Download or read book Strategies of adaptation and commercialisation from global entertainment tv formats on the basis of the endemol company written by Mario Ziemkendorf and published by GRIN Verlag. This book was released on 2008-08-29 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2008 in the subject Communications - Media Economics, Media Management, grade: 2,0, Technical University of Ilmenau (Institute of Media and Communication Science), course: Organisational Communication , language: English, abstract: Globalisation can be recognized in different areas of the society. In the course of globalisation the national television markets will cumulatively be linked with each other. According to this the world is also getting close in the television-area. Different companies are following different strategies with different success. In the discourse of globalisation the dominance of western culture and his consumer society are often criticized. Another point are the tendencies of homogeneity of civilisations. These occur as a result of processes of standardization and lead to an affiliation of cultures. According to this, local traditions could be substituted step by step if the behavoiur of consumers and other fields of everyday occurrences adapt one another. The entertainment industry plays a special role in that context. It helps to develop and distribute the products in a commerical way especially in the fields of television, film, music, books and pc-games. The entertainment industry applies as mediator from different kinds and different worlds of living (cf. Bundeszentrale für politische Bildung 2006, website). Entertainment programmes are meanwhile seen to be effective in popularity and attractiveness. They regularly achieve high viewing figures. Within the entertainment section the international trading with specific broadcasting programmes has risen a lot. Since the meaning of the international formattrading has risen, a well known reality format is “Big Brother” (distributed in 23 countries) (cf. Bundeszentrale für politische Bildung 2006, p. 9 and Hamilton/ Stevenson 2005, website). The Inventor is the endemol company which plays an important role in connection to the formattrading business (cf. Endemol 2006 a, website). The big sucess of “Big Brother” and “Who wants to be a millionaire?” have pushed the international trade with tv-formats at the end of the nineties and paved the way for a top-selling class of business. This termpaper discusses the global format trade in general and the strategies, that endemol is following to adapt tv-formats to local conditions. In Addition to that, there will also be explained the different types of acquisition or rather production. In the following the format “Who wants to be a millionaire?” is used for explaining important and interesting facts about a tv-format with an international success. Finaylle a short conclusion and some critical aspects in connection with the format business conclude this term paper.
Download or read book Strategies of Adaptation and Commercialisation from Global Entertainment Tv formats on the Basis of the Endemol Company written by Mario Ziemkendorf and published by GRIN Verlag. This book was released on 2008-08 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2008 in the subject Communications - Media Economics, Media Management, grade: 2,0, Technical University of Ilmenau (Institute of Media and Communication Science), course: Organisational Communication, 36 entries in the bibliography, language: English, abstract: Globalisation can be recognized in different areas of the society. In the course of globalisation the national television markets will cumulatively be linked with each other. According to this the world is also getting close in the television-area. Different companies are following different strategies with different success. In the discourse of globalisation the dominance of western culture and his consumer society are often criticized. Another point are the tendencies of homogeneity of civilisations. These occur as a result of processes of standardization and lead to an affiliation of cultures. According to this, local traditions could be substituted step by step if the behavoiur of consumers and other fields of everyday occurrences adapt one another. The entertainment industry plays a special role in that context. It helps to develop and distribute the products in a commerical way especially in the fields of television, film, music, books and pc-games. The entertainment industry applies as mediator from different kinds and different worlds of living (cf. Bundeszentrale für politische Bildung 2006, website). Entertainment programmes are meanwhile seen to be effective in popularity and attractiveness. They regularly achieve high viewing figures. Within the entertainment section the international trading with specific broadcasting programmes has risen a lot. Since the meaning of the international formattrading has risen, a well known reality format is "Big Brother" (distributed in 23 countries) (cf. Bundeszentrale für politische Bildung 2006, p. 9 and Hamilton/ Stevenson 2005, website). The Inventor is the endemol company which plays an important role in connection to the formatt
Download or read book Understanding the Global TV Format written by Albert Moran and published by Intellect Books. This book was released on 2006-01-01 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recent years have seen an astonishing growth in the adaptation of program formats in television systems across the world. Under the new market conditions of the multi-channel cluster brought about by new technologies and increased privatization of service, the adaptation of successful and popular TV formats from one place to another is occurring on an increasingly regular basis. Hence, the remaking of different national versions of Big Brother and Pop Idol are only part of what is going on. In fact, from Chinese versions of Coronation Street and Sex and the City, Indian and Indonesian remakes of Who Wants To Be A Millionaire?, program clones of Ground Force and other make-over and renovation shows across Europe and the UK, the present is the era of the global TV format. But what exactly is a format? After all, programs have been copied and imitated since the beginnings of broadcasting. In this, the first book in the English language to systematically deal with the subject, Albert Moran and Justin Malbon provide a valuable guide to the institutional, cultural and legal dimensions of the format. Now widely referred to although equally often misunderstood, the TV format is a commodity of production, finance, distribution, broadcasting and marketing knowledges, that is facilitating the international reconfiguration of program making. Understanding the Global TV Format thus addresses the different stages and issues of the business. It tracks the steps whereby formats are devised, developed and distributed. Major companies are profiled as are the international markets and festivals at which trade occurs. However, there is also a great deal of piracy taking place so that the book is concerned with the control and regulation of format remaking. Legal protection is often both the first and last recourse of parties and the authors examine the relevance of laws relating to such matters as copyright and contract.
Download or read book The Future of Television written by Emily Louise Miles and published by . This book was released on 2013 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt: This thesis examines the rising popularity and significance of global television companies that produce and sell formats. As the world becomes increasingly more global, global television companies like Endemol are thriving because they are able to transmit formats to fit individual countries. Within these countries, local cultures and standards apply to the viewing of television content. Endemol has learned to remain present globally and locally at the same time. This thesis explores how Endemol is able to find success within local markets by interviewing media managers of the company's Malaysian branch directly. They revealed some of the challenges they face when adapting formats, specifically those developed by Endemol USA and Europe. Further highlighted is the importance of the role of media managers as gatekeepers, specifically how they are able to tap into local environments to produce successful local shows and reach high television ratings in these markets. Endemol Malaysia has to decide solely which shows will work on air while considering the different languages, dialects, races and politics of the country. By the end of the thesis, it is interesting to note how Endemol Malaysia differs from the Endemol Global brand. They are moving in a slower direction, often in different directions because of a few factors such as the economy, the government role and slower advancement in technologies. It is clear that media managers are the filters that adapt content based on factors that might be overseen by the headquarters.
Download or read book Global Media Ecologies written by Doris Baltruschat and published by Routledge. This book was released on 2010-07-02 with total page 497 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this study, Baltruschat calls attention to dramatic changes in worldwide media production. Her work provides new insights into industry re-organization, digital media, and audience interactivity as pivotal relationships are redrawn along the entire value chain of production, distribution, and consumption. Based on an international study, she details how cultural agents now negotiate a media landscape through collaborative ventures, co-productions and format franchising. These varied collaborations define the new global media economy and affect a shift across the entire field of cultural production. Through detailing the intricacies of globally networked production ecologies, Baltruschat elucidates the shifting power relations in media production, especially in regards to creative labor and trade of intellectual properties. In the new global economy, "content" has become the "new currency." As a result, relational dynamics between cultural agents emerge as key forces in shaping worldwide cultural production, now increasingly characterized by flexible production and consumption. The blurring of lines in international media developments require new parameters, which define creativity and intellectual property in relation to interactive audiences and collaboratively produced content. Baltruschat clearly maps and defines these new dynamics and provides solutions as to how creative labor constellations can advance and enrich the new media economy. This is especially pertinent as global film and TV production does not necessarily result in greater media diversity. On the contrary, interdependencies in policy regimes, prioritization of certain genres, and branded entertainment epitomize how current networked ecologies reflect broader trends in cultural and economic globalization.
Download or read book The Digital Glocalization of Entertainment written by Paolo Sigismondi and published by Springer Science & Business Media. This book was released on 2011-08-31 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this volume, Paolo Sigismondi explores the dynamics of global media and entertainment, specifically analyzing the implications of the global rise of non-scripted entertainment (as reality TV programs) and the impact and consequences of the Information and Communication Technology (ICT) revolution on the content, delivery platforms, and overall business models of the media and entertainment landscape. This work aims at bridging the gap between media theories and industry practices in a rapidly evolving global mediascape, building on scholarship in the field and enriched by case studies and insights from business practice. This work demonstrates that the paradigms of the landscape are shifting, introducing the digital “glocalization” of entertainment, through which successful media crossing national and cultural borders incorporate both global and local features. Key questions raised include: Is the ICT revolution an example of disruptive technology for the global media and entertainment industry? Is the existing status quo challenged, and in, particular Hollywood’s global leadership? What are the global entities emerging as Hollywood’s main competitors in this technologically evolving landscape? Sigismondi argues that as new players are entering the field, new threats to Hollywood’s dominance are emerging. The global leaders in non-scripted entertainment, for example, are European-based global entities operating outside the Hollywood system. Meanwhile, the ICT revolution is modifying the contours and boundaries of the global mediascape. Sigismondi’s approach provides unique insight into how the forces of technology and globalization are transforming television, cinema, and online entertainment.
Download or read book Global TV written by Denise D. Bielby and published by NYU Press. This book was released on 2008-08-17 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Programs from different countries are packaged, bought, and sold all over the world, under the watch of an industry that is extraordinarily lucrative for major studios and production companies. In Global TV, Denise D. Bielby and C. Lee Harrington seek to understand the machinery of this marketplace, its origins and history, its inner workings, and its product management. In so doing, they are led to explore the cultural significance of this global trade, and to ask how it is so remarkably successful despite the inherent cultural differences between shows and local audiences."--BOOK JACKET.
Download or read book Strategic Behaviour in the International Exploitation of TV Formats written by Sukhpreet Singh and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Television formats have become a major export industry for Britain and the United States (who together account for nearly two thirds of all format hours broadcast annually worldwide). Yet, there is no such thing as a television format right under copyright law. Any producer is free to develop game, reality and talent shows that are based on similar ideas. This case study documents the exploitation of one such format, Idols, based on semi-structured interviews with format sellers and buyers at international media trade fairs, and senior managers at Fremantlemedia, the television production company that developed Idols into one of most successful global format franchises (broadcast in 43 territories). The results reveal a combination of legal and non-legal strategies that in effect create an intellectual property (IP) regime that stands in place of formal television format rights (“IP without IP”). Empirically, format developers use three groups of strategies to exploit TV formats internationally: (1) TV format producers formalize and sell know-how which cannot be easily gleaned from watching the show. This knowledge may include how to source contestants and organise audience participation, as well as specific production elements. The format is codified in a so-called 'production bible', supplied under confidentiality agreements and licences, and supervised in implementation by 'flying producers'. (2) Careful management of the brand image makes it difficult to copy a show successfully. Sub-strategies include the registration of relevant trade marks, localisation of the brand, and extending the brand by merchandising. (3) Having an established distribution networks and international production bases allow for speed to market, and retaliatory measures against copycat producers. Retaliation includes the bilateral threat of non-supply of other programmes, and negative reputation effects in the social network constructed around trade fairs.
Download or read book Media Across Borders written by Andrea Esser and published by Routledge. This book was released on 2016-01-29 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: What happened when Sesame Street and Big Brother were adapted for African audiences? Or when video games Final Fantasy and Assassins’ Creed were localized for the Spanish market? Or when Sherlock Holmes was transformed into a talking dog for the Japanese animation Sherlock Hound? Bringing together leading international scholars working on localization in television, film and video games, Media Across Borders is a pioneering study of the myriad ways in which media content is adapted for different markets and across cultural borders. Contributors examine significant localization trends and practices such as: audiovisual translation and transcreation, dubbing and subtitling, international franchising, film remakes, TV format adaptation and video game localization. Drawing together insights from across the audiovisual sector, this volume provides a number of innovative models for interrogating the international flow of media. By paying specific attention to the diverse ways in which cultural products are adapted across markets, this collection offers important new perspectives and theoretical frameworks for studying localization processes in the audiovisual sector. For further resources, please see the Media Across Borders group website (www.mediaacrossborders.com), which hosts a ‘localization’ bibliography; links to relevant companies, institutions and publications, as well as conference papers and workshop summaries.
Download or read book Understanding the Global TV Format written by Albert Moran and published by Intellect (UK). This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume presents a series of papers concerned with the interrelations between the postmodern and the present state of art and design education. Spanning a range of thematic concerns, the book reflects upon existing practice and articulates revolutionary prospects potentially viable through a shift in educative thinking.
Download or read book Mapping Global Production Ecologies written by Doris Baltruschat and published by . This book was released on 2008 with total page 648 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Strategic Management in the Media written by Lucy Küng and published by SAGE. This book was released on 2008-04-11 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book provides vital insights into the elements of strategy and their application to media firms. Solidly grounded in theory but not pedantic, it is essential reading for those who make or wish to comprehend choices of media companies." - Robert Picard, University of Jönköping "Insightful, contextually analytical, yet easy to comprehend, Strategic Management in the Media successfully applies the adaptive and interpretative areas of strategic theory in the media sectors. It provides a unique perspective in which common themes linking media strategy and industry environment are thoughtfully discussed." - Sylvia M. Chan-Olmsted, University of Florida "...an invaluable asset for students of media management. The use of pertinent examples and case studies throughout brings the analysis to life and contributes to a highly readable introduction." - Gillian Doyle, University of Glasgow This book is a comprehensive, accessible and expert introduction to strategy within a media management context. It is divided into two parts - part one providess an introduction to and overview of the media industry from a strategic management perspective, looking in detail at the sectors that together comprise the industry - newspaper, book and magazine publishing, music, radio and television - and the strategic forces at work in each. This provides the foundation for part two, which analyses a number of strategic topics central to the media sector, such as technological change, organisational structure, leadership, and creativity and innovation. The chapters follow the same structure: the relevant theory is outlined, its application to the media industry is discussed, and case studies from the media industry are used to illustrate the theory and illuminate its relevance for the media field. The cases and examples used come from all sectors of the industry and a range of geographic regions and include News Corporation, Endemol, BBC, Bertelsmann, CNN, MTV, Disney and Pixar.
Download or read book Global Entertainment Media written by Tanner Mirrlees and published by Routledge. This book was released on 2013 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: A critical cultural materialist introduction to the study of global entertainment media. In Global Entertainment Media, Tanner Mirrlees undertakes an analysis of the ownership, production, distribution, marketing, exhibition and consumption of global films and television shows, with an eye to political economy and cultural studies. Among other topics, Mirrlees examines: Paradigms of global entertainment media such as cultural imperialism and cultural globalization. The business of entertainment media: the structure of capitalist culture/creative industries (financers, producers, distributors and exhibitors) and trends in the global political economy of entertainment media. The "governance" of global entertainment media: state and inter-state media and cultural policies and regulations that govern the production, distribution and exhibition of entertainment media and enable or impede its cross-border flow. The new international division of cultural labor (NICL): the cross-border production of entertainment by cultural workers in asymmetrically interdependent media capitals, and economic and cultural concerns surrounding runaway productions and co-productions. The economic motivations and textual design features of globally popular entertainment forms such as blockbuster event films, TV formats, glocalized lifestyle brands and synergistic media. The cross-cultural reception and effects of TV shows and films. The World Wide Web, digitization and convergence culture.
Download or read book Global Television Formats written by Sharon Shahaf and published by Routledge. This book was released on 2013-06-17 with total page 439 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the 2013 SCMS Best Edited Collection Award For decades, television scholars have viewed global television through the lens of cultural imperialism, focusing primarily on programs produced by US and UK markets and exported to foreign markets. Global Television Formats revolutionizes television studies by de-provincializing its approach to media globalization. It re-examines dominant approaches and their legacies of global/local and center/periphery, and offers new directions for understanding television’s contemporary incarnations. The chapters in this collection take up the format phenomena from around the globe, including the Middle East, Western and Eastern Europe, South and West Africa, South and East Asia, Australia and New Zealand, North America, South America, and the Caribbean. Contributors address both little known examples and massive global hits ranging from the Idol franchise around the world, to telenovelas, dance competitions, sports programming, reality TV, quiz shows, sitcoms and more. Looking to global television formats as vital for various cultural meanings, relationships, and structures, this collection shows how formats can further our understanding of television and the culture of globalization at large.
Download or read book Imagining the Global written by Fabienne Darling-Wolf and published by University of Michigan Press. This book was released on 2014-12-22 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on a series of case studies of globally distributed media and their reception in different parts of the world, Imagining the Global reflects on what contemporary global culture can teach us about transnational cultural dynamics in the 21st century. A focused multisited cultural analysis that reflects on the symbiotic relationship between the local, the national, and the global, it also explores how individuals’ consumption of global media shapes their imagination of both faraway places and their own local lives. Chosen for their continuing influence, historical relationships, and different geopolitical positions, the case sites of France, Japan, and the United States provide opportunities to move beyond common dichotomies between East and West, or United States and “the rest.” From a theoretical point of view, Imagining the Global endeavors to answer the question of how one locale can help us understand another locale. Drawing from a wealth of primary sources—several years of fieldwork; extensive participant observation; more than 80 formal interviews with some 160 media consumers (and occasionally producers) in France, Japan, and the United States; and analyses of media in different languages—author Fabienne Darling-Wolf considers how global culture intersects with other significant identity factors, including gender, race, class, and geography. Imagining the Global investigates who gets to participate in and who gets excluded from global media representation, as well as how and why the distinction matters.
Download or read book Television Traffic a One way Street written by Kaarle Nordenstreng and published by . This book was released on 1974 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Format Age written by Jean K. Chalaby and published by John Wiley & Sons. This book was released on 2015-12-22 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Few trends have had as much impact on television as formats have in recent years. Long confined to the fringes of the TV industry, they have risen to prominence since the late 1990s. Today, they are a global business with hundreds of programmes adapted across the world at any one time, from mundane game shows to blockbuster talent competitions, from factual entertainment to high-end drama. Based on exclusive industry access, this book provides an in-depth analysis of the complex world of the TV format from its origins to the present day. Chalaby delivers a comprehensive account of the TV format trading system and conceptualizes the global value chain that underpins it, unpicking the corporate strategies and power relations within. Using interviews with format creators, he uncovers the secrets behind the world’s most travelled formats, exploring their narrative structure and cultural meanings.
