Download or read book Strengthening Australia s Tourism Industry written by Australian National Audit Office and published by . This book was released on 2017 with total page 65 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Strengthening Australia s Tourism Industry written by Anao and published by . This book was released on 2017-04-27 with total page 65 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Tourism and Innovation written by Williams Allan and published by Routledge. This book was released on 2008-02-19 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism is often described as an industry with high growth rates, and it is subject to radical change in how it is produced and consumed. However, there is still a relatively poor understanding of how such changes are brought about – that is, through innovation. This book is the first to provide a comprehensive review of innovation in tourism, while also considering how tourism itself contributes to innovative local, regional and national development strategies. This timely book places tourism innovation in the context of current academic and policy concerns relating to knowledge, competition, and the management of change. A substantial introductory chapter provides an overview of what makes innovation in tourism both distinctive from, and similar to innovation in other economic sectors. This is followed by three general scene setting chapters which explore how competition and the search for competitiveness drive tourism innovation, how knowledge transfers and knowledge creation lead the process, and how institutions shape innovation. These provide a coherent theoretical framework for understanding the roles of different agencies in innovation, ranging from the state, to the firm, to the consumer. The next four chapters analyze innovation at different scales. Two chapters review the territorial dimensions of innovation through the fresh perspectives of the national and regional innovation systems, followed by reviews of the determinants of innovation in the firm, and the contested and complex role of entrepreneurship. The final chapter summarises the importance of understanding tourism innovation. This is a groundbreaking volume which provides an accessible introduction to a key but neglected topic. It provides a readable account of the multidisciplinary research on innovation and relates the emerging theoretical framework to tourism. A clear conceptual framework is complemented by fifty boxes which provide a range of illustrative international case studies. This book will be a useful guide for researchers and students of tourism studies, management and business and geography.
Download or read book The Future of Tourism in the Pacific and Far East written by Checchi and Company and published by . This book was released on 1961 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Future of Tourism in the Pacific and Far East 260 written by Checchi and Company and published by . This book was released on 1961 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Hospitality and Travel Marketing written by Alastair M. Morrison and published by Taylor & Francis. This book was released on 2022-10-27 with total page 864 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fully revised and updated for its fifth edition, Hospitality and Travel Marketing provides students with an international and systematic approach to hospitality and travel marketing structured around planning, research, implementation, control, and evaluation. Written in a user-friendly style and structured in a logical and organized manner to aid learning, students benefit from the ease of communication, practical nature, and excellent use of relevant and up-to-date cases. The author's global experience in the industry is emphasized through content on hospitality and travel marketing and other parts of tourism, along with a plethora of timely and relevant ‘real-life’ case examples from around the world. This new fifth edition is positioned as a post-COVID-19 text, reflecting the new realities of marketing after the pandemic, and has been updated to reflect these current trends in the field, including e-marketing, mobile marketing, societal marketing, and destination branding. It specifically has been updated by: • Including three new technology chapters on e-marketing, marketing on social media platforms, electronic customer relationship management (eCRM), and customer co-creation in marketing • A new chapter on social responsibility, societal and social marketing • New content on the new realities of the post-COVID era and the increasing competitiveness in hospitality and travel, greater emphasis on branding, disruptive technologies, consumer control, marketing and generations, uses of user-generated content, and globalization • New global case studies throughout with reflective questions to use in class or for self-study • New marketing and e-marketing mini cases throughout the book • New and updated additional resources to aid understanding and teaching, including PowerPoint slides This international, accessible, and comprehensive whole-industry textbook, written by a world-renowned author and industry expert, is an invaluable study companion for students of hospitality and travel marketing.
Download or read book Development of Tourism in Australia written by AUSTRALIE. Tourism and recreation, Department and published by . This book was released on 1975 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Marketing and Managing Tourism Destinations written by Alastair M. Morrison and published by Routledge. This book was released on 2013-12-03 with total page 633 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing and Managing Tourism Destinations is a comprehensive and integrated textbook which uniquely considers both destination marketing and management in one volume. It focuses on how destination marketing is planned, implemented and evaluated as well as the management and operations of destination marketing and management organizations, how they conduct business, major opportunities, challenges and issues they face to compete for the global leisure and business travel markets. This textbook provides students with: A solid introduction to destination marketing strategy and planning, to organization and support planning and then to operations, implementation and evaluation, as well as major issues, challenges and expected new directions for destination marketing, management and Destination Management Organizations (DMOs). A unique systematic model to manage and market destinations. Core concepts are supported with well integrated international case studies to show the practical realities of marketing and managing destinations as well as the need to take a flexible and adaptive approach to managing different destinations around the world. To encourage reflection on main themes addressed and spur critical thinking, discussion questions and links to further reading are included in each chapter. This accessible yet rigorous text provides students with an in-depth overview of all the factors and issues which are important to consider to make a destination successful.
Download or read book Linking agriculture and tourism to strengthen agrifood systems in Asia and the Pacific written by Food and Agriculture Organization of the United Nations and published by Food & Agriculture Org.. This book was released on 2023-08-03 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Agrifood systems in Asia and the Pacific can be strengthened by tapping on agrifood-tourism linkages. When tourism and agrifood systems interact, both synergies and competition appear. Agriculture and tourism compete between themselves and other sectors for land, water, labour, capital, and transport and logistics services. Cross-sectoral synergies arise when agriculture and tourism influence each other through their respective demand conditions and changes in the enabling environment. These cross-sectoral synergies can be instrumental in strengthening agrifood systems in the region and addressing interlinked crises in the post-pandemic era.Governments across Asia and the Pacific have acknowledged the potential of tapping into agrifood- tourism linkages to advance sustainable development in both urban (food tourism) and rural areas (mostly agricultural tourism), and are implementing efforts to develop this subsector.Agrifood-tourism linkages can create income-generating opportunities for farmers and tourism operators, boost employment and stimulate overall economic growth, promote the development of sustainable agrifood systems, prevent rural youth outmigration and help preserve culinary and agricultural heritage.This publication guides policymakers in the region in the preparation of a strategic plan aimed at developing agrifood tourism and the tourism food value chain as drivers of sustainable development. The successful positioning of a country or location as a culinary or agricultural tourism destination and the creation of synergies between the agriculture and tourism sectors requires a shared vision and coordination between policymakers, destination managers, tourism and agrifood businesses, chefs, farmers and other key stakeholders.
Download or read book OECD Tourism Trends and Policies 2014 written by OECD and published by OECD Publishing. This book was released on 2014-03-07 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report highlights key tourism policy developments, focuses on issues that rank high on the policy agenda in the field of tourism and provides a broad overview and interpretation of tourism trends in the OECD area and beyond.
Download or read book OECD Tourism Trends and Policies 2016 written by OECD and published by OECD Publishing. This book was released on 2016-03-09 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism Trends and Policies, published biennially, analyses tourism performance and major policy trends, initiatives and reforms across 50 OECD and partner countries, providing up-to-date tourism data and analysis.
Download or read book Australian Services Trade in the Global Economy written by OECD and published by OECD Publishing. This book was released on 2018-10-23 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents an in depth analysis of the contribution of services to the Australian economy, the regulatory environment of the services sector and its performance in an international context. The analysis highlights the importance of co-ordinated domestic policy action, priorities for ...
Download or read book OECD Tourism Trends and Policies 2022 written by OECD and published by OECD Publishing. This book was released on 2022-11-30 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism has been hit hard by the depth and duration of the crisis triggered by the COVID-19 pandemic. Just as the sector was starting to rebound, the economic fallout from Russia’s aggression against Ukraine has dealt a fresh blow to recovery prospects. The 2022 edition of OECD Tourism Trends and Policies analyses tourism performance and policy trends to support recovery across 50 OECD countries and partner economies.
Download or read book Benchmarking National Tourism Organisations and Agencies written by John Lennon and published by Routledge. This book was released on 2006-08-11 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines comparative performance and best practice in National Tourism Organisations/ Administrations from extensive research carried out in 2003 and 2004. It compares qualitative and quantitative data in order to ascertain best performance. Analysis is contained in detail for eight National Tourism Organisations based in four Continents, comprising: Australia, Canada, France, Ireland, The Netherlands, South Africa and Spain. Each country is examined and analysed in the following key areas: Travel and Tourism Performance, Organisation of Tourism, The National Tourism Organisation, structure, Role, Staffing and Offices, Resources and Funding as well as providing case studies of good practice. The book includes methodology of the research and provides discussion and comment of the main roles and success formula in comparable National Tourism Organisations. • Useful, practical guide to government's involvement in tourism over the past decade or more • Brings insight from both the academic and practitioner markets • International Case Studies
Download or read book Our Plan Real Solutions for all Australians written by and published by Liberal Party of Australia. This book was released on with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Marketing Australian Travel and Tourism written by John I. Richardson and published by . This book was released on 1996 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work describes marketing principles and techniques in the context of Australian travel and tourism. It provides a broad picture of how Australian organizations, large or small, plan and carry out their marketing operations. Designed for the 1990s, a time of rapid change brought about by technology, globalization, concerns about the sustainability of travel and tourism, and the profitablility of the businesses which service it, the book aims to recognize the breadth of the Australian travel and tourism industry and the problems and opportunities that marketers in the industry face.
Download or read book Tourism Marketing in Australia written by Brian King and published by . This book was released on 1989 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt:
