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Book The Communication Capstone

    Book Details:
  • Author : Brian H Spitzberg
  • Publisher :
  • Release : 2019-10-09
  • ISBN : 9781516576739
  • Pages : 462 pages

Download or read book The Communication Capstone written by Brian H Spitzberg and published by . This book was released on 2019-10-09 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Communication Capstone: The Communication Inquiry and Theory Experience (CITE) is the first textbook explicitly designed for graduating seniors in a Communication Capstone course, whether taught in small or large sections, or taught as a conceptual review or as a project- or skills-based course. The text features chapters authored by active, well-published, and award-winning scholars and teachers in their respective areas of study. CITE is built on an integ

Book How to Design an Advisory System for a Secondary School

Download or read book How to Design an Advisory System for a Secondary School written by Mark F. Goldberg and published by ASCD. This book was released on 1998 with total page 79 pages. Available in PDF, EPUB and Kindle. Book excerpt: When Mark Goldberg first visited a school with an advisory system, he was impressed by the way such a system personalizes school for secondary students, provides a shared professional experience for the adults in a school, and improves home-school relations. He decided that if given the opportunity, he would bring an advisory program to a secondary school. Later, when he became founding administrator of a high school, he started an advisory system. This book is based on his experiences. Goldberg explains why an advisory system is important, what it requires, and how to tailor the concept to a particular school to provide an enriched experience for students, staff, and parents. An advisory system stresses the advisor-advisee relationship and ensures that every student is known well by at least one adult in a school. That adult--a teacher, administrator, librarian, or other staff member--becomes the student's advocate and the first person the student seeks out to discuss school problems with or to get advice about where to turn for assistance with more serious issues. Such a relationship enhances the student's school life, from course selection to decisions about the future. This practical book provides a comprehensive look at a unique system for personalizing secondary school so students get the most out of their years in school and are better prepared for life after graduation.

Book Understanding Communication and Aging

Download or read book Understanding Communication and Aging written by Jake Harwood and published by SAGE. This book was released on 2007-05-08 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book examines key topics such as interpersonal and family relationships in old age, media portrayals of aging, cultural variations in intergenerational communication, and health communication in old age.

Book Communication Is      First Edition

    Book Details:
  • Author : Adam Tyma
  • Publisher : Cognella Academic Publishing
  • Release : 2019-10-29
  • ISBN : 9781516543533
  • Pages : pages

Download or read book Communication Is First Edition written by Adam Tyma and published by Cognella Academic Publishing. This book was released on 2019-10-29 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Featuring diverse chapters written by thirty principal scholars in the discipline, Communication Is...Perspectives on Theory is an innovative and evocative collection that examines what communication theory is and how it functions. Throughout the text, each scholar offers unique and insightful perspective, exposing readers to the myriad ways in which to analyze, understand, and think about communication. The book helps readers envision communication in alternative ways and better understand how various ideas and viewpoints within the discipline can work together to expand the overarching definition of communication. Nineteen different completions of "communication is" give voice to contemplative and exceptional constructions of what communication is and what it accomplishes. The chapters are organized around four broad methods of defining communication: locating, processing, appreciating, and actualizing. Holistically, the text invites readers to discuss, interrogate, and work through various ideas, interpretations, and definitions of communication. Designed to stimulate lively discussion, deep introspection, and critical thought, Communication Is... serves as an ideal textbook for senior and graduate-level courses in the discipline. It is also an excellent resource for communication scholars who are inspired to challenge, develop, or revisit their own definitions and understanding of communication.

Book The Business Communication Profession

Download or read book The Business Communication Profession written by Janis Forman and published by Taylor & Francis. This book was released on 2022-09-30 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a unique orientation to the present, past, and future of the field of business communication by collecting reflective essays from some of its most influential scholars, teachers, and leaders. Through a series of essays that bridge personal narrative and critical analysis, this book mentors a new generation of students, teachers, and professionals as they encounter the challenges and opportunities of business communication and shape the future of the field. The authors—all influential figures and award winners—describe their personal histories with the field and discuss how major aspects have evolved over time. The essays examine the pathways through which scholars encounter the discipline, the professional challenges they face, the evolving content of the business communication curriculum, the development of business communication programs and institutions, the value of an entrepreneurial mindset for career development, and the relationships between research, teaching, and professional practice. They offer stories about a diversity of paths for achieving personal and professional success and invite readers to think about what lessons they can apply to their own career advancement and satisfaction. In total, this collection provides both a living history of the field and a series of real-world examples of business communication at its finest. This book is essential reading for students and scholars of business communication and can be used as a supplemental text for courses in business communication, professional communication, and communication career preparation.

Book Mass Communication Research Methods

Download or read book Mass Communication Research Methods written by Anders Hansen and published by SAGE Publications Limited. This book was released on 2009-02-03 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: This essential set brings together leading articles on the three major domains of the communication process: 1) Institutions/Organisations/Production; 2) Content/Representation; and 3) Audiences/Consumption.

Book Threshold Concepts in Practice

Download or read book Threshold Concepts in Practice written by Ray Land and published by Springer. This book was released on 2016-07-09 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Threshold Concepts in Practice brings together fifty researchers from sixteen countries and a wide variety of disciplines to analyse their teaching practice, and the learning experiences of their students, through the lens of the Threshold Concepts Framework. In any discipline, there are certain concepts – the ‘jewels in the curriculum’ – whose acquisition is akin to passing through a portal. Learners enter new conceptual (and often affective) territory. Previously inaccessible ways of thinking or practising come into view, without which they cannot progress, and which offer a transformed internal view of subject landscape, or even world view. These conceptual gateways are integrative, exposing the previously hidden interrelatedness of ideas, and are irreversible. However they frequently present troublesome knowledge and are often points at which students become stuck. Difficulty in understanding may leave the learner in a ‘liminal’ state of transition, a ‘betwixt and between’ space of knowing and not knowing, where understanding can approximate to a form of mimicry. Learners navigating such spaces report a sense of uncertainty, ambiguity, paradox, anxiety, even chaos. The liminal space may equally be one of awe and wonderment. Thresholds research identifies these spaces as key transformational points, crucial to the learner’s development but where they can oscillate and remain for considerable periods. These spaces require not only conceptual but ontological and discursive shifts. This volume, the fourth in a tetralogy on Threshold Concepts, discusses student experiences, and the curriculum interventions of their teachers, in a range of disciplines and professional practices including medicine, law, engineering, architecture and military education. Cover image: Detail from ‘Eve offering the apple to Adam in the Garden of Eden and the serpent’ c.1520–25. Lucas Cranach the Elder (1472–1553). Bridgeman Images. All rights reserved.

Book High impact Educational Practices

Download or read book High impact Educational Practices written by George D. Kuh and published by . This book was released on 2008 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication¿the latest report from AAC&U¿s Liberal Education and America¿s Promise (LEAP) initiative¿defines a set of educational practices that research has demonstrated have a significant impact on student success. Author George Kuh presents data from the National Survey of Student Engagement about these practices and explains why they benefit all students, but also seem to benefit underserved students even more than their more advantaged peers. The report also presents data that show definitively that underserved students are the least likely students, on average, to have access to these practices.

Book The Communication Scarcity in Agriculture

Download or read book The Communication Scarcity in Agriculture written by Jessica Eise and published by Routledge. This book was released on 2016-07-15 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today, the general public craves information on food and agriculture with an unprecedented passion. But the agricultural sector, unaccustomed to an interested and inquisitive society, has largely failed to respond to the public’s demands for information. Instead, corporations, time-pressed journalists, bloggers, media celebrities, film-makers, authors and concerned consumers jumped in to fill the void. Food is emotional, and these players - some well-intentioned and others not - got a lot of traction playing off consumer fears of the unknown. This critical and timely book explains how changing demographics, cultural shifts, technological advances and agriculture’s silence all combined to create the perfect storm – a great chasm between those who know, and those who don’t know, agriculture. The ramifications of a poorly-informed consumer base are now becoming clear in our policy debates and consumer-driven business decisions. There is a lot of common ground between the agricultural sector and their consumer base, but each group largely fails to appreciate it, and the consequences of such a divide grow increasingly dire. Drawing on a wide-range of expertise, from leading agricultural researchers to major agribusiness leaders to consumer advocates, Eise and Hodde lay out exactly why communication is so urgently critical to our modern-day agricultural system. They outline the major themes affecting agricultural communication – perception, emotion, technology, science - and what we can do now to improve the debate and safeguard our future food supply for generations to come.This book is suitable for those who study agriculture, environmental economics and mass media and communication.

Book Communication Patterns of Engineers

Download or read book Communication Patterns of Engineers written by Carol Tenopir and published by John Wiley & Sons. This book was released on 2004-06-10 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communication Patterns of Engineers brings together, summarizes, and analyzes the research on how engineers communicate, presenting benchmark data and identifying gaps in the existing research. Written by two renowned experts in this area, the text: Compares engineering communication patterns with those of science and medicine Offers information on improving engineering communication skills, including the use of communication tools to address engineering departments' concerns about the inadequacies of communication by engineers Provides strong conclusions to address what lessons engineering educators, librarians, and communication professionals can learn from the research presented

Book Public Relations Writing and Media Techniques

Download or read book Public Relations Writing and Media Techniques written by Dennis L. Wilcox and published by Prentice Hall. This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: With real-world examples of award-winning work by PR professionals, this new edition continues to help readers master the many techniques needed to reach a variety of audiences in today's digital age. The author provides step-by-step procedures illustrated by examples from actual campaigns.

Book Strategic Corporate Communication

Download or read book Strategic Corporate Communication written by Ross Brinkert and published by . This book was released on 2017-12-31 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Corporate Communication: Core Concepts for Managing Your Career and Your Clients' Brands introduces readers to essential strategies in corporate communication. The book centers upon the idea that in order to be successful, communication professionals not only require outward-facing competencies to represent and serve clients, but also personal competencies of self-awareness and self-positioning to manage their careers. The text grounds corporate communication in theoretical research and marketplace practices that demonstrate foundational corporate communication elements such as strategy, brand, storytelling, communities, messaging, context, ethics, influence, research and measurement, leadership and management, and change. Each chapter introduces relevant theory related to a particular topic, ways in which the information can support career planning, and how the content and skills covered in the chapter apply in the context of the work environment or future interactions with clients. Practical application opportunities at both the personal and organizational level encourage careful reflection throughout. The inclusion of SWOT exercises and case studies with guiding questions inspires critical thinking and further exploration. Strategic Corporate Communication is an ideal text for upper-division undergraduate and graduate-level courses in strategic, public relations, corporate, branding, professional, and marketing communication. Ross Brinkert is an award-winning teacher, associate professor, and was inaugural chair of the Corporate Communication Program at Penn State Abington. He holds a Ph.D. in communication sciences from Temple University. Dr. Brinkert's research and applied work address how increasing the engagement of organizational leaders may increase engagement throughout the entire organization. Lisa V. Chewning is an award-winning teacher, associate professor, and chair of the Corporate Communication Program at Penn State Abington. She holds a Ph.D. in communication from Rutgers University. Dr. Chewning's research combines theoretical and applied perspectives to further understand the role of communication in human organization.

Book Communicating Well

    Book Details:
  • Author : Robert MacDougall
  • Publisher : Cognella Academic Publishing
  • Release : 2018-11-29
  • ISBN : 9781516547784
  • Pages : pages

Download or read book Communicating Well written by Robert MacDougall and published by Cognella Academic Publishing. This book was released on 2018-11-29 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Communicating Well: A Fundamental Toolkit offers a full conceptual framework to help students become skilled communicators in relationships, groups, as public speakers, and as media users. Conceived and authored by a diverse team of veteran communication professors, Communicating Well provides students a concise yet thought-provoking set of tools and tips for realizing their potential as communicators across settings. After introducing readers to the communication process, the book addresses how perceptions of self and others impact communication. Students are provided important tools for verbal and nonverbal communication, including ways to truly listen, and emerge better prepared for interviews, relationships, working in groups, public speaking, and skillfully using media. Additionally, this edition features new chapters on intercultural communication and mediated communication. The book features updated concepts of culture and social capital that are particularly relevant in today's global world. Communicating Well is written for basic communication courses at the introductory college level. It can also be used for classes in psychology, sociology, and education, or any course that emphasizes the relational, social, and professional significance of communicating well.

Book Writing for Public Relations and Strategic Communication

Download or read book Writing for Public Relations and Strategic Communication written by William Thompson and published by . This book was released on 2021-08-03 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt: Writing for Public Relations and Strategic Communication equips students with the knowledge, skills, and tools they need to write persuasively. The book underscores the importance of strategic analysis at the beginning of the writing process. Utilizing an audience-centered perspective, it shows how persuasive writing emerges organically after critically assessing the goals of an organization's message in light of its intended audience. Students learn essential strategic thinking and planning skills to create effective and intentional writing. The book presents the theoretical underpinnings of behavior, which students can then employ to generate prose that prioritizes the audience's reasons for attending to the message. The book is unique in presenting a primer on communication, persuasion, and moral theories that provides students a roadmap for constructing effective, ethical arguments. Throughout, anecdotes, examples, quizzes, and assignments help connect theory to practical, real-world applications. Writing for Public Relations and Strategic Communication helps readers build their persuasive writing skills for professional and effective public relations, employing unique strategies and tactics, such as: --A generative writing system that helps students identify and organize important information to produce quality prose, then adapt it to various media, on deadline --Interactive walkthroughs of writing examples that deconstruct prose, offering students insights not just into what to write, but how and why practitioners make strategic choices--down to the word level --Long-form scenario prompts that allow students to hone their persuasive writing, editing, and communication management skills across an array of platforms --Three two-chapter modules where the first chapter demonstrates how to write effective prose for a particular channel and the second offers practical help in delivering those products through message-delivery channels --Detailed case studies demonstrating how to translate research and planning into storytelling that addresses organizational problems --Unique chapters building important analytical literacies, such as search engine optimization tactics, marketing statistics analysis and data-driven audience targeting methods

Book Global Media Studies

Download or read book Global Media Studies written by Patrick Murphy and published by Psychology Press. This book was released on 2003 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Emphasising the connection of globalisation to local culture, this collection considers the diversity of modes of reception, reception contexts, uses of media content, and the performative and creative relationships that audiences develop.

Book The Senior Year

    Book Details:
  • Author : Mary Stuart Hunter
  • Publisher : National Resource Center for the First-Year Experience
  • Release : 2012
  • ISBN : 9781889271859
  • Pages : 229 pages

Download or read book The Senior Year written by Mary Stuart Hunter and published by National Resource Center for the First-Year Experience. This book was released on 2012 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Increasing pressures on colleges and universities to ensure degree completion and job placement as measures of success make it imperative that the path to graduation is clear and that seniors receive the support needed to earn a degree and make a successful transition to life beyond college. This new edited collection describes today's college seniors and offers strategies for supporting them to graduation through high-impact educational initiatives. Contributors also address issues related to career development; workplace transitions; and opportunities for integration, reflection, closure, and ongoing engagement as students leave college. Educators charged with improving the end-of-college experience will find this an invaluable resource.

Book Communication System Design Using DSP Algorithms

Download or read book Communication System Design Using DSP Algorithms written by Steven A. Tretter and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed for senior electrical engineering students, this textbook explores the theoretical concepts of digital signal processing and communication systems by presenting laboratory experiments using real-time DSP hardware. The experiments are designed for the Texas Instruments TMS320C6701 Evaluation Module or TMS320C6711 DSK but can easily be adapted to other DSP boards. Each chapter begins with a presentation of the required theory and concludes with instructions for performing experiments to implement the theory. In the process of performing the experiments, students gain experience in working with software tools and equipment commonly used in industry.