Download or read book Summary Don t Think Pink written by BusinessNews Publishing, and published by Primento. This book was released on 2013-02-15 with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt: The must-read summary of Lisa Johnson and Andrea Learned's book: "Don't Think Pink: What Really Makes Women Buy and How to Increase Your Share of This Market". This complete summary of the ideas from Lisa Johnson and Andrea Learned's book "Don't Think Pink" shows that very few corporations purposefully attempt to target women to purchase their products, despite the fact that women make or influence 80% of all purchase decisions. Furthermore, those who do target women end up using stereotypical and superficial methods, like offering their product in pink. In their book, the authors reveal the real reasons why women decide to make purchases and the marketing techniques that will really get their attention. By reading this summary, you will understand how to adapt your marketing techniques to target female consumers and avoid clichés. Added-value of this summary: • Save time • Understand key concepts • Expand your marketing skills To learn more, read "Don't Think Pink" and discover the secrets to marketing to female consumers.
Download or read book Don t Think Pink written by Lisa Johnson and published by AMACOM/American Management Association. This book was released on 2004 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: The cofounders of ReachWomen--a firm specializing in and advising clients on the behavior of women as consumer--help marketers see their brands through a woman's eyes, unlocking the secrets to developing products, services, and marketing strategies that truly resonate with female buyers.
Download or read book Pink Think Becoming a Woman in Many Uneasy Lessons written by Lynn Peril and published by W. W. Norton & Company. This book was released on 2002-10-17 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vividly illustrated with photos of vintage paraphernalia, this entertaining social history revisits the nostalgic past, but only to offer a refreshing message to women who lived through those years as well as those who are coming of age now. 45 b&w illustrations. of color.
Download or read book Pink Is For Blobfish written by Jess Keating and published by Dragonfly Books. This book was released on 2019-07-23 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt: It's Pinkalicious meets Fear Factor in this nonfiction picture book introducing the weirdest, wildest, pinkest critters in the animal kingdom! Some people think pink is a pretty color. A fluffy, sparkly, princess-y color. But it's so much more. Sure, pink is the color of princesses and bubblegum, but it's also the color of monster slugs and poisonous insects. Not to mention ultra-intelligent dolphins, naked mole rats and bizarre, bloated blobfish. Isn't it about time to rethink pink? Slip on your rose-colored glasses and take a walk on the wild side with zoologist Jess Keating, whose other books in the World of Weird Animals series include What Makes a Monster? and Cute as an Axolotl. A New York Public Library Best Book for Kids, 2016 "The 2016 Ambassador to Young People’s Science and Nature books is unquestionably the blobfish." —Shelftalker "Readers will never look at pink the same way." —Publishers Weekly
Download or read book Pink Noises written by Tara Rodgers and published by Duke University Press. This book was released on 2010-03-23 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pink Noises brings together twenty-four interviews with women in electronic music and sound cultures, including club and radio DJs, remixers, composers, improvisers, instrument builders, and installation and performance artists. The collection is an extension of Pinknoises.com, the critically-acclaimed website founded by musician and scholar Tara Rodgers in 2000 to promote women in electronic music and make information about music production more accessible to women and girls. That site featured interviews that Rodgers conducted with women artists, exploring their personal histories, their creative methods, and the roles of gender in their work. This book offers new and lengthier interviews, a critical introduction, and resources for further research and technological engagement. Contemporary electronic music practices are illuminated through the stories of women artists of different generations and cultural backgrounds. They include the creators of ambient soundscapes, “performance novels,” sound sculptures, and custom software, as well as the developer of the Deep Listening philosophy and the founders of the Liquid Sound Lounge radio show and the monthly Basement Bhangra parties in New York. These and many other artists open up about topics such as their conflicted relationships to formal music training and mainstream media representations of women in electronic music. They discuss using sound to work creatively with structures of time and space, and voice and language; challenge distinctions of nature and culture; question norms of technological practice; and balance their needs for productive solitude with collaboration and community. Whether designing and building modular synthesizers with analog circuits or performing with a wearable apparatus that translates muscle movements into electronic sound, these artists expand notions of who and what counts in matters of invention, production, and noisemaking. Pink Noises is a powerful testimony to the presence and vitality of women in electronic music cultures, and to the relevance of sound to feminist concerns. Interviewees: Maria Chavez, Beth Coleman (M. Singe), Antye Greie (AGF), Jeannie Hopper, Bevin Kelley (Blevin Blectum), Christina Kubisch, Le Tigre, Annea Lockwood, Giulia Loli (DJ Mutamassik), Rekha Malhotra (DJ Rekha), Riz Maslen (Neotropic), Kaffe Matthews, Susan Morabito, Ikue Mori, Pauline Oliveros, Pamela Z, Chantal Passamonte (Mira Calix), Maggi Payne, Eliane Radigue, Jessica Rylan, Carla Scaletti, Laetitia Sonami, Bev Stanton (Arthur Loves Plastic), Keiko Uenishi (o.blaat)
Download or read book When The Scientific Secrets of Perfect Timing written by Daniel H. Pink and published by Penguin. This book was released on 2018-01-09 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: The instant New York Times Bestseller #1 Wall Street Journal Business Bestseller Instant Washington Post Bestseller "Brims with a surprising amount of insight and practical advice." --The Wall Street Journal Daniel H. Pink, the #1 bestselling author of Drive and To Sell Is Human, unlocks the scientific secrets to good timing to help you flourish at work, at school, and at home. Everyone knows that timing is everything. But we don't know much about timing itself. Our lives are a never-ending stream of "when" decisions: when to start a business, schedule a class, get serious about a person. Yet we make those decisions based on intuition and guesswork. Timing, it's often assumed, is an art. In When: The Scientific Secrets of Perfect Timing, Pink shows that timing is really a science. Drawing on a rich trove of research from psychology, biology, and economics, Pink reveals how best to live, work, and succeed. How can we use the hidden patterns of the day to build the ideal schedule? Why do certain breaks dramatically improve student test scores? How can we turn a stumbling beginning into a fresh start? Why should we avoid going to the hospital in the afternoon? Why is singing in time with other people as good for you as exercise? And what is the ideal time to quit a job, switch careers, or get married? In When, Pink distills cutting-edge research and data on timing and synthesizes them into a fascinating, readable narrative packed with irresistible stories and practical takeaways that give readers compelling insights into how we can live richer, more engaged lives.
Download or read book Not All Princesses Dress in Pink written by Jane Yolen and published by Simon and Schuster. This book was released on 2021-05-25 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: Celebrate girl power in this exuberant, mischievously illustrated picture book that shows little princesses that they can be whoever they want to be! Not all princesses dress in pink. Some play in bright red socks that stink, blue team jerseys that don’t quite fit, accessorized with a baseball mitt, and a sparkly crown! Princesses come in all kinds. Some jump in mud puddles and climb trees, play sports and make messes—all while wearing their tiaras! Not every girl has a passion for pink, but all young ladies will love this empowering affirmation of their importance and unlimited potential.
Download or read book Ziggy Stardust and Me written by James Brandon and published by Penguin. This book was released on 2022-09-13 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this tender-hearted debut, set against the tumultuous backdrop of life in 1973, when homosexuality is still considered a mental illness, two boys defy all the odds and fall in love. Now in paperback. The year is 1973. The Watergate hearings are in full swing. The Vietnam War is still raging. And homosexuality is still officially considered a mental illness. In the midst of these trying times is sixteen-year-old Jonathan Collins, a bullied, anxious, asthmatic kid, who aside from an alcoholic father and his sympathetic neighbor and friend Starla, is completely alone. To cope, Jonathan escapes to the safe haven of his imagination, where his hero David Bowie's Ziggy Stardust and dead relatives, including his mother, guide him through the rough terrain of his life. In his alternate reality, Jonathan can be anything: a superhero, an astronaut, Ziggy Stardust, himself, or completely "normal" and not a boy who likes other boys. When he completes his treatments, he will be normal—at least he hopes. But before that can happen, Web stumbles into his life. Web is everything Jonathan wishes he could be: fearless, fearsome and, most importantly, not ashamed of being gay. Jonathan doesn't want to like brooding Web, who has secrets all his own. Jonathan wants nothing more than to be "fixed" once and for all. But he's drawn to Web anyway. Web is the first person in the real world to see Jonathan completely and think he's perfect. Web is a kind of escape Jonathan has never known. For the first time in his life, he may finally feel free enough to love and accept himself as he is.
Download or read book Pink Ribbons Inc written by Samantha King and published by U of Minnesota Press. This book was released on 2006 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: The commercialization of the breast cancer movement is challenged in this analysis of how breast cancer has been transformed from a stigmatized disease and individual tragedy to a market-driven industry of survivorship.
Download or read book Angel of Greenwood written by Randi Pink and published by Feiwel & Friends. This book was released on 2021-01-12 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: A piercing, unforgettable love story set in Greenwood, Oklahoma, also known as the “Black Wall Street,” and against the Tulsa Race Massacre of 1921. Isaiah Wilson is, on the surface, a town troublemaker, but is hiding that he is an avid reader and secret poet, never leaving home without his journal. Angel Hill is a loner, mostly disregarded by her peers as a goody-goody. Her father is dying, and her family’s financial situation is in turmoil. Though they’ve attended the same schools, Isaiah never noticed Angel as anything but a dorky, Bible toting church girl. Then their English teacher offers them a job on her mobile library, a three-wheel, two-seater bike. Angel can’t turn down the money and Isaiah is soon eager to be in such close quarters with Angel every afternoon. But life changes on May 31, 1921 when a vicious white mob storms the Black community of Greenwood, leaving the town destroyed and thousands of residents displaced. Only then, Isaiah, Angel, and their peers realize who their real enemies are.
Download or read book The Marketing Gurus written by Chris Murray and published by Penguin. This book was released on 2006 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Soundview is bringing together summaries of seventeen essential marketing classics in a single volume that includes one all-new, previously unpublished summary." "The Marketing Gurus distills thousands of pages of powerful insights into less than three hundred, making it an ideal resource for busy professionals, business students, and anyone curious about how marketing has evolved."--BOOK JACKET.
Download or read book The Adventures of Johnny Bunko written by Daniel H. Pink and published by National Geographic Books. This book was released on 2008-04-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Look out for Daniel Pink’s new book, When: The Scientific Secrets of Perfect Timing From Daniel H. Pink, the #1 bestselling author of Drive and To Sell Is Human, comes an illustrated guide to landing your first job in The Adventures of Johnny Bunko: The Last Career Guide You’ll Ever Need. There’s never been a career guide like The Adventures of Johnny Bunko by Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). Told in manga—the Japanese comic book format that’s an international sensation—it’s the fully illustrated story of a young Everyman just out of college who lands his first job. Johnny Bunko is new to the Boggs Corp., and he stumbles through his early months as a working stiff until a crisis prompts him to rethink his approach. Step by step he builds a career, illustrating as he does the six core lessons of finding, keeping, and flourishing in satisfying work. A groundbreaking guide to surviving and flourishing in any career, The Adventures of Johnny Bunko is smart, engaging and insightful, and offers practical advice for anyone looking for a life of rewarding work.
Download or read book Sometimes I Lie written by Alice Feeney and published by Flatiron Books. This book was released on 2018-03-13 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: My name is Amber Reynolds. There are three things you should know about me: 1. I’m in a coma. 2. My husband doesn’t love me anymore. 3. Sometimes I lie. Amber wakes up in a hospital. She can’t move. She can’t speak. She can’t open her eyes. She can hear everyone around her, but they have no idea. Amber doesn’t remember what happened, but she has a suspicion her husband had something to do with it. Alternating between her paralyzed present, the week before her accident, and a series of childhood diaries from twenty years ago, this brilliant psychological thriller asks: Is something really a lie if you believe it's the truth?
Download or read book My Life in Pink Green written by Lisa Greenwald and published by Abrams. This book was released on 2011-08-26 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Twelve-year-old Lucy Desberg is a natural problem-solver. At her family’s struggling pharmacy, she has a line of makeover customers for every school dance and bat mitzvah. But all the makeup tips in the world won’t help save the business. If only she could find a way to make it the center of town again—a place where people want to spend time, like in the old days. Lucy dreams up a solution that could resuscitate the family business and help the environment, too. But will Lucy’s family stop fighting long enough to listen to a seventh-grader? In a starred review, Kirkus said this novel “successfully delivers an authentic and endearing portrait of the not-quite-teen experience,” and Booklist called it “a warm, uplifting debut.” Readers everywhere have responded to Lucy’s independence and initiative—not to mention her great style. F&P level: T F&P genre: RF
Download or read book Drive written by Daniel H. Pink and published by Penguin. This book was released on 2011-04-05 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: The New York Times bestseller that gives readers a paradigm-shattering new way to think about motivation from the author of When: The Scientific Secrets of Perfect Timing Most people believe that the best way to motivate is with rewards like money—the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction-at work, at school, and at home—is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world. Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does—and how that affects every aspect of life. He examines the three elements of true motivation—autonomy, mastery, and purpose-and offers smart and surprising techniques for putting these into action in a unique book that will change how we think and transform how we live.
Download or read book We Don t Eat Our Classmates written by Ryan T. Higgins and published by Disney Electronic Content. This book was released on 2018-06-19 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: It's the first day of school for Penelope Rex, and she can't wait to meet her classmates. But it's hard to make human friends when they're so darn delicious! That is, until Penelope gets a taste of her own medicine and finds she may not be at the top of the food chain after all. . . . Readers will gobble up this hilarious new story from award-winning author-illustrator Ryan T. Higgins.
Download or read book Hot Pink written by Adam Levin and published by McSweeney's. This book was released on 2012-03-13 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adam Levin’s debut novel The Instructions was one of the most buzzed-about books of 2010, a sprawling universe of “death-defying sentences, manic wit, exciting provocations and simple human warmth” (Rolling Stone). Now, in the stories of Hot Pink, Levin delivers ten smaller worlds, shaken snow-globes of overweight romantics, legless prodigies, quixotic dollmakers, Chicagoland thugs, dirty old men, protective fathers, balloon-laden dumptrucks, and walls that ooze gels. Told with lust and affection, karate and tenderness, slapstickery, ferocity, and heart, Hot Pink is the work of a major talent in his sharpest form.
