Download or read book Scoring Strategy Goals Measuring Corporate Social Responsibility in Professional Football written by Tim Breitbarth and published by Goodfellow Publishers Ltd. This book was released on 2013-05-31 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning.
Download or read book Routledge Handbook of Football Business and Management written by Simon Chadwick and published by Routledge. This book was released on 2018-11-19 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: Soccer is the world’s most valuable sport, generating bigger revenues, as well as being watched and played by more people, than any other. It is virtually impossible to understand the business of sport without understanding the football industry. This book surveys contemporary football in unparalleled breadth and depth. Presenting critical insights from world-leading football scholars and introducing football’s key organisations, leagues and emerging nations, it explores key themes from governance and law to strategy and finance, as well as cutting edge topics such as analytics, digital media and the women’s game. This is essential reading for all students, researchers and practitioners working in football, sport business, sport management or mainstream business and management.
Download or read book Routledge Handbook of Football Studies written by John Hughson and published by Routledge. This book was released on 2016-10-04 with total page 454 pages. Available in PDF, EPUB and Kindle. Book excerpt: Football is unquestionably the world’s most popular and influential sport. There is no corner of the globe in which the game is not played or followed. More countries are affiliated to FIFA, football’s governing body, than to the United Nations. The sport has therefore become an important component of our social, cultural, political and economic life. The Routledge Handbook of Football Studies is a landmark work of reference, going further than any other book in considering the historical and contemporary significance of football around the world. Written by a team of leading sport scholars, the book covers a broad range of disciplines from history, sociology, politics and business, to philosophy, law and media studies. The central section of the book examines key themes and issues in football studies, such as the World Cup and international competition, governance and ownership, fandom and celebrity. The concluding section offers in-depth surveys of the culture and organisation of football in each of the regional confederations, from UEFA to CONCACAF. This book will be fascinating reading for any serious football fan and an essential resource for advanced students or scholars undertaking research in football or sport studies, and any practitioner or policy-maker working in football.
Download or read book Routledge Handbook of Football Marketing written by Nicolas Chanavat and published by Taylor & Francis. This book was released on 2017-03-27 with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt: Football is big business. The top teams and leagues in world football generate billions of dollars in revenue and serve an audience of billions of fans. This book focuses on the marketing of football, as the apex of the contemporary football industry. Drawing upon key theories and concepts in sport marketing research, it highlights the critical strategic and operational elements that underpin effective marketing in football clubs around the world. Covering developments in sponsorship, marketing communications, CRM, strategic marketing, international marketing and digital media, it features authors and cases from countries including the UK, US, France, Spain, Germany, Italy, China and Japan.
Download or read book Managing Sport Business written by David Hassan and published by Routledge. This book was released on 2018-05-11 with total page 817 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contemporary sport is both a sophisticated and complex international business and a mass participatory practice run largely by volunteers and community organisations. Now in a fully revised and expanded second edition, this authoritative and comprehensive introduction to the theory and practice of sports management helps to explain the modern commercial environment that shapes sport at all levels and gives clear and sensible guidance on best practice in sports management, from elite sport to the local level. The first section examines the global context for contemporary sports management. The second explores the key functional areas of management, from organisation and strategy to finance and marketing, and explains how successful managerial techniques can be applied in a sporting context. The final section surveys a wide range of important issues in contemporary sports management, from corporate social responsibility to the use of information and communication technologies. Together, these sections provide a complete package of theory, applied practical skills and a state-of-the-art review of modern sport business. Complemented by a companion website full of additional resources, this book is essential reading for all students of sport management and sport business.
Download or read book Routledge Handbook of Sport and Corporate Social Responsibility written by Juan Luis Paramio Salcines and published by Routledge. This book was released on 2013-07-18 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the role of sport in society becomes ever more prominent and as sports organisations become increasingly influential members of the global community, so it has become more important than ever for sport to consider its wider social responsibilities. The Routledge Handbook of Sport and Corporate Social Responsibility is the first book to offer a comprehensive survey of theories and concepts of CSR as applied to sport, and the social, ethical and environmental aspects of sport business and management. It offers an overview of perspectives and approaches to CSR in sport, examines the unique features of the sport industry in relation to CSR, explores the tools, models, common pitfalls and examples of best practice on which managers can draw, and discusses how CSR and corporate citizenship can be integrated into the sport management curriculum. The book covers every key issue and functional area, including implementation, strategic benefits, communication and corporate image, stakeholder engagement, and the measurement and evaluation of CSR policies and practices, and includes detailed international case studies, from the NBA and the Olympic Games to Japanese soccer. The Routledge Handbook of Sport and Corporate Social Responsibility is important reading for any student, researcher, manager or policy maker with an interest in sport business, management, ethics or development.
Download or read book Advanced Theory and Practice in Sport Marketing written by Eric C. Schwarz and published by Taylor & Francis. This book was released on 2022-08-11 with total page 419 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in a fully revised and updated fourth edition, Advanced Theory and Practice in Sport Marketing is still the only textbook to introduce key theory and best practice in sport marketing at an advanced level. The book goes beyond the introductory sport marketing course by exploring advanced marketing theories related to topics such as ethics and social responsibility, international marketing, marketing research and information systems, data analytics, consumer behavior, product and logistics management, branding and brand management, sales management, promotions, social media and networking, destination marketing, and evaluating performance. New to this edition are sections on pricing structures and strategies, experiential marketing, new digital marketing communications and technology, emotional intelligence in sport marketing, and social entrepreneurship. This is also one of the first books to consider the challenges of sports marketing in a post-COVID world. Every chapter contains extended case studies and theory-to-practice insights from marketing professionals around the world. This is an essential textbook for courses on sport marketing, and invaluable recommended reading for any general course on sport business, sport management, sport development, or marketing. Ancillary resources include a test bank, PowerPoint slides, and a master course syllabus.
Download or read book Routledge Handbook of Sport and New Media written by Andrew Billings and published by Routledge. This book was released on 2014-01-10 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt: New media technologies have become a central part of the sports media landscape. Sports fans use new media to watch games, discuss sports transactions, form fan-based communities, and secure minutiae about their favorite players and teams. Never before have fans known so much about athletes, whether that happens via Twitter feeds, fan sites, or blogs, and never before have the lines between producer, consumer, enactor, fan and athlete been more blurred. The Internet has made virtually everything available for sports media consumption; it has also made understanding sports media substantially more complex. The Routledge Handbook of Sport and New Media is the most comprehensive and in-depth study of the impact of new media in sport ever to be published. Adopting a broad, interdisciplinary approach, the book explores new media in sport as a cultural, social, commercial, economic, and technological phenomenon, examining the profound impact of digital technologies on that the way that sport is produced, consumed and understood. There is no aspect of social life or commercial activity in general that is not being radically influenced by the rise of new media forms, and by offering a "state of the field" survey of work in this area, the Routledge Handbook of Sport and New Media is important reading for any advanced student, researcher or practitioner with an interest in sports studies, media studies or communication studies.
Download or read book Corporate Responsibility Sustainability and Markets written by Cláudia Simões and published by Springer Nature. This book was released on 2021-12-10 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the interaction between sustainability, corporate responsibility, consumers, and the market. It aims to discover if consumers are seeking out small, ethical, socially responsible firms to buy from rather than large corporations; if markets and organisations are supported by a new sensitivity to social responsibility and sustainability ideas; if the integration of corporate responsibility strategies and practices change how market sectors are assembled. Bringing together international case studies – including research on the Italian wine industry, German butchers, Spanish football, Polish marketing and the Portuguese financial sector – this book is valuable reading for scholars working on corporate social responsibility, sustainability, and good governance. Chapter 12 is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.
Download or read book Contemporary Cases in Sport written by Alan Fyall and published by Goodfellow Publishers Ltd. This book was released on 2013-03-31 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines 12 international cases under the sections of policy and politics, impacts and legacy, and identity and experiences. Cases include: economics, corporate social responsibility, leveraging benefits, resident impacts of sports events, sport and visitor behaviour and nostalgia and sport, and more.
Download or read book Football as Medicine written by Peter Krustrup and published by Routledge. This book was released on 2019-11-22 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is beyond dispute that physical activity is good for us, but what are the benefits, challenges and impacts of sport on health? This is the first book to focus on football in the context of health from individual, public and population-level perspectives. Football as Medicine examines the effects of football training on the three main types of fitness (cardiovascular, metabolic and musculoskeletal) and on specific target populations (for example, children, type 2 diabetes patients, cancer patients, people with mental health conditions, the socially deprived and older people). It discusses the significance of football for public health and assesses the efficacy of football interventions by clubs and community sport development programs. With its multi-disciplinary approach, this is a valuable resource for students, researchers and practitioners working in physical activity and health, public health, health promotion and medicine, as well as football and sport business management, sport and exercise science, and the sociology of sport.
Download or read book Proceedings of the 2022 International Conference on Sport Science Education and Social Development SSESD 2022 written by Jian Sun and published by Springer Nature. This book was released on 2023-02-10 with total page 602 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book. 2022 International Conference on Sport Science, Education and Social Development(SSESD2022)was held from July 15th to 17th in Kunming China. The objective of SSESD is to promote scientific information interchange by creating a platform to students, researchers, Practitioners, and academicians to present their ongoing researches on diverse themes ranging from Sport Science, Education and Social Development. Under the influence of the current COVID-19 epidemic, people pay more and more attention to physical health, scientific distance education of physical exercise, in the meantime, wisdom education provides a guarantee for people to acquire knowledge. SSESD aims to provide the opportunity for Engineers Academicians, Scientists, Researchers and students to share ideas and knowledge and to network with an international crowd and deliberate the practical challenges encountered and solutions adopted in respective domains worldwide. Thus, organizing committee invites all Industry Professional, delegates and students representing worldwide institutions, Government agencies, and other organizations, to take part in the International Conference on Sport Science, Education and Social Development.
Download or read book Corporate and Social Responsibility in Professional Football Club Organizations written by Dimitrios Kolyperas and published by . This book was released on 2012 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: While professional football clubs are facing increasing pressures to balance their business with social goals, an important unanswered question is whether these rather stakeholder-oriented organizations understand the nature and impact of corporate and social responsibility (CSR). Research has yet provided little information on how football clubs perceive and react to CSR. This thesis examines how three important aspects of CSR (communication, development and integration with other strategies) evolve across different football clubs and cultures. Because specific clubs may have unique social responsibilities attributed to them, the current study is not limited to one industry and one particular club / segment. It rather contains three complementary case studies and explores CSR activities associated with an overall 38 professional football clubs residing in a pan-European, national (league), and organizational context respectively. Specifically, the primary international analysis reveals that while most football clubs communicate various CSR efforts, these activities primarily refer to ten distinct areas. These areas, as well as prior literature, served as the framework for the development of an international football CSR typology. In addition, qualitative results gathered from a second study across football clubs from the same national context sought to determine the moderating role of national business system characteristics (i.e. legislations, socio-political drivers, internal and external barriers, and phases of CSR development). The results of a third study generally supported the aforementioned contentions providing additional information on the strategic benefits more integrative CSR can offer. Synthesizing outcomes and findings from three complementary studies, this thesis develops a conceptual model that brings together the two different views of the modern CSR debate. This conception theorises CSR as being a legally, socially and organizationally constructed umbrella positioned over the corporate organization. On one hand, CSR is an umbrella protection to cover up corporate irresponsibility, window-dress illegitimate actions, and distract public attention from sensitive business issues. On the other hand, more collaborative, planned, participative and long-term involvement to CSR activity can turn the umbrella model upside down and provide a collector of public support, or a battery where public benevolence can be stored and reused for future purposes. These findings are discussed in the context of contributions to the field of sport management and marketing, practitioners within the football industry, and scholars pursuing a research agenda in the area of CSR and sports. Future research suggestions are forwarded.
Download or read book Managing People in Sport Organizations written by Tracy Taylor and published by Routledge. This book was released on 2015-01-09 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managing People in Sport Organizations provides a comprehensive overview of the theory and practice of managing people within a strategic framework. This revised and updated second edition examines a range of strategic human resource management approaches that can be used by sport organizations to respond to contemporary challenges and to develop a sustainable performance culture. Drawing on well-established conceptual frameworks and current empirical research, the book systematically covers every key area of HRM theory and practice, including: recruitment training and development performance management and appraisal motivation and reward organizational culture employee relations diversity managing change This new edition also includes expanded coverage of social media, volunteers, and individuals within organizations, and is supported with a new companion website carrying additional resources for students and instructors, including PowerPoint slides, exam questions and useful web links. No other book offers such an up-to-date introduction to core concepts and key professional skills in HRM in sport, and therefore Managing People in Sport Organizations is essential reading for any sport management student or any HR professional working in sport.
Download or read book Enhancing the Contribution of Sport to the Sustainable Development Goals written by Iain Lindsey and published by Commonwealth Secretariat. This book was released on 2017-04-06 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: Enhancing the Contribution of Sport to the Sustainable Development Goals builds on the work of previous Commonwealth publications analysing the role of sport in achieving sustainable development. Aimed at governmental policy-makers and other stakeholders, it provides evidenced and balanced policy options supporting the effective contribution of sport towards six prioritised Sustainable Development Goals (SDGs).
Download or read book Corporate Social Responsibility in Professional Football written by Julia Hillebrandt and published by . This book was released on 2011 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Managing Football written by Simon Chadwick and published by Routledge. This book was released on 2010-07-15 with total page 497 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managing Football is the first book to directly respond to the rapid managerial, commercial and global development of the sport and offers a thorough analysis of how the football industry can meet the challenges that flow from these developments. Expertly edited by two well known specialists in football business management, it draws together the work of a world-class contributor team to form a comprehensive analysis of the most important issues facing the managers of football businesses across the world. The cutting edge analysis examines all the important business challenges in the football industry and the management of football businesses and covers all of the key football markets including England, Spain, France, Italy, Germany, Australia, North America, China, South Africa, South Korea, the Netherlands & Belgium, and Mexico. Managing Football is simply a must-read for anyone studying or working in football business management and is set to be an important landmark in this rapidly moving and globally expansive field.
