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Book Summary of Standout Virtual Events by David Scott and Michelle Manafy

Download or read book Summary of Standout Virtual Events by David Scott and Michelle Manafy written by getAbstract AG and published by getAbstract AG. This book was released on 2021-11-02 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt: This well-structured manual by David Meerman Scott and Michelle Manafy highlights the concerns planners must keep in mind to conduct successful virtual events. They warn that you can’t just repeat your approach to in-person events. They address many actionable aspects and functions, including how to select the technology you will use, the speakers you will invite and ways to maximize your audience. They explain the science of how people build links with one another and guide organizers on using those practices to their benefit in a virtual forum. This officially licensed summary of Standout Virtual Events was produced by getAbstract, the world's largest provider of book summaries. getAbstract works with hundreds of the best publishers to find and summarize the most relevant content out there. Find out more at getabstract.com.

Book Standout Virtual Events

    Book Details:
  • Author : Michelle Manafy
  • Publisher :
  • Release : 2020-09-19
  • ISBN :
  • Pages : 122 pages

Download or read book Standout Virtual Events written by Michelle Manafy and published by . This book was released on 2020-09-19 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everyone wonders what the future holds for events if people are unable to travel or gather in large groups in the short term, and how the industry may be impacted in the long term. One thing we know for sure: Whether you are an event organizer or speaker, your business is changing. Unfortunately, when experienced events folks move into the virtual setting, they often try to replicate what works for in-person events. However, what works on a stage rarely translates well to digital. To succeed in virtual events we need to reimagine what is possible. In this essential guide, David Meerman Scott and Michelle Manafy share newly emerging best practices in virtual events. As speakers at, and organizers of, virtual events, they have unique opportunities to speak with people in many different aspects of the events business to learn what works. Here, they offer concise, practical guidance you can quickly put into practice, including: Making Connections in a Socially Distant World Understanding the Purpose of Running a Virtual Event Critical Differences Between In Person and Virtual Events Building Audience Interaction Six Key Benefits to Hosting Virtual Events Format, Features, and Platform Considerations Speaker Preparation for Virtual Events The Business of Virtual Events The Cost of Producing a Virtual Event How To Run A Great Virtual Event Whether you are a seasoned event organizer, a speaker making the transition to virtual events, or just getting your first event off the ground, this guide will equip you with everything you need to run a great virtual event.

Book Transitioning to Virtual and Hybrid Events

Download or read book Transitioning to Virtual and Hybrid Events written by Ben Chodor and published by John Wiley & Sons. This book was released on 2020-09-23 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating virtual events is not as simple as moving the same content online — learn how to immediately leverage virtual solutions for effective in-person online events As the global COVID-19 pandemic continues to have unprecedented impact on both the global economy and the whole of the world population, the need for effectively and efficiently connecting people and the right information has never been more urgent. Although the technology infrastructure currently exists, many organizations are scrambling to create virtual meetings and events to address important time-sensitive issues. Transitioning to Virtual and Hybrid Events explains everything an event host needs to know about going virtual, from understanding the new audience, to adapting content to the new medium, to marketing effectively, and much more. Author Ben Chodor, president of Intrado Digital Media, provides expert advice and real-world instructions for delivering engaging hybrid, virtual, and streaming events and webinars for companies of all sizes and across all industries. Packed with detailed tutorials, real-world case studies, illustrative examples, and highly useful checklists, this comprehensive resource provides step-by-step guidance on: Planning, creating, and implementing a digital event Choosing between a stream, a webcast, or a hybrid event Evaluating different technological solutions Producing compelling virtual content for a variety of scenarios Effectively promoting online events Meeting the needs of a diverse and global audience Transitioning to Virtual and Hybrid Events is an indispensable instruction manual for anyone tasked with enhancing their organization’s continuity plans, enabling their employee base to work remotely, or creating any type of virtual solution to meet this urgent crisis.

Book The Art of Gathering

    Book Details:
  • Author : Priya Parker
  • Publisher : Penguin
  • Release : 2020-04-14
  • ISBN : 1594634939
  • Pages : 322 pages

Download or read book The Art of Gathering written by Priya Parker and published by Penguin. This book was released on 2020-04-14 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Hosts of all kinds, this is a must-read!" --Chris Anderson, owner and curator of TED From the host of the New York Times podcast Together Apart, an exciting new approach to how we gather that will transform the ways we spend our time together—at home, at work, in our communities, and beyond. In The Art of Gathering, Priya Parker argues that the gatherings in our lives are lackluster and unproductive--which they don't have to be. We rely too much on routine and the conventions of gatherings when we should focus on distinctiveness and the people involved. At a time when coming together is more important than ever, Parker sets forth a human-centered approach to gathering that will help everyone create meaningful, memorable experiences, large and small, for work and for play. Drawing on her expertise as a facilitator of high-powered gatherings around the world, Parker takes us inside events of all kinds to show what works, what doesn't, and why. She investigates a wide array of gatherings--conferences, meetings, a courtroom, a flash-mob party, an Arab-Israeli summer camp--and explains how simple, specific changes can invigorate any group experience. The result is a book that's both journey and guide, full of exciting ideas with real-world applications. The Art of Gathering will forever alter the way you look at your next meeting, industry conference, dinner party, and backyard barbecue--and how you host and attend them.

Book StandOut 2 0

    Book Details:
  • Author : Marcus Buckingham
  • Publisher : Harvard Business Review Press
  • Release : 2015-07-14
  • ISBN : 163369075X
  • Pages : 229 pages

Download or read book StandOut 2 0 written by Marcus Buckingham and published by Harvard Business Review Press. This book was released on 2015-07-14 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Groundbreaking Strengths Assessment from the Leader of the Strengths Revolution In the years since the publication of First, Break All the Rules and Now, Discover Your Strengths, millions have come to the simple but powerful realization that to get the most out of people, you must build on their strengths. And yet, as Marcus Buckingham astutely points out, though the strengths-based approach is now conventional wisdom, the tools and systems inside organizations—performance appraisals, training programs, and succession planning systems—remain stubbornly remedial and exclusively focused on measuring skills, finding gaps, and attempting to plug them. It’s a crisis for individuals and organizations, with management ideas and everyday practice utterly out of sync. That’s about to change. StandOut 2.0 is a revolutionary book and tool that enables you to identify your strengths, and those of your team, and act on them. The original edition of StandOut provided top-notch insights from one of the world’s foremost authorities on strengths, as well as access to a powerful, cutting-edge online assessment tool. StandOut 2.0 also includes the assessment and a robust report on your most dominant strengths. The report is easily exported so you can use it to present the very best of yourself to your team and your company. StandOut 2.0 is your indispensable guide for building on your strengths to further your career—and help your team and organization win.

Book 10 Ways to Stand Out from the Crowd

Download or read book 10 Ways to Stand Out from the Crowd written by Connie Podesta and published by . This book was released on 2010-10-27 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business as usual is no longer enough if an individual or organization wants to stand apart from the competition. Podesta and Gatz ask their readers: What do you bring to the table that is so memorable and outstanding that people will choose to do business with you? They proceed to show you how to out-think and out-perform the competition.

Book King and the Dragonflies  Scholastic Gold

Download or read book King and the Dragonflies Scholastic Gold written by Kacen Callender and published by Scholastic Inc.. This book was released on 2020-02-04 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: A 2021 Coretta Scott King Honor Book! Winner of the 2020 National Book Award for Young People's Literature! Winner of the 2020 Boston Globe-Horn Book Award for Fiction and Poetry! In a small but turbulent Louisiana town, one boy's grief takes him beyond the bayous of his backyard, to learn that there is no right way to be yourself. FOUR STARRED REVIEWS! Booklist School Library Journal Publishers Weekly The Horn Book Twelve-year-old Kingston James is sure his brother Khalid has turned into a dragonfly. When Khalid unexpectedly passed away, he shed what was his first skin for another to live down by the bayou in their small Louisiana town. Khalid still visits in dreams, and King must keep these secrets to himself as he watches grief transform his family. It would be easier if King could talk with his best friend, Sandy Sanders. But just days before he died, Khalid told King to end their friendship, after overhearing a secret about Sandy-that he thinks he might be gay. "You don't want anyone to think you're gay too, do you?" But when Sandy goes missing, sparking a town-wide search, and King finds his former best friend hiding in a tent in his backyard, he agrees to help Sandy escape from his abusive father, and the two begin an adventure as they build their own private paradise down by the bayou and among the dragonflies. As King's friendship with Sandy is reignited, he's forced to confront questions about himself and the reality of his brother's death. The Thing About Jellyfish meets The Stars Beneath Our Feet in this story about loss, grief, and finding the courage to discover one's identity, from the author of Hurricane Child.

Book StandOut

    Book Details:
  • Author : Marcus Buckingham
  • Publisher : Thomas Nelson Inc
  • Release : 2011-09-13
  • ISBN : 140020237X
  • Pages : 239 pages

Download or read book StandOut written by Marcus Buckingham and published by Thomas Nelson Inc. This book was released on 2011-09-13 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: StandOut, the revolutionary new book and online assessment tool from Marcus Buckingham, is the result of extensive research, statistical testing, and analysis of the world's top performers. From the coauthor of Now, Discover Your Strengths and the recognized leader of the strengths movement, StandOut unveils your top two Strength Roles and offers sharp, practical ideas that professionals and managers in any organization can use to find their edge and win at work.

Book Claudia and Mean Janine  A Graphic Novel  The Baby Sitters Club  4

Download or read book Claudia and Mean Janine A Graphic Novel The Baby Sitters Club 4 written by Ann M. Martin and published by Scholastic Inc.. This book was released on 2013-06-25 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: The baby-sitters are back in their fourth graphic novel! Claudia and her sister, Janine, may as well be from two different planets. Claudia, who pays more attention to her art than her grades, feels she can't compete with her perfect sister. Janine studies nonstop, makes straight As, and even takes college-level courses. The girls are nothing alike, and they can't agree on anything. While Janine devotes all her time to working on her Web site, The Baby-sitters Club is busy with their new summer play group. But when something terrible happens to their grandmother, Mimi, the two sisters discover they're more alike than they originally thought.

Book Reinventing Live

Download or read book Reinventing Live written by Denzil Rankine and published by Anthem Press. This book was released on 2020-12-18 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Forget the traditional one-off, in-person event. Welcome to a new world, where event organizers no longer see themselves as pure organizers; rather their role is to facilitate - business, connections, education and advocacy. Events are fast-becoming catalysts for building communities and nurturing customer relationships ‘all year round’ – with the use of event technology at its core. The authors Denzil Rankine and Marco Giberti have seen it all in their 30 years of consulting, operating and investing across the global exhibitions and events industry. Based on dozens of their interviews with senior executives, entrepreneurs and investors this book is packed full of practical case studies that will equip readers with new strategies, tools and insights they can apply back into their day-to-day roles. This book is a must-read for C-Level management, marketing and event professionals, or anyone looking to participate in the events industry.

Book Be Prepared

    Book Details:
  • Author : Vera Brosgol
  • Publisher : First Second
  • Release : 2018-04-24
  • ISBN : 1250313813
  • Pages : 131 pages

Download or read book Be Prepared written by Vera Brosgol and published by First Second. This book was released on 2018-04-24 with total page 131 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Beautifully drawn, brutally funny, brilliantly honest. Vera is such a good cartoonist I almost can’t stand it.” —Raina Telgemeier, author of Smile In Be Prepared, all Vera wants to do is fit in—but that’s not easy for a Russian girl in the suburbs. Her friends live in fancy houses and their parents can afford to send them to the best summer camps. Vera’s single mother can’t afford that sort of luxury, but there's one summer camp in her price range—Russian summer camp. Vera is sure she's found the one place she can fit in, but camp is far from what she imagined. And nothing could prepare her for all the "cool girl" drama, endless Russian history lessons, and outhouses straight out of nightmares!

Book A Good Kind of Trouble

Download or read book A Good Kind of Trouble written by Lisa Moore Ramée and published by HarperCollins. This book was released on 2019-03-12 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: From debut author Lisa Moore Ramée comes this funny and big-hearted debut middle grade novel about friendship, family, and standing up for what’s right, perfect for fans of Angie Thomas’s The Hate U Give and the novels of Renée Watson and Jason Reynolds. Twelve-year-old Shayla is allergic to trouble. All she wants to do is to follow the rules. (Oh, and she’d also like to make it through seventh grade with her best friendships intact, learn to run track, and have a cute boy see past her giant forehead.) But in junior high, it’s like all the rules have changed. Now she’s suddenly questioning who her best friends are and some people at school are saying she’s not black enough. Wait, what? Shay’s sister, Hana, is involved in Black Lives Matter, but Shay doesn't think that's for her. After experiencing a powerful protest, though, Shay decides some rules are worth breaking. She starts wearing an armband to school in support of the Black Lives movement. Soon everyone is taking sides. And she is given an ultimatum. Shay is scared to do the wrong thing (and even more scared to do the right thing), but if she doesn't face her fear, she'll be forever tripping over the next hurdle. Now that’s trouble, for real. "Tensions are high over the trial of a police officer who shot an unarmed Black man. When the officer is set free, and Shay goes with her family to a silent protest, she starts to see that some trouble is worth making." (Publishers Weekly, "An Anti-Racist Children's and YA Reading List")

Book Get Scrappy

Download or read book Get Scrappy written by Nick Westergaard and published by AMACOM. This book was released on 2016-05-02 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing is changing rapidly, so sometimes it’s hard to keep up. Don’t get frustrated, get scrappy. It’s an exciting time to be in marketing, with an array of equalizing platforms from the Internet to social media to content marketing, that have reset the playing field for businesses large and small. Yet, it's also a challenging time, with much work to do and an ever-changing array of platforms, features, and networks to master--all on tighter budgets than ever before. In Get Scrappy, chief brand strategist Nick Westergaard weaves hacks, tips, and idea starters together to provide a plan of attack for businesses of any size to: Demystify digital marketing in a way that makes sense for your business Do more with less Build a strong brand with something to say Create relevant and engaging content for your social media platforms Spark dialogue with your community of customers Measure what matter The result will be a reliable, repeatable system for building your brand, creating engaging content, and growing your community of customers. Don’t wait for marketing to reinvent itself. Instead, proactively reinvent your company’s marketing to maximize its reach!

Book Relish

Download or read book Relish written by Lucy Knisley and published by Macmillan. This book was released on 2013-04-02 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tegneserie - graphic novel. Defying the idea of eating as a compulsion and food as a consumer product, Relish invites us to celebrate the meals we eat as a connection to our bodies and to each other. Knisley's intimate and utterly charming graphic memoir offers reflections on cooking, eating, and living - as well as some of her favorite recipes

Book Brand Now

    Book Details:
  • Author : Nick Westergaard
  • Publisher : AMACOM
  • Release : 2018-05-08
  • ISBN : 0814439233
  • Pages : 240 pages

Download or read book Brand Now written by Nick Westergaard and published by AMACOM. This book was released on 2018-05-08 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Capture their attention-and keep it! With the rise of digital media, you'd think it would be easier than ever to be heard. Yet, most messages fail to cut through the clutter. Consumers are overwhelmed. Ads alone aren't effective. And you can't just churn out content and connect on every social network. To stand out today, you need to start with your brand. Brand Now uncovers the new rules of branding in our complex and chaotic world. Written by the author of Get Scrappy, the digital marketing bible for business, this latest book explains how to build brands that resonate both online and off. The book helps you: Create a brand with meaning * Reinforce it with the right touchpoints * Hone your brand's unique story * Share it through engaging content * Cultivate a sense of community * Craft a coherent experience * Stand out with simplicity and transparency The world may be growing louder, but with Brand Now's big ideas and practical toolbox, you can break through the noise-and win a place in the hearts and minds of your customers.

Book The New Rules of Marketing   PR

Download or read book The New Rules of Marketing PR written by David Meerman Scott and published by John Wiley & Sons. This book was released on 2024-08-15 with total page 487 pages. Available in PDF, EPUB and Kindle. Book excerpt: The updated ninth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new AI techniques and fresh stories of success As the ways we communicate continue to evolve, keeping pace with the latest technology—including generative artificial intelligence (AI) like ChatGPT—can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The ninth edition of The New Rules of Marketing and PR offers everything you need to speak directly to your audience, make a strong personal connection, and generate attention for your business. An international bestseller with half a million copies sold in twenty-nine languages, this revolutionary guide gives you a proven, step-by-step plan for deploying the power of social media, AI, and content to maintain your competitive advantage and get your ideas seen and heard by the right people at the right time. You'll discover the latest approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising! The latest edition of The New Rules of Marketing and PR has been completely revised to present highly effective strategies and tactics to help you get found by your buyers. The most important and comprehensive update to this international bestseller yet shows you details about the pros and cons of using generative AI, the most significant development in modern marketing and public relations since the first edition of this book was published back in 2007. The definitive guide on the future of marketing used as a primary resource in thousands of companies and hundreds of university courses, this must-have resource will help you: Incorporate the new rules that will keep you ahead of the digital marketing curve Make your marketing and public relations real-time by incorporating techniques like newsjacking to generate instant attention exactly when your audience is eager to hear from you Gain valuable insights through compelling case studies and real-world examples, showing you how to use the latest AI tools without losing the personal touch in your communications WThe ninth edition of The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly is the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and managers in organizations of all types and sizes.

Book Stargazing

    Book Details:
  • Author : Jen Wang
  • Publisher : First Second
  • Release : 2019-09-10
  • ISBN : 1250754526
  • Pages : 223 pages

Download or read book Stargazing written by Jen Wang and published by First Second. This book was released on 2019-09-10 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stargazing is a heartwarming middle-grade graphic novel in the spirit of Frizzy and Mexikid, from New York Times bestselling author-illustrator Jen Wang. Moon is everything Christine isn't. She’s confident, impulsive, artistic . . . and though they both grew up in the same Chinese-American suburb, Moon is somehow unlike anyone Christine has ever known. But after Moon moves in next door, these unlikely friends are soon best friends, sharing their favorite music videos and painting their toenails when Christine's strict parents aren't around. Moon even tells Christine her deepest secret: that she has visions, sometimes, of celestial beings who speak to her from the stars. Who reassure her that earth isn't where she really belongs. Moon's visions have an all-too-earthly root, however, and soon Christine's best friend is in the hospital, fighting for her life. Can Christine be the friend Moon needs, now, when the sky is falling? Jen Wang draws on her childhood to paint a deeply personal yet wholly relatable friendship story that’s at turns joyful, heart-wrenching, and full of hope.