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Book Social Media Marketing

    Book Details:
  • Author : Philip Kotler
  • Publisher :
  • Release : 2020-05-04
  • ISBN :
  • Pages : 232 pages

Download or read book Social Media Marketing written by Philip Kotler and published by . This book was released on 2020-05-04 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ranked among the best marketing/advertisement books in the world by Bookauthority Here comes the 4th edition of the global bestseller 'Social Media Marketing' by marketing guru Philip Kotler, Svend Hollensen and Marc Opresnik. Marketing communication is undergoing a digital revolution. The increasing popularity of blogging, podcasting, and social networks enables world customers to broadcast their views about a product or service to a potential audience of billions. Traditional advertising does not work as well as it has in the past. This completely revised and extended fourth edition of this guide, chosen by Bookauthority as one of the best marketing/advertising books in the world, leads readers through the maze of communities, platforms, and social media tools so that they can better decide which tools to use, and how to use them most effectively. For beginners overwhelmed by too many choices as well as experienced professionals eager to improve their game, this comprehensive book is full of tactics that have been proven to work in the real marketing world. This book will take you beyond the jargon to social media marketing mastery. Reviews 'This book is an indispensable guidance for 21st century professional marketers, who seek to leverage social media to win in consumer communication.' Kohzoh Takaoka, President & CEO, Nestlé Japan Ltd. 'This is the book that will help you master social media, the indispensable element in every marketing program.' Al Ries, Chairman, Ries & Ries 'This book is a comprehensive treatment of social media marketing where the principles and strategies laid out for the executives could result in a significant profitable growth for many firms.' V Kumar, Ph.D., Richard and Susan Lenny Distinguished Chair, & Regents' Professor of Marketing, Georgia State University, USA 'This guide provides a solid, succinct overview of social media, practical tips which marketers can feed into their social media strategies and which researchers can use to further understand the phenomena they study in the social media context.' Dr. Violetta Wilk, Ph.D., Researcher and Lecturer in Marketing, Edith Cowan University, Perth, Australia The authors Philip Kotler is the S. C. Johnson & Son Distinguished Professor of International Marketing at Northwestern University's Kellogg School of Management, and one of the world's leading authorities on marketing. His writing has defined marketing around the world for the past decades. Philip Kotler is the recipient of numerous awards and honorary degrees and is widely considered as the 'Father of Modern Marketing'. Svend Hollensen is an Associate Professor of International Marketing at the University of Southern Denmark. He is the author of globally published textbooks and several articles in well-recognised journals. Svend Hollensen has also worked as a consultant for several multinational companies, as well as global organizations like the World Bank. Marc Opresnik is a Distinguished Professor of Marketing at the Technische Hochschule Lübeck and Member of the Board of Directors at SGMI Management Institute St. Gallen. He is Chief Research Officer at Kotler Impact Inc. and a global co-author of marketing legend Philip Kotler. With his many years of international experience, Marc Opresnik is one of the world's most renowned marketing, management and negotiation experts.

Book Social Media Marketing A Complete Guide   2020 Edition

Download or read book Social Media Marketing A Complete Guide 2020 Edition written by Gerardus Blokdyk and published by . This book was released on with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Ultimate Guide to Social Media Marketing

Download or read book Ultimate Guide to Social Media Marketing written by Eric Butow and published by Entrepreneur Press. This book was released on 2020-08-18 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create Focused Social Media Campaigns Tailored to Your Business Ultimate Guide to Social Media Marketing takes readers through a 360-degree perspective of social media marketing in businesses, from strategy to tactics, from organic to paid, from B2B to B2C, encompassing all of the current networks. Topics include: Why businesses need to embrace social media marketing Understanding today’s social networks from big ones like Facebook and YouTube to emerging platforms Learning how to craft your business’s social media strategy using today’s formats How to leverage images and video in your social media outreach Leveraging chat bots, paid social media, and influencer marketing Building your business social marketing team Measure your social media outreach progress and improve your performance over time

Book Social Media Marketing 2020

    Book Details:
  • Author : Jaimason Bixley
  • Publisher : Independently Published
  • Release : 2019-04-27
  • ISBN : 9781096028314
  • Pages : 115 pages

Download or read book Social Media Marketing 2020 written by Jaimason Bixley and published by Independently Published. This book was released on 2019-04-27 with total page 115 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you an entrepreneur that wants to use social media marketing to get the word out about your business online? You need an overview of what's out there so that you don't misstep in 2020.Social media changes every other day. It's hard enough running a business without having to wonder what to do on your social platforms constantly. Luckily, there are ways you can boil things down, and focus on key high-earning processes that make SMM lucrative. In Social Media Marketing 2020, I get right to the heart of boosting your business through platforms like Facebook, YouTube and Instagram. I'll help you understand which metrics to measure, and show you how to put together a winning content strategy for more customers, more often!In this step-by-step guide you'll find out: *How to use Facebook, YouTube and Instagram for super-powered marketing*How to develop a working social media marketing strategy*About the secret insights hidden in monitoring and listening online*Which social channels to invest in, and which to run away from*How to target the best customers and build real relationships*What your competition is doing and how to outstrip themWith so much information out there, you need a guide that gives it to you straight. You'll come away with a plan and a set of strategies that will drastically boost your online business.Invest in social media marketing to accelerate your business growth, income and reach. It's up to you to take this information and change your life. Start now!Get the latest strategies on SMM with this practical guide. Get the book, make those sales!Chapter 1 Excerpt "Social Media Marketing 2020 : The Ultimate Guide to Boosting Your Business Through Social Media Marketing Efforts in 2020 "The Constantly Changing World of Social MediaJust a few years ago, running a successful business did not demand an online presence. With the rise of the internet, entrepreneurs began debating among themselves whether or not they should have an online presence. As a matter of fact, it was something optional. Whether you wanted to turn to the internet or merely run an ordinary business, it was up to you. Back in the halcyon days, business owners had the notion that running an online store was too expensive and that their target market would not bother searching them over the internet. Well, today, things have drastically changed. The public is more aware of the products and services that they need. They are more knowledgeable than ever before regarding what they need and what they don't. What's worse, they have fingertip information regarding the brands that they should go for. Customers are now even aware of existing brand competition in the market. Thanks to the internet, they can conveniently shop from their homes. Do you remember word of mouth marketing? Back in the golden days, local stores could depend on word of mouth marketing as a way of getting information about their products and services to their potential market. This meant that they only needed to provide quality products accompanied by excellent customer care services. After this, they hoped that customers loved their products/services. Also, they were quite confident that through word of mouth, their customers would appreciate them in front of their neighbors. When customers were not happy, it was an unfortunate thing for these businesses. Nonetheless, they were lucky enough that the message was only contained within their local surroundings. In any case, the negativity was soon forgotten. After all, folks have short memories. Our Book Covers the Following Topics: | Social Media Marketing 2020 | Facebook Marketing 2020 | Facebook Advertising 2020 | Youtube Marketing 2020 | Instagram Marketing 2020 | Twitter Marketing 2020 |

Book No Bullshit Social Media

Download or read book No Bullshit Social Media written by Jason Falls and published by Pearson Education. This book was released on 2012 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: The In-Your-Face, Results-Focused, No-"Kumbaya" Guide to Social Media for Business! Detailed techniques for increasing sales, profits, market share, and efficiency. Specific solutions for brand-building, customer service, R & D, and reputation management. Facts, statistics, real-world case studies, and rock-solid metrics

Book The B2B Social Media Book

Download or read book The B2B Social Media Book written by Kipp Bodnar and published by John Wiley & Sons. This book was released on 2011-12-20 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advance your B2B marketing plans with proven social media strategies Learn social media's specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many companies. Social media and online marketing provide the right mix of rich data and reduction in marketing expenses to help transform a marketer into a superstar. The B2B Social Media Book provides B2B marketers with actionable advice on leveraging blogging, LinkedIn, Twitter, Facebook and more, combined with key strategic imperatives that serve as the backbone of effective B2B social media strategies. This book serves as the definitive reference for B2B marketers looking to master social media and take their career to the next level. Describes a methodology for generating leads using social media Details how to create content offers that increase conversion rates and drive leads from social media Offers practical advice for incorporating mobile strategies into the marketing mix Provides a step-by-step process for measuring the return on investment of B2B social media strategies The B2B Social Media Book will help readers establish a strong social media marketing strategy to generate more leads, become a marketing superstar in the eye of company leaders, and most importantly, contribute to business growth.

Book Social Media Marketing A Complete Guide   2020 Edition

Download or read book Social Media Marketing A Complete Guide 2020 Edition written by Gerardus Blokdyk and published by 5starcooks. This book was released on 2019-09-19 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do you measure the effect of social media marketing on your business? Which it is the communication strategy that suits you according to your objectives? What experiences do you have that would be useful in running a social enterprise? What is the future of social media marketing? What can your client do to help? Defining, designing, creating, and implementing a process to solve a challenge or meet an objective is the most valuable role... In EVERY group, company, organization and department. Unless you are talking a one-time, single-use project, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?' This Self-Assessment empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Social Media Marketing investments work better. This Social Media Marketing All-Inclusive Self-Assessment enables You to be that person. All the tools you need to an in-depth Social Media Marketing Self-Assessment. Featuring 933 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which Social Media Marketing improvements can be made. In using the questions you will be better able to: - diagnose Social Media Marketing projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices - implement evidence-based best practice strategies aligned with overall goals - integrate recent advances in Social Media Marketing and process design strategies into practice according to best practice guidelines Using a Self-Assessment tool known as the Social Media Marketing Scorecard, you will develop a clear picture of which Social Media Marketing areas need attention. Your purchase includes access details to the Social Media Marketing self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next. You will receive the following contents with New and Updated specific criteria: - The latest quick edition of the book in PDF - The latest complete edition of the book in PDF, which criteria correspond to the criteria in... - The Self-Assessment Excel Dashboard - Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation - In-depth and specific Social Media Marketing Checklists - Project management checklists and templates to assist with implementation INCLUDES LIFETIME SELF ASSESSMENT UPDATES Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.

Book Social Media Marketing All in One For Dummies

Download or read book Social Media Marketing All in One For Dummies written by Michelle Krasniak and published by John Wiley & Sons. This book was released on 2021-04-06 with total page 791 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get social with the bestselling social media marketing book No person can ignore social media these days--and no business can afford to ignore it either. Our lives are mediated through the flicker of Facebook, Twitter, YouTube, and Instagram--and brands are increasingly interwoven with our online identities. Even for the 90% of marketers who interact with social media regularly, its pace and scale can be confusing to the point of distraction. Social Media Marketing All-in-One For Dummies helps you take a step back, make sense of the noise, and get your brand voice heard over the babble--in the way you want it to be. These nine mini-books in one give you essential, straightforward, and friendly guidance on how to use the major social platforms to promote your business, engage your customers, and use feedback to make your product or service the best that it can be. From evaluating the right social mix and planning your strategy to the really fun stuff--like creating videos on Snapchat and TikTok, diving deep on a podcast, or looking pretty on Pinterest--you'll find everything you need to get your social ducks in a row and say the right things. And once the campaign is over, you can follow the guidance here to evaluate success and iterate on your approach, before getting right back out there for an even bigger second bite. Keep up with the latest changes on Twitter, Facebook, LinkedIn, TikTok, and more Blend your social side with your traditional marketing presence Become more engaging and metric your success Get to know your fans with user data Wherever you're coming from--social media strategist, site manager, marketer, or something else--social media is where your customers are. This book shows you how to be there, too.

Book Social Media Marketing

Download or read book Social Media Marketing written by Adidas Wilson and published by Adidas Wilson . This book was released on with total page 99 pages. Available in PDF, EPUB and Kindle. Book excerpt: What Is Social Media Engagement? It is the number of shares, likes, and comments. A big following is great, but an engaged audience is better than a big one—quality over quantity. There are certain metrics used to measure social media engagement. They include: Use of branded hashtags. Mentions. Click-throughs. Audience and followers' growth. Likes. Comments. Retweets/shares. Your followers can naturally start engaging with your content. But often, you may need to encourage them a little. Here are a few tricks to help you with that. Assess your engagement: see how many followers you have, the average number of shares and comments you get on each post and any other relevant numbers. Make sure you continue monitoring these numbers. Choose your strategy: every company has different goals and strategies are, thus, different. Your strategy will depend on your goals. This could be educating the audience, collecting feedback, changing the public perception, etc. Understand your audience: it is not easy to engage people you do not know.

Book Social Media for Social Good  A How to Guide for Nonprofits

Download or read book Social Media for Social Good A How to Guide for Nonprofits written by Heather Mansfield and published by McGraw Hill Professional. This book was released on 2011-09-30 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Maximize every donation dollar using social-media marketing best practices With Social Media for Social Good, you have everything you need to get your organization online at all levels: Web 1.0: Websites, e-newsletters, and “Donate Now” buttons; Web 2.0: Blogging and social networking sites; and Web 3.0: The Mobile Web, texting, and smartphone Apps. Learn how to access free and inexpensive marketing tools, market via email, use Twitter and Facebook, raise money from new donors, understand the legalities involved in being online, establish privacy settings, and track ROI. Heather Mansfield owns DIOSA Communications. She has served as Nonprofit Community Manager for Change.org, was named a Fundraising Star of the Year by Fundraising Success Magazine, and serves on the board for the Latin America Working Group.

Book The Complete Idiot s Guide to Social Media Marketing  2nd Edition

Download or read book The Complete Idiot s Guide to Social Media Marketing 2nd Edition written by Jennifer Abernethy and published by Penguin. This book was released on 2012-04-03 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Complete Idiot's Guide® to Social Media Marketing, Second Edition, covers cutting-edge techniques for small and large businesses alike. Ask the Author Q: How has social media marketing changed business and personal lives? A: The playing field has been leveled for business. No longer do you need a 6 or 7 figure budget to reach people around the country or globe for that matter. Personally, many lives have been affected. Many people more connected, businesses have grown because of the connections, TV and singing careers have been launched, money has been raised for charity, books have been marketed and purchased, and so on. Q: What has been the most challenging part of utilizing social media? A: I think the learning curve. With all of these sites . . . they come with no directions and no LIVE phone number. Q: What has worked the best and worst thus far? A: Facebook because of it’s broad reach really has worked for me, but many would argue that YouTube works the best; particularly since it is the search engine of choice with the 11–34 age group. Q: How can a person searching for a job use social media marketing? A: So many ways. . . . They need to be on LinkedIn with a professional looking profile, photo, and contact information. They could also utilize video to begin sharing their expertise. Candidates need to stand out in a crowd of millions so if they say . . . sent in a video introducing themselves and a video follow up email . . . that would wow them! Q: What is the newest thing since Twitter? A: I believe companies and individuals are starting to utilize audio for creating their own iTunes channel, and also location-based social media like FourSquare. I personally, am not sold on location based services as of yet from a safety point of view, but for retailers it can be a good thing. I believe video is going to explode in popularity in 2011 for the 35+ market as well. They just need to get comfortable being on camera!

Book 500 Social Media Marketing Tips  Essential Advice  Hints and Strategy for Business  Facebook  Twitter  Pinterest  Google   YouTube  Instagram  LinkedIn  and More

Download or read book 500 Social Media Marketing Tips Essential Advice Hints and Strategy for Business Facebook Twitter Pinterest Google YouTube Instagram LinkedIn and More written by Andrew Macarthy and published by Createspace Independent Publishing Platform. This book was released on 2018-01-13 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to social media success for business, this book provides tips about how to establish a powerful presence on social media, attact and engage loyal customers, and increase web traffic and sales.

Book Social Media Marketing 2020

Download or read book Social Media Marketing 2020 written by Chase Barlow and published by . This book was released on 2020-05-10 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you have always wanted to use social media for your marketing purposes, but have always felt lost, then keep reading... Are you sick and tired of not being able to use the world's most valuable marketing platforms? Do you want to say goodbye to throwing away money in ineffective marketing plans and discover something that works for you? If so, then you've come to the right place. Two manuscripts in one book: Social Media Marketing: An Essential Guide to Building a Brand Using Facebook, YouTube, Instagram, Snapchat, and Twitter, Including Tips on Personal Branding, Advertising and Using Influencers Instagram Marketing: Unlock the Secrets to Using this Social Media Platform for Personal Branding, Growing Your Small Business and Connecting with Influencers Who Will Grow Your Brand Making social media work for your marketing purposes does not have to be difficult, even if you've tried to hire a social media specialist who bombards you with terminology and rarely brings about results. In fact, it is easier than you think. In part 1 of this book you will discover: The top social media trends of 2020 and the changes to expect Which platform will work best for you How to know and grow with your audience How to use Facebook, YouTube, Twitter, Instagram, and Snapchat The top 7 social media tools for 2020 ... and much, much more! In part 2 of this book you will learn: The Instagram changes you need to know to stay one step ahead Why you're missing out by not having a proper Instagram presence and the 6 best ways to use stories to build your brand How to use hashtags to your advantage (the right way) Creating consistent content (that converts) How to sell your products on Instagram How Instagram advertising is different from other platforms and what to do to run ads effectively The little-known secrets to leveraging other users with a massive fan following to skyrocket your own success on Instagram The future of influencer marketing so you can always be ahead of the curve Take a second to imagine how you'll feel once you see the fruits of your labor, and how your family and friends will react when you show them how well you've been able to make social media work for you! So even if you are completely new to the game, you can achieve success with the knowledge you'll get from this book. If you have a burning desire to leverage social media platforms and make them work for you and your success, then scroll up and click "add to cart."

Book The Social Media Marketing Book

Download or read book The Social Media Marketing Book written by Dan Zarrella and published by "O'Reilly Media, Inc.". This book was released on 2009-11-13 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking to take advantage of social media for your business or organization? With easy-to-understand introductions to blogging, forums, opinion and review sites, and social networks such as Twitter, Facebook, and LinkedIn, this book will help you choose the best -- and avoid the worst -- of the social web's unique marketing opportunities. The Social Media Marketing Book guides you through the maze of communities, platforms, and social media tools so you can decide which ones to use, and how to use them most effectively. With an objective approach and clear, straightforward language, Dan Zarrella, aka "The Social Media & Marketing Scientist," shows you how to plan and implement campaigns intelligently, and then measure results and track return on investment. Whether you're a seasoned pro or new to the social web, this book will take you beyond the jargon to social media marketing mastery. Make sense of this complicated environment with the help of screenshots, graphs, and visual explanations Understand the history and culture of each social media type, including features, functionality, and protocols Get clear-cut explanations of the methods you need to trigger viral marketing successes Choose the technologies and marketing tactics most relevant to your campaign goals Learn how to set specific goals for your campaigns and evaluate them according to key performance indicators Praise for The Social Media Marketing Book: "Let Zarrella take you to social-media marketing school. You'll learn more from reading this book than a month of research on the Internet."--Guy Kawasaki, co-founder of Alltop.com "If I could be any other person for a day, it would be Dan Zarella. Either him or Brad Pitt. But Dan's smarter. This book is why I say that."--Chris Brogan, President of New Marketing Labs "This book demonstrates a beginning to the endless possibilities of the Social Web."-- Brian Solis, publisher of leading marketing blog PR 2.0

Book Social Media Marketing For Business 2020

Download or read book Social Media Marketing For Business 2020 written by Mastery Marketing and published by . This book was released on 2020-05-26 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking for a complete guide on social media marketing for the 2020? Then keep reading... Social Media Marketing is invaluable for businesses at any level. The reason is that social media is naturally predisposed to providing information out. Marketing in itself involves pushing information about your business, it's services and values to prospects, in the hope that they would respond positively, patronizing you and hence increasing your customer base. Every type of marketing involves informing as many people as possible about your business. Social Media marketing is therefore invaluable, as it provides access to perhaps the largest number of people. Far much more than any conventional or offline method can boast off. Another significant advantage of social media advertising is that it provides a personalized platform to deal with prospects and customers. People can comment, share, tweet and even tag their friends on content generated by your business's social media page or account. This is very powerful, because it provides a personalized experience, and the prospect or customer can feel like a part of the company's business stories. As an added bonus, you get to talk to and collect responses and valuable market data from your audience directly. Compared to traditional mass media marketing such as Television or Radio, it is much easier to track and evaluate the success of your adverts or marketed content. You can know within a few hours or days what your audience or target market thinks about that content, and in the world of marketing, customer feedback is invaluable. After all, your product is only good as your customer thinks it is. If your business is not utilizing social media in any form, then you are quite far behind the curve. You will find some of the tips about social media marketing in the chapters of this book that include: Understanding social media better Getting to know the platforms What is affiliate marketing How affiliate marketing is a money making machine Facebook marketing Instagram marketing Twitter marketing Youtube marketing Online marketing in 2020 Marketing strategies The top 13 mistakes you shouldn't make in affiliate marketing Deepening how to apply growth hacks and analytics If you aren't strategic in your use of social media, you might eventually end up posting for posting sake, not making any progress, worse still, you will give off a wrong impression to your followers, and possibly damage your brand and reputation. So, slow down and get a good plan and then stick to it. A marketing strategy and plan are similar but not exactly the same thing. Your strategy takes into consideration where you need to get to, your goals in essence, and determines your outlook and approach while your plan outlines what exactly you need to achieve your goals. Do you want to learn more? CLICK AND BUY NOW!!!

Book Social Media Marketing

    Book Details:
  • Author : Dave Evans
  • Publisher : John Wiley & Sons
  • Release : 2012-02-15
  • ISBN : 1118240545
  • Pages : 426 pages

Download or read book Social Media Marketing written by Dave Evans and published by John Wiley & Sons. This book was released on 2012-02-15 with total page 426 pages. Available in PDF, EPUB and Kindle. Book excerpt: Updated with 100 pages of new content, this edition is better than ever In the newest edition of his top-selling book, social media expert Dave Evans bypasses theory to provide you with practical, hands-on advice on developing, implementing, and measuring social media marketing campaigns. In what can be an overwhelming topic, he demystifies the jargon, dispels the myths, and helps you develop an effective, day-by-day plan. Revised and updated with more than 100 pages of new material on all the latest developments, Evans includes new and updated coverage on Facebook, Twitter, and Google+; the latest on listening and analytics platforms; how to incorporate mobile and location-based services like Foursquare and Gowalla into your plan; and more. Helps marketers, advertisers, and small business owners quickly develop effective, practical approaches to social media marketing campaigns Highlights the latest you should know about Facebook, Twitter, and Google+; as well as mobile- and location-based services such as Foursquare and Gowalla Shows you how to track and measure results and integrate that information into your overall marketing plan Features case studies, step-by-step instructions, and hands-on tutorials If you've been seeking ways to break down social media marketing into tasks you can handle and campaigns that deliver, this is the book you need.

Book Social Media Marketing  2020

    Book Details:
  • Author : Christopher Jake Higdon
  • Publisher : Independently Published
  • Release : 2020-03-02
  • ISBN :
  • Pages : 582 pages

Download or read book Social Media Marketing 2020 written by Christopher Jake Higdon and published by Independently Published. This book was released on 2020-03-02 with total page 582 pages. Available in PDF, EPUB and Kindle. Book excerpt: Description Do you know what the Social Media Marketing is? Do you want to know how to do Social Media Marketing? You may perhaps have the best product in your industry. It could be the greatest thing ever made and would make a difference in someone's life. However, that does not mean people will see your creation. Your product or service may not have many sales. Without proper marketing, no one may notice what you offer. To let people, see your products or services you need to promote your work with an extensive marketing campaign. Marketing is one of the toughest things to do when it comes to running a business. Promoting your business will be more than just telling people about what you offer. You need to let people know that you exist in the first place. It is all about letting people know that what you offer is valuable and that you are available for business. You want people to learn what your product or service is and what makes it special. Also, tell people what makes your offering worthwhile. More importantly, you need to stand out from the rest of the market. The audience needs to know why your goods or services are different from everything else on the market. You have to get online to market your business. There's no other option. Traditional marketing avenues are starting to dry up as newspapers, and other print forms of media are not cutting it anymore. It is a matter of time before the online world becomes the only place where people search for items of their interest. Promoting your business online is not always easy. You need to get out there and show people that you have something useful. It is all about letting the public know what you do and what you offer them. It is often a challenge to become visible online. You might have the best business idea in the world, but that will not suffice if you are unable to market your products appropriately. The problem with today's economy is that there always seems to be so much competition. On paper, there may be quite a few other businesses out there that provide the same product or service you provide. They might be getting more visitors to their sites than you. Others got a head start on their marketing efforts and are doing much more to market themselves than you are. Whether you plan to run an online retail shop or a physical store, you need to know how to create an online presence. The same is true of digital products and services. It is absolutely essential to master your social media approach. Do we have your attention now? In this book we will discuss the following topics: The Social Media Marketing Find Your Niche Social Media Advertising Create Your Personal Brand How to Become an Influencer And Many More Are you excited? Look no more! Download our book now and know everything about Social Media Marketing!