Download or read book Risk and Health Communication in an Evolving Media Environment written by H. Dan O'Hair and published by Taylor & Francis. This book was released on 2018-01-12 with total page 587 pages. Available in PDF, EPUB and Kindle. Book excerpt: Broadcast media has a particular fascination with stories that involve risk and health crisis events-disease outbreaks, terrorist acts, and natural disasters-contexts where risk and health communication play a critical role. An evolving media landscape introduces both challenges and opportunities for using communication to manage extreme events and hazardous contexts. Risk and Health Communication in an Evolving Media Environment addresses issues of risk and health communication with a collection of chapters that reflect state-of-the-art discussion by top scholars in the field. The authors in this volume develop unique and insightful perspectives by employing the best available research on topics such as brand awareness in healthcare communication, occupational safety, climate change communication, local broadcasts of weather emergencies, terrorism, and the Ebola outbreak, among many other areas. It features analysis of new and traditional media that connects disasters, crises, risks, and public policy issues into a coherent fabric. This book bridges a substantial, but sometimes disconnected body of literature, and by doing so asks how contexts related to risk and health communication are best approached, how researchers balance scientific findings with cultural issues, and how scholars study an increasingly media-savvy society with traditional research methods.

Download or read book Risk and Health Communication in an Evolving Media Environment written by H. O'Hair and published by . This book was released on 2018 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Broadcast media has a particular fascination with stories that involve risk and health crisis events-disease outbreaks, terrorist acts, and natural disasters-contexts where risk and health communication play a critical role. An evolving media landscape introduces both challenges and opportunities for using communication to manage extreme events and hazardous contexts. Risk and Health Communication in an Evolving Media Environment addresses issues of risk and health communication with a collection of chapters that reflect state-of-the-art discussion by top scholars in the field. The authors in this volume develop unique and insightful perspectives by employing the best available research on topics such as brand awareness in healthcare communication, occupational safety, climate change communication, local broadcasts of weather emergencies, terrorism, and the Ebola outbreak, among many other areas. It features analysis of new and traditional media that connects disasters, crises, risks, and public policy issues into a coherent fabric. This book bridges a substantial, but sometimes disconnected body of literature, and by doing so asks how contexts related to risk and health communication are best approached, how researchers balance scientific findings with cultural issues, and how scholars study an increasingly media-savvy society with traditional research methods.

Download or read book The Handbook of Applied Communication Research written by H. Dan O'Hair and published by John Wiley & Sons. This book was released on 2020-04-24 with total page 1043 pages. Available in PDF, EPUB and Kindle. Book excerpt: An authoritative survey of different contexts, methodologies, and theories of applied communication The field of Applied Communication Research (ACR) has made substantial progress over the past five decades in studying communication problems, and in making contributions to help solve them. Changes in society, human relationships, climate and the environment, and digital media have presented myriad contexts in which to apply communication theory. The Handbook of Applied Communication Research addresses a wide array of contemporary communication issues, their research implications in various contexts, and the challenges and opportunities for using communication to manage problems. This innovative work brings together the diverse perspectives of a team of notable international scholars from across disciplines. The Handbook of Applied Communication Research includes discussion and analysis spread across two comprehensive volumes. Volume one introduces ACR, explores what is possible in the field, and examines theoretical perspectives, organizational communication, risk and crisis communication, and media, data, design, and technology. The second volume focuses on real-world communication topics such as health and education communication, legal, ethical, and policy issues, and volunteerism, social justice, and communication activism. Each chapter addresses a specific issue or concern, and discusses the choices faced by participants in the communication process. This important contribution to communication research: Explores how various communication contexts are best approached Addresses balancing scientific findings with social and cultural issues Discusses how and to what extent media can mitigate the effects of adverse events Features original findings from ongoing research programs and original communication models and frameworks Presents the best available research and insights on where current research and best practices should move in the future A major addition to the body of knowledge in the field, The Handbook of Applied Communication Research is an invaluable work for advanced undergraduate students, graduate students, and scholars.

Download or read book The Handbook of Crisis Communication written by W. Timothy Coombs and published by John Wiley & Sons. This book was released on 2022-10-26 with total page 597 pages. Available in PDF, EPUB and Kindle. Book excerpt: The revised and updated new edition of the comprehensive guide to crisis communication research and practice The Handbook of Crisis Communication provides students, researchers, and practitioners with a timely and authoritative overview of the dynamic field. Contributions by an international team of 50 leading scholars and practitioners demonstrate various methodological approaches, examine how crisis communication is applied in a range of specific contexts, discuss the role of culture and technology in crisis communication, and present original research of relevance to the development and evaluation of crisis communication theory. Now in its second edition, the Handbook covers the latest advances in global crisis communication technology, current trends in research and practice, social media in crisis communication, and more. Each of the 38 chapters incorporate new material offering fresh insights into existing areas of crisis communication and explore new and emerging lines of research. A wealth of new case studies, practical scenarios, and in-depth analyses of recent crises are integrated throughout. Examines traditional applications, recent advances, and emerging areas in crisis communication Discusses communication approaches for organizational crises, disasters, political crises, and public health crises Provides up-to-date coverage of the latest terminology, methods, and research trends in the field Highlights how crisis communication theory and research can inform real-world practice Features detailed analyses of crisis communication in major events such as terrorist attacks, natural disasters, industrial accidents, and global pandemics The Handbook of Crisis Communication, Second Edition is an excellent textbook for advanced students in public relations and strategic communication programs, and a valuable reference for researchers and practitioners in fields such as crisis communication, public relations, and corporate communication.

Download or read book Integrated Marketing Communications in Risk and Crisis Contexts written by Robert S. Littlefield and published by Rowman & Littlefield. This book was released on 2021-03-09 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Integrated Marketing Communications in Risk and Crisis Contexts is part of the Lexington Books Integrated Marketing Communication (IMC) series. The authors present a culture centered model for examining risk and crisis communication within the context of IMC to provide a more robust understanding of myriad cultural variables affecting the perception of risk and crisis messages and the means by which these messages are processed by different publics, particularly multicultural and international groups. While the conceptualization of what constitutes IMC has been broad, from the perspective of risk and crisis communication, the focus is quite specific: All communication and messages created and disseminated in a risk or crisis situation must be carefully created and strategically presented if the intended outcomes associated with the publics' responses are to be realized by the sender of the messages.

Download or read book Media and Crisis Communication written by W. Timothy Coombs and published by Taylor & Francis. This book was released on 2024-10-31 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume centers on the relationship between media and crisis communication, the need to address which has only been heightened by the recent experience of COVID-19 and the needs for public health crisis communication. With multiple voices and multiple fields engaging simultaneously with crisis communication, this book illuminates the role of media in crisis communication within this complex environment. Both traditional and digital media, including social media platforms, respond to an array of crisis contexts including political crises, public health crises, disasters, and organizational crises. The book presents original research that approaches the effects of media in any of the possible crisis contexts. This collection will interest scholars and students of crisis communication, public relations, risk communication, digital media, and political communication.

Download or read book Media Literacy in a Disruptive Media Environment written by William G. Christ and published by Routledge. This book was released on 2020-03-04 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, part of the BEA Electronic Media Research Series, brings together top scholars researching media literacy and lays out the current state of the field in areas such as propaganda, news, participatory culture, representation, education, social/environmental justice, and civic engagement. The field of media literacy continues to undergo changes and challenges as audiences are reconceptualized and reconfigured, media industries are transformed and replaced, and the production of media texts is available to anyone with a smartphone. The book provides an overview of these. It offers readers specific examples and recommendations to help others as they develop their own teaching and research agendas. Media Literacy in a Disruptive Media Environment will be of great interest to scholars and graduate students studying media literacy through the lens of broadcasting, communication studies, media and cultural studies, film, and digital media studies.

Download or read book Political Communication Culture and Society written by Patricia Moy and published by Taylor & Francis. This book was released on 2023-08-29 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: As an installment of Routledge’s Broadcast Education Association (BEA) Electronic Media Research Series, Political Communication, Culture, and Society focuses on the expansive concept of political communication and illuminates the processes, contents, and effects related to myriad forms and vehicles of political communication. Whether involving traditional print or broadcast media, social media platforms, or face-to-face discussions, political communication today has shaped how we perceive others and understand the world around us, including our place in it, and ultimately, how we engage with others as social, cultural, and political beings. Hailing from multiple locations and drawing on a multitude of theories as well as quantitative and qualitative methodologies, the volume’s contributors examine how communication intersects with politics in a broad swath of contexts, ranging from climate change to migration to the notion of political correctness. Collectively they ask and answer questions about how today’s richly textured media ecology shapes our political world and how political messages can fuel – and ameliorate – the issues that deeply cleave societies around the globe. Relevant to scholars and students of journalism, media studies, and communication sciences, this volume will help interested readers better understand today’s increasingly complex sociocultural world through the lens of political communication.

Download or read book The Handbook of Strategic Communication written by Carl H. Botan and published by John Wiley & Sons. This book was released on 2021-07-01 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents cocreational perspectives on current international practices and theories relevant to strategic communication The Handbook of Strategic Communication brings together work from leading scholars and practitioners in the field to explore the many practical, national and cultural differences in modern approaches to strategic communication. Designed to provide a coherent understanding of strategic communication across various subfields, this authoritative volume familiarizes practitioners, researchers, and advanced students with an inclusive range of international practices, current theories, and contemporary debates and issues in this dynamic, multidisciplinary field. This Handbook covers an expansive range of strategic communication models, theories, and applications, comprising two dozen in-depth chapters written by international scholars and practitioners. In-depth essays discuss the three core areas of strategic communication—public relations, marketing communication, and health communication—and their many subfields, such as political communication, issues management, crisis and risk communication, environmental and science communication, public diplomacy, disaster management, strategic communication for social movements and religious communities, and many others. This timely volume: Challenges common assumptions about the narrowness of strategic communication Highlights ongoing efforts to unify the understanding and practice of strategic communication across a range of subfields Discusses models and theories applied to diverse areas such as conflict resolution, research and evaluation, tobacco control, climate change, and counter terrorism strategic communication Examines current research and models of strategic communication, such as the application of the CAUSE Model to climate change communication Explores strategic communication approaches in various international contexts, including patient-oriented healthcare in Russia, road and tunnel safety in Norway, public sector communication in Turkey, and ethical conflict resolution in Guatemala The Handbook of Strategic Communication is an indispensable resource for practitioners, researchers, scholars, and students involved in any aspect of strategic communication across its many subfields.

Download or read book The Covid 19 Pandemic as a Challenge for Media and Communication Studies written by Katarzyna Kopecka-Piech and published by Routledge. This book was released on 2022-01-31 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: This truly interdisciplinary volume brings together a diverse group of scholars to explore changes in the significance of media and communication in the era of pandemic. The book answers two interrelated questions: how media and communication reality changed during the first wave of the COVID-19 pandemic, and how media and communication were effectively studied during this time. The book presents changes in media and communication in three areas: media production, media content, and media usage contexts. It then describes the theoretical and practical, methodological, technical, organizational, and ethical challenges in conducting research in circumstances of sudden change in research conditions, emergency situations and developing crises. Drawing on various theoretical studies and empirical research, the volume illustrates the principles and results of applying diverse research methods to the changing role of media in a pandemic and offers good practices and guidance to address the problems in implementing research projects in a time of sudden difficulties and challenges. This diverse and interdisciplinary book will be of significance to scholars and researchers in media studies, communication studies, research methods, sociology, anthropology, and cultural studies.

Download or read book Change and Maintaining Change written by Debra A. Hope and published by Springer. This book was released on 2018-09-26 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique multidisciplinary volume examines the dynamics of behavioral change and its maintenance, from the individual to the wider domains of public policy. Coverage traces how change may be achieved, sustained, or derailed, as well as underlying neurobiological, behavioral, and social processes that fuel unhealthy and risky behaviors. Contributors offer a wide range of prevention and intervention strategies for supporting positive health habits from improved food choices to abstinence to compliance with treatment. These mechanisms are then transferred to the societal level in studies of evolving public perception of salient issues such as climate change, gender disparities, and drug policy. Included among the topics: Motivating change in addiction via modulation of the dark side. Changing drug use and other health-related behavior in vulnerable populations. Change and maintaining change in school cafeterias. Understanding social structural barriers and facilitators to behavioral change. Strategic communication research to illuminate and promote public engagement with climate change. A provocative rendering of motivation in its macro and micro dimensions, Change and Maintaining Change will interest researchers, practitioners, and clinicians interested in diverse areas such as smoking and other addictions, improvement and relapse in therapy, development and treatment of anxiety disorders, and social cognition and decision-making.

Download or read book The Golden Age of Data written by Don Grady and published by Routledge. This book was released on 2019-11-27 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Audience and media analytics is more important now than ever, and this latest volume in the cutting-edge BEA Electronic Media Research Series collects some of the top scholars working with big data and analytics today. These chapters describe the development and help define media analytics as an academic discipline and professional practice. Understanding audiences is integral to creating and distributing media messages and the study of media analytics requires knowing a range of skills including research methods, the necessary tools available, familiarity with statistical procedures, and a mindset to provide insights and apply findings. This book summarizes the insights of analytics practitioners regarding the current state of legacy media analysis and social media analytics. Topics covered include the evolution of media technologies, the teaching of media measurement and analytics, the transition taking place in media research, and the use of media analytics to answer meaningful questions, drive content creation, and engage with audiences.

Download or read book The Handbook of Communication and Security written by Bryan C. Taylor and published by Routledge. This book was released on 2019-06-10 with total page 803 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of Communication and Security provides a comprehensive collection and synthesis of communication scholarship that engages security at multiple levels, including theoretical vs. practical, international vs. domestic, and public vs. private. The handbook includes chapters that leverage communication-based concepts and theories to illuminate and influence contemporary security conditions. Collectively, these chapters foreground and analyze the role of communication in shaping the economic, technological, and cultural contexts of security in the 21st century. This book is ideal for advanced undergraduate and postgraduate students and scholars in the numerous subfields of communication and security studies.

Download or read book US Media and Diversity written by Travis L. Dixon and published by Taylor & Francis. This book was released on 2024-06-21 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume fully illuminates the role of diversity in media representation, dissemination, and effects across various platforms, including social media. Against a backdrop of shifting demographics and increasing diversity, the book highlights the implications for media consumption patterns and explores the simultaneous rise in online hate. Organized into three thematic sections, the book first centers people of color in the discussion of media stereotypes and identity, considering the impact of technology on such identities. This volume then moves to analyze the news media, and how stereotypes are presented and perpetuated, before focusing on paradigm shifts brought on by critical media effects and counter-stereotyping research. The empirical studies and theoretical analyses push readers to imagine better how Communication scholars can advance this essential work at a precarious time in history. Budding and senior scholars interested in understanding stereotypical media representations and effects will gain insights from this critical and timely book, and it will interest those working in the areas of media and communication, media representation, social justice, diversity and inclusion, media sociology, social media, and journalism.

Download or read book Triaging the Streaming Wars written by Robert Alan Brookey and published by Taylor & Francis. This book was released on 2023-09-08 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume considers the different implications of the rise of streaming services and their particular acceleration during the COVID-19 pandemic. Exploring the significant disruption caused to the entertainment industries by the rise of these streaming services, a team of international scholars examine changes to labor issues and compensation, which were central to the conflict between the Writers Guild of America members and their agents, the broadening divide between networks and affiliates, the significant consolidation of the media industry resulting from Disney’s acquisition of Fox ahead of the launch of Disney+, and the variety of business models behind these services that defy the traditional advertising models and standard revenue streams. This thorough and multifaceted look at this rapidly growing section of the entertainment industry will be of interest to academics and students working in film and TV studies, media industry studies, digital media studies, business, and communication studies.

Download or read book Politics Propaganda and Public Health written by Laura Crosswell and published by Lexington Books. This book was released on 2018-04-30 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: Politics, Propaganda, and Public Health: A Case Study in Health Communication and Public Trust takes an in-depth look at Merck Pharmaceutical's groundbreaking launch of the Gardasil vaccination and ways in which new trends in pharmaceutical marketing affect public health awareness efforts. Prior to receiving FDA approval for Gardasil, Merck built up concern around the human papillomavirus through early awareness messaging. Though Merck's approach may have promoted inoculation efforts, the company seemingly crafted a product endorsement for Gardasil through its social marketing strategy and nationwide lobbying. The question is, do the ends justify the means? Crosswell and Porter use a unique combination of eye tracking data, in-depth interviews, and rhetorical analysis as they examine what happens to public trust when Big Pharma combines product marketing with awareness messaging. This book offers a platform for cross-disciplinary debate on the effects of direct-to-consumer advertising and proposes future courses of action for Big Pharma regulators and media scholars.

Download or read book Communicating Science in Times of Crisis written by H. Dan O'Hair and published by John Wiley & Sons. This book was released on 2021-04-29 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn more about how people communicate during crises with this insightful collection of resources In Communicating Science in Times of Crisis: COVID-19 Pandemic, distinguished academics and editors H. Dan O’Hair and Mary John O’Hair have delivered an insightful collection of resources designed to shed light on the implications of attempting to communicate science to the public in times of crisis. Using the recent and ongoing coronavirus outbreak as a case study, the authors explain how to balance scientific findings with social and cultural issues, the ability of media to facilitate science and mitigate the impact of adverse events, and the ethical repercussions of communication during unpredictable, ongoing events. The first volume in a set of two, Communicating Science in Times of Crisis: COVID-19 Pandemic isolates a particular issue or concern in each chapter and exposes the difficult choices and processes facing communicators in times of crisis or upheaval. The book connects scientific issues with public policy and creates a coherent fabric across several communication studies and disciplines. The subjects addressed include: A detailed background discussion of historical medical crises and how they were handled by the scientific and political communities of the time Cognitive and emotional responses to communications during a crisis Social media communication during a crisis, and the use of social media by authority figures during crises Communications about health care-related subjects Data strategies undertaken by people in authority during the coronavirus crisis Perfect for communication scholars and researchers who focus on media and communication, Communicating Science in Times of Crisis: COVID-19 Pandemic also has a place on the bookshelves of those who specialize in particular aspects of the contexts raised in each of the chapters: social media communication, public policy, and health care.