Download or read book The Handbook of Organizational Rhetoric and Communication written by Oyvind Ihlen and published by John Wiley & Sons. This book was released on 2018-08-14 with total page 533 pages. Available in PDF, EPUB and Kindle. Book excerpt: A one-stop source for scholars and advanced students who want to get the latest and best overview and discussion of how organizations use rhetoric While the disciplinary study of rhetoric is alive and well, there has been curiously little specific interest in the rhetoric of organizations. This book seeks to remedy that omission. It presents a research collection created by the insights of leading scholars on rhetoric and organizations while discussing state-of-the-art insights from disciplines that have and will continue to use rhetoric. Beginning with an introduction to the topic, The Handbook of Organizational Rhetoric and Communication offers coverage of the foundations and macro-contexts of rhetoric—as well as its use in organizational communication, public relations, marketing, management and organization theory. It then looks at intellectual and moral foundations without which rhetoric could not have occurred, discussing key concepts in rhetorical theory. The book then goes on to analyze the processes of rhetoric and the challenges and strategies involved. A section is also devoted to discussing rhetorical areas or genres—namely contextual application of rhetoric and the challenges that arise, such as strategic issues for management and corporate social responsibility. The final part seeks to answer questions about the book’s contribution to the understanding of organizational rhetoric. It also examines what perspectives are lacking, and what the future might hold for the study of organizational rhetoric. Examines the advantages and perils of organizations that seek to project their voices in order to shape society to their benefits Contains chapters working in the tradition of rhetorical criticism that ask whether organizations’ rhetorical strategies have fulfilled their organizational and societal value Discusses the importance of obvious, traditional, nuanced, and critically valued strategies such as rhetorical interaction in ways that benefit discourse Explores the potential, risks, paradoxes, and requirements of engagement Reflects the views of a team of scholars from across the globe Features contributions from organization-centered fields such as organizational communication, public relations, marketing, management, and organization theory The Handbook of Organizational Rhetoric and Communication will be an ideal resource for advanced undergraduate students, graduate students, and scholars studying organizational communications, public relations, management, and rhetoric.
Download or read book Rhetoric in an Organizational Society written by George Cheney and published by . This book was released on 1991 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: What does it mean to speak with a collective voice? This is the central question addressed in Rhetoric in an Organizational Society. The author explains how in advanced industrial society many of the messages that individuals see and hear are associated with organizations of great size, resources, and power. Organizational messages take the forms of advertising, public relations, issue advocacy, doctrine, annual reports, policy statements, newsletters, declarations, and so forth. However, given an accustomed emphasis on the individual, citizens and scholars alike have difficulty interpreting messages that represent collectiveness.
Download or read book Organizational Rhetoric written by Mary F. Hoffman and published by SAGE. This book was released on 2010 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Organizational Rhetoric introduces students to a rhetorical approach to understanding, analyzing and creating organizational messages for both internal employees and external customers. This textbook provides students a theoretically-grounded understanding of the basic building blocks of organizational rhetoric, the types of rhetorical situations faced by organizational communicators, and the specific strategies used to address six common organizational rhetorical situations (such as image management). Students will gain an understanding of the power of organizations in contemporary society and be able to think critically about organizational messages. The text is organized in two units. In the first unit, authors Mary Hoffman and Debra Ford introduce the rationale for a rhetorical approach to organizational messages, and introduce the basic rhetorical building blocks and principles behind the rhetorical situation and the analysis of strategies. In the second unit, the authors cover six specific rhetorical situations commonly faced by organizations, image and identity management, issue management, impression management, risk management, crisis management and organizational apologia, and internal message management. Each chapter is structured similarly, in conjunction with the ideas developed in unit one, and each ends with a case study that exemplifies the content presented in that chapter. Features and Benefits: - The first unit in the text will introduce the details of analyzing situations and identifying strategies - The second unit will examine six specific recurring rhetorical situations for organizations - Organizational schema centered on situations and strategies - Use of real-life case studies - Focus on careers in organizational rhetoric - Focus on thinking critically about organizations in society
Download or read book Organizational Rhetoric written by Mary Frances Hoffman and published by . This book was released on 2009 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Students will gain an understanding of the power of organizations in contemporary society and be able to think critically about organizational messages.
Download or read book Writing in Knowledge Societies written by Doreen Starke-Meyerring and published by Parlor Press LLC. This book was released on 2011-11-15 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: The editors of WRITING IN KNOWLEDGE SOCIETIES provide a thoughtful, carefully constructed collection that addresses the vital roles rhetoric and writing play as knowledge-making practices in diverse knowledge-intensive settings. The essays in this book examine the multiple, subtle, yet consequential ways in which writing is epistemic, articulating the central role of writing in creating, shaping, sharing, and contesting knowledge in a range of human activities in workplaces, civic settings, and higher education.
Download or read book Organizational Rhetoric written by Mary F. Hoffman and published by SAGE. This book was released on 2010 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Organizational Rhetoric introduces students to a rhetorical approach to understanding, analyzing and creating organizational messages for both internal employees and external customers. This textbook provides students a theoretically-grounded understanding of the basic building blocks of organizational rhetoric, the types of rhetorical situations faced by organizational communicators, and the specific strategies used to address six common organizational rhetorical situations (such as image management). Students will gain an understanding of the power of organizations in contemporary society and be able to think critically about organizational messages. The text is organized in two units. In the first unit, authors Mary Hoffman and Debra Ford introduce the rationale for a rhetorical approach to organizational messages, and introduce the basic rhetorical building blocks and principles behind the rhetorical situation and the analysis of strategies. In the second unit, the authors cover six specific rhetorical situations commonly faced by organizations, image and identity management, issue management, impression management, risk management, crisis management and organizational apologia, and internal message management. Each chapter is structured similarly, in conjunction with the ideas developed in unit one, and each ends with a case study that exemplifies the content presented in that chapter. Features and Benefits: - The first unit in the text will introduce the details of analyzing situations and identifying strategies - The second unit will examine six specific recurring rhetorical situations for organizations - Organizational schema centered on situations and strategies - Use of real-life case studies - Focus on careers in organizational rhetoric - Focus on thinking critically about organizations in society
Download or read book Sourcebook on Rhetoric written by James Jasinski and published by SAGE. This book was released on 2001-07-19 with total page 684 pages. Available in PDF, EPUB and Kindle. Book excerpt: Please update SAGE UK and SAGE INDIA addresses on imprint page.
Download or read book Changing the Subject written by Lisa Blankenship and published by University Press of Colorado. This book was released on 2019-11-08 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: Changing the Subject explores ways of engaging across difference. In this first book-length study of the concept of empathy from a rhetorical perspective, Lisa Blankenship frames the classical concept of pathos in new ways and makes a case for rhetorical empathy as a means of ethical rhetorical engagement. The book considers how empathy can be a deliberate, conscious choice to try to understand others through deep listening and how language and other symbol systems play a role in this process that is both cognitive and affective. Departing from agonistic win-or-lose rhetoric in the classical Greek tradition that has so strongly influenced Western thinking, Blankenship proposes that we ourselves are changed (“changing the subject” or the self) when we focus on trying to understand rather than simply changing an Other. This work is informed by her experiences growing up in the conservative South and now working as a professor in New York City, as well as the stories and examples of three people working across profound social, political, class, and gender differences: Jane Addams’s activist work on behalf of immigrants and domestic workers in Gilded Age Chicago; the social media advocacy of Brazilian rap star and former maid Joyce Fernandes for domestic worker labor reform; and the online activist work of Justin Lee, a queer Christian who advocates for greater understanding and inclusion of LGBTQ+ people in conservative Christian churches. A much-needed book in the current political climate, Changing the Subject charts new theoretical ground and proposes ways of integrating principles of rhetorical empathy in our everyday lives to help fight the temptations of despair and disengagement. The book will appeal to students, scholars, and teachers of rhetoric and composition as well as people outside the academy in search of new ways of engaging across differences.
Download or read book Organizational Rhetoric written by Charles Conrad and published by Polity. This book was released on 2011-10-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why do citizens demand that their political systems be democratic, but tolerate autocratic rule within their organizations? Why do governments spend trillions to aid corporations in spite of intense opposition by the vast majority of their citizens? Why do most people accept cultural myths about economies and organizations in spite of contradictory evidence, while others resist them? This book argues that the answers lie in the power of organizational rhetoricÑthe strategic use of symbols to manipulate popular opinion and political power. Organizational Rhetoric examines the mythical systems that underlie corporate influence and explains how corporate rhetors use these mythologies to create and sustain preferential public policies and favorable images. Each chapter also examines resistance to these mythologies, and concludes with an illustrative case study. This accessible and engaging book asks readers to think carefully and critically about domination and resistance. Moreover, it engages them in an analysis of how their own practices contribute to underlying structures and ideologies, and how their actions could contribute to change.
Download or read book The Handbook of Organizational Rhetoric and Communication written by Oyvind Ihlen and published by John Wiley & Sons. This book was released on 2018-05-10 with total page 726 pages. Available in PDF, EPUB and Kindle. Book excerpt: A one-stop source for scholars and advanced students who want to get the latest and best overview and discussion of how organizations use rhetoric While the disciplinary study of rhetoric is alive and well, there has been curiously little specific interest in the rhetoric of organizations. This book seeks to remedy that omission. It presents a research collection created by the insights of leading scholars on rhetoric and organizations while discussing state-of-the-art insights from disciplines that have and will continue to use rhetoric. Beginning with an introduction to the topic, The Handbook of Organizational Rhetoric and Communication offers coverage of the foundations and macro-contexts of rhetoric—as well as its use in organizational communication, public relations, marketing, management and organization theory. It then looks at intellectual and moral foundations without which rhetoric could not have occurred, discussing key concepts in rhetorical theory. The book then goes on to analyze the processes of rhetoric and the challenges and strategies involved. A section is also devoted to discussing rhetorical areas or genres—namely contextual application of rhetoric and the challenges that arise, such as strategic issues for management and corporate social responsibility. The final part seeks to answer questions about the book’s contribution to the understanding of organizational rhetoric. It also examines what perspectives are lacking, and what the future might hold for the study of organizational rhetoric. Examines the advantages and perils of organizations that seek to project their voices in order to shape society to their benefits Contains chapters working in the tradition of rhetorical criticism that ask whether organizations’ rhetorical strategies have fulfilled their organizational and societal value Discusses the importance of obvious, traditional, nuanced, and critically valued strategies such as rhetorical interaction in ways that benefit discourse Explores the potential, risks, paradoxes, and requirements of engagement Reflects the views of a team of scholars from across the globe Features contributions from organization-centered fields such as organizational communication, public relations, marketing, management, and organization theory The Handbook of Organizational Rhetoric and Communication will be an ideal resource for advanced undergraduate students, graduate students, and scholars studying organizational communications, public relations, management, and rhetoric.
Download or read book Vicente Ximenes LBJ s Great Society and Mexican American Civil Rights Rhetoric written by Michelle Hall Kells and published by SIU Press. This book was released on 2018 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beginning as a grassroots organizer in the 1950s, Vicente Ximenes was at the forefront of the movement for Mexican American civil rights through three presidential administrations, joining Lyndon B. Johnson's Great Society and later emerging as one of the highest-ranking appointees in Johnson's administration. One of the most influential government representatives of Mexican American issues in recent history, Ximenes succeeded largely because he could adapt his rhetoric for different audiences in his speeches and writings. In Vicente Ximenes, LBJ's Great Society, and Mexican American Civil Rights Rhetoric, Michelle Hall Kells elucidates Ximenes's achievement through a rhetorical history of his career as an activist. Kells draws on Ximenes's extensive archive of speeches, reports, articles, and oral interviews to present the activist's rhetorical history and begins each chapter with an excerpt from the collection that showcases Ximenes's ability to negotiate multiple public spheres. Exploring Ximenes's legacy against the backdrop of the Cold War era, Kells's analyses illustrate how Ximenes effectively agitated for open, inclusive, and pluralist democracy at regional and national levels. After a discussion of Ximenes's early life, the author focuses on his career as an activist, examining Ximenes's leadership in several key civil rights events, including the historic 1967 White House cabinet committee hearings on Mexican American Affairs, and highlighting his role in advancing Mexican Americans and Latinos from social marginalization to greater representation in national politics. Kells concludes by reflecting on the later years of Ximenes's life and his contributions to the post-World War II civil rights movement. Vicente Ximenes, LBJ's Great Society, and Mexican American Civil Rights Rhetoric shows us a remarkable man who dedicated the majority of his life to public service, using rhetoric to mobilize activists for change at the grassroots level as well as at the highest levels of government to secure civil rights advances for his fellow Mexican Americans.
Download or read book Writing Like An Engineer written by Dorothy A. Winsor and published by Routledge. This book was released on 2013-11-05 with total page 133 pages. Available in PDF, EPUB and Kindle. Book excerpt: Comprised of a study spanning over five years, this text looks at four engineering co-op students as they write at work. Since the contributors have a foot in both worlds -- work and school -- the book should appeal to people who are interested in how students learn to write as well as people who are interested in what writing at work is like. Primarily concerned with whether engineers see their writing as rhetorical or persuasive, the study attempts to describe the students' changing understanding of what it is they do when they write. Two features of engineering practice that have particular impact on the extent to which engineers recognize persuasion are identified: * a reverence for data, and * the hierarchical structure of the organizations in which engineering is most commonly done. Both of these features discourage an open recognition of persuasion. Finally, the study shows that the four co-op students learned most of what they knew about writing at work by engaging in situated practice in the workplace, rather than by attending formal classes.
Download or read book Museum Rhetoric written by M. Elizabeth Weiser and published by Penn State Press. This book was released on 2017-10-16 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today’s diverse societies, museums are the primary institutions within the public sphere in which individuals can both engage critical thought and celebrate community. This volume uses the lens of rhetoric to explore the role these societal repositories play in establishing and altering cultural heritage and national identity. Based on fieldwork conducted in over sixty museums in twenty-two countries across six continents, Museum Rhetoric explores how heritage museum exhibits persuade visitors to unite their own sense of identity with that of the broader civic society and how the latter changes in response. Elizabeth Weiser examines what compels communities, organizations, and nations to create museum spaces, and how museums operate as sites of both civic engagement and rhetorical persuasion. Moving beyond rhetorical explorations of museums as “memory sites,” she shows how they intentionally straddle the divides between style and content, intellect and affect, and unity and diversity, and why their portrayal of the past matters to civic life—and particularly studies of nationalism—in the present and future. Deeply researched and artfully argued, Museum Rhetoric sheds light on the public impact of cultural and aesthetic heritage and opens avenues of inquiry for scholars of museum studies and public history.
Download or read book Places of Public Memory written by Greg Dickinson and published by University of Alabama Press. This book was released on 2010-08-02 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Though we live in a time when memory seems to be losing its hold on communities, memory remains central to personal, communal, and national identities. And although popular and public discourses from speeches to films invite a shared sense of the past, official sites of memory such as memorials, museums, and battlefields embody unique rhetorical principles. Places of Public Memory: The Rhetoric of Museums and Memorials is a sustained and rigorous consideration of the intersections of memory, place, and rhetoric. From the mnemonic systems inscribed upon ancient architecture to the roadside acci
Download or read book Rhetorical Aspects of Discourses in Present Day Society written by Lotte Dam and published by Cambridge Scholars Publishing. This book was released on 2009-05-27 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since antiquity, the notion of rhetoric has been associated with Aristotle, Cicero and Quintilian. Their theories are central to the understanding that, on the one hand, rhetoric can be used for persuading and convincing an audience, and on the other, for becoming an eloquent speaker. Based on this understanding, the study of rhetoric was for many years regarded by scholars as a meaningless enterprise as it was perceived as a study of linguistic ornamentation. However, in the beginning of the twentieth century, scholars regained an interest in the study of rhetoric in recognition of rhetorical skills being important for communication in modern society. Like speakers in public life, e.g. politicians, who had always acknowledged the role of rhetoric, all sorts of communicators, mediators and scholars became interested in rhetoric as a practical tool for building up texts meant for the public sphere as well as an analytical tool for the critique of public argumentation. This led to the development of new theories from New Rhetoric over Rhetorical Criticism to theories of genre and discourse, reflecting the view that rhetoric must be understood and used against the social and cultural framework in which it is embedded. The contributions of this book reflect this multi-faceted approach to rhetoric, discourse and genre through their focus upon and analysis of different institutionalised discourses. Thus, within the three sections of political, journalistic and organisational discourse, the articles discuss various discourse types and their rhetorical features, contributing to the understanding of rhetoric and discourse having significant influence on human action and interaction in society.
Download or read book Sourcebook on Rhetoric written by and published by SAGE. This book was released on with total page 681 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Communication Yearbooks Vols 6 33 Set written by Various and published by Routledge. This book was released on 2021-11-05 with total page 17176 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Communication Yearbook annuals originally published between 1977 and 2009 publish diverse, state-of-the-discipline literature reviews that advance knowledge and understanding of communication systems, processes, and impacts across the discipline. Topics dealt with include Communication as Process, Research Methodology in Communication, Communication Effects, Taxonomy of Communication and European Communication Theory, Information Systems Division, Mass Communication Research, Mapping the Domain of Intercultural Communication, Public Relations, Feminist Scholarship, Communication Law and Policy, Visual Communication, Communication and Cross-Sex Friendships Across the Life Cycle, Television Programming and Sex Stereotyping, InterCultural Communication Training, Leadership and Relationships, Media Performance Assessment, Cognitive Approaches to Communication.
