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Book Semiotic Insights

    Book Details:
  • Author : Irmengard Rauch
  • Publisher : University of Toronto Press
  • Release : 1999-01-01
  • ISBN : 9780802047052
  • Pages : 340 pages

Download or read book Semiotic Insights written by Irmengard Rauch and published by University of Toronto Press. This book was released on 1999-01-01 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of articles by Irmengard Rauch provides a lucid narrative on the nature of semiotics and linguistics, revealing their symbiotic relationship through concrete, data-based application.

Book Semiotics of Musical Time

Download or read book Semiotics of Musical Time written by Thomas Reiner and published by Peter Lang Incorporated, International Academic Publishers. This book was released on 2000 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Semiotics of Musical Time investigates the link between musical time and the world of signs and symbols. It examines the extent to which musical time is a product of signs, sign systems, and sign-oriented behavior. Sound is discussed as a potential sign of time and of musical time. Inherent and recognizable temporal features are identified in a number of musical works. Time as a compositional concern is examined in the case of Igor Stravinsky and Karlheinz Stockhausen. A principal distinction between hearing associated with perception and listening associated with cognition provides the basis for the proposition that musical time is both unheard and imperceptible. The role of concepts, and their designations, is investigated to demonstrate that consciousness of musical time involves semiotic processes.

Book Quantitative Semiotic Analysis

Download or read book Quantitative Semiotic Analysis written by Dario Compagno and published by Springer. This book was released on 2018-01-16 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: ​This contributed volume gives access to semiotic researches adopting a quantitative stance. European semiotics is traditionally based on immanent methodologies: meaning is seen as an autonomous dimension of human existence, whose laws can be investigated via purely qualitative analytical and reflexive analysis. Today, researches crossing disciplinary boundaries reveal the limitations of such an homogeneous practice. In particular, two families of quantitative research strategies can be identified. On the one hand, researchers wish to naturalize meaning, by making semiotic results interact with those coming from Neurophysiological and psychological sciences. On the other hand, statistical and computational tools are adopted to work on linguistic and multimedia corpora. The book acts to put the two approaches into dialogue.

Book A Semiotic Analysis of Genesis 2 3

Download or read book A Semiotic Analysis of Genesis 2 3 written by Ellen van Wolde and published by BRILL. This book was released on 2018-07-17 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book A Social Critique of Corporate Reporting  A Semiotic Analysis of Corporate Financial and Environmental Reporting

Download or read book A Social Critique of Corporate Reporting A Semiotic Analysis of Corporate Financial and Environmental Reporting written by David Crowther and published by Routledge. This book was released on 2018-02-06 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title was first published in 2002: This text is concerned with the role of corporate reporting in UK public limited companies. It is a common assumption that the most significant part of any corporate report is the accounting information contained within. This book, however, takes a different view. The central argument is that the purpose of corporate reporting has changed from one primarily of stewardship and accountability to shareholders to a more outward- and forward-looking perspective. The author argues that one of the driving forces for this change in orientation is the discourse of environmental accounting, along with other forces. The book is essentially explorative. The author is concerned with looking at different aspects of the changes in corporate reporting and taking different perspectives in the development of the argument.

Book Using Semiotics in Marketing

Download or read book Using Semiotics in Marketing written by Rachel Lawes and published by Kogan Page Publishers. This book was released on 2020-03-03 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: In what can seem a complex, abstract field, this book is an invaluably clear, practical resource on how to seize the tremendous opportunity that semiotics offers to better understand your consumers. Semiotics is big business. It is most famous for its unique ability to decode visual images and is the only market research method which provides a systematic, reliable and culturally sensitive method for interpreting what visual images mean. Semiotics sheds new light on consumers and the world they live in, stimulates creativity and innovation, guides brand strategy, and finds solutions to a plethora of marketing problems. Using Semiotics in Marketing will help marketers looking to launch new brands, reposition existing brands, or rejuvenate established ones. Written by one of the original founders of commercial semiotics, Using Semiotics in Marketing outlines precisely what semiotics is and why it matters, before moving on to demonstrate how to run a successful commercial semiotics project. Packed with fascinating case studies proving how visual imagery is interpreted differently across cultural, racial and social demographics, it provides essential insights into understanding consumers. This results in better ads, websites, packaging and social media content - ultimately driving brand growth and profits.

Book Semiotic Analysis and Public Policy

Download or read book Semiotic Analysis and Public Policy written by Christopher L. Atkinson and published by Routledge. This book was released on 2019-03-20 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Semiotic Analysis and Public Policy evaluates several key areas of public policy that are dependent on narrative, naming, sign, and branding to create meaning. Semiotic analysis, drawing on the work of Saussure, Peirce, and others, allows for creation of a case-oriented model of brand versus product, and of medium compared with message. Using a critical Habermasian lens, Atkinson convincingly exposes approaches focusing too heavily on instrumentality and rhetoric that claims a resolution of complex societal dilemmas. Rooted in the literature on public policy and semiotics, Atkinson creates an opportunity to delve more fully into the creation of narratives and meaning in policy, and the origins and maintenance of public programs. Evaluation of such programs shows various levels of disconnect between popular understanding of public considerations, political outcomes, and what results from the administrative/regulatory process in support of the law. This book will be of interest for scholars and researchers of public policy, policy analysis, public administration, public management, and policy implementation.

Book Qualitative Researching with Text  Image and Sound

Download or read book Qualitative Researching with Text Image and Sound written by Martin W Bauer and published by SAGE. This book was released on 2000-05-16 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: `This excellent text will introduce advanced students - and remind senior researchers - of the availability of a broad range of techniques available for the systematic analysis of social data that is not numeric. It makes the key point that neither quantitative nor qualitative methods are interpretive and at the same time demonstrates once and for all that neither a constructivist perspective nor a qualitative approach needs to imply abandonment of rigor. That the chapters are written by different authors makes possible a depth of expertise within each that is unusually strong′ - Susanna Hornig Priest, Texas A&M University; Author of `Doing Media Research′ Qualitative Researching with Text, Image and Sound offers a unique resource for today′s social researcher. This practical handbook provides a comprehensive and accessible introduction to a broad range of research methods with the objective of clarifying procedures, good practice and public accountability. Following an introduction which discusses quality and quantity, and how these relate to issues of representation and knowledge interests in social research, the book is organized into four parts: · Part I covers different ways of collecting data and different types of data relating to text, image and sound: corpus construction, individual and group interviewing, narrative and episodic interviewing, video and film, and bemetology. · Part II introduces the main analytic approaches for text, image and sound: classical content analysis, argumentation, discourse, conversation analysis, rhetoric, semiotics, analysis of moving images, and of noise and music - each includes an introduction with examples and step-by-step advice on how to do it. · Part III covers computer-assisted analysis - including computer-assisted qualitative data analysis and key-word-in-context analysis. · Part IV addresses issues of good practice, looking at problems and fallacies in interpretation and develops quality criteria for qualitative research. This book provides researchers with the skills and knowledge to make the appropriate choices between different methods, types of data, and analytic procedures, and gives examples and criteria of good practice for each one. It will be essential reading for students and researchers across the social sciences.

Book Semiotic analysis of media content

Download or read book Semiotic analysis of media content written by Francis Arackal Thummy and published by GRIN Verlag. This book was released on 2019-05-09 with total page 23 pages. Available in PDF, EPUB and Kindle. Book excerpt: Academic Paper from the year 2017 in the subject German Studies - Linguistics, grade: NA, , course: Semiotic Analysis, Film Appreciation, Media, language: English, abstract: The science of symbols, called semiotics or semiology, helps us understand our world that is full of signs and symbols. One of the areas where semiotics proves to be useful is in the field of the media. It enables us to see how media content is produced by the sender and consumed and interpreted by the audience. This paper takes a special look at the semiotic understanding of media and explains how semiotics is used in making media content, especially advertising and films. The content of an advertisement gives rise to many meanings and interpretations. Some writers use the term media ‘text’ instead of media ‘content’. A text can be understood in a variety of ways. Thus media content or text in principle is polysemic, having multiple potential meanings for its audience. Further, media content can be differentiated according to its degree of openness. Semiotic method as applied to media content sheds light on the hidden or underlying meanings. Considered in this way, the primary objective of media semiotics is to study how the mass media create or recycle signs for their own ends.

Book Semiotic Warfare

    Book Details:
  • Author : Martina Köppel-Yang
  • Publisher : Timezone 8 Limited
  • Release : 2003
  • ISBN : 9789889726294
  • Pages : 260 pages

Download or read book Semiotic Warfare written by Martina Köppel-Yang and published by Timezone 8 Limited. This book was released on 2003 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: "If you're a developer trying to figure out why your application is not responding at 3 am, you need this book! This is now my go-to book when diagnosing production issues. It has saved me hours in troubleshooting complicated operations problems." -Trotter Cashion, cofounder, Mashion DevOps can help developers, QAs, and admins work together to solve Linux server problems far more rapidly, significantly improving IT performance, availability, and efficiency. To gain these benefits, however, team members need common troubleshooting skills and practices. In DevOps Troubleshooting: Linux Server Best Practices , award-winning Linux expert Kyle Rankin brings together all the standardized, repeatable techniques your team needs to stop finger-pointing, collaborate effectively, and quickly solve virtually any Linux server problem. Rankin walks you through using DevOps techniques to troubleshoot everything from boot failures and corrupt disks to lost email and downed websites. You'll master indispensable skills for diagnosing high-load systems and network problems in production environments. Rankin shows how to Master DevOps' approach to troubleshooting and proven Linux server problem-solving principles Diagnose slow servers and applications by identifying CPU, RAM, and Disk I/O bottlenecks Understand healthy boots, so you can identify failure points and fix them Solve full or corrupt disk issues that prevent disk writes Track down the sources of network problems Troubleshoot DNS, email, and other network services Isolate and diagnose Apache and Nginx Web server failures and slowdowns Solve problems with MySQL and Postgres database servers and queries Identify hardware failures-even notoriously elusive intermittent failures

Book Interpretive Sociology and the Semiotic Imagination

Download or read book Interpretive Sociology and the Semiotic Imagination written by Andrea Cossu and published by Policy Press. This book was released on 2024-03-12 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by experts in interpretive sociology, this volume examines semiotic models in a sociological context. Contributors offer case studies to demonstrate ‘how to do things’ with semiotics. Synthesizing a diverse and fragmented landscape, this is a key reference work for understanding the connection between semiotics and sociology.

Book Music as Discourse

    Book Details:
  • Author : Kofi Agawu
  • Publisher : Oxford University Press
  • Release : 2014-10-29
  • ISBN : 0190206403
  • Pages : 345 pages

Download or read book Music as Discourse written by Kofi Agawu and published by Oxford University Press. This book was released on 2014-10-29 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: The question of whether music has meaning has been the subject of sustained debate ever since music became a subject of academic inquiry. This book presents a synthetic and innovative approach to musical meaning which argues deftly for the thinking of music as a discourse in itself.

Book Bloomsbury Semiotics Volume 4  Semiotic Movements

Download or read book Bloomsbury Semiotics Volume 4 Semiotic Movements written by Jamin Pelkey and published by Bloomsbury Publishing. This book was released on 2023-01-12 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bloomsbury Semiotics offers a state-of-the-art overview of the entire field of semiotics by revealing its influence on a wide range of disciplinary perspectives. With four volumes spanning theory, method and practice across the disciplines, this definitive reference work emphasizes and strengthens common bonds shared across intellectual cultures, and facilitates the discovery and recovery of meaning across fields. It comprises: Volume 1: History and Semiosis Volume 2: Semiotics in the Natural and Technical Sciences Volume 3: Semiotics in the Arts and Social Sciences Volume 4: Semiotic Movements Written by leading international experts, the chapters provide comprehensive overviews of the history and status of semiotic inquiry across a diverse range of traditions and disciplines. Together, they highlight key contemporary developments and debates along with ongoing research priorities. Providing the most comprehensive and united overview of the field, Bloomsbury Semiotics enables anyone, from students to seasoned practitioners, to better understand and benefit from semiotic insight and how it relates to their own area of study or research. Volume 4: Semiotic Movements explores relationships between semiotics and closely related contemporary movements, strengthening the dialogue and collaboration between them. The movements examined include communication theory, systems theory, digital humanities, phenomenology, translation studies, multimodality studies, cognitive linguistics, and cognitive science.

Book Critical Discourse Analysis  Critical Discourse Studies and Beyond

Download or read book Critical Discourse Analysis Critical Discourse Studies and Beyond written by Theresa Catalano and published by Springer Nature. This book was released on 2020-09-28 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the problem-oriented interdisciplinary research movement comprised of Critical Discourse Analysis (CDA) and Critical Discourse Studies (CDS) for scholars, teachers, and students from many backgrounds. Beginning with a Preface by renowned CDA/CDS scholar Ruth Wodak, it introduces CDA/CDS through examples of what its research looks like, delineates various precursors to CDA/CDS and important foundational concepts and theories, and traces its development from its early years until it became established. After the relationship between CDA and CDS is discussed, seven commonly cited approaches to CDA/CDS are outlined, including their connections and differences, their origins and development, major and associated scholars, research focus(es), and central concepts and distinguishing features. After a summary of critiques of CDA/CDS and responses by CDA/CDS scholars, the book provides an overview of its salient connections to other interdisciplinary areas of scholarship such as critical applied linguistics, education, anthropology/ ethnography, sociolinguistics, gender studies, queer linguistics, pragmatics and ecolinguistics. The final chapter describes how scholars use their knowledge of CDA/CDS to make a difference in the world.

Book Critical Discourse Analysis

Download or read book Critical Discourse Analysis written by Norman Fairclough and published by Routledge. This book was released on 2013-09-13 with total page 604 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bringing together papers written by Norman Fairclough over a 25 year period, Critical Discourse Analysis represents a comprehensive and important contribution to the development of this popular field. The book is divided into seven sections covering the following themes: language in relation to ideology and power discourse in processes of social and cultural change dialectics of discourse, dialectical relations between discourse and other moments of social life methodology of critical discourse analysis research analysis of political discourse discourse in globalisation and ‘transition’ critical language awareness in education The new edition has been extensively revised and enlarged to include a total of twenty two papers. It will be of value to researchers in the subject and should prove essential reading for advanced undergraduate and postgraduate students in Linguistics and other areas of social science.

Book Handbook of Data Analysis

Download or read book Handbook of Data Analysis written by Melissa A Hardy and published by SAGE Publications. This book was released on 2009-06-17 with total page 729 pages. Available in PDF, EPUB and Kindle. Book excerpt: A fundamental book for social researchers. It provides a first-class, reliable guide to the basic issues in data analysis. Scholars and students can turn to it for teaching and applied needs with confidence.