Download or read book Summary Webonomics written by BusinessNews Publishing, and published by Primento. This book was released on 2014-09-29 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt: The must-read summary of Evan Schwartz's book: "Webonomics: Nine Essential Principles for Growing Your Business on the World Wide Web". This complete summary of the ideas from Evan Schwartz's book "Webonomics" presents a strategy for delivering business principles and strategies for successful internet-based commerce. In his book, the author explains the nine principles of Webonomics which have been derived from the study of successful internet business models and explain why some succeed while others don't. This summary provides readers with a road map for achieving and sustaining commercial success on the internet. Added-value of this summary: • Save time • Understand key concepts • Expand your business knowledge To learn more, read "Webonomics" and discover the key to achieving success in the crowded internet marketplace.
Download or read book Webonomics written by Evan I. Schwartz and published by Broadway. This book was released on 1998 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Webonomics, "n: the study of the production, distribution, and consumption of goods, services, and ideas over the World Wide Web. With tens of millions of people now on-line and Web sites springing up at the rate of one per minute, the World Wide Web has become a strategic tool for successfully growing a business. But while the new digital economy mirrors the traditional economy in some ways, it exhibits unique properties of its own, and it can cost a business thousands, even millions, of dollars if used ineffectively. In "Webonomics, Evan I. Schwartz defines the principles and strategies for maximizing the Web's potential and illustrates these lessons with numerous case studies of both successes and failures, from Web-based start-ups such as Firefly and Virtual Vineyards to large corporations such as IBM and Federal Express. At a time when only the most agile and adaptable businesses can survive, "Webonomics is an essential handbook for thriving amidst the accelerating changes of the Information Age.
Download or read book Webonomics written by Evan I. Schwartz and published by . This book was released on 1997 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Webonomics is the study of the production, distribution and consumption of goods, services and ideas over the World Wide Web. The author defines nine essential principles for growing your business on the Web, using case studies to document some tremendous successes and failures.
Download or read book Webonomics written by and published by . This book was released on 2010 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Summary The Magnet Effect written by BusinessNews Publishing, and published by Primento. This book was released on 2014-10-14 with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt: The must-read summary of Jesse Berst's book: "The Magnet Effect: Attracting and Retaining an Internet Audience Today and in the Future". This complete summary of the ideas from Jesse Berst's book "The Magnet Effect" shows that surviving and prospering in today's digital era all comes down to how effectively you can attract and retain an Internet audience of regular customers. In his book, the author explains three critical concepts that will help you to establish yourself online: the "Magnet Effect", "Spiral Marketing" and the "Domino Method". This summary will teach you how to use each of these concepts to position your business advantageously and become an Internet success in just a few clicks. Added-value of this summary: • Save time • Understand key concepts • Expand your business knowledge To learn more, read "The Magnet Effect" and discover how you can take advantage of the falling dominoes of the future.
Download or read book The World Wide Web and Contemporary Cultural Theory written by Andrew Herman and published by Psychology Press. This book was released on 2000 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 2000. Routledge is an imprint of Taylor & Francis, an informa company.
Download or read book Formation and Early Growth of Business Webs written by Florian Steiner and published by Springer Science & Business Media. This book was released on 2006-03-30 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: Networks of firms have been in the focus of management research for several years. Recently, special attention has been paid to so-called business webs. Business webs are networks of firms which provide complements to a common product architecture. In the past, research focused on management issues of such webs but neglected the important question of how they actually came into being. The present book explicitly examines the formation and early growth of business webs. The author illustrates the early growth phases with two in-depth cases of the formation of the wireless internet ecosystem i-mode and the leading person-to-person online auction platform eBay. The book uncovers the contingencies under which the establishment of business webs is likely to succeed. Business researchers will benefit from the theoretical framework, while interested business managers will find explanations and advice for establishing a business web.
Download or read book Engineering for Business written by Colin O. Benjamin and published by University Press of America. This book was released on 2009-05-16 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Engineering for Business features teaching materials and case studies developed for senior undergraduate courses in engineering and business and graduate-level classes in Engineering Management, Industrial Engineering and Management, and Technology Management. This work surveys the more robust quantitative tools and techniques used to facilitate decision-making in business and uses case studies to illustrate their application. Where appropriate, the readers are provided with frameworks to enable application of the techniques covered and are directed to commercially available software developed to facilitate the deployment of these tools and techniques. Traditional industrial engineering and engineering management techniques related to Engineering Economy, Multi-Criteria Decision-making, Project Management, Management Science, and Facilities Planning are covered. These are complemented by a review of more topical areas, such as Applications Software for Business, Technology Commercialization, and Supply Chain Management. In all areas, the emphasis is on integrating theory and practice through the use of case studies based on projects conducted in a wide range of industry settings. Engineering for Business provides a robust framework for the explicit integration of engineering tools and techniques into a business curriculum. The case studies are rich in data and provide great opportunities for students to apply the techniques covered and to propose innovative solutions to open-ended project assignments.
Download or read book Communicator in Chief written by John Allen Hendricks and published by Lexington Books. This book was released on 2010-01-14 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communicator-in-Chief: How Barack Obama Used New Media Technology to Win the White House examines the fascinating and precedent-setting role new media technologies and the Internet played in the 2008 presidential campaign that allowed for the historic election of the nation's first African American president. It was the first presidential campaign in which the Internet, the electorate, and political campaign strategies for the White House successfully converged to propel a candidate to the highest elected office in the nation. The contributors to this volume masterfully demonstrate how the Internet is to President Barack Obama what television was to President John Kennedy, thus making Obama a truly twenty-first century communicator and politician. Furthermore, Communicator-in-Chief argues that Obama's 2008 campaign strategies established a model that all future campaigns must follow to achieve any measure of success. The Barack Obama campaign team astutely discovered how to communicate and motivate not only the general electorate but also the technology-addicted Millennial Generation - a generational voting block that will be a juggernaut in future elections.
Download or read book Fundraising Basics written by Barbara L. Ciconte and published by Jones & Bartlett Publishers. This book was released on 2008-12-18 with total page 626 pages. Available in PDF, EPUB and Kindle. Book excerpt: As nonprofit organizations face heightened scrutiny by the general public, donors, regulators, and members of Congress, the Third Edition of the essential book on the basics of fundraising provides new, up-to-date and valuable information that every fundraiser needs to know. With ethics and accountability being the primary theme of the Third Edition, this practical guide will continue to provide an overview of the field and give development staff, managers, and directors a platform from which to operate their fundraising programs. The new edition also provides much needed information on giving trends, computer hardware and software available for fundraisers, cost estimates and workflow timetables, and the importance of the Internet. This primer remains a must-have for anyone new to the fundraising arena.
Download or read book Selling Electronic Media written by Ed Shane and published by Gulf Professional Publishing. This book was released on 1999 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.
Download or read book The Internet Encyclopedia Volume 3 P Z written by Hossein Bidgoli and published by John Wiley & Sons. This book was released on 2004-04-12 with total page 979 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Internet Encyclopedia in a 3-volume reference work on the internet as a business tool, IT platform, and communications and commerce medium.
Download or read book Encyclopedia of Operations Research and Management Science written by Saul I. Gass and published by Springer Science & Business Media. This book was released on 2001 with total page 969 pages. Available in PDF, EPUB and Kindle. Book excerpt: Audience: Anyone concerned with the science, techniques and ideas of how decisions are made."--BOOK JACKET.
Download or read book Electronic Commerce written by Gary P. Schneider and published by . This book was released on 2003 with total page 652 pages. Available in PDF, EPUB and Kindle. Book excerpt: Electronic Commerce, Fourth Edition is a complete introduction to the world of electronic commerce, including balanced coverage of technical and business topics. Case studies and plentiful business examples complement conceptual coverage to provide a real-world context. Implementation strategies are analyzed, using examples of both successful and unsuccessful implementations.
Download or read book Cyber Criminology written by K. Jaishankar and published by CRC Press. This book was released on 2011-02-22 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: Victimization through the Internet is becoming more prevalent as cyber criminals have developed more effective ways to remain anonymous. And as more personal information than ever is stored on networked computers, even the occasional or non-user is at risk. A collection of contributions from worldwide experts and emerging researchers, Cyber Crimino
Download or read book Net Worth written by John Hagel and published by Harvard Business Press. This book was released on 1999 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumers already recognize the need to protect their privacy when using the Internet to communicate, browse for information, and purchase goods and services. With Net Worth, authors Hagel and Singer build an intriguing scenario in which customers take control of their personal data and refuse to surrender it without some compensation. As customers search for the best deal and the safest place for their information assets, an opportunity emerges for firms to leverage new, web-based strategies and act as infomediaries--brokers or intermediaries who help customers maximize the value of their data. Net Worth constructs a new business model around the infomediary, and reveals the coming battle among infomediaries for customers' trust and private information. The authors examine the opportunities the infomediary will present for businesses and consumers alike, as customer-centric brands rise up as the primary source of new value creation, forcing companies to reassess the nature of their core businesses and their long-held beliefs about brands and marketing.
Download or read book E commerce written by Inga D. Schmidt and published by LIT Verlag Münster. This book was released on 2000 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: According to market forecasts, e-commerce will attain growing importance in the near future: Business transactions are changing. However, until today, the subject lacks profound findings about possible challenges and advantages, as well as about success factors of acceptance. The present book informs about the trends in business-to-consumer e-commerce both from the retailer's and the customer's point of view. Additionally, it contains a case study of a well known U.S. retailer and a corresponding customer survey. Based on the results of this study, customer profiles, market segments and strategies are derived. The study shows that e-commerce is far more than a mere selling and distributing channel. It is a platform for an integrated marketing that takes customers' needs into consideration while at the same time enforces customer focus. While it may be too early to predict its ultimate impacts, e-commerce is certainly a major source of business opportunity today. The greatest threat may be the risk of not acting on this occasion.
