Download or read book Sneaker Wars written by Barbara Smit and published by Harper Collins. This book was released on 2009-03-17 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sneaker Wars is the fascinating true story of the enemy brothers behind Adidas and Puma, two of the biggest global brands of athletic footwear. Adi and Rudi Dassler started their shoe business in their mother's laundry room and achieved almost instantaneous success. But by the end of World War II a vicious feud had torn the Dasslers apart, dividing their company and their family and launching them down separate, often contentious paths. Out of the fires of their animosity, two rival sneaker brands were born, brands that would revolutionize the world of professional sports, sparking astonishing behind-the-scenes deals, fabulous ad campaigns, and multimillion-dollar contracts for pro athletes, from Joe Namath to Muhammad Ali to David Beckham.
Download or read book Sneaker Wars written by Barbara Smit and published by Harper Collins. This book was released on 2008-03-25 with total page 405 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fascinating story of the enemy brothers behind Adidas and Puma, whose rivalry shaped the modern sports business Adidas and Puma are two of the biggest global brands in sports, paying stars, clubs, and competitions to show off their labels in stadiums and across magazine pages. In Sneaker Wars, journalist Barbara Smit reveals the dramatic, character-driven story of these two power-houses. Started in their mother's laundry room in Germany, Adi and Rudi Dassler's shoe business was an instant success, their spikes worn by Jesse Owens in the Berlin Olympics. But a vicious feud soon pulled them apart: by the end of World War II, the brothers split the company, dividing their family and hometown. Adidas and Puma revolutionized the world of sport, their rivalry introducing behind-the-scenes deals and multimillion-dollar contracts. From Pelé to Joe Namath, Walt Frazier to Boris Becker, Muhammad Ali to David Beckham, they all contribute to the roller-coaster rise, near collapse, and revival of the two brands. A page-turning narrative, Sneaker Wars is a riveting blend of family drama, business, sports, and history.
Download or read book Shoe Wars written by Liz Pichon and published by Scholastic Inc.. This book was released on 2021-03-02 with total page 447 pages. Available in PDF, EPUB and Kindle. Book excerpt: Readers who have devoured Captain Underpants, Wimpy Kid, and the works of Raina Telgemeier will love the high-energy, hilarious antics of the Foot family from one of the largest names in the UK. Step up to the challenge . . . win or shoes!Meet Ruby and Bear. Their dad has just invented the most amazing thing ever -- flying shoes! But his horrible boss Wendy Wedge knows that entering flying shoes will guarantee the Golden Shoe Award, and she will do anything to win the trophy.Ruby and Bear must outwit a bully, infiltrate a shady company, and rescue their dad all while keeping the shoes hidden. This can only mean one thing. It's . . . shoe wars!The brand new, laugh-out-loud, spectacular stand-alone story from multi-million copy bestselling author and illustrator Liz Pichon.
Download or read book Kicks written by Nicholas Smith and published by Crown. This book was released on 2018-05-01 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A vivid picture of how what we wear on our feet can tell us what it really means to be an American.”—Vanity Fair “Expansive, thorough, and entertaining . . . a comprehensive look at how much the sneaker became a signature indicator of cool.”—The Wall Street Journal A cultural history of sneakers, tracing the footprint of one of our most iconic fashions across sports, business, pop culture, and American identity “It’s gotta be the shoes.” When Spike Lee said it to Michael Jordan in a 1989 commercial, it was with a wink and a nod—what makes MJ so good? His Nike Air Jordan IIIs, of course. But as Nicholas Smith reveals in this captivating history, Lee’s line also speaks to the sneaker’s place at the heart of American culture. Once the athletic shoe graduated from the beaches and croquet courts of the wealthy elite to streetwear ubiquity, its journey through the heart of American life was just getting started. In this rollicking narrative, Nicholas K. Smith carries us through the long twentieth century as sneakers became the totem of subcultures. We follow the humble athletic and watch as sneakers become the calling card of California skaters and New York MCs, the spark of riots and gang violence, the heart of a global economic controversy, the muse of haute couture, and a lynchpin in the transformation of big sports into big business. Along the way, we meet larger-than-life mavericks and surprising visionaries: genius rubber inventor Charles Goodyear, risking everything to get his formula right; the warring brothers who started dueling shoe empires; road-warrior Chuck Taylor, hawking shoes out of his trunk; and many more mavericks, hustlers, and dreamers. With a sure stride and a broad footprint, Kicks introduces us to an influential and evolving legacy.
Download or read book The Wednesday Wars written by Gary D. Schmidt and published by Houghton Mifflin Harcourt. This book was released on 2007 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this Newbery Honor-winning novel, Gary D. Schmidt tells the witty and compelling story of a teenage boy who feels that fate has it in for him, during the school year 1968-68. Seventh grader Holling Hoodhood isn't happy. He is sure his new teacher, Mrs. Baker, hates his guts. Holling's domineering father is obsessed with his business image and disregards his family. Throughout the school year, Holling strives to get a handle on the Shakespeare plays Mrs. Baker assigns him to read on his own time, and to figure out the enigmatic Mrs. Baker. As the Vietnam War turns lives upside down, Holling comes to admire and respect both Shakespeare and Mrs. Baker, who have more to offer him than he imagined. And when his family is on the verge of coming apart, he also discovers his loyalty to his sister, and his ability to stand up to his father when it matters most.
Download or read book Sneaker Law written by Kenneth Anand and published by . This book was released on 2020-09-10 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: SNEAKER LAW is the first textbook that will teach you "all you need to know about the sneaker business."
Download or read book The Real All Americans written by Sally Jenkins and published by Anchor. This book was released on 2007-05-08 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sally Jenkins, bestselling co-author of It's Not About the Bike, revives a forgotten piece of history in The Real All Americans. In doing so, she has crafted a truly inspirational story about a Native American football team that is as much about football as Lance Armstrong's book was about a bike. If you’d guess that Yale or Harvard ruled the college gridiron in 1911 and 1912, you’d be wrong. The most popular team belonged to an institution called the Carlisle Indian Industrial School. Its story begins with Lt. Col. Richard Henry Pratt, a fierce abolitionist who believed that Native Americans deserved a place in American society. In 1879, Pratt made a treacherous journey to the Dakota Territory to recruit Carlisle’s first students. Years later, three students approached Pratt with the notion of forming a football team. Pratt liked the idea, and in less than twenty years the Carlisle football team was defeating their Ivy League opponents and in the process changing the way the game was played. Sally Jenkins gives this story of unlikely champions a breathtaking immediacy. We see the legendary Jim Thorpe kicking a winning field goal, watch an injured Dwight D. Eisenhower limping off the field, and follow the glorious rise of Coach Glenn “Pop” Warner as well as his unexpected fall from grace. The Real All Americans is about the end of a culture and the birth of a game that has thrilled Americans for generations. It is an inspiring reminder of the extraordinary things that can be achieved when we set aside our differences and embrace a common purpose.
Download or read book Sneaker Freaker The Ultimate Sneaker Book written by Martin Holz and published by Taschen. This book was released on 2018-10 with total page 672 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every Sneaker Story Worth Telling! A 15-year anthology of cult magazine Sneaker Freaker When self-acclaimed Sneakerhead Simon "Woody" Wood decided to pursue his love of sneakers--and freebie footwear--with a publication, the mighty Sneaker Freaker was born. From its punk fanzine style first edition in 2002 to today's slick print and online operation, the independent magazine has remained at the fore of the global sneaker scene, documenting every collab, limited edition, retro reissue, Quickstrike, custom shoe and more, with raw, fastidious passion. This massive anthology celebrates 15 years of Sneaker Freaker, featuring the magazine's finest pages together with over 130 pages of expert sneaker content never seen before. As "funny and serious, meaningful and pointless at the same time" as the magazine's own ethos, the book packs in more than 650 pages of dense insider knowledge, hundreds of beautiful photos, as well as Woody's own obsessional observations. The book rollicks through some 100 years of sneaker history, documenting Air Max, Air Force, All Stars, Dapper Dan, Michael Jordan, Reebok Pump, and Nike Skateboarding, alongside more obscure treasures like Troop, SPX, and Vision Street Wear. All the major sneaker moments are all there, from Kanye to adidas Futurecraft, Nike Air Force 1 to New Balance, as well as landmark collabs, leading advertising campaigns, and crux talking points, not least Nike vs adidas. All Sneaker Freaker pages have been meticulously redesigned for this book edition, with fresh updates bringing every story up to speed, while preserving the charm of the original prose. Through all the limited editions, customs, retro reissues, and samples, this is the definitive source of sneaker knowledge you'll love as hard as your Beaters. "The most definitive sneaker culture magazine on the planet!" -- MTV
Download or read book American History through American Sports written by Bob Batchelor and published by Bloomsbury Publishing USA. This book was released on 2012-12-18 with total page 1037 pages. Available in PDF, EPUB and Kindle. Book excerpt: Filled with insightful analysis and compelling arguments, this book considers the influence of sports on popular culture and spotlights the fascinating ways in which sports culture and American culture intersect. This collection blends historical and popular culture perspectives in its analysis of the development of sports and sports figures throughout American history. American History through American Sports: From Colonial Lacrosse to Extreme Sports is unique in that it focuses on how each sport has transformed and influenced society at large, demonstrating how sports and popular culture are intrinsically entwined and the ways they both reflect larger societal transformations. The essays in the book are wide-ranging, covering topics of interest for sports fans who enjoy the NFL and NASCAR as well as those who like tennis and watching the Olympics. Many topics feature information about specific sports icons and favorite heroes. Additionally, many of the topics' treatments prompt engagement by purposely challenging the reader to either agree or disagree with the author's analysis.
Download or read book Sneakers written by Unorthodox Styles and published by . This book was released on 2005 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: An illustrated guide to top collectible sneakers showcases more than 180 culturally significant designs from the Converse All Star to the latest Nike Air models, in a reference complemented by histories of fourteen leading brands, tips on how to build and maintain a collection, and a directory of resources. 10,000 first printing.
Download or read book The Puma Story written by Rolf-Herbert Peters and published by Marshall Cavendish Corporation. This book was released on 2010-08-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through unprecedented access to Puma archives and personalities, the author tells the extraordinary story of Puma's rise in the worlds of sport and fashion.
Download or read book Indentured written by Joe Nocera and published by Penguin. This book was released on 2016-02-16 with total page 535 pages. Available in PDF, EPUB and Kindle. Book excerpt: “How can the NCAA blithely wreck careers without regard to due process or common fairness? How can it act so ruthlessly to enforce rules that are so petty? Why won’t anybody stand up to these outrageous violations of American values and American justice?” In the four years since Joe Nocera asked those questions in a controversial New York Times column, the National Collegiate Athletic Association has come under fire. Fans have begun to realize that the athletes involved in the two biggest college sports, men’s basketball and football, are little more than indentured servants. Millions of teenagers accept scholarships to chase their dreams of fame and fortune—at the price of absolute submission to the whims of an organization that puts their interests dead last. For about 5 percent of top-division players, college ends with a golden ticket to the NFL or the NBA. But what about the overwhelming majority who never turn pro? They don’t earn a dime from the estimated $13 billion generated annually by college sports—an ocean of cash that enriches schools, conferences, coaches, TV networks, and apparel companies . . . everyone except those who give their blood and sweat to entertain the fans. Indentured tells the dramatic story of a loose-knit group of rebels who decided to fight the hypocrisy of the NCAA, which blathers endlessly about the purity of its “student-athletes” while exploiting many of them: The ones who get injured and drop out because their scholarships have been revoked. The ones who will neither graduate nor go pro. The ones who live in terror of accidentally violating some obscure rule in the four-hundred-page NCAA rulebook. Joe Nocera and Ben Strauss take us into the inner circle of the NCAA’s fiercest enemies. You’ll meet, among others . . . ·Sonny Vaccaro, the charismatic sports marketer who convinced Nike to sign Michael Jordan. Disgusted by how the NCAA treated athletes, Vaccaro used his intimate knowledge of its secrets to blow the whistle in a major legal case. ·Ed O’Bannon, the former UCLA basketball star who realized, years after leaving college, that the NCAA was profiting from a video game using his image. His lawsuit led to an unprecedented antitrust ruling. ·Ramogi Huma, the founder of the National College Players Association, who dared to think that college players should have the same collective bargaining rights as other Americans. ·Andy Schwarz, the controversial economist who looked behind the façade of the NCAA and saw it for what it is: a cartel that violates our core values of free enterprise. Indentured reveals how these and other renegades, working sometimes in concert and sometimes alone, are fighting for justice in the bare-knuckles world of college sports.
Download or read book Black Market written by Merl Code and published by Harlequin. This book was released on 2022-03-01 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: From a former college basketball player and Executive at Nike, a "riveting" (Sports Illustrated) insider's account into the business of college basketball exposes the corrupt and racist systems that exploit young athletes and offers a new way forward For Merl Code, basketball was life. In college he played point guard for Clemson before turning pro. Later, when he pivoted to marketing, he found himself thrust into a startling world of profit-driven college basketball programs. He realized that the NCAA's amateurism rules could be used to exploit young athletes, and athletes of color in particular. Now, for the first time, Code will share his side of the explosive story of college basketball's dark reality—a system that begins with young talent in AAU programs and culminates at the highest levels of the NBA. Propulsive, urgent, and eye-opening, Black Market exposes the truth to offer a more just way forward for both colleges and athletes.
Download or read book Darkness to Light written by Lamar Odom and published by BenBella Books. This book was released on 2019-05-28 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: New York Times Bestseller Fame. Sex. Pain. Drugs. Death. Booze. Money. Addiction. Redemption. Dizzying heights. Rock-bottom depths. Desperation and elation—sometimes in the same hour. Not to mention power . . . and the struggle for it. The world knows Lamar Odom as a two-time NBA world champion who rocketed to uncharted heights of fame thanks to being a member of both the storied Los Angeles Lakers and the ubiquitous Kardashian empire. But who is Lamar, really? Fans have long praised his accessibility and genuine everyman quality—he is a blinding talent who has suffered a series of heartaches, setback, and loss. But until now, his most candid moments have remained behind closed doors . . . sometimes face-down on the floor. In Darkness to Light, Lamar gives readers an intimate look into his life like never before. His exclusive and revealing memoir recounts the highs and lows of fame and his struggle with his demons along the way to self-discovery and redemption. From the pain of his unraveled marriage to Khloé Kardashian to the harmful vices he used to cope—and the near-death experience that made him rethink everything about his life—this is Lamar as you have never before seen him. Lamar brings basketball fans directly into the action of a game during the Lakers championship years. He shares his personal account of the lifelong passion that started as one shining light in a childhood marked by loss and led to his international fame as one of the most extraordinary athletes of all time. In this profoundly honest book, Lamar invites you to walk with him through the good times and bad, while looking ahead to a brighter future.
Download or read book Complex Presents Sneaker of the Year written by Complex Media, Inc. and published by Abrams. This book was released on 2020-10-20 with total page 566 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1985, Nike released Michael Jordan’s first sneaker, the Air Jordan 1, and sneaker culture was born. With vibrant photographs and illustrations throughout, as well as input from some of the sneaker world’s most important voices, Complex Presents: Sneaker of the Year is a must-have for hypebeasts and sneakerheads everywhere. Foreword by Marc Eckō Contribution by Joe La Puma Sneaker of the Year explores the past 35 years of sneaker culture with the expertise, authority, and passion that only Complex can offer. Now, thousands of people wait in line at Supreme, and companies throw millions of dollars at LeBron James to keep him in their marketing plans. The trend that saw steady growth for decades with the emergence of sports, hip-hop, and sportswear advertising has exploded into a phenomenon. And no one has watched that phenomenon more closely than Complex. Highlights include: Converse Weapon (1986) Vans Half Cab (1992) Reebok Instapump Fury (1994) Nike Zoom LeBron 3 (2005) Supra Skytop (2007) Balenciaga Arena (2013) Nike React Element 87 (2018) Fashion designer Marc Ecko says in his foreword, “The players who attached their names to iconic sneakers became icons themselves, figures whose personalities could shape multinational companies from the boardroom down. Jordan—and Charles Barkley, and Allen Iverson, and dozens more—rose to the level that had once been off limits to athletes. . . . What began with Jordan wearing a pair of sneakers culminated in a moment of economic and social justice. It’s a power shift we have never seen again in any industry—and something we may not witness again” Whether you owned them back in the day or collect them now, this is a full-color trip down memory lane for sneakerheads.
Download or read book Golden Kicks written by Jason Coles and published by Bloomsbury Publishing. This book was released on 2016-09-22 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many iconic shoes, such as the adidas Stan Smith, Nike Air Jordan and Puma Suede are worn by millions as everyday footwear, but were originally born to bring victory on court, track and field. Golden Kicks reveals the stories behind some of the greatest shoes in sporting history, the roles they played in sport's most significant moments, and how they have made the transition from classic sportswear to mainstream streetwear. Discover the amazing stories behind the shoes, the people who made them, and the athletes who wore them.
Download or read book The Adventures of Lily Huckleberry Around the World written by Audrey Smit and published by . This book was released on 2021-11-03 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: As a member of a Worldwide Adventure Society, Lily has a magic globe that takes her on whimsical journeys around the world.From the streets of Paris to the mountains of Peru, Lily finds adventure around every corner and discovers that the world is bigger and more beautiful than she ever imagined. Come explore with Lily in this fun collection of stories filled with laughter as she meets new friends, follows her curiosity and learns that a little imagination often goes a long way!
