Download or read book Death of the Snake Oil Salesman written by Bernard J. Jones and published by Faris Digital Solutions. This book was released on 2014-12-16 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most people think that Selling is telling. Telling everyone how great the product is. This was the Snake Oil Salesman’s special skill. He could talk for hours. He didn’t even take a breath! It was all about what he wanted. And all he wanted was your money. There is a slight problem with this model. It doesn’t work. The Snake Oil Salesman is a thing of the past. Dead. There is a better way. Long live the Sales Partner! This satirical yet practical account of personal sales encounters offers an array of techniques for: • Rationalising success and failure • Improving your self-confidence • Focusing on your client’s interests • Seeing selling as a problem-solving exercise • Quantifying and reporting client issues • Proposing solutions that have a high chance of success Selling isn’t telling. It’s about partnering with your clients to build trust and help them achieve their objectives.
Download or read book Silicon Snake Oil written by Clifford Stoll and published by Anchor. This book was released on 1996-03-01 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Silicon Snake Oil, Clifford Stoll, the best-selling author of The Cuckoo's Egg and one of the pioneers of the Internet, turns his attention to the much-heralded information highway, revealing that it is not all it's cracked up to be. Yes, the Internet provides access to plenty of services, but useful information is virtually impossible to find and difficult to access. Is being on-line truly useful? "Few aspects of daily life require computers...They're irrelevant to cooking, driving, visiting, negotiating, eating, hiking, dancing, speaking, and gossiping. You don't need a computer to...recite a poem or say a prayer." Computers can't, Stoll claims, provide a richer or better life. A cautionary tale about today's media darling, Silicon Snake Oil has sparked intense debate across the country about the merits--and foibles--of what's been touted as the entranceway to our future.
Download or read book Selling Snake Oil written by Mo Lidsky and published by Gatekeeper Press. This book was released on 2019-10-24 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Selling Snake Oil is sensational confrontation with the masterminds of the world's most innovative and astonishing investment frauds. This book offers a glimpse into the ingenuity, psychology and strategies of history’s most effective swindlers, who successfully duped US presidents, savvy CEOs, seasoned investment professionals, and everyday investors like you and me. The cases are as real as the victims that lay in their waste. But most important are the eternal lessons they left behind. This book is as entertaining as it is actionable, with every story offering readers another layer of protection in their efforts to ward of the charlatans of the future. You will travel from the shores of Antigua to the farms of Ontario, from the Eifel Tower to small-town America and into the sanctuaries of Wall Street. The stories will carry you across the broadest gamut of geographic and historical narratives. All of which, with the singular objective of helping you avoid the next snake-oil salesman.
Download or read book Snake Oil written by Jim Rose and published by . This book was released on 2005 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The gyp, hoodwink, shuck, sandbag: An art form that has been passed down through generations of hustlers, con men, and freaks. Selling snake oil is the ultimate con, and readers will find within these pages everything from classic deceptions to the most recent of ruses. From fooling your friends to dangerous stage stunts, Jim Rose, snake oil salesman extraordinaire, provides new angles to old tricks. Those who dare to explore these pages will find themselves enticed by this special brand of snake oil. Step right up: it's all here. There's nothing it won't cure!
Download or read book Snake Oil 101 Selling the Divine the World s 2nd Oldest Profession written by Michael R. Taylor and published by Createspace Independent Pub. This book was released on 2007-03-28 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt: Snake Oil 101 is a helpful handbook using unique perspectives and insights to explain things like Destiny, Belief and Faith, Free will, Hope and Love.
Download or read book Snake Oil written by Reverend Becca Stevens and published by Jericho Books. This book was released on 2013-03-12 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In the world of snake oils, you have to see the world a little differently. Where others see poverty, you see riches; where others see weeds, you see flowers; where others see sickness, you see openness." Becca Stevens calls herself a "snake oil seller": She takes natural oils, mixes them with a good story, sells them in an open market and believes they help to heal the world. Becca is the founder of Thistle Farms, one of the most successful examples in the US of a social enterprise whose mission is the work force. She is also the founder of its residential program, Magdalene. The women of Magdalene/Thistle Farms have survived prostitution, trafficking and addiction, and the natural body care products they manufacture-balms, soaps, and lotions-aid in their own healing as well as that of the people who buy them. The book weaves together the beginnings of the enterprise with individual stories from Becca's own journey as well as 20 women in the community. In Snake Oil, Becca tells how the women she began helping fifteen years ago have been the biggest source of her own healing from sexual abuse and her father's death as a child. Wise and reflective, Snake Oil offers an empowering narrative as well as a selection of recipes for healing remedies that readers can make themselves.
Download or read book The Truth About Lies written by Aja Raden and published by St. Martin's Press. This book was released on 2021-05-11 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why do you believe what you believe? You’ve been lied to. Probably a lot. We’re always stunned when we realize we’ve been deceived. We can’t believe we were fooled: What was I thinking? How could I have believed that? We always wonder why we believed the lie. But have you ever wondered why you believe the truth? People tell you the truth all the time, and you believe them; and if, at some later point, you’re confronted with evidence that the story you believed was indeed true, you never wonder why you believed it in the first place. In this incisive and insightful taxonomy of lies and liars, New York Times bestselling author Aja Raden makes the surprising claim that maybe you should. Buttressed by history, psychology, and science, The Truth About Lies is both an eye-opening primer on con-artistry—from pyramid schemes to shell games, forgery to hoaxes—and also a telescopic view of society through the mechanics of belief: why we lie, why we believe, and how, if at all, the acts differ. Through wild tales of cons and marks, Raden examines not only how lies actually work, but also why they work, from the evolutionary function of deception to what it reveals about our own. In her previous book, Stoned, Raden asked, “What makes a thing valuable?” In The Truth About Lies, she asks “What makes a thing real?” With cutting wit and a deft touch, Raden untangles the relationship of truth to lie, belief to faith, and deception to propaganda. The Truth About Lies will change everything you thought you knew about what you know, and whether you ever really know it.
Download or read book Snake Oil Science written by R. Barker Bausell PhD and published by Oxford University Press. This book was released on 2009-07-31 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: Millions of people worldwide swear by such therapies as acupuncture, herbal cures, and homeopathic remedies. Indeed, complementary and alternative medicine is embraced by a broad spectrum of society, from ordinary people, to scientists and physicians, to celebrities such as Prince Charles and Oprah Winfrey. In the tradition of Michael Shermers Why People Believe Weird Things and Robert Parks's Voodoo Science, Barker Bausell provides an engaging look at the scientific evidence for complementary and alternative medicine (CAM) and at the logical, psychological, and physiological pitfalls that lead otherwise intelligent people--including researchers, physicians, and therapists--to endorse these cures. The books ultimate goal is to reveal not whether these therapies work--as Bausell explains, most do work, although weakly and temporarily--but whether they work for the reasons their proponents believe. Indeed, as Bausell reveals, it is the placebo effect that accounts for most of the positive results. He explores this remarkable phenomenon--the biological and chemical evidence for the placebo effect, how it works in the body, and why research on any therapy that does not factor in the placebo effect will inevitably produce false results. By contrast, as Bausell shows in an impressive survey of research from high-quality scientific journals and systematic reviews, studies employing credible placebo controls do not indicate positive effects for CAM therapies over and above those attributable to random chance. Here is not only an entertaining critique of the strangely zealous world of CAM belief and practice, but it also a first-rate introduction to how to correctly interpret scientific research of any sort. Readers will come away with a solid understanding of good vs. bad research practice and a healthy skepticism of claims about the latest miracle cure, be it St. John's Wort for depression or acupuncture for chronic pain.
Download or read book Snake Oil Hustlers and Hambones written by Ann Anderson and published by McFarland. This book was released on 2015-09-01 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Long before television and radio commercials beckoned to potential buyers, the medicine show provided free entertainment and promised cures for everything from corns to cancer. Combining elements of the circus, theater, vaudeville, and good old-fashioned entrepreneurship, the showmen of the American medicine show sold tonics, ointments, pills, extracts and a host of other "wonder-cures," guaranteed to "cure what ails you." While the cures were seldom miraculous, the medicine show was an important part of American culture and of performance history. Harry Houdini, Buster Keaton, and P.T. Barnum all took a turn upon the medicine show stage. This study of the medicine show phenomenon surveys nineteenth century popular entertainment and provides insight into the ways in which show business, advertising, and medicine manufacture developed in concert. The colorful world of the medicine show, with its Wild West shows, pie-eating contests, clowns, and menageries, is fully explored. Photographs of performers and of the fascinating handbills and posters used to promote the medicine show are included.
Download or read book Selling Snake Oil at Light Speed written by Christopher Dwyer and published by . This book was released on 2004 with total page 121 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Selling Snake Oil written by Mo Lidsky and published by . This book was released on 2019-10-24 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: Selling Snake Oil is sensational confrontation with the masterminds of the world's most innovative and astonishing investment frauds. This book offers a glimpse into the ingenuity, psychology and strategies of history's most effective swindlers, who successfully duped US presidents, savvy CEOs, seasoned investment professionals, and everyday investors like you and me. The cases are as real as the victims that lay in their waste. But most important are the eternal lessons they left behind. This book is as entertaining as it is actionable, with every story offering readers another layer of protection in their efforts to ward of the charlatans of the future. You will travel from the shores of Antigua to the farms of Ontario, from the Eiffel Tower to small-town America and into the sanctuaries of Wall Street. The stories will carry you across the broadest gamut of geographic and historical narratives. All of which, with the singular objective of helping you avoid the next snake-oil salesman.
Download or read book Snake Oil written by Dan Russell and published by Morgan James Publishing. This book was released on 2022-08-23 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: Has the evolution of digital marketing placed businesses at the mercy of software companies? Or is there a path forward for businesses who want to regain their independence and create great marketing again? Digital marketing has been around for over twenty years, yet businesses today are more baffled, bloodied, and battle-scarred than ever. In Snake Oil, marketing scientist Dan Russell offers an entertaining and enlightening joyride back down the hockey stick of digital marketing’s growth over the past two decades. Russell takes readers through the deserts of the Western frontier, flying over a budding Silicon Valley and visiting Einstein’s study in order to discover the secrets to becoming a marketing scientist. With the knowledge contained in Snake Oil, entrepreneurs and business owners will be able to navigate the murky waters of digital marketing, squeeze more profit from their sales funnels, focus on projects that are verifiably important, and build a highly-scalable marketing operating system inside their business.
Download or read book The Life and Adventures of the American Cow Boy written by Clark Stanley and published by . This book was released on 2017-06-22 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Life and Adventures of the American Cow-Boy - Life in the far West is an unchanged, high-quality reprint of the original edition of 1897. Hansebooks is editor of the literature on different topic areas such as research and science, travel and expeditions, cooking and nutrition, medicine, and other genres. As a publisher we focus on the preservation of historical literature. Many works of historical writers and scientists are available today as antiques only. Hansebooks newly publishes these books and contributes to the preservation of literature which has become rare and historical knowledge for the future.
Download or read book The Marriage Pact written by Michelle Richmond and published by Bantam. This book was released on 2017-07-25 with total page 433 pages. Available in PDF, EPUB and Kindle. Book excerpt: How far is too far when it comes to protecting your marriage? Find out in this relentlessly paced novel of psychological suspense for anyone who loved The Couple Next Door. “Ranks with The Stepford Wives and Gone Girl as a terrifying look at what it really means to say ‘I do.’”—Joseph Finder, New York Times bestselling author of The Switch Newlyweds Alice and Jake are a picture-perfect couple. Alice, once a singer in a well-known rock band, is now a successful lawyer. Jake is a partner in an up-and-coming psychology practice. Their life together holds endless possibilities. After receiving an enticing wedding gift from one of Alice’s prominent clients, they decide to join an exclusive and mysterious group known only as The Pact. The goal of The Pact seems simple: to keep marriages happy and intact. And most of its rules make sense. Always answer the phone when your spouse calls. Exchange thoughtful gifts monthly. Plan a trip together once per quarter. . . . Never mention The Pact to anyone. Alice and Jake are initially seduced by the glamorous parties, the sense of community, their widening social circle of like-minded couples. And then one of them breaks the rules. The young lovers are about to discover that for adherents to The Pact, membership, like marriage, is for life. And The Pact will go to any lengths to enforce that rule. For Jake and Alice, the marriage of their dreams is about to become their worst nightmare. Praise for The Marriage Pact “This fast-paced nail-biter goes in unpredictable directions. . . . It also raises thoughtful questions about individual agency and marital commitment. With strong writing, intriguing characters, and a compelling conceit, this psychological thriller seems destined for the top of summer reading lists. Recommended as a fresh voice for readers of Gillian Flynn or Ruth Ware.”—Library Journal (starred review) “Creepy and engrossing . . . [The Marriage Pact takes] readers deep into the heart of a marriage and exposes some of the darker drives, such as possession and control, that can lurk within even the most harmonious of unions.”—Booklist “Gripping, thought-provoking, and irresistible.”—Dean Koontz “Riveting psychological suspense! This book will keep you up all night, while making you second-guess everything you know and everyone you’ve ever loved.”—Lisa Gardner, #1 New York Times bestselling author of Right Behind You
Download or read book The Year of Fog written by Michelle Richmond and published by Delacorte Press. This book was released on 2007-03-27 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: Life changes in an instant. On a foggy beach. In the seconds when Abby Mason—photographer, fiancée soon-to-be-stepmother—looks into her camera and commits her greatest error. Heartbreaking, uplifting, and beautifully told, here is the riveting tale of a family torn apart, of the search for the truth behind a child’s disappearance, and of one woman’s unwavering faith in the redemptive power of love—all made startlingly fresh through Michelle Richmond’s incandescent sensitivity and extraordinary insight. Six-year-old Emma vanished into the thick San Francisco fog. Or into the heaving Pacific. Or somewhere just beyond: to a parking lot, a stranger’s van, or a road with traffic flashing by. Devastated by guilt, haunted by her fears about becoming a stepmother, Abby refuses to believe that Emma is dead. And so she searches for clues about what happened that morning—and cannot stop the flood of memories reaching from her own childhood to illuminate that irreversible moment on the beach. Now, as the days drag into weeks, as the police lose interest and fliers fade on telephone poles, Emma’s father finds solace in religion and scientific probability—but Abby can only wander the beaches and city streets, attempting to recover the past and the little girl she lost. With her life at a crossroads, she will leave San Francisco for a country thousands of miles away. And there, by the side of another sea, on a journey that has led her to another man and into a strange subculture of wanderers and surfers, Abby will make the most astounding discovery of all—as the truth of Emma’s disappearance unravels with stunning force. A profoundly original novel of family, loss, and hope—of the choices we make and the choices made for us—The Year of Fog beguiles with the mysteries of time and memory even as it lays bare the deep and wondrous workings of the human heart. The result is a mesmerizing tour de force that will touch anyone who knows what it means to love a child. BONUS: This edition includes an excerpt from Michelle Richmond's Golden State.
Download or read book Millennials Goldfish Other Training Misconceptions written by Clark N. Quinn and published by Association for Talent Development. This book was released on 2018-04-24 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: Can You Tell Learning Fact From Fiction? “Training should be tailored to individual learning styles.” “We only use 10 percent of our brain.” “Multitasking is as simple and efficient as flipping a switch.” Some myths and superstitions have their fervent believers. But unlike everyday misconceptions such as “Bats are blind” or “George Washington had wooden teeth,” these learning myths can cost you. Fortunately, trained skeptic Clark Quinn has once and for all laid them bare before the research and evidence. Now, myth busting has never been easier. Millennials, Goldfish, & Other Training Misconceptions debunks more than 30 common assumptions about good learning design to help you avoid wasting time, resources, and goodwill on unproven practices. Drawing on cognitive psychology and brain science, Clark arms you with the ammo to challenge the claims you’re likely to hear from peers and co-workers. Be a smart consumer, and stand behind the science of learning.
Download or read book Snake Oil written by Michael P. Senger and published by . This book was released on 2021-10-30 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through propaganda, corruption, and fraud, the Chinese Communist Party under Xi Jinping transformed the snake oil of COVID-19 lockdowns into "science." This is how he did it, and why.
