Download or read book Smart Marketing for Local Businesses written by Trudy Murphy and published by CreateSpace. This book was released on 2013-04-18 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: In "Smart Marketing for Local Businesses", Trudy Murphy shares 35 simple, yet highly effective marketing strategies for growing your small business without using social media or blogging. All of the marketing strategies described are low cost, easy to implement and proven techniques. With candid, jargon-free language & real examples, you'll learn the following about how to market your business: - Position and brand your small business like a pro. - Price your products and services to sell in any industry and economic times. - Drive sales revenue using marketing that resonates with your customers, builds trust and adds value. - Efficiently create a Smart Marketing Plan that you can start implementing today. - Identify and avoid the pitfalls of hiring marketing experts. - Balance your online and offline marketing efforts in proportion with the expected sales revenue. - Identify the optimal marketplace to connect with your customers and maximize sales by understanding their emotional state and buying behavior. - Sell anything to anyone with 5 proven tips for being a kick butt marketer. With penetrating insights gained from personal experience owning small businesses, Murphy reveals the step-by-step approach she has used to rapidly start and grow her businesses. This book began as a handwritten journal and has since become a trusted guide and must-have resource for small business owners. "Smart Marketing for Local Businesses" is a must read book for any entrepreneur who's ready to take their business to a whole new level. Praise for this book "Having been in marketing for twenty years myself I am often on the consultant end with friends and family who are trying to understand how to market their business. Trudy manages to condense the marketing world into very easy to understand concepts that are actionable by anyone and will definitely lead to efficient, well targeted marketing programs that will improve every aspect of your customers' experience in your brand and drive more demand for your products and services. It's a must read for any existing or prospective local business owner." - Mark Farmer, Marketing Director "Just finished reading it. Very good stuff!" @VillageLaundry "love, love, love your book, a huge help with my Pacific Ocean row plans. thanks so much" @arrancat "Thanks for Following, Trudy. Already have your book. Love it!" @roxannsouci Click the buy button & get started today!
Download or read book Boost Your Company s Profits written by Samantha Reece and published by . This book was released on 2014-10-07 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you want to create smart marketing strategies that will generate benefits and profits, beyond your wildest dreams? This step by step guide will help any savvy business owner to create their own strategy and boost their profits too. Known as a specialist in smart marketing, Samantha has worked with over 100 small businesses Australia wide, in the areas of marketing and business productivity. Her clientele include well known Australian identities such as the Leading Edge Chain, Retravision, Arup and Holcim (nee Readymix). A published author, Samantha has also been a judge for the Property Council's Retail Awards for Excellence (WA). With 25 years experience in the industry, Samantha boasts an imaginative and creative marketing flair which ensures her clients stand out from their competition and truly succeed, regardless of the situation.
Download or read book The Art of Smart Marketing What Small Business Owners Must Know to Get Customers and Sell Products written by and published by The Art of Smart Marketing. This book was released on with total page 37 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Smart Marketing for Small Business written by Regina Gaujers and published by . This book was released on 2001 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: Part of the Big Ideas for Small Business in Australia series. Guide to marketing a small business. Topics include how to target potential customers, identifying their needs and wants, providing suitable products and services, persuading customers to buy your products and services, and ensuring a satisfactory relationship between the business and customer. Includes glossary and index. Authors are business partners and were finalists in the 2001 Telstra Small Business Awards.
Download or read book Smart Marketing written by Linda Echentille and published by Allen & Unwin. This book was released on 2002 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tips, techniques and strategies to help you promote and advertise your products and services.
Download or read book Promoting Your Business written by Dani Pocchia and published by . This book was released on 2021-06-10 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: In order to survive and grow, your business needs customers. In order to get customers, you need to promote your business. In the good old days, this was a matter of deciding between a flyer, a brochure, a postcard, or an ad in the local newspaper. But in today's digital world, the possibilities are endless. So if you are struggling to figure out the best ways to promote your business; or even just what your options are, you are not alone and in the right place. This local business marketing guide is designed to provide massage therapists, chiropractors, energy healers, professional wellness speakers, owners of a spa business or a massage business, etc. with the tips, tricks, and advice they need to quickly fill their appointment calendars and multiply their profits. After you finish reading this marketing book and once you employ the advice contained within its pages, you should be able to double (or triple!) your income within 6-12 months. Now you can reach your full income potential and learn how to market your business through the marketing tips, tricks, and advice found within the pages of this book. The advice about marketing health services contained within this strategy guide is intended for those who are involved in the wellness industry, including massage therapists, chiropractors, energy healers, professional speakers, owners of a spa business or a massage business, etc. Expand your business and grow your profits within 6-12 months of reading this exclusive marketing book. Buy now.
Download or read book SMART Marketing written by Teik P Oh and published by Lulu.com. This book was released on 2015-04-19 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seven easy to follow steps for any small business to create a focused Marketing Plan. In this book, the owners of a small business are led through the SMART Marketing 7 step process to Identify their REAL product, Identify their REAL market, Match their market's requirements with their resources, use their selling price as a factor in marketing, identify their targeted marketing activities, develop their campaign plan along with clear messages, and then implement and monitor results. Over all, their information gathering, decision making and planning are measured against the SMART model to make sure that everything is relevant and achievable. Any business can use these principles, and within 4 to 6 weeks, arrive at a marketing plan that is highly focused towards giving your ideal customers exactly what they want from your products.
Download or read book Smart Marketing written by Jeff Slutsky and published by . This book was released on 1998 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business owners are tired of those mundane, run-of-the-mill marketing books that tall a great talk but aren't packed with real ideas that will increase their profits. Here's a book that will put the zing into their businesses and teach them to outsmart and outmarket their competition.Smart Marketing: 52 Brilliant Tips & Techniques to Boost Your Profits and Expand Your Business is a fast-paced look at sales and marketing that will teach both novice and seasoned marketers, salespeople and business owners 52 tricks -- one a week for an entire year! -- to creatively and successfully run their businesses. Each chapter of Smart Marketing focuses on an innovative, cost-effective idea that will solve problems, get customer commitment and lead to an increase in sales. Readers will learn the benefits of: -- Getting testimonial letters from clients -- Selling with seminars -- Holding contests -- Using postcards to get new customers -- Maximizing coverage on radio, cable TV, and the yellow pages -- And 47 other great, profit-producing ideasBrief, easy-to-implement action plans are included at the end of every chapter to help the reader turn a great idea into a profitable reality. Smart Marketing provides a no-nonsense approach to sales and marketing that is sure to inspire and challenge any small business owner or manager.
Download or read book Small Business Big Opportunity written by Rob Hartnett and published by Small Biz, Big Opportunity. This book was released on 2006 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Smart Marketing written by Andrea Kamenca and published by Mindview Press. This book was released on 2018-01-18 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you need more customers? How do you find them and keep them? Should you use traditional marketing or digital marketing? Smart Marketing offers 99 practical, actionable steps to grow your business. Written by a marketing professional and small business owner, using the marketing tools and strategies listed, she started and grew a business during the Great Recession to revenues in the top 7%, nation-wide. She shows you how to land contracts with large and small businesses and city and state governments. She describes web marketing, social media tactics, and more. Take a few steps and watch your business grow!
Download or read book Smart Marketing written by Ryan Barton and published by Smart Marketing. This book was released on 2011-12 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Get Scrappy written by Nick Westergaard and published by AMACOM. This book was released on 2016-05-02 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing is changing rapidly, so sometimes it’s hard to keep up. Don’t get frustrated, get scrappy. It’s an exciting time to be in marketing, with an array of equalizing platforms from the Internet to social media to content marketing, that have reset the playing field for businesses large and small. Yet, it's also a challenging time, with much work to do and an ever-changing array of platforms, features, and networks to master--all on tighter budgets than ever before. In Get Scrappy, chief brand strategist Nick Westergaard weaves hacks, tips, and idea starters together to provide a plan of attack for businesses of any size to: Demystify digital marketing in a way that makes sense for your business Do more with less Build a strong brand with something to say Create relevant and engaging content for your social media platforms Spark dialogue with your community of customers Measure what matter The result will be a reliable, repeatable system for building your brand, creating engaging content, and growing your community of customers. Don’t wait for marketing to reinvent itself. Instead, proactively reinvent your company’s marketing to maximize its reach!
Download or read book Youtility written by Jay Baer and published by Penguin. This book was released on 2013-06-27 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: The difference between helping and selling is just two letters If you're wondering how to make your products seem more exciting online, you're asking the wrong question. You're not competing for attention only against other similar products. You're competing against your customers' friends and family and viral videos and cute puppies. To win attention these days you must ask a different question: "How can we help?" Jay Baer's Youtility offers a new approach that cuts through the clutter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life.
Download or read book Smart Business written by Ming Zeng and published by Harvard Business Press. This book was released on 2018-08-14 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: How Strategy Works in an Interconnected, Automated World Leaders already know that the classic approach to strategy--analyze, plan, execute--is losing relevance. But they don't yet know what replaces it. As everyone and everything becomes more interconnected and digitized, how do you operate, compete, and win? Ming Zeng, the former Chief of Staff and strategy adviser to Alibaba Group's founder Jack Ma, explains how the latest technological developments, such as artificial intelligence, machine learning, the mobile internet, and cloud computing are redefining how value is created. Written especially for those outside the technology industry or the startup arena, this book introduces a simple, overarching framework to guide strategy formulation and execution in this data-rich and highly interactive environment. Revealing the revolutionary practices that he and his team have developed at Alibaba, Zeng shows how to: Automate decisions through machine learning Create products informed by real-time data from customers Determine the right strategic positioning to maximize value from platforms and suppliers Repurpose your organization to further human insight and enable creativity Lead your company's transformation into a smart business With insights into the strategies and tools used by leaders at Alibaba and other companies such as Ruhan and Red Collar, in a variety of industries from furniture making to banking to custom tailoring, Smart Business outlines a radically new approach to strategy that can be applied everywhere.
Download or read book Advertising Your Small Business written by and published by . This book was released on 1984 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Marketing Your Small Business For Dummies written by Carolyn Tate and published by John Wiley & Sons. This book was released on 2010-07-13 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: Created especially for the Australian customer! Attract customers and ensure the ongoing success of your small business with this no-nonsense guide Whether you own a bakery or a boutique, a plumbing or a finance business, this book gives you straightforward strategies to find more prospects, build your customer base and secure market share. Small-business guru Carolyn Tate empowers you to apply hundreds of high-impact and creative ways to market your business without breaking the bank. Know your target market — identify your ideal customers, and what, how and why they buy Develop business and marketing plans — learn how to create them and why they're so important Build effective databases — develop a database that creates business for you, without the headaches Solidify your branding — create a unique brand and keep it fresh and exciting Understand the power of advertising — assess if it's right for your business and how to pick the right strategies Master publicity — get your business in the media with the right message Implement relationship marketing — develop and maintain networks to create new opportunities Embrace websites and online marketing — build a website that drives customers to you, and use online tools and search engines to generate business
Download or read book Make Your Business Thrive written by Lorean Clair and published by Independently Published. This book was released on 2021-08-20 with total page 86 pages. Available in PDF, EPUB and Kindle. Book excerpt: In order to survive and grow, your business needs customers. In order to get customers, you need to promote your business. In the good old days, this was a matter of deciding between a flyer, a brochure, a postcard, or an ad in the local newspaper. But in today's digital world, the possibilities are endless. This introductory marketing book will teach you all about the best digital practices going into the new decade. It will also give you a starting point for building out a marketing team, optimizing social media profiles, and what your options are for content creation. This book uses real-world insights and best practices to provide a complete overview of what marketing is and what you, as a marketer, can do. What you'll learn: - How to build a marketing department - How to create and set marketing goals - How to find and define your customers - How to optimize your website and social media - What types of content fit your brand - What types of online ads you can utilize - Best practices for marketing emails - Marketing tools to automate and optimize your workflow Buy this book now.
