Download or read book What Customers Want Using Outcome Driven Innovation to Create Breakthrough Products and Services written by Anthony Ulwick and published by McGraw Hill Professional. This book was released on 2005-09-06 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: A world-renowned innovation guru explains practices that result in breakthrough innovations "Ulwick's outcome-driven programs bring discipline and predictability to the often random process of innovation." -Clayton Christensen For years, companies have accepted the underlying principles that define the customer-driven paradigm--that is, using customer "requirements" to guide growth and innovation. But twenty years into this movement, breakthrough innovations are still rare, and most companies find that 50 to 90 percent of their innovation initiatives flop. The cost of these failures to U.S. companies alone is estimated to be well over $100 billion annually. In a book that challenges everything you have learned about being customer driven, internationally acclaimed innovation leader Anthony Ulwick reveals the secret weapon behind some of the most successful companies of recent years. Known as "outcome-driven" innovation, this revolutionary approach to new product and service creation transforms innovation from a nebulous art into a rigorous science from which randomness and uncertainty are eliminated. Based on more than 200 studies spanning more than seventy companies and twenty-five industries, Ulwick contends that, when it comes to innovation, the traditional methods companies use to communicate with customers are the root cause of chronic waste and missed opportunity. In What Customers Want, Ulwick demonstrates that all popular qualitative research methods yield well-intentioned but unfitting and dreadfully misleading information that serves to derail the innovation process. Rather than accepting customer inputs such as "needs," "benefits," "specifications," and "solutions," Ulwick argues that researchers should silence the literal "voice of the customer" and focus on the "metrics that customers use to measure success when executing the jobs, tasks or activities they are trying to get done." Using these customer desired outcomes as inputs into the innovation process eliminates much of the chaos and variability that typically derails innovation initiatives. With the same profound insight, simplicity, and uncommon sense that propelled The Innovator's Solution to worldwide acclaim, this paradigm-changing book details an eight-step approach that uses outcome-driven thinking to dramatically improve every aspect of the innovation process--from segmenting markets and identifying opportunities to creating, evaluating, and positioning breakthrough concepts. Using case studies from Microsoft, Johnson & Johnson, AIG, Pfizer, and other leading companies, What Customers Want shows companies how to: Obtain unique customer inputs that make predictable innovation possible Recognize opportunities for disruption, new market creation, and core market growth--well before competitors do Identify which ideas, technologies, and acquisitions have the greatest potential for creating customer value Systematically define breakthrough products and services concepts Innovation is fundamental to success and business growth. Offering a proven alternative to failed customer-driven thinking, this landmark book arms you with the tools to unleash innovation, lower costs, and reduce failure rates--and create the products and services customers really want.
Download or read book The Little Black Book of Innovation written by Scott D. Anthony and published by Harvard Business Press. This book was released on 2012 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovation may be the hottest discipline around today, in business circles and beyond. And for good reason. Innovation transforms companies and markets. It is the key to solving vexing social problems. And it makes or breaks professional careers. For all the enthusiasm the topic inspires, however, the practice of innovation remains stubbornly impenetrable. No longer. In this book the author draws on stories from his research and field work with companies like Procter & Gamble to demystify innovation. He presents a simple definition of innovation, breaks down the essential differences between types of innovation, and illuminates innovation's vital role in organizational success and personal growth. This unique hybrid of professional memoir and business guidebook also provides a powerful 28-day program for mastering innovation's key steps: (1) Finding insight, (2) Generating ideas, (3) Building businesses, and (4) Strengthening innovation prowess in workforces and organizations. Using several illustrative case studies and vignettes from a range of companies around the globe, this playbook teaches people how to turn themselves or their companies into true innovation powerhouses.
Download or read book Innovative Technologies for Increasing Service Productivity written by Manohar, Sridhar and published by IGI Global. This book was released on 2024-03-04 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: Service organizations are grappling with unprecedented challenges in maintaining and enhancing productivity. As the landscape evolves, traditional approaches to service operations become obsolete, necessitating a deep understanding of the intricate dynamics at play. Innovative Technologies for Increasing Service Productivity delves into this urgent issue, offering a comprehensive exploration of the trends and challenges confronting service industries. The book sheds light on the impact of digital transformation, emerging technologies, and disruptive business models, serving as a guide for navigating the complexities of service productivity in an ever-changing environment. As a groundbreaking solution, this book not only identifies challenges but provides various solutions for service organizations to thrive amidst technological disruption. Its unique selling points lie in the breadth of its coverage, spanning diverse service industries and dissecting the symbiotic relationship between technology and productivity. Offering practical strategies and tools, the book equips service professionals with the means to enhance productivity, quality, and customer experience. By connecting the gap between theoretical insights and practical implementation, it stands as a valuable resource for academics, researchers, and service managers seeking innovative solutions to the evolving landscape of service productivity.
Download or read book The Innovation Mindset written by Lorraine Marchand and published by Columbia University Press. This book was released on 2022-09-13 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovation requires more than a eureka moment. The vast majority of new product ideas never make it to market. Typically, this is because of the failure to address a real problem that a customer has experienced and is willing to pay to have solved. What do people and businesses need to know about the realities of innovating in order to develop products successfully? Lorraine Marchand—a seasoned practitioner who has guided Fortune 500 companies and start-ups on developing and launching new ideas—lays out a step-by-step framework for spurring success. She shares her eight laws of innovation, a formula for driving significant and lasting transformation in any organization. Marchand emphasizes the frame of mind needed to spark the innovation process, underscoring the importance of creating a problem-solving culture and supporting personal curiosity, passion, and talent. She pinpoints the strengths shared by the big ideas that break through and debunks the myths that hold back aspiring creators. Drawing on her experience as a woman in a male-dominated field, Marchand discusses how to support entrepreneurship by women and highlights the contributions of underrepresented innovators. Marchand’s how-to program for innovation is clear and easy to follow, featuring a toolkit of strategic templates and planning frameworks that are illustrated by helpful case studies. Written in authoritative but conversational language, The Innovation Mindset offers a practical plan for both the veteran with another great idea and the first-timer with a big dream.
Download or read book Law and Economics of the Digital Transformation written by Klaus Mathis and published by Springer Nature. This book was released on 2023-07-04 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book pursues the questions from a broad range of law and economics perspectives. Digital transformation leads to economic and social change, bringing with it both opportunities and risks. This raises questions of the extent to which existent legal frameworks are still sufficient and whether there is a need for new or additional regulation in the affected areas: new demands are made on the law and jurisprudence.
Download or read book Next Generation SOA written by Thomas Erl and published by Pearson Education. This book was released on 2015 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: 800x600 The Concise Introduction to Modern SOA: High-Value Approaches, Innovative Technologies, Proven Use Cases After a decade of innovation in technology and practice, SOA is now a mainstream computing discipline, capable of transforming IT enterprises and optimizing business automation. In Next Generation SOA, top-selling SOA author Thomas Erl and a team of experts present a plain-English tour of SOA, service-orientation, and the key service technologies being used to build sophisticated contemporary service-oriented solutions. The starting point for today's IT professionals, this concise guide distills the increasingly growing and diverse field of service-oriented architecture and the real-world practice of building powerful service-driven systems. Accessible and jargon-free, this book intentionally avoids technical details to provide easy-to-understand, introductory coverage of the following topics: Services, service-orientation, and service-oriented computing: what they are and how they have evolved How SOA and service-orientation change businesses and transform IT culture, priorities, and technology decisions How services are defined and composed to solve a wide spectrum of business problems Deep implications of the service-orientation paradigm--illuminated through an annotation of the classic SOA Manifesto Traditional and contemporary service technologies and architectures How clouds and virtualization support the scalability and reliability of services-based solutions SOA-based industry models, from enterprise service to global trader A detailed case study: how real enterprises bring together contemporary SOA practices, models, and technologies Next Generation SOA will be indispensable to wide audiences of business decision makers and technologists--including architects, developers, managers, executives, strategists, consultants, and researchers. Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4
Download or read book The Addiction Counselor s Desk Reference written by Robert Holman Coombs and published by John Wiley & Sons. This book was released on 2005-02-01 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Addiction Counselor's Desk Reference is a comprehensive compilation of information about the full spectrum of addictive disorders, their consequences, and treatment. This unique text includes detailed definitions and practical illustrations of addiction-related terminology, addictive disorders and behaviors, descriptions of treatment models and techniques, as well as lists of relevant websites, government resources, and treatment centers. Addiction professionals will find this information-packed guide to be an invaluable practice tool. The most up-to-date resource of its kind Contains detailed definitions, practical illustrations, relevant websites, government resources, and information about treatment centers Written by a leading authority on addiction research, prevention, and treatment
Download or read book Do I Make Myself Clear written by Harold Evans and published by Little, Brown. This book was released on 2017-05-16 with total page 411 pages. Available in PDF, EPUB and Kindle. Book excerpt: A wise and entertaining guide to writing English the proper way by one of the greatest newspaper editors of our time. Harry Evans has edited everything from the urgent files of battlefield reporters to the complex thought processes of Henry Kissinger. He's even been knighted for his services to journalism. In Do I Make Myself Clear?, he brings his indispensable insight to us all in his definite guide to writing well. The right words are oxygen to our ideas, but the digital era, with all of its TTYL, LMK, and WTF, has been cutting off that oxygen flow. The compulsion to be precise has vanished from our culture, and in writing of every kind we see a trend towards more -- more speed and more information but far less clarity. Evans provides practical examples of how editing and rewriting can make for better communication, even in the digital age. Do I Make Myself Clear? is an essential text, and one that will provide every writer an editor at his shoulder.
Download or read book Innovations for Community Services written by Frank Phillipson and published by Springer Nature. This book was released on with total page 433 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Voluntary Action written by and published by . This book was released on 1984 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Developing New Products and Services written by Lawrence Sanders and published by Business Expert Press. This book was released on 2011-10-14 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will focus on the up-front activities required for product and service differentiation, the learning methodologies that contribute to arriving at that differentiation, and the role that technology plays in implementing the process. The book will show how technology factors into such entrepreneurial activities as engaging in business planning and utilizing creativity and innovation, and how creative innovation, in turn, is achieved and enhanced through an understanding of two different modes of learning: "learning about" and "learning by doing". A successful product introduction depends on an efficient supply chain, a strong brand, and the ability of a manufacturer or provider to differentiate it successfully in the marketplace. New Product and Services Development demonstrates how differentiation, this last critical component, can be secured by the strategic use of technology and by engaging in two key learning methodologies.
Download or read book Government Contracts Reference Book written by CCH Incorporated and published by Wolters Kluwer. This book was released on 2007-11-20 with total page 664 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Energy Extension Service Act of 1975 written by United States. Congress. House. Committee on Science and Technology. Subcommittee on Energy Research, Development, and Demonstration and published by . This book was released on 1976 with total page 1084 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Innovation Prowess written by George S. Day and published by University of Pennsylvania Press. This book was released on 2013-04-16 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wharton professor George S. Day shows that growth leaders use their innovation prowess to accelerate their growth at a faster rate. In this essential guide, Day reveals how to build this prowess by combining discipline in growth-seeking activities with an organizational ability to innovate.
Download or read book Advanced Introduction to Social Innovation written by Frank Moulaert and published by Edward Elgar Publishing. This book was released on 2019 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social innovation (SI) has, in the last decade or so, become an important idea and concept in policy, practice and scholarship surrounding human development. It is often seen as an antidote to narrowly defined technological and market-oriented modes of innovation. Its historical significance and development, tied to centuries of struggles for social change, remain under-appreciated and unacknowledged. This Advanced Introduction explores the historical and contemporary meanings of social innovation and its relationship with political and social movements. It develops an understanding of SI as a form of ethical practice for meeting needs, transforming social relations, and collectively empowering communities to shape the future. Additionally, it proposes that ethical research should aim to be socially innovative in this sense and provides concrete suggestions of how this concern can be embodied in action-research and community development methodologies.
Download or read book New Service Development written by James A. Fitzsimmons and published by SAGE. This book was released on 2000 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text addresses the issues of how to develop new service products - where the concept of service has moved from transaction to experience. The authors draw upon the expertise of internationally recognised authors.
Download or read book The Measurement of Scientific Technological and Innovation Activities Oslo Manual 2018 Guidelines for Collecting Reporting and Using Data on Innovation 4th Edition written by OECD and published by OECD Publishing. This book was released on 2018-10-22 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is innovation and how should it be measured? Understanding the scale of innovation activities, the characteristics of innovative firms and the internal and systemic factors that can influence innovation is a prerequisite for the pursuit and analysis of policies aimed at fostering innovation.