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Book Selling Today  Partnering to Create Value  Global Edition

Download or read book Selling Today Partnering to Create Value Global Edition written by Gerald L Manning and published by Pearson Higher Ed. This book was released on 2015-01-23 with total page 550 pages. Available in PDF, EPUB and Kindle. Book excerpt: For courses in Sales and Personal Selling. Selling Today: Partnering to Create Value helps students understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of learn by doing materials available in any personal selling text, Manning/Ahearne/Reece offers instructors a variety of teaching tools to strengthen the learning process. As the developed nations of the world transition from a production focus to a sales-and-service focus, this edition prepares students to succeed as members of a new generation of businesspeople. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.

Book Selling Today

    Book Details:
  • Author : Gerald L. Manning
  • Publisher :
  • Release : 2017-01-04
  • ISBN : 9780134477404
  • Pages : 0 pages

Download or read book Selling Today written by Gerald L. Manning and published by . This book was released on 2017-01-04 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Helps students understand the value of developing personal selling skills by exposing them to a personal selling academic theory, role play scenarios, and real-world applications and ethical dilemmas--Publisher.

Book Selling Today

    Book Details:
  • Author : Gerald L. Manning
  • Publisher :
  • Release : 2006-01-26
  • ISBN : 9780132048866
  • Pages : 592 pages

Download or read book Selling Today written by Gerald L. Manning and published by . This book was released on 2006-01-26 with total page 592 pages. Available in PDF, EPUB and Kindle. Book excerpt: For the Introductory level course in personal selling, sales, and/or tele-course in selling.Selling Today is a best-selling sales textbook because it integrates the concept of customer value at every step of the selling process. The tenth edition builds on the delivery of customer value by offering time-proven fundamentals and practical practices needed to succeed in today's world of sales and marketing.

Book Selling Today

Download or read book Selling Today written by Gerald L. Manning and published by WCB/McGraw-Hill. This book was released on 1987 with total page 556 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Selling Today

    Book Details:
  • Author : Gerald L Manning
  • Publisher :
  • Release : 2015-01-01
  • ISBN : 9780133156850
  • Pages : 504 pages

Download or read book Selling Today written by Gerald L Manning and published by . This book was released on 2015-01-01 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: The seventh Canadian edition of Selling Today describes what ramifications the information age has for the selling world and how sales professionals must cope with new issues arising from the information revolution with an ethical, customer-centred mindset. The pivotal role of a partnering style of selling in today's highly competitive business environment is a common theme throughout the seventh Canadian edition of Selling Today: Partnering to Create Value.

Book Digital Business Transformation

Download or read book Digital Business Transformation written by Nigel Vaz and published by John Wiley & Sons. This book was released on 2021-01-05 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fuel your business' transition into the digital age with this insightful and comprehensive resource Digital Business Transformation: How Established Companies Sustain Competitive Advantage offers readers a framework for digital business transformation. Written by Nigel Vaz, the acclaimed CEO of Publicis Sapient, a global digital business transformation company, Digital Business Transformation delivers practical advice and approachable strategies to help businesses realize their digital potential. Digital Business Transformation provides readers with examples of the challenges faced by global organizations and the strategies they used to overcome them. The book also includes discussions of: How to decide whether to defend, differentiate, or disrupt your organization to meet digital challenges How to deconstruct decision-making throughout all levels of your organization How to combine strategy, product, experience, engineering, and data to produce digital results Perfect for anyone in a leadership position in a modern organization, particularly those who find themselves responsible for transformation-related decisions, Digital Business Transformation delivers a message that begs to be heard by everyone who hopes to help their organization meet the challenges of a changing world.

Book Contemporary Selling

Download or read book Contemporary Selling written by Mark W. Johnston and published by Routledge. This book was released on 2016-02-19 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contemporary Selling is the only book on the market that combines full coverage of 21st century personal selling processes with a basic look at sales management practices in a way that students want to learn and instructors want to teach. The overarching theme of the book is enabling salespeople to build relationships successfully and to create value with customers. Johnston and Marshall have created a comprehensive, holistic source of information about the selling function in modern organizations that links the process of selling (what salespeople do) with the process of managing salespeople (what sales managers do). A strong focus on the modern tools of selling, such as customer relationship management (CRM), social media and technology-enabled selling, and sales analytics, means the book continues to set the standard for the most up-to-date and student-friendly selling book on the market today. Pedagogical features include: Mini-cases to help students understand and apply the principles they have learned in the classroom Ethical Dilemma and Global Connection boxes that simulate real-world challenges faced by salespeople and their managers Role Plays that enable students to learn by doing A companion website includes an instructor’s manual, PowerPoints, and other tools to provide additional support for students and instructors.

Book How To Sell When Nobody s Buying

Download or read book How To Sell When Nobody s Buying written by Dave Lakhani and published by John Wiley & Sons. This book was released on 2009-06-15 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most effective sales strategies for tough economic times Today's selling environment is tough, and only getting tougher. The old tactics are no longer working, and the current economy is only making selling more difficult. You need sales tactics and strategies that work now and fast . . . even when no one wants to buy-and tactics and strategies that will work even better when they do want to buy. How to Sell When Nobody's Buying is a practical, effective guide to selling even in the toughest of times. This book is packed with new information about creating sales opportunities. Most sales strategies taught today are based on outdated information from ten, twenty, even thirty years ago and they simply don't work today. You'll find the tools and information you need to gain confidence, create powerful alliances, profitable social networks, and drive your profits to unprecedented highs. Whether you sell business-to-business or direct to the consumer, whether you sell real estate or retail, this is the sales guide for you. Features effective, simple strategies for selling in tough economic times Offers free or low-cost prospecting tools that bring in customers by the herd Includes case studies from top salespeople that reveal new ways to bring in customers From sales guru Dave Lakhani, author of Persuasion, Subliminal Persuasion, and The Power of an Hour These days, you need all the help you can get to sell effectively. If you want to increase your sales and drive your business forward-no matter what the economy or your industry does-learn How to Sell When Nobody's Buying.

Book Strategic Partnering

Download or read book Strategic Partnering written by Luc Bardin and published by Kogan Page Publishers. This book was released on 2013-11-03 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Partnering - remove chance and deliver consistent success - is designed to take the guesswork out and provide you with a ground-breaking and fully encompassing system of rules and processes, to make your partnering strategy a vitally important and transformational reality. Supported by invaluable insights from a wealth of senior leaders across a range of leading global organizations, the book introduces a comprehensive and practical new model of demonstrated methodologies, to remove chance from the partnering process and help you target 100 per cent success. Whether you are a government official, board member, CEO, senior executive, account or procurement leader, marketer or a manager involved in value added relationships within your organization, then this book could be the 'vade mecum' to the development of your successful strategic partnering strategy and prove deeply 'transformational' to the way you think about, run and create value in your organization or business.

Book Sales Force Management

Download or read book Sales Force Management written by Mark W. Johnston and published by Routledge. This book was released on 2016-04-14 with total page 905 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this latest edition of Sales Force Management, Mark Johnston and Greg Marshall continue to build on the tradition of excellence established by Churchill, Ford, and Walker, increasing the book’s reputation globally as the leading textbook in the field. The authors have strengthened the focus on managing the modern tools of selling, such as customer relationship management (CRM), social media and technology-enabled selling, and sales analytics. It’s a contemporary classic, fully updated for modern sales management practice. Pedagogical features include: Engaging breakout questions designed to spark lively discussion Leadership challenge assignments and mini-cases to help students understand and apply the principles they have learned in the classroom Leadership, Innovation, and Technology boxes that simulate real-world challenges faced by salespeople and their managers New Ethical Moment boxes in each chapter put students on the firing line of making ethical choices in sales Role Plays that enable students to learn by doing A selection of comprehensive sales management cases on the companion website A companion website features an instructor’s manual, PowerPoints, and other tools to provide additional support for students and instructors.

Book Partnering

Download or read book Partnering written by Jean Oelwang and published by Penguin. This book was released on 2022-03-08 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: An inspirational call to build deep business and personal relationships as the foundation of a meaningful life and purposeful collaborations, drawing from the wisdom of legendary partnerships including Jimmy and Rosalynn Carter, Ben and Jerry, Desmond and Leah Tutu, and the collective who saved humanity by closing the ozone hole. Our individualistic society has created an environment of fear, division, and domination, which has crushed our ability to relate meaningfully to each other and diminished our capacity to innovate and collaborate. Jean Oelwang, president and founding CEO of Virgin Unite, has been on a decade-long exploration to find out how to nurture relationships with depth and purpose. Deep connections shape who we are and have a profound ripple effect on everything we do, supporting us to achieve more, withstand anything, and amplify impact. Those enduring partnerships are the foundation of a meaningful life as well as the backbone of any successful organization and collaboration. From hundreds of interviews with sixty great partnerships, ranging from business partners, to friends, to life partners, who have made a profound difference, Oelwang offers new insight into how to build relationships that matter. She identifies six core principles including the all-important virtues that connect great partners, the daily rituals that they use to stay in sync, and the skills that allow them to disagree respectfully and productively. Packed with wisdom to nourish the relationships that give us strength and meaning, Partnering is a profound call-to-action to forge partnerships in service of a greater purpose.

Book Rethinking the Sales Force  Redefining Selling to Create and Capture Customer Value

Download or read book Rethinking the Sales Force Redefining Selling to Create and Capture Customer Value written by John DeVincentis and published by McGraw Hill Professional. This book was released on 1999-02-05 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's markets, success no longer depends on communicating the value of products or services. It rests on the crucial ability to create value for customers. Sales forces need to retool current strategies by recognizing the customer's dominant power in today's economy and what that means for those who sell. Capitalizing on research into the practices of cutting edge companies, the authors show how the successful sales force breaks away from traditional thinking and transforms themselves into complex business processes with multiple sales approaches and selling mdoels that meet the demands of today's sophisticated customers.

Book Sales Management

Download or read book Sales Management written by Thomas N. Ingram and published by M.E. Sharpe. This book was released on 2021 with total page 426 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Consultative Selling

Download or read book Consultative Selling written by Mack Hanan and published by AMACOM Div American Mgmt Assn. This book was released on 1970 with total page 51 pages. Available in PDF, EPUB and Kindle. Book excerpt: Textbook on consultative salespersonhip - gives an introduction to the principles of consultative selling and describes the business management strategies, the profit planning strategies and Motivation to ' personal negotiation' with clients on which the new role of the salesman is based.

Book Built to Sell

Download or read book Built to Sell written by John Warrillow and published by Penguin. This book was released on 2012-12-24 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: Run your company. Don’t let it run you. Most business owners started their company because they wanted more freedom—to work on their own schedules, make the kind of money they deserve, and eventually retire on the fruits of their labor. Unfortunately, according to John Warrillow, most owners find that stepping out of the picture is extremely difficult because their business relies too heavily on their personal involvement. Without them, their company—no matter how big or profitable—is essentially worthless. But the good news is that entrepreneurs can take specific steps—no matter what stage a business is in—to create a valuable, sellable company. Warrillow shows exactly what it takes to create a solid business that can thrive long into the future.

Book Consultative Selling

Download or read book Consultative Selling written by Mack HANAN and published by AMACOM. This book was released on 2011-03-15 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: When you help your customers and clients make profitable business decisions, the result is a win-win solution that can lead to a mutually beneficial long-term business relationship. In Consultative Selling, sales consultant Mack Hanan helps you achieve just that by introducing a formula that will take your sales to the next level--one that involves you exchanging your salesperson hat for that of a trusted consultant. You’ll learn how to: create a two-tiered sales model to separate consultative sales from commodity sales; build and use consultative databases for value propositions and proof of performance; study your customers’ cash flows to win proposals; use consultative selling strategies on the web; and cope with--and reverse--the inevitable “no.” For over four decades, Consultative Selling has empowered countless sales professionals to reap maximum success. Now, packed with new partnering strategies, cost/benefit analysis templates, detailed monetized value proposition models, outcome-based branding approaches, and powerful consulting tactics, the eighth edition of this invaluable resource will bring you wide-ranging success--making the competition irrelevant.

Book Life    Don t Miss It  I Almost Did   How I Learned to Live Life to the Fullest

Download or read book Life Don t Miss It I Almost Did How I Learned to Live Life to the Fullest written by Gary Kunath and published by . This book was released on 2011-04 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Some say I am a lucky guy, because I figured it out before it was too late. I figured out what truly matters in life and I live my life by those principles. I almost missed out. I allowed myself to get caught up in life's spin cycle. Too much work, allowing things that ultimately meant nothing to consume my life, being too busy to savor the simple things in life, thinking net worth was the true goal...well, not anymore. As I look around, what amazes me is that everybody wants the same things: We want to be happy, get out of the rat race, enjoy life, have fun, persevere through adversity, maximize joy, take risks, and be proud of who we are, what we have accomplished and the legacy we will leave. I know that because in my 30-year career as a sales executive, entrepreneur, public speaker, and faculty member at top companies and business schools, I have seen it with my own eyes. I have engaged with literally thousands of people of all ages, all over the world. They all want life worth. They want joy and contentment with their lives. They know they need it, they just don't know how to get it. I do. I did it. I am a lucky guy because I figured it out at an age when I could apply it. It wasn't too late. And it is also surprisingly simple, if you know the secrets. The purpose of this book is to share with people of all ages the secrets to achieving a high life worth at any age. Life is too awesome to not be enjoyed every day in every way. It can be done. I know, because I am living it.