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Book Innovation in Pricing

Download or read book Innovation in Pricing written by Andreas Hinterhuber and published by Routledge. This book was released on 2013-05-07 with total page 447 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pricing has a substantial and immediate impact on profitability. Most companies, however, still use costs or competition as a main basis for setting prices. Product or business model innovation has a high priority for many companies whereas innovation in pricing has received scant attention. This book examines how innovation in pricing can drive profits. The text examines innovation in pricing from four complementary perspectives. Innovation in Pricing Strategy illustrates how companies implement innovative pricing strategies, such as customer value-based pricing. Innovation in Pricing Tactics deals with innovative tools to measure and increase customer willingness to pay and to communicate value to B2B and B2C customers. Innovation in Organizing the Pricing Function looks at state-of-the art approaches to embed the pricing function in the organization. Psychological Aspects of Pricing illustrates how companies can influence customer perceptions of value and price in their question to implement innovation in pricing. This edited volume brings together 26 articles from academics, business practitioners and consultants. Authors are from the world’s largest companies, leading research-based universities and consulting companies specialized in pricing. This book is the only book dedicated to innovation in pricing and an essential read for business executives and pricing managers wishing to treat innovation in pricing as seriously as they treat product or business model innovation.

Book The Pricing Journey

Download or read book The Pricing Journey written by Stephan M. Liozu and published by Stanford University Press. This book was released on 2015-04-29 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovations in pricing can be transformative, but to reach their potential companies must devote equal attention to technical and organizational capabilities. Most firms, however, only pay attention to the technical dimensions of pricing, which severely limits the success of their initiatives. To remedy this, The Pricing Journey provides an integrated guide to the organizational, social, and behavioral aspects of pricing—drawing on principles of socio-technical change. Based on extensive qualitative and quantitative research in an array of firms around the world, Stephan M. Liozu provides a practical roadmap for management teams that aim to reach a new level of pricing power. Liozu introduces the 5 C model of transformation, which relies on change, capabilities, champions, confidence, and center-led organizational design to create effective and lasting pricing strategies. Rooting his recommendations in research and practice, Liozu proposes specific capabilities to develop on the road to pricing excellence. This book prepares pricing and marketing professionals to be true strategic partners, while contributing the study of pricing transformation.

Book Elgar Encyclopedia of Pricing

Download or read book Elgar Encyclopedia of Pricing written by Andreas Hinterhuber and published by Edward Elgar Publishing. This book was released on 2024-07-05 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Elgar Encyclopedia of Pricing presents a holistic view of cutting-edge topics, practical insights, and global perspectives on pricing. In-depth entries cover everything from behavioral pricing and artificial intelligence to sustainability pricing strategies and dynamic online pricing.

Book Dynamic Pricing and Automated Resource Allocation for Complex Information Services

Download or read book Dynamic Pricing and Automated Resource Allocation for Complex Information Services written by Michael Schwind and published by Springer Science & Business Media. This book was released on 2007-04-24 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book develops allocation mechanisms that aim to ensure an efficient resource allocation in modern IT-services. Recent methods of artificial intelligence, such as neural networks and reinforcement learning, and nature-oriented optimization methods, such as genetic algorithms and simulated annealing, are advanced and applied to allocation processes in distributed IT-infrastructures, or grid systems.

Book Command Of The Air

    Book Details:
  • Author : General Giulio Douhet
  • Publisher : Pickle Partners Publishing
  • Release : 2014-08-15
  • ISBN : 1782898522
  • Pages : 620 pages

Download or read book Command Of The Air written by General Giulio Douhet and published by Pickle Partners Publishing. This book was released on 2014-08-15 with total page 620 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the pantheon of air power spokesmen, Giulio Douhet holds center stage. His writings, more often cited than perhaps actually read, appear as excerpts and aphorisms in the writings of numerous other air power spokesmen, advocates-and critics. Though a highly controversial figure, the very controversy that surrounds him offers to us a testimonial of the value and depth of his work, and the need for airmen today to become familiar with his thought. The progressive development of air power to the point where, today, it is more correct to refer to aerospace power has not outdated the notions of Douhet in the slightest In fact, in many ways, the kinds of technological capabilities that we enjoy as a global air power provider attest to the breadth of his vision. Douhet, together with Hugh “Boom” Trenchard of Great Britain and William “Billy” Mitchell of the United States, is justly recognized as one of the three great spokesmen of the early air power era. This reprint is offered in the spirit of continuing the dialogue that Douhet himself so perceptively began with the first edition of this book, published in 1921. Readers may well find much that they disagree with in this book, but also much that is of enduring value. The vital necessity of Douhet’s central vision-that command of the air is all important in modern warfare-has been proven throughout the history of wars in this century, from the fighting over the Somme to the air war over Kuwait and Iraq.

Book Open Access

Download or read book Open Access written by Peter Suber and published by MIT Press. This book was released on 2012-07-20 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: A concise introduction to the basics of open access, describing what it is (and isn't) and showing that it is easy, fast, inexpensive, legal, and beneficial. The Internet lets us share perfect copies of our work with a worldwide audience at virtually no cost. We take advantage of this revolutionary opportunity when we make our work “open access”: digital, online, free of charge, and free of most copyright and licensing restrictions. Open access is made possible by the Internet and copyright-holder consent, and many authors, musicians, filmmakers, and other creators who depend on royalties are understandably unwilling to give their consent. But for 350 years, scholars have written peer-reviewed journal articles for impact, not for money, and are free to consent to open access without losing revenue. In this concise introduction, Peter Suber tells us what open access is and isn't, how it benefits authors and readers of research, how we pay for it, how it avoids copyright problems, how it has moved from the periphery to the mainstream, and what its future may hold. Distilling a decade of Suber's influential writing and thinking about open access, this is the indispensable book on the subject for researchers, librarians, administrators, funders, publishers, and policy makers.

Book From Poverty to Power

Download or read book From Poverty to Power written by Duncan Green and published by Oxfam. This book was released on 2008 with total page 540 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers a look at the causes and effects of poverty and inequality, as well as the possible solutions. This title features research, human stories, statistics, and compelling arguments. It discusses about the world we live in and how we can make it a better place.

Book A Century of Innovation

Download or read book A Century of Innovation written by 3M Company and published by 3m Company. This book was released on 2002 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: A compilation of 3M voices, memories, facts and experiences from the company's first 100 years.

Book The Weightless World

Download or read book The Weightless World written by Diane Coyle and published by MIT Press. This book was released on 1999 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: 1. The Weightless World -- 2. Where Have All The Jobs Gone? -- 3. Weightless Work -- 4. Nourishing the Grass Roots -- 5. Fear of Flexibility -- 6. The End of Welfare -- 7. The Ageing of Nations -- 8. Globalism and Globaloney -- 9. Visible and Invisible Cities -- 10. Weightless Government.

Book Gunfight

Download or read book Gunfight written by Ryan Busse and published by Public Affairs. This book was released on 2023-04-25 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A former firearms executive pulls back the curtain on America's multibillion-dollar gun industry, exposing how it fostered extremism and racism, radicalizing the nation and bringing cultural division to a boiling point. As an avid hunter, outdoorsman, and conservationist-all things that the firearms industry was built on-Ryan Busse chased a childhood dream and built a successful career selling millions of firearms for one of America's most popular gun companies. But blinded by the promise of massive profits, the gun industry abandoned its self-imposed decency in favor of hardline conservatism and McCarthyesque internal policing, sowing irreparable division in our politics and society. That drove Busse to do something few other gun executives have done: he's ending his 30-year career in the industry to show us how and why we got here. Gunfight is an insider's call-out of a wild, secretive, and critically important industry. It shows us how America's gun industry shifted from prioritizing safety and ethics to one that is addicted to fear, conspiracy, intolerance, and secrecy. It recounts Busse's personal transformation and shows how authoritarianism spreads in the guise of freedom, how voicing one's conscience becomes an act of treason in a culture that demands sameness and loyalty. Gunfight offers a valuable perspective as the nation struggles to choose between armed violence or healing.

Book The Lean Startup

Download or read book The Lean Startup written by Eric Ries and published by Crown Currency. This book was released on 2011-09-13 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

Book The New Urban Frontier

Download or read book The New Urban Frontier written by Neil Smith and published by Routledge. This book was released on 2005-10-26 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why have so many central and inner cities in Europe, North America and Australia been so radically revamped in the last three decades, converting urban decay into new chic? Will the process continue in the twenty-first century or has it ended? What does this mean for the people who live there? Can they do anything about it? This book challenges conventional wisdom, which holds gentrification to be the simple outcome of new middle-class tastes and a demand for urban living. It reveals gentrification as part of a much larger shift in the political economy and culture of the late twentieth century. Documenting in gritty detail the conflicts that gentrification brings to the new urban 'frontiers', the author explores the interconnections of urban policy, patterns of investment, eviction, and homelessness. The failure of liberal urban policy and the end of the 1980s financial boom have made the end-of-the-century city a darker and more dangerous place. Public policy and the private market are conspiring against minorities, working people, the poor, and the homeless as never before. In the emerging revanchist city, gentrification has become part of this policy of revenge.

Book Foundations of the Market Price System

Download or read book Foundations of the Market Price System written by Milton M. Shapiro and published by Ludwig von Mises Institute. This book was released on 1985 with total page 426 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book An Edible History of Humanity

Download or read book An Edible History of Humanity written by Tom Standage and published by Bloomsbury Publishing USA. This book was released on 2010-05-03 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: A lighthearted chronicle of how foods have transformed human culture throughout the ages traces the barley- and wheat-driven early civilizations of the near East through the corn and potato industries in America.

Book Women  Race    Class

Download or read book Women Race Class written by Angela Y. Davis and published by Vintage. This book was released on 2011-06-29 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: From one of our most important scholars and civil rights activist icon, a powerful study of the women’s liberation movement and the tangled knot of oppression facing Black women. “Angela Davis is herself a woman of undeniable courage. She should be heard.”—The New York Times Angela Davis provides a powerful history of the social and political influence of whiteness and elitism in feminism, from abolitionist days to the present, and demonstrates how the racist and classist biases of its leaders inevitably hampered any collective ambitions. While Black women were aided by some activists like Sarah and Angelina Grimke and the suffrage cause found unwavering support in Frederick Douglass, many women played on the fears of white supremacists for political gain rather than take an intersectional approach to liberation. Here, Davis not only contextualizes the legacy and pitfalls of civil and women’s rights activists, but also discusses Communist women, the murder of Emmitt Till, and Margaret Sanger’s racism. Davis shows readers how the inequalities between Black and white women influence the contemporary issues of rape, reproductive freedom, housework and child care in this bold and indispensable work.

Book The Collected Works of James M  Buchanan

Download or read book The Collected Works of James M Buchanan written by James M. Buchanan and published by . This book was released on 2002 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: An index to the series "The Collected works of James M. Buchanan."

Book Decline and Fall

    Book Details:
  • Author : Evelyn Waugh
  • Publisher : Standard Ebooks
  • Release : 2024-01-01T17:32:52Z
  • ISBN :
  • Pages : 229 pages

Download or read book Decline and Fall written by Evelyn Waugh and published by Standard Ebooks. This book was released on 2024-01-01T17:32:52Z with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Paul Pennyfeather is a second-year theology student who, as a result of mistaken identity, has his “education discontinued for personal reasons.” He ends up as a schoolmaster at a fourth-rate school, hired despite not meeting any of the qualifications in their advertisement. He there encounters a cornucopia of eccentric characters, including another master who has a wooden leg, a former clergyman with capital-D Doubts, and a servant who tells everyone he’s rich, but with a different tale for each about why he’s posing as a servant. Paul’s time at school leads to romance with a student’s mother, and that in turn leads to enormous complications in Paul’s life. Inspired in part by his own experiences in school and as a schoolmaster, Evelyn Waugh’s first published novel, Decline and Fall, is a dark and occasionally farcical satire of British college life. It’s something of a perverse coming-of-age story, subverting the expected journey and ending that the archetype usually demands. Shining a devastating light on many of the societal struggles of post-WWI Britain, Waugh took his novel’s title from another work that revealed the ineluctable descent of a great society: Gibbons’ The History of the Decline and Fall of the Roman Empire. Waugh issued a new edition of Decline and Fall in 1960 that contained restored text that was removed by his publisher from the first edition. This Standard Ebooks edition follows the first edition. This book is part of the Standard Ebooks project, which produces free public domain ebooks.