, food services, hospitality, transportation) are analysed from a morphological (combination, derivation), syntactical (nominal phrases, verbal phrases), lexical and lexicographical, semantic (homonymy, semantic fields, synonymy, terminology), pragmatic (academic discourse, idiom, metaphor), etymological (etymon, Latin heritage), and contrastive (Croatian–Romanian, English–Croatian, English–Romanian, French–English, Romanian–English) points of view. This book will appeal to people employed in industries including hotels, transportation, events, food and beverage, parks and recreation, as well as to professors, researchers, students, and translators from Croatian-, English-, French-, and Romanian-speaking countries, active in their own countries or abroad. The types of academic readership it will appeal to include: academic teaching staff, researchers and students in the field of tourism, of tourism-related fields – accommodation, advertising, entertainment, food services, hospitality, and transportation – and of languages.

Book A KitKat Market Research  SWOT Analysis  Objectives  Strategic Formulation  Creative Execution and Expense Budget

Download or read book A KitKat Market Research SWOT Analysis Objectives Strategic Formulation Creative Execution and Expense Budget written by Yasmeen Muyano and published by GRIN Verlag. This book was released on 2019-05-27 with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper (undergraduate) from the year 2019 in the subject Business economics - Market research, grade: 1.00, University of Santo Tomas (Faculty of Arts and Letters), course: Legal Management, language: English, abstract: Kitkat fame has skyrocketed since its first creation back in 17th century. And through the years, it grows steadily under Nestlé SA. Through the years, Nestlé has gained a lot of sales and saw a rapid organic growth from this confectionary chocolate. Since then, the Kitkat brand has grown compared to its other competitors. The sales grow steadily as provided in the Euromonitor and how other people such as our respondents think that it is one of the number one brands. The researchers analyze this brand on how the sales grows gradually over time. The researchers analyze its strength and weaknesses and how it provides opportunities while trying to avoid the possible threats it might encounter. The researchers also analyze its marketing objectives such as to be the largest food manufacturer. As predicted by its 3-year sales forecast, it will increase its shares by almost 3.08% or by almost 4.0 shares. Accordingly, it will target different market shares and also possible market segments such as the working class and those students who are in need of an energy outlet. By positioning itself, the brand may analyze how to make its chocolate confectionary brand different compared to other competitors. And by using other types of communications in order to promote the product such as advertising and personal selling in order to build customer relationship. At the same time, the researchers also analyze the 4Ps of marketing in order to understand the brand more clearly.

Book Advantages and Weaknesses of the Volkswagen Group  VW   Value Chain and SWOT Analysis

Download or read book Advantages and Weaknesses of the Volkswagen Group VW Value Chain and SWOT Analysis written by Moniruzzaman Kiron and published by GRIN Verlag. This book was released on 2019-11-11 with total page 19 pages. Available in PDF, EPUB and Kindle. Book excerpt: Submitted Assignment from the year 2018 in the subject Business economics - Industrial Management, grade: A, , language: English, abstract: This report analyzes the Volkswagen Group (VW) Company’s current operations and provide strategic recommendations to the board of directors of the company. This report describes on how to analyze the external and internal environment of the company by analytical frameworks. It starts with Company Background, where the company’s mission and current operations will be described. Next is the Environmental Analysis, where a the SWOT analysis is applied for the company with consideration of Porter’s Five Forces model and Value Chain Analysis. Then, the paper identifies what the company’s current sustainable competitive advantages and its weakness are. Recommendation on how to tackle these weaknesses will be given afterwards. For a huge company like Volkswagen it takes a lot of effort to maintain their great brand reputation, to sustain that they have to make sure they fulfill the needs and wants of their customers and satisfy them. Although the brand portfolio includes brands like Skoda, Bugatti and Lamborghini the company still ranks high in the mind of customers. Even so having some problems in the automotive industry recently they must start looking forward and try finding solution as it might affect their brand image which can cause them huge loss and maintain the trust and build a relation among their customers as well. Volkswagen items are strongly connected with so much feelings as security and sense of pride.

Book SWOT Analysis Robert Mondavi and the Wine Industry

Download or read book SWOT Analysis Robert Mondavi and the Wine Industry written by Malko Ebers and published by GRIN Verlag. This book was released on 2007-09-27 with total page 29 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2004 in the subject Business economics - Business Management, Corporate Governance, grade: 1,7 (A-), University of Constance (Department of Management), course: Startegic Management Concepts and Cases, language: English, abstract: The Robert Mondavi Company has been one of the most innovative high quality winemakers in the US history. However during the last years the company is facing increasing competition, especially in their main segment - premium wine. The first step of this SWOT analyses is an examination of the environment the Robert Mondavi Company is settled in. Afterwards we will give an overview regarding three internal aspects: resource situation, strength and weaknesses of the value chain and core competencies. In the third part we will draw the line using the gained information of the SWOT analyses and the company's current situation to explain the recent strategies and future prospects. The leading question will be: Is the company's resource allocation and strategy still adequate to succeed the new challenges and what are possible alternatives?

Book Start Your Own Import Export Business

Download or read book Start Your Own Import Export Business written by The Staff of Entrepreneur Media and published by Entrepreneur Press. This book was released on 2021-03-09 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Start a Business—We’ll Show You How. Entrepreneur magazine’s Startup series presents everything you need to know about starting and running more than 55 of today’s hottest businesses. As a successful import/export agent, you can net a healthy six-figure income by matching buyers and sellers from around the globe, right from your own home. This book is loaded with valuable insights and practical advice for tapping into highly lucrative global markets. You’ll learn every aspect of the startup process, including: Choosing the most profitable goods to buy and sell Setting up and maintaining a trade route Using the internet to simplify your transactions How the government can help you find products and customers Essential trade law information to keep your business in compliance How to choose a customs broker The latest government policies Proven methods for finding contacts in the United States and abroad Plus, you'll gain the tricks of the trade from successful importers/exporters and hundreds of valuable resources help you become a player in the lucrative world of international exchange.

Book The Influence of the SWOT Analysis in Organizational Development Strategic Planning

Download or read book The Influence of the SWOT Analysis in Organizational Development Strategic Planning written by Jennifer Snelling and published by GRIN Verlag. This book was released on 2012-06-13 with total page 11 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essay from the year 2012 in the subject Business economics - Business Management, Corporate Governance, grade: A, Northcentral University, language: English, abstract: In order for strategic planning to effectuate change in an organization, pros and cons must be considered before a consensus must be made. Such an appropriate decision-making procedure creates what could be a predicted outcome of the organization if such determinants are input and taken into action. The SWOT Analysis—Strengths, Weaknesses, Opportunities, and Threats—is a commonly-known strategic planning tool for organizational development with probable causes and effects when implementing a strategy or an initiative (see Bordum, 2010; Panagiotou & van Wijnen, 2005).

Book SWOT Analysis  Idea  Methodology And A Practical Approach

Download or read book SWOT Analysis Idea Methodology And A Practical Approach written by Nadine Pahl and published by GRIN Verlag. This book was released on 2009-03-27 with total page 45 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper (undergraduate) from the year 2007 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,3, University of Applied Sciences Berlin, course: Marketing, language: English, abstract: Due to strong competition and a continuous market change, most companies engage in strategic planning today to become or stay competitive in the long run. Strategy is all-embracing. Strategy has to capture internal and external aspects, that means to comprise competencies and market opportunities. Strategy has to keep in view the own company, the customers and the competitors. The challenge is to create customer values and competitive advantages to assure benefits and growth. As a result, the starting point of every strategic decision demonstrates the recognition and the analysis of the company’s current situation containing a high variety of parameters. These parameters are generally defined by the company’s influence into internal and external parameters. However, the understanding of the company’s situation is only defined in absolute by analysing parameters and its bilateral dependencies. Therefore, the combination of the company’s internal factors and the external environmental circumstances presents the basis for the strategy development and the resulting organisational marketing goals and application of the marketing instruments. The SWOT analysis is a strategic planning tool used to evaluate the Strengths, Weaknesses, Opportunities and Threats of a company. It provides information that is helpful in matching the company’s resources and capabilities to the competitive environment in which it operates. The resulting SWOT matrix contrasts the results of the internal analysis (strengths and weakness) and the external analysis (opportunities and threats) to define strategic fields of action. That application of a SWOT analysis is therefore instrumental in strategy formulation and selection.

Book BRAIN BLOOMERS  VOLUME 2

Download or read book BRAIN BLOOMERS VOLUME 2 written by Prof. Amitava Basu and published by RED'SHINE Publication. Pvt. Ltd. This book was released on with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Jacques P  pin Quick   Simple

Download or read book Jacques P pin Quick Simple written by Jacques Pépin and published by Houghton Mifflin. This book was released on 2020 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: "250 of master chef Jacques Pâepin's classic and timeless recipes for unexpectedly polished and satisfying meals with minimal prep and cleanup"--

Book Residents    Perception of Aquaculture Development  The Case of Buguma Fish Farm in Rivers State  Nigeria

Download or read book Residents Perception of Aquaculture Development The Case of Buguma Fish Farm in Rivers State Nigeria written by Tamunoikuronibo Ikiriko and published by GRIN Verlag. This book was released on 2020-05-13 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master's Thesis from the year 2017 in the subject Geography / Earth Science - Miscellaneous, , language: English, abstract: The high rate of urbanisation and population explosion in the world has placed high demand for food especially the demand for fish, which has continued to rise. Aquaculture, therefore, has manifested as a significant means of nutritious food production, income generation and livelihood support in the lives of so many natives around the globe. Buguma community residents who were primarily into traditional fishing to earn a living can hardly go out for fishing because of pipeline vandalism triggered pollution, rape of women fisher folks and criminal activities such as piracy, kidnapping, theft, etc. in the creeks. It is apparent that there is the loss of livelihood in Buguma thus the establishment of the Buguma fish farm as an intervention project. The researcher on this note develops the nexus to investigate the perception of Buguma residents to the Buguma fish farm and its potential to revitalize the livelihood base of the area. Specific objectives of this study are: to assess the level of awareness of the Buguma aquaculture farm and its products by Buguma community residents, ascertain the residents’ perceptions of the aquaculture farm project and its activities in terms of positive and negative impacts, identify the benefits enjoyed from the Buguma fish farm by the respondents and appraise the operational successes and challenges of the Buguma fish farm development from 2013-2016. This study was undertaken as a mixed method research with the use of convenience and stratified random sampling of households in 28 streets of Buguma. The research design used was the “Triangulation Mixed-Method Design”. The number of questionnaires administered to residents’ households was 384, while the number returned was 376. Data analysis employed descriptive statistical techniques - bar charts, pie charts, histogram with mode and percentages. In general, the result of the research work affirms that there was livelihood loss due to oil pollution from pipeline vandalism; and high level of criminal activities such as kidnapping and robbery but that the Buguma fish farm as an intervention project reinvigorated the livelihood base and improved the living standard of Buguma residents as it opened window of investment opportunities, serve as a tourism destination and provides jobs/ employment for Buguma residents. The researcher designs an agropolitan centre model for the area and recommends effective implementation.