Download or read book Supermarketwala written by Damodar Mall and published by Random House India. This book was released on 2014-09-11 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: • Rita, the young bahu, avoids buying personal products from the family grocer. • Sonu’s breakfast table on a Sunday represents global cuisines. Do you know how it is possible? • Where do big corporates and MNC retailers fumble, and what helps simple DMart get its model right? • What is Ching’s Sercret that is not Knorr’s, Maggi’s, or Yippie’s? Supermarketwala, Damodar Mall’s intriguing and revelatory debut book, answers these questions and much more. Damodar, in Supermarketwala, provides the very basics for the growth of modern retail and consumerism in India, through interesting and carefully studied consumer behaviour, an art that few in his domain possess. Supermarketwala, is intended to be the go-to book for all consumer business enthusiasts and readers alike, who wish to understand how and why we as consumers behave in a certain manner at different places. These insights, which are the analyses of the sector so far, could become the pillars for shaping successful consumer products and retail businesses in the huge consumer economy that India will soon be.
Download or read book Supermarketwala written by Damodar Mall and published by Prhi. This book was released on 2014-11-09 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: - Rita, the young bahu, avoids buying personal products from the family grocer. - Sonu's breakfast table on a Sunday represents global cuisines. Do you know how it is possible? - Where do big corporates and MNC retailers fumble, and what helps simple DMart get its model right? - What is Ching's Sercret that is not Knorr's, Maggi's, or Yippie's? Supermarketwala, Damodar Mall's intriguing and revelatory debut book, answers these questions and much more. Damodar, in Supermarketwala, provides the very basics for the growth of modern retail and consumerism in India, through interesting and carefully studied consumer behaviour, an art that few in his domain possess. Supermarketwala, is intended to be the go-to book for all consumer business enthusiasts and readers alike, who wish to understand how and why we as consumers behave in a certain manner at different places. These insights, which are the analyses of the sector so far, could become the pillars for shaping successful consumer products and retail businesses in the huge consumer economy that India will soon be.
Download or read book Super Marketwala written by Damodar Mall and published by . This book was released on 2014 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Supermarket written by Bobby Hall and published by Simon and Schuster. This book was released on 2019-03-26 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 NEW YORK TIMES BESTSELLER The stunning debut novel from one of the most creative artists of our generation, Bobby Hall, a.k.a. Logic. “Bobby Hall has crafted a mind-bending first novel, with prose that is just as fierce and moving as his lyrics. Supermarket is like Naked Lunch meets One Flew Over the Cuckoo's Nest—if they met at Fight Club.”—Ernest Cline, #1 New York Times bestselling author of Ready Player One Flynn is stuck—depressed, recently dumped, and living at his mom’s house. The supermarket was supposed to change all that. An ordinary job and a steady check. Work isn’t work when it’s saving you from yourself. But things aren’t quite as they seem in these aisles. Arriving to work one day to a crime scene, Flynn’s world collapses as the secrets of his tortured mind are revealed. And Flynn doesn’t want to go looking for answers at the supermarket. Because something there seems to be looking for him. A darkly funny psychological thriller, Supermarket is a gripping exploration into madness and creativity. Who knew you could find sex, drugs, and murder all in aisle nine?
Download or read book Consumer India written by Dheeraj Sinha and published by John Wiley & Sons. This book was released on 2011-02-14 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: A richly insightful account of one of the most significant transformations in the world today. Dheeraj Sinha's intelligence vividly illuminates the intersection of culture and commerce in New India. Adam Morgan Founder eatbigfish Among the many books I have read on the cultural evolution taking place in India, this is perhaps the most insightful. It does not just map mindset changes; it does so with the certainty of a person who has lived the changes as much as he has witnessed them. Every marketeer should keep this book on his office desk as a ready reckoner. Ranjan Kapur Country Manager – India WPP India in many ways is a "Nation of Nations." So much heterogeneity and hence complexity in understanding consumers and consumerism. Dheeraj has done a commendable job in peeling off the layers from the onion—creating frameworks and providing very relatable examples to understand the culture. For instance, Dheeraj has used Bollywood as an effective mirror to portray societal changes. Consumer India is a must-read for those who want to understand the cultural evolution of India with its nuances. Rajesh Jejurikar Chief Executive - Automotive Division Mahindra & Mahindra Ltd. A labor of love. For years, I have marveled at how Dheeraj's inquisitive brain continuously churns away to make meaning of everything he observes. His writing simultaneously reflects him as a "sutradaar" telling the captivating story of a changing India, even as it does so with the unbiased and expert credentials of the "computerji" he describes here. Dheeraj insightfully marries the rapid changes he chronicles with the assimilative fabric of India; where "and" trumps "or." Against the cliché "change is the only constant," he underlines that in India, change works with the constant. Enjoy the ride on Dheeraj's time machine! Prasad Narasimhan Managing Partner, Asia Brandgym
Download or read book We are Like that Only written by Rama Bijapurkar and published by Penguin Books India. This book was released on 2009 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Taking cues from economics, demography, history, culture, philosophy and good old common sense, Rama Bijapurkar makes sense of the complex and inscrutable Indian market-the many Consumer Indias, their diverse and schizophrenic consumer behaviour and the way to make your company's fortune in this billion-plus market. Irreverent and insightful, this book answers the questions to twelve key facets of Consumer India. Bijapurkar explains why the Indian consumer market is 'like that only', why it will not change in a hurry, and what it takes to develop a winning 'made for India' business strategy. 'Rama has developed a very strong case for learning about India on its own terms before investing. This book is a critical read for anyone considering building a large presence for themselves in India.'-From the Foreword by C. K. Prahalad, author of The Fortune at the Bottom of the Pyramid
Download or read book Apollo Highway on My Plate written by Rocky Singh and published by Random House, India. This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Driving through India and want to know where to eat on the road? Try Highway on my Plate: the guide to roadside eating in India, the country's first guide to dhabas and roadside restaurants. Adapted from the hit TV series on NDTV Good Times, Highway on my Plate, it lists great eats on almost every major Indian highway and route as presented in the show. Here's your chance to check out Punjab's legendary Puran Singh ka Dhaba, renowned for its meat curries, the kachoris (called kachoras) from Chawani Lal Halwai in Rajasthan or the wine tasting store on the road in Maharashtra. Packed with information and accompanied by maps, Highway on my Plate is an indispensable guide for all road trips. * Road maps for all routes * Restaurants rated for child-friendliness and hygiene * Food specialities included * Up-to-date contact information
Download or read book Saying No to Jugaad written by T N Hari and published by Bloomsbury Publishing. This book was released on 2019-10-07 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Saying No to Jugaad is a riveting account of how the start-up ecosystem in India evolved rapidly in the last 10 years. Ushering in a new turn in the country's economy that shook up existing ways of doing business, start-ups brought together investors and a rare breed of entrepreneurs to create a set of unicorns focused, for the first time, on solving the country's problems. The book busts some of the common myths around e-commerce businesses and describes the evolution of grocery as the mother of all categories in this sector. It also is the story of how start-ups go through different distinct stages as they evolve and mature. The courage needed to hold your ground when the world seems to have a contrarian view, the relentless focus on customer centricity and the emphasis on foundation-building are illustrated through lucid and stirring stories. Entertaining and anecdotal, the book is not a panegyric about the founders or the company but is the story of real people and a real company with real flaws but also several great ideas and moments. Saying No to Jugaad vividly captures the vision, culture and commitment to values which has made Bigbasket one of India's most successful start-ups.
Download or read book A Never Before World written by Rama Bijapurkar and published by Penguin UK. This book was released on 2014-11-01 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: What does Consumer India look like in the third decade after liberalization, as India’s GDP approaches its third trillion? In her new book, Rama Bijapurkar, author of the best-selling We Are Like That Only, analyses the complex contours of India’s consumer economy – demand structure, supply environment, income demographics, social and cultural changes and much more – and pinpoints the existing opportunities, the unserved needs, the incorrect assumptions, the minefields of the future and the strategy imperatives needed to ride this next big wave of opportunity. For businesses and investors betting on India’s future, for policymakers and regulators shaping the new India and for all those curious about India’s progress, this is an immensely insightful and utterly realistic assessment of one of the biggest growth markets in the world.
Download or read book Who Blunders and How written by Robin Banerjee and published by Penguin Random House India Private Limited. This book was released on 2024-05-30 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many big companies—famous brands, once loved and revered—often disappear into oblivion mainly due to their own follies. Look at the once invincible Kodak or the seemingly unfailing Premier Padmini cars. In the unforgiving world of modern business they failed to adapt, only to perish. Many businesses fail to address and wisdom from their trying experiences. Even the infallible Nokia, BlackBerry, Woolworths and Lehman Brothers buckled. Companies such as Bethlehem Steel, Atari, Xerox, NCR, Mafatlal and Kingfisher Airlines this basic truth. Every business is tested for endurance and accomplishment but only a few extract strength once considered as the great ones to emulate, all failed to live up to their repute. Instances of business blunders and bloopers are many. They could include compromising quality to cut costs, lack of professionalism in management, botched up mergers and acquisitions, customers being taken for granted, bad leadership, family squabbles, corporate fraud, unmanageable debts and numerous others. This book will help you understand many famous, frequent and common mistakes committed by businesses over time. The lessons learnt should enable you to run your businesses with lesser hiccups and maximize stakeholder returns.
Download or read book What s Changed written by Kartikeya Kompella and published by Random House India. This book was released on 2016-06-08 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1991, an exciting journey began—then finance minister Manmohan Singh initiated what came to be called the economic liberalization of India. It was the beginning of a bold new era that would redefine this country. India threw open its gates to outside businesses, embracing foreign products, competition and everything changed, forever. Twenty-five years on, What’s Changed looks at how the country has metamorphosed since the first set of reforms were introduced. Experts like Kumar Mangalam Birla, Harsha Bhogle, Rama Bijapurkar, Siddharth Roy Kapur, and many others write about the changes they have witnessed in their industries. This insightful book edited by Kartikeya Kompella, casts a probing look at the quarter century of liberalized India and how it changed us all.
Download or read book The Marwaris written by Thomas A Timberg and published by Penguin UK. This book was released on 2015-05-22 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the nineteenth century, a tiny community from the deserts of Rajasthan spread out to every corner of India. The Marwaris controlled much of the country’s inland trade by the time of the First World War. They then turned their hand to industry and, by the 1970s, owned most of India’s private industrial assets. Today, Marwari businessmen account for a quarter of the Indian names on the Forbes billionaires list.// What makes the Marwaris so successful? Is it their indomitable enterprise, or their incredible appetite for risk? In this new book, Thomas Timberg shows how the Marwaris rely on a centuries-old system for conserving and growing capital which has stood them in good stead, alongside a strong sense of business ethics which has earned them respect.// Family businesses in general and the Marwaris in particular might have a vital role to play in shaping India’s economic future.
Download or read book The Invisible Wall written by Harry Bernstein and published by Ballantine Books. This book was released on 2007-03-20 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: This wonderfully charming memoir, written when the author was 93, vibrantly brings to life an all-but-forgotten time and place. It is a moving tale of working-class life, and of the boundaries that can be overcome by love. “There are places that I have never forgotten. A little cobbled street in a smoky mill town in the North of England has haunted me for the greater part of my life. It was inevitable that I should write about it and the people who lived on both sides of its ‘Invisible Wall.’ ” The narrow street where Harry Bernstein grew up, in a small English mill town, was seemingly unremarkable. It was identical to countless other streets in countless other working-class neighborhoods of the early 1900s, except for the “invisible wall” that ran down its center, dividing Jewish families on one side from Christian families on the other. Only a few feet of cobblestones separated Jews from Gentiles, but socially, it they were miles apart. On the eve of World War I, Harry’s family struggles to make ends meet. His father earns little money at the Jewish tailoring shop and brings home even less, preferring to spend his wages drinking and gambling. Harry’s mother, devoted to her children and fiercely resilient, survives on her dreams: new shoes that might secure Harry’s admission to a fancy school; that her daughter might marry the local rabbi; that the entire family might one day be whisked off to the paradise of America. Then Harry’s older sister, Lily, does the unthinkable: She falls in love with Arthur, a Christian boy from across the street. When Harry unwittingly discovers their secret affair, he must choose between the morals he’s been taught all his life, his loyalty to his selfless mother, and what he knows to be true in his own heart.
Download or read book The Secret Jewels of FMCG Retail distribution Channel sales written by Khatib Munaf (author) and published by BecomeShakespeare.com. This book was released on 2020-07-14 with total page 107 pages. Available in PDF, EPUB and Kindle. Book excerpt: The minor points which usually people neglect can become a major threat in sales and distribution to cover up all the minutes of channel distribution this book can stand as a helping hand to understand the system of sales and distribution for further growth and progress. When it comes to channel distribution there is always a thought that how come multinational distribution companies manage to be on top or how or what formula they retain the top market position. To Cover up such question the book can be helpful to understand the sales and distribution system which they follow diligently. Covering all the major aspects of distribution in house and out house such as modern trade, wholesaler, reseller, customer service and habits of staff which can be covered and corrected to attain and maintain success throughout.
Download or read book The CEO Factory written by Sudhir Sitapati and published by . This book was released on 2020-01-25 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Nawabs Nudes Noodles written by Ambi Parameswaran and published by Pan Macmillan. This book was released on 2016-05-16 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This is as much the story of Indian advertising as it is about India. Ad veteran Ambi Parameswaran looks at how advertising has evolved, reflecting the country's culture, politics and economy in the last fifty years. From sartorial taste and food habits to marriage and old age, music and language to celebrities and censorship, Ambi examines over a hundred ads to study how the Indian consumer has changed in the past five decades and how advertising and society have shaped each other. Combining anecdote and analyses to give us a slice of modern history, Ambi evaluates the relationship between affluence, aspiration and desire in India. Exploring trends and impacts, he covers the ads that captured the imagination of the entire country. From 'Only Vimal' and 'Jai Jawan Jai Kisan' to 'Jo biwi se kare pyaar' and the controversial Tuffs shoes campaign, the book is a memorable journey through brands, consumers and the world of advertising.
Download or read book Broke To Breakthrough written by Harish Damodaran and published by Penguin Random House India Private Limited. This book was released on 2021-09-06 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: Broke to Breakthrough is a business biography of one of the largest dairy product companies in India-Hatsun Agro- and its founder R.G. Chandramogan. Hailing from Virudhunagar district, Chandramogan started his venture when as a twenty-one-year-old chasing his dreams It was in 1970 that Chandramogan first started making ice candies with three people in a rented place measuring 250 sq.ft. in the. He initially sold in pushcarts and in the very first year, the company made an annual turnover of Rs 1,50,000. Gradually, Arun Ice Creams became one of the biggest players in the state. But Chandramogan didn't stop at that - he branched into the dairy business, since they were constantly in touch with farmers across Tamil Nadu. Thus was born Hatsun Agro Product in 1986. Today, over four lakh farmers are associated with them and Hatsun has created a model such that there are no middle-men between themselves and the farmers.
