Download or read book Riding for the Brand written by Jim Whitt and published by Lariat Press. This book was released on 2005-06 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Riding for the Brand is a western that's set in the future. It's a short novel about leadership, human motivation and change. The story revolves around two men: Bob Fooshee, a freelance writer, and Burns Marcus, a rancher who builds a business empire. The year is 2030, and Fooshee is dispatched by a magazine to write about Marcus, whose ranch was near bankruptcy 25 years earlier. It was then that Marcus, searching for answers, attended the cattlemen's convention in San Antonio and heard a speaker who provoked him to radically change the way he approached his business. This was the catalyst that led Marcus to start Diamond Enterprises, which becomes the model organization of the 21st century. While interviewing Burns at his ranch in Oklahoma, Bob rides pasture, ropes a few steers and discovers the key to Burns Marcus' success - the power of purposeful leadership.
Download or read book Ride for the Brand written by Red Steagall and published by . This book was released on 1993 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Riding for the Brand written by Michael Pettit and published by University of Oklahoma Press. This book was released on 2012-11-27 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Folks all over West Texas and eastern New Mexico will tell you: Cowdens have been ranching here for as long as anyone can remember. The Cowdens, in fact, have been at the forefront of the cattle business for 150 years. Arriving in Texas in the 1850s, Cowden men and women raised and trailed cattle, sought out water and better grazing land, tangled with Comanches—and helped extend the western line of Anglo settlement as they raised their families. They eventually moved to New Mexico, where they established the renowned JAL Ranch. Award-winning writer Michael Pettit, a Cowden descendant and former rancher, offers a compelling portrait of this genuine American ranching family. Riding for the Brand spans six generations and two states to serve up a real slice of the Old West, complete with cowboys and Indians, cattle and buffalo, open range and barbed wire. Pettit skillfully blends family saga with an urbanite’s firsthand look at life on today’s 50,000-acre Cowden Ranch, where the one dependable factor is the constant wind. Riding for the Brand traces the evolution of the Texas and New Mexico cattle business from the era of intimate ranching communities to today’s oil-enriched or corporate operations. But it’s also the story of one man’s search for identity through his connections to a family, a place, and a way of life.
Download or read book Ramping Your Brand written by James F. Richardson and published by Pgs Press. This book was released on 2019-12-30 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, I outline a 4-Part approach to thinking smarter about growth as a CPG entrepreneur. It is based on years of anthropological research into how and why consumers pay for premium-priced CPG items and intensive 4P pattern analysis among an elite club of premium CPG brands that all reached $100M+ in less than a decade. Part 1. Designing to Command a Premium This is where many founders fail without realizing it. There is a cultural logic behind premium products that grow extremely fast. You should learn it. Part 2. Managing A Small Experiment Don't hit the gas too early. Successful CPG startups manage a rolling, iterative experiment until key KPIs appear. You should learn this art. Part 3. Fine Tuning the Conversion Playbook Steady velocity growth is essential to ramping your brand.Your team needs to learn the art of sustaining it in key geographies, so that you don't have to buy premature distribution to obtain growth. Part 4. Accelerating to Scale There are three best practices in acceleration. Two of them are counter-intuitive to CPG veterans not expert in the ramping of premium CPG businesses. You need to learn how to deploy them.
Download or read book Riding for the Brand written by Louis L'Amour and published by Bantam. This book was released on 2005-08-30 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: The open West was a land where wanderers could find themselves a home—one to fight for, be changed by, sometimes to die for. Jed Asbury was one such journeyman, taking on the identity of a dead person. Allen Ring was another: He’d won his plot of land in a card game only to find he had to win again with a gun. From a has-been boxer to a ranch hand taking on his bosses’ troubles, the characters in these classic Louis L’Amour short stories are all “riding for the brand”—staying loyal to what matters, staking the West with their courage and their blood.
Download or read book Ride for the Brand written by Eugene C. Vories and published by . This book was released on 2003 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book You Can t Ride Two Horses with One Ass written by Kurt Bartolich and published by . This book was released on 2015-12-17 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is the biggest threat to your brand today? Most leaders think its disruption, competition, cyber attacks or the economy. The truth is the real enemy is between your ears. Thinking outside the box, scaling and partnerships can sabotage your brand. Even your company mission can undermine it. You Can't Ride Two Horses With One Ass turns conventional brand thinking on its ear and teaches you a new ethos: How to grow your business by protecting your brand. Much like category-killers Southwest Airlines, Google and many of the author's own clients do, you'll learn how to think like a brand, not a business; be more desirable, instead of more available; detect organizational blind spots that can subvert the brand; and build a bridge between company purpose and customer promise-the missing link to exceptional cultural engagement and brand fidelity.
Download or read book The Ride of a Lifetime written by Robert Iger and published by Random House. This book was released on 2019-09-23 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 NEW YORK TIMES BESTSELLER • A memoir of leadership and success: The executive chairman of Disney, Time’s 2019 businessperson of the year, shares the ideas and values he embraced during his fifteen years as CEO while reinventing one of the world’s most beloved companies and inspiring the people who bring the magic to life. NAMED ONE OF THE BEST BOOKS OF THE YEAR BY NPR Robert Iger became CEO of The Walt Disney Company in 2005, during a difficult time. Competition was more intense than ever and technology was changing faster than at any time in the company’s history. His vision came down to three clear ideas: Recommit to the concept that quality matters, embrace technology instead of fighting it, and think bigger—think global—and turn Disney into a stronger brand in international markets. Today, Disney is the largest, most admired media company in the world, counting Pixar, Marvel, Lucasfilm, and 21st Century Fox among its properties. Its value is nearly five times what it was when Iger took over, and he is recognized as one of the most innovative and successful CEOs of our era. In The Ride of a Lifetime, Robert Iger shares the lessons he learned while running Disney and leading its 220,000-plus employees, and he explores the principles that are necessary for true leadership, including: • Optimism. Even in the face of difficulty, an optimistic leader will find the path toward the best possible outcome and focus on that, rather than give in to pessimism and blaming. • Courage. Leaders have to be willing to take risks and place big bets. Fear of failure destroys creativity. • Decisiveness. All decisions, no matter how difficult, can be made on a timely basis. Indecisiveness is both wasteful and destructive to morale. • Fairness. Treat people decently, with empathy, and be accessible to them. This book is about the relentless curiosity that has driven Iger for forty-five years, since the day he started as the lowliest studio grunt at ABC. It’s also about thoughtfulness and respect, and a decency-over-dollars approach that has become the bedrock of every project and partnership Iger pursues, from a deep friendship with Steve Jobs in his final years to an abiding love of the Star Wars mythology. “The ideas in this book strike me as universal” Iger writes. “Not just to the aspiring CEOs of the world, but to anyone wanting to feel less fearful, more confidently themselves, as they navigate their professional and even personal lives.”
Download or read book The Wife Upstairs written by Rachel Hawkins and published by St. Martin's Press. This book was released on 2021-01-05 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: Instant New York Times and USA Today Bestseller "Compulsively readable...a gothic thriller laced with arsenic." ––EW One of the Most Anticipated Books of 2021: CNN • Newsweek • Vulture • PopSugar • Parade • BuzzFeed • E!Online • TimeOut • Woman's Day • Goodreads • She Reads • Good Housekeeping • CrimeReads • Frolic • Hello! • Mystery and Suspense January 2021 Indie Next Pick and #1 LibraryReads Pick A delicious twist on a Gothic classic, The Wife Upstairs pairs Southern charm with atmospheric domestic suspense, perfect for fans of B.A. Paris and Megan Miranda. Meet Jane. Newly arrived to Birmingham, Alabama, Jane is a broke dog-walker in Thornfield Estates––a gated community full of McMansions, shiny SUVs, and bored housewives. The kind of place where no one will notice if Jane lifts the discarded tchotchkes and jewelry off the side tables of her well-heeled clients. Where no one will think to ask if Jane is her real name. But her luck changes when she meets Eddie Rochester. Recently widowed, Eddie is Thornfield Estates’ most mysterious resident. His wife, Bea, drowned in a boating accident with her best friend, their bodies lost to the deep. Jane can’t help but see an opportunity in Eddie––not only is he rich, brooding, and handsome, he could also offer her the kind of protection she’s always yearned for. Yet as Jane and Eddie fall for each other, Jane is increasingly haunted by the legend of Bea, an ambitious beauty with a rags-to-riches origin story, who launched a wildly successful southern lifestyle brand. How can she, plain Jane, ever measure up? And can she win Eddie’s heart before her past––or his––catches up to her? With delicious suspense, incisive wit, and a fresh, feminist sensibility, The Wife Upstairs flips the script on a timeless tale of forbidden romance, ill-advised attraction, and a wife who just won’t stay buried. In this vivid reimagining of one of literature’s most twisted love triangles, which Mrs. Rochester will get her happy ending?
Download or read book Cowboy Ethics written by James P. Owen and published by Simon and Schuster. This book was released on 2015-03-03 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new approach to business ethics is quietly taking hold in executive suites and corporate boardrooms across America. Frustrated by an epidemic of misbehavior at all employee levels, management teams are getting back to basics—back to the idea that personal character and individual responsibility are the ultimate keys to integrity, just as they were back in the days of the Open Range. A decade ago, the book Cowboy Ethics first inspired businesspeople to look to the Code of the West. Once they did, they discovered that its simple, common-sense principles can be more effective guides to business leadership than a truckload of corporate mission statements, rules, and ethics manuals. “Cowboys are role models because they live by a code,” says author James P. Owen. “They show us what it means to stand for something, and to strive every day to make your actions line up with your beliefs. And isn’t that as good a definition of integrity as you can find?” In the years since, the book’s “Ten Principles to Live By” have been embraced by scores of companies, universities, and even a state government. This updated Tenth Anniversary hardcover edition traces the evolution of this grassroots business movement in brand-new chapters while preserving the inspirational lessons and stunning photography of the original. It’s ideal for corporate gifts, the new graduate, business students, or any career person who cares about doing the right thing.
Download or read book Rebuilding the Brand written by Clyde Fessler and published by Triple Nickel Press. This book was released on 2012 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looks at how branding and the employees of Harley-Davidson helped in rebuilding its image.
Download or read book Ride the Man Down written by Luke Short and published by Open Road Media. This book was released on 2016-10-18 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the top twenty-five westerns of all time: an action-packed tale about a range war in a violent town—and the honest foreman who risks his life to keep the peace. Phil Evarts is dead, and the Hatchet Range is up for grabs. That’s 70,000 acres of prime turf just waiting for the man rich enough to buy it . . . or the gunman crazy enough to kill for it. Every schemer in town has his eyes on Hatchet, and Bide Mariner leads the charge. An unscrupulous rancher who’ll stop at nothing for cash, Mariner has the money and the guns to take whatever he wants. Only Will Ballard stands in his way—and that means Ballard is marked for death. The foreman at Hatchet Range, Ballard is an honest man who’ll do anything to keep the ranch from falling into Mariner’s hands. In a town so rotten with greed that even the sheriff is against him, Ballard must stand alone to save this little piece of the American West. Voted one of the top twenty-five westerns of all time by the Western Writers of America and made into a 1952 Republic film starring Rod Cameron, Ride the Man Down showcases award-winning author Luke Short at the height of his writing powers.
Download or read book Hey Cowgirl Need a Ride written by Baxter Black and published by Crown. This book was released on 2007-12-18 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two years after he won the average at the Las Vegas National Rodeo Finals by riding Kamikaze, the world’s most unridable bull, Lick is down on his luck, working on a ranch in the remote Nevada desert with Al Bean, an ornery old cowboy. Then into their lives crashes Teddie Arizona–aka T.A.–a woman of mystery who crawls out of the wreckage of her plane with a $500,000 secret. When T.A.’s “husband,” F. Rank Pantaker, dispatches his henchmen to retrieve the money–and the girl–Lick and Al find themselves trying to outrun the bad guys and protect a damsel in distress. Is T.A. out to cheat her cheatin’ husband, or is she really just trying to stop an illegal scheme cooked up by F. Rank and the infamous Ponce de Crayon, Vegas’s most glamorous tiger tamer? Is she playing Lick–or is it love? Will Al Bean’s cockeyed schemes, an able assist from Cody, Lick’s cowboy sidekick, a brigade of old-time rodeo reunioneers, and a few miles of duct tape be enough to stop F. Rank’s nefarious plan, reform a career party girl, and change the hearts and minds of ten of the world’s most thrill-seeking billionaires? Can Cody keep Lick from climbing onto raging bull Kamikaze’s back one more time? Can true love triumph over shoot-outs at the not-so-okay corral and close encounters with white tigers? Hey, this is Baxter Black—what do you think? Written with Baxter’s rip-roaring humor and inventive language, this caper gallops to a thunderously satisfying conclusion. Fans who enjoyed Hey, Cowboy, Wanna Get Lucky? will relish their reunion with Lick and Cody, while new readers will delight in this unforgettable cast of characters. Also available as a Random House AudioBook
Download or read book Just Ride written by Grant Petersen and published by Workman Publishing Company. This book was released on 2012-05-08 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: “No matter what or how you ride, read this book and remind yourself just how enjoyable cycling can and should be.”—Eben Weiss, author of The Enlightened Cyclist Just Ride is a revelation. Forget the ultralight, uncomfortable bikes, flashy jerseys, clunky shoes that clip onto tiny pedals, the grinding out of endless miles. Instead, ride like you did when you were a kid—just get on your bike and discover the pure joy of riding it. A reformed racer who’s commuted by bike every day since 1980, whose writings and opinions appear in major bicycling and outdoor magazines, and whose company, Rivendell Bicycle Works, makes bikes for riders ready to opt out of a culture overrun by racing, Grant Petersen shares a lifetime of unexpected facts, controversial opinions, expert techniques, and his own maverick philosophy. In 87 short, two-to-three page chapters, it covers: Riding: Count Days, Not Miles; Corner Like Jackie Robinson; Steer with Your Hips, Shift with Your Legs Suiting Up: The Shoes Ruse; Ponchos—the Ultimate Unracer’s Garment Safety: #1 Rule—Be Seen; Helmets Aren’t All They’re Cracked Up to Be Health and Fitness: Why Riding Is Lousy All-Around Exercise; Saddles Don’t Cause Impotence; Drink When You’re Thirsty—Not Before Also includes chapters on Accessories, Upkeep, and Technicalities, and a final chapter titled “Velosophy” that includes the essential, memorable thought: Your Bike Is a Toy—Have Fun with It. Winner Silver Medal 2013 Independent Publisher Book Awards
Download or read book What a Ride written by Terry Holland and published by Buoy Up Press. This book was released on 2008-12 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: Terry's book, What a Ride! is a must read for any cowboy, young or old. It's laced with danger, wit, and Terry's brand of humor. What a Ride! is a lot of fun. Even though Terry never made the National Finals Rodeo, he was a very successful bull rider. National Finals Rodeo qualifications don't justify or quantify a bull riding career nor should it! I trust Terry totally for his expertise in bull riding instruction. He's a great role model and prayer warrior. The Holland's are a wonderful family who love the Lord Jesus and live life to its fullest. While reading the book, I found myself with sweaty palms and that feeling only bull riders know. I was continually amazed at how accurately Terry describes all the emotions that occur while anticipating and executing a ride-fear, joy, excitement. Wow! Do yourself a favor and give it a read-you won't be disappointed. Don Gay-Eight time PRCA World Champion Bull Rider, 1974, 1975, 1976, 1977, 1979, 1980, 1981, and 1984. * * * Terry Holland and I have been friends since 1985. I admire him for his love and faithfulness to Debbie Jo. His life is an example to his daughter Khakie, of what godly manhood looks like. Besides being a great bull rider, he has always had an extraordinary gift for telling a story. Terry has told stories that have made my sides hurt from laughter as well as stories about his relationship with God and compassion for people that have brought tears to my eyes. Reading through the pages of What A Ride! stirred up in me the very reason I felt so passionate about riding bulls and reminded me of what has kept me so close to the sport. Many people's lives have been affected because of having Terry a part in them. Terry is a shining example of what Jesus meant when he said in John 15:8, "This is to my Father's glory, that you bear much fruit, showing yourselves to be my disciples." Enjoy reading What A Ride! and you'll understand why thousands of men have followed the dream of riding bulls. Cody Custer-PRCA World Champion Bull Rider, 1992
Download or read book Cowboys of the Waggoner Ranch written by and published by . This book was released on 2015-11-01 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cowboys of the historic Waggoner Ranch are living legends.They are men who embody the attributes of dusty riders who braved the wild a century ago. The cowboys ride a vast ranch, the largest in the United States within one fence. The 510,772-acre ranch, a couple of hours northwest of Dallas/Fort Worth, was established in 1854, only nine years after Texas joined the Union. Jeremy Enlow was granted rare access to photograph the twenty-six cowboys who ride the trails of their forebearers, living a life and practicing skills that have almost disappeared. It is important to record their lives before they shut the gate behind them the last time. This book is a tribute to the cowboys of the Waggoner Ranch.
Download or read book Darly s Magical History Ride written by Peter Barron and published by . This book was released on 2018-02-19 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: Darly is a brave little steam engine who lives in Darlington. He takes children from the local primary school on a trip to the seaside and, along the way, Darly passes through a number of enchanted tunnels. Every time he emerges from the darkness, he goes back in time, leading to some unforgettable encounters with characters from history, including Henry VIII and Emperor Hadrian. The story also features volcanoes, explosions, ghosts, jam butty missiles, and dinosaurs. Beautifully illustrated and written to the rhyming rhythm of a thrilling train ride, Darly's Magical History Rideis a fun journey for children of primary school age - and their parents!
