Download or read book Selling Out written by Alexandra Chasin and published by Palgrave Macmillan. This book was released on 2000 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines the relationship between the recent marketing aimed at the gay community and the movement that struggles to achieve equal rights for gay men and lesbians.
Download or read book Unlabel written by Marc Ecko and published by Simon and Schuster. This book was released on 2015-05-05 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: "One of the most provocative entrepreneurs of our time, who started Eckō Unltd out of his parents' garage and turned it into a media empire, Marc Eckō reveals his formula for building an authentic brand or business. Marc Eckō began his career by spray-painting t-shirts in the garage of his childhood home in suburban New Jersey. A graffiti artist with no connections and no fashion pedigree, he left the safety net of pharmacy school to start his own company. Armed with only hustle, sweat equity, and creativity, he flipped a $5,000 bag of cash into a global corporation now worth $500 million. Unlabel is a success story, but it's one that shares the bruises, scabs, and gut-wrenching mistakes that every entrepreneur must overcome to succeed. Through his personal prescription for success--the Authenticity Formula--Eckō recounts his many innovations and misadventures in his journey from misfit kid to the CEO. It wasn't a meteoric rise; in fact, it was a rollercoaster that dipped to the edge of bankruptcy and even to national notoriety, but this is an underdog story we can learn from: Ecko's doubling down on the core principles of the brand and his formula for action over talk are all lessons for today's entrepreneurs. Ecko offers a brash message with his inspirational story: embrace pain, take risks, and be yourself. Unlabel demonstrates that, like or not, you are a brand and it's up you to take control of it and create something authentic. Unlabel is a groundbreaking guide to channeling your creativity, finding the courage to defy convention, and summoning the confidence to act and be competitive in any environment"--
Download or read book Selling Without Selling Out written by Sunny Vanderbeck and published by . This book was released on 2019-05 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Selling Out written by Douglas Frantz and published by . This book was released on 1990-03 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Sell Without Selling Out written by Andy Paul and published by Page Two. This book was released on 2022-02-22 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Forget everything you learned about selling. Persuasion is not a sales skill—it’s a blunt instrument of last resort that sellers use when they don’t know how to influence the choices their buyers make. It’s the weapon of choice for mindless, uninspired sellers: the sales zombies who have stopped learning and stopped improving. Wouldn’t you rather learn how to master the art of selling in, by listening to what your buyers really want? In Sell without Selling Out, global sales guru, top podcaster, and entrepreneur Andy Paul shows you how to take charge of your own career without selling out to outdated, ineffective sales methods. He reveals the four Sell In pillars that are the indispensable instruments of selling: Connection, Curiosity, Understanding, Generosity. Everything else is mostly a combination of product features, technical specifications and pricing, which your buyers can get from the Internet. What they seek (and deserve) can only come from you: the human seller. If you’ve been told you need to be more “salesy” to get ahead in your career, you need this book. #DeathToSalesy
Download or read book A Lady s Guide to Selling Out written by Sally Franson and published by Dial Press. This book was released on 2018-04-10 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: With “elements of The Bold Type, Mad Men, and The Devil Wears Prada” (Entetainment Weekly), a young woman navigates a tricky twenty-first-century career—and the trickier question of who she wants to be—in this savagely wise debut novel Casey Pendergast is losing her way. Once a book-loving English major, Casey lands a job at a top ad agency that highly values her ability to tell a good story. Her best friend thinks she’s a sellout, but Casey tells herself that she’s just paying the bills—and she can’t help that she has champagne taste. When her hard-to-please boss assigns her to a top-secret campaign that pairs literary authors with corporations hungry for upmarket cachet, Casey is both excited and skeptical. But as she crisscrosses America, wooing her former idols, she’s shocked at how quickly they compromise their integrity: A short-story writer leaves academia to craft campaigns for a plus-size clothing chain, a reclusive nature writer signs away her life’s work to a manufacturer of granola bars. When she falls in love with one of her authors, Casey can no longer ignore her own nagging doubts about the human cost of her success. By the time the year’s biggest book festival rolls around in Las Vegas, it will take every ounce of Casey’s moxie to undo the damage—and, hopefully, save her own soul. Told in an unforgettable voice, with razor-sharp observations about everything from feminism to pop culture to social media, A Lady’s Guide to Selling Out is the story of a young woman untangling the contradictions of our era and trying to escape the rat race—by any means necessary. Praise for A Lady’s Guide to Selling Out “Bitingly funny . . . [Sally] Franson’s snappy debut nimbly skewers the high-flying world of advertising and romance in the age of social media. . . . Franson’s irresistibly flawed heroine holds her own as she strives to find honesty, meaning, and even love in a demanding world, resulting in an addictive, escapist novel.”—Publishers Weekly “A high-spirited heroine loses herself in a vortex of modern striving in this debut novel. . . . Come for the hilarious narration, stay for the whirlwind plot, luxuriate in the satirical gleam.”—Kirkus Reviews “A wry, observant take on career success and ambition.”—New York Post “A book lover is torn between a cushy gig and . . . well, her soul, basically.”—Cosmopolitan
Download or read book Lead Sell or Get Out of the Way written by Ron Karr and published by John Wiley & Sons. This book was released on 2009-03-09 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Lead, Sell, or Get Out of the Way, Ron Karr outlines a repeatable process based on the powerful idea that great sellers lead relationships in the same way that great leaders sell ideas. This customer-focused mindset is the key to Ron Karr's proven leadership selling process. Using 20 years of research with companies of all sizes, Karr reveals what great sellers do, and shows how anyone can implement the same powerful principles. He reveals the seven critical traits of a sales leader, which include vision, customer focus, creative thinking, and accountability. Developing the seven traits is the key that helps salespeople shift from a task-oriented sales process to a purpose-oriented process. When that happens, sales excellence results.
Download or read book Sellout written by Dan Ozzi and published by Mariner Books. This book was released on 2021 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: "From celebrated music writer Dan Ozzi comes a comprehensive chronicle of the punk music scene's evolution from the early nineties to the mid-aughts, following eleven bands as they dissolved, "sold out," and rose to surprise stardom. From its inception, punk music has been identified by two factors: its proximity to "authenticity," and its reliance on an antiestablishment ethos. Yet, in the mid- to late '90s, major record labels sought to capitalize on punk's rebellious undertones, leading to a schism in the scene: to accept the cash flow of the majors, or stick to indie cred?Sellout chronicles the evolution of the punk scene during this era, focusing on prominent bands as they experienced the last "gold rush" of the music industry. Within it, music writer Dan Ozzi follows the rise of successful bands like Green Day and Jimmy Eat World, as well as the implosion of groups like Jawbreaker and At the Drive-In, who buckled under the pressure of their striving labels. Featuring original interviews and personal stories from members of eleven of modern punk's most (in)famous bands, Sellout is the history of the evolution of the music industry, and a punk rock lover's guide to the chaotic darlings of the post-grunge era. "--
Download or read book Selling Out the Church written by Philip D. Kenneson and published by Wipf and Stock Publishers. This book was released on 2003-07-24 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing the church is hot. For many church leaders, marketing might even be the first article of their creed, which goes something like this: We believe that our church determines its identity and mission through the tactics of marketing strategies. Theologians Kenneson and Street offer a thoughtful and provocative protest, with a foreword from Stanley Hauerwas. The authors expose the theological presuppositions that inform the marketing project. . . and help us to see that the marketer's presumption that form can be separated from content of the gospel betrays an understanding of the gospel that cannot help betraying the gift that is Christ. The authors propose an alternative, constructive account of the church's mission and purpose that is not based on exchange of value but on reminding us that the gospel is always a gift - a gift that makes impossible any presumptions that there can be an exchange between human beings and God that is rooted in the satisfaction of our untrained needs. The cross and resurrection challenge the world's understanding of what our needs should be.
Download or read book Selling Out Education written by Stephanie Allais and published by Springer. This book was released on 2014-08-07 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: Selling Out Education argues that basing education policy on qualifications and learning outcomes—dramatized by the phenomenal expansion of qualifications frameworks—is misguided. Qualifications frameworks are intended to make education more responsive to the needs of economies and societies by improving how qualifications and credentials are used in labour markets. But using learning outcomes as the starting point of education programmes neglects the core purpose of education: giving people access to bodies of knowledge they would not otherwise have. Furthermore, instead of creating demand for skilled workers through industrial and economic policy, qualifications frameworks are premised on the flawed idea that a supply of skilled workers leads to industrial and economic development. And skilled workers are to be supplied not by encouraging governments to focus attention on creating, improving, and supporting education institutions, but by suggesting that governments take a quality-assurance role. As a result, in poor countries where provision is weak to start with, qualifications have been created and institutions established to monitor providers without increasing or improving education provision. The weaknesses of many current policy approaches make clear, Allais argues, that education is inherently a collective good, and that the acquisition of bodies of knowledge provide the basis for its integrity and intelligibility.
Download or read book Selling Yourself Without Selling Out A Leader s Guide to Ethical Self Promotion written by Gina Hernez-Broome and published by Center for Creative Leadership. This book was released on 2006-03-01 with total page 31 pages. Available in PDF, EPUB and Kindle. Book excerpt: Even high-performing individuals and groups can be overlooked and underestimated. The antidote is self-promotion-the act of generating personal visibility in service of your work and career. In this guidebook, we discuss how you can benefit from self-promotion and maintain your integrity and authenticity. We help you reframe common beliefs that get in the way of effective self-promotion, and we provide numerous strategies and activities that can become part of your repertoire.
Download or read book If You re Not Out Selling You re Being Outsold written by Michael St. Lawrence and published by Wiley. This book was released on 1999-03 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Selling Out written by Bethany Klein and published by Bloomsbury Publishing USA. This book was released on 2020-07-09 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: The relationship between popular music and consumer brands has never been so cosy. Product placement abounds in music videos, popular music provides the soundtrack to countless commercials, social media platforms offer musicians tools for perpetual promotion, and corporate-sponsored competitions lure aspiring musicians to vie for exposure. Activities that once attracted charges of 'selling out' are now considered savvy, or even ordinary, strategies for artists to be heard and make a living. What forces have encouraged musicians to become willing partners of consumer brands? At what cost? And how do changes in popular music culture reflect broader trends of commercialization? Selling Out traces the evolution of 'selling out' debates in popular music culture and considers what might be lost when the boundary between culture and commerce is dismissed as a relic.
Download or read book Selling Out America s Children written by David Allen Walsh and published by Fairview Press. This book was released on 1994 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Selling Out America's Children, author David Walsh examines why essential morals and values are missing in today's youth. We sell violence, irresponsible sex, and materialism to our children with the overwhelming power of modern media; in light of such odds, it is not surprising that parents find it increasingly difficult to counteract society's harmful messages. - Back cover.
Download or read book Selling Out written by Dan Wakefield and published by Open Road Media. This book was released on 2016-02-09 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Even an East Coast academic can’t resist Hollywood’s siren allure in this hilarious novel of the dangers that come with fame and fortune Literature professor Perry Moss has slowly amassed it all: a steady job at Haviland College in southern Vermont, a successful writing career, and a beautiful wife, Jane. But everything changes when a television exec contacts Perry about turning one of his short stories into a network series, and he and Jane leave the comforts of the Northeast to give it a shot in Hollywood. The pilot episode a hit, Perry becomes infatuated with his glamorous new lifestyle of swimming pools, sultry actresses, and cocaine-fueled parties. He’s willing to do anything for success in Tinseltown—even if it threatens to poison his marriage and send his wife packing. National bestselling author Dan Wakefield, who is no stranger to Hollywood—he created the NBC series James at 15 in 1977—fills Perry’s vividly illustrated escapades with insider nods and quirky asides that make for a gripping read. With Wakefield’s signature blend of wit and compassion, Selling Out balances laugh-out-loud humor with great emotional depth.
Download or read book Barrel Aged Stout and Selling Out written by Josh Noel and published by Chicago Review Press. This book was released on 2018-06-01 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Goose Island opened as a family-owned Chicago brewpub in the late 1980s, and it soon became one of the most inventive breweries in the world. In the golden age of light, bland and cheap beers, John Hall and his son Greg brought European flavors to America. With distribution in two dozen states, two brewpubs and status as one of the 20 biggest breweries in the United States, Goose Island became an American success story and was a champion of craft beer. Then, on March 28, 2011, the Halls sold the brewery to Anheuser-Busch InBev, maker of Budweiser, the least craft-like beer imaginable. The sale forced the industry to reckon with craft beer's mainstream appeal and a popularity few envisioned. Josh Noel broke the news of the sale in the Chicago Tribune, and he covered the resulting backlash from Chicagoans and beer fanatics across the country as the discussion escalated into an intellectual craft beer war. Anheuser-Busch has since bought nine other craft breweries, and from among the outcry rises a question that Noel addresses through personal anecdotes from industry leaders: how should a brewery grow?
Download or read book Selling Out written by Justina Robson and published by Prometheus Books. This book was released on 2012-10-19 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Book two of the Quantum Gravity series sees Lila Black drawn into the intoxicatingly dangerous demon realm. Capricious, in love with beauty, demons are best left to themselves. This is not easy when they can't resist tampering with humans. Justina Robson's new series is a joyful melding of science fiction and fantasy brought together in the figure of the dangerously lovely Lila Black, a 21-year-old secret agent who's had much of her body replaced with weapon-and-armor-heavy intelligent metal and who isn't sure where her mind ends and her installed AI begins. Lila's world is one where demons, elves, and elementals live alongside people. And somehow Lila and the other agents of the security agency have to provide security for all and stay alive themselves.
