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Book Retailization

    Book Details:
  • Author : Lars Thomassen
  • Publisher : Kogan Page Publishers
  • Release : 2006-05-03
  • ISBN : 0749448733
  • Pages : 240 pages

Download or read book Retailization written by Lars Thomassen and published by Kogan Page Publishers. This book was released on 2006-05-03 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: In perhaps the most creative and authoritative book on selling brands ever written, international business experts Keith Lincoln, Anthony Aconis and Lars Thomassen, reveal how the world's most successful brands sell themselves to today's increasingly demanding shoppers and retailers. As the world of mass communications evolves into the world of media of the masses the very concept of the brand is transforming - from branding to the shelf to branding from the shelf. Two years in the analysis Retailization is the largest study ever conducted on how corporations and their brands are dealing (or not dealing) with this new era. The study covering over twenty countries worldwide and interviews with some of the leading brand marketers has drawn on countless examples of both creative execution and retail impact. Retailization shows how to establish a business approach that can better meet the needs of today's shopping Kings and Queens by creating and activating revolutionary selling situations. The central thesis of this book is that corporations must undertake nothing less than a radical reinvention of how they reach their customers to sell their products. The shelf where products are sold is the new centre of the business and communications universe. The answer to how to get the most from this change lies in a radically new business philosophy - RETAILIZATION. Retailization presents an innovative and pragmatic step by step process to help businesses rethink, reimagine and restructure their entire business and brand efforts around the retail strategies and executions that can better meet the needs of today's shopping Kings and Queens. Research shows that we have as little as four seconds to get a shopper's attention. The authors explain what you need to do to guarantee that you own that four seconds from understanding your competitive arena and context to understanding the nature of today's shopper. From there they explain how you can optimize the creation of your products, your retail impact and your communications. Finally, they demonstrate how to activate the process through retailizing your entire organization from top to bottom and we how to verify the results.

Book How to Succeed at Retail

Download or read book How to Succeed at Retail written by Keith Lincoln and published by Kogan Page Publishers. This book was released on 2009-05-03 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Who are the world's best retail brands? Is there a formula for success you can learn from? How to Succeed at Retail helps you find the key factors that will make you successful. Building on the process introduced in the international bestseller Retailization, it begins by encouraging you to become 'retail obsessed' and to think strategically, creatively and operationally in a retail context. It then illustrates success in action with 25 winning international case studies that show you some inspirational ways forward. Fast-paced and accessible, it concludes with an operational methodology which can be applied to any and every business. By introducing you to new ideas, winning cases and real tools, How to Succeed at Retail will help you to develop and implement an actionable brand vision. An accompanying website provides access to further case studies, strategies, tools and downloads. Featured case studies: Apple; Assa Abloy; Bose; Courvoisier; Dyson; Easyjet; Gillette; Gooh!; Guiness; Hennes & Mauritz; Holland & Holland; Innocent; Karmaloop; Oliviers & Co; P&G; Peroni; Red Bull; REI; Senseo; Starbucks; Superquinn; Tchibo; Whole Foods Market; Yoyamart; Zara.

Book The long and short of hedge funds

    Book Details:
  • Author : United States. Congress. House. Committee on Financial Services. Subcommittee on Capital Markets, Insurance, and Government Sponsored Enterprises
  • Publisher :
  • Release : 2003
  • ISBN :
  • Pages : 224 pages

Download or read book The long and short of hedge funds written by United States. Congress. House. Committee on Financial Services. Subcommittee on Capital Markets, Insurance, and Government Sponsored Enterprises and published by . This book was released on 2003 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Private Label

Download or read book Private Label written by Keith Lincoln and published by Kogan Page Publishers. This book was released on 2009-05-03 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Private Label is a powerful and compelling book of international scope on both the dangers and the opportunities posed by the rapid growth in recent years of private label or retail brands (those owned, sold and distributed by retailers). Private label growth is outpacing that of manufacturer brands, and the private label industry is now worth an estimated one trillion US dollars. Debunking the myths and looking at all possible scenarios, Private Label encourages brand owners to see the "own brand" problem as a genuine business opportunity that will inspire them to innovate. Moreover, Private Label also suggests ways that retailers can maximize the potential of their own private labels, without damaging their own business. Using research data from a range of global sources, as well as utilizing a comprehensive survey the authors carried out with Saatchi & Saatchi X, Private Label is a gripping and persuasive study of the world of "own brands" and their impact on global markets.

Book US Hedge Investment Funds Handbook Volume 1 Strategic Information and Regulations

Download or read book US Hedge Investment Funds Handbook Volume 1 Strategic Information and Regulations written by IBP USA and published by Lulu.com. This book was released on 2009-03-20 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: 2011 Updated Reprint. Updated Annually. Hedge Investment Funds Handbook

Book How to Protect Investors

    Book Details:
  • Author : Niamh Moloney
  • Publisher : Cambridge University Press
  • Release : 2010-01-21
  • ISBN : 1139485555
  • Pages : 501 pages

Download or read book How to Protect Investors written by Niamh Moloney and published by Cambridge University Press. This book was released on 2010-01-21 with total page 501 pages. Available in PDF, EPUB and Kindle. Book excerpt: As governments around the world withdraw from welfare provision and promote long-term savings by households through the financial markets, the protection of retail investors has become critically important. Taking as a case study the wide-ranging EC investor-protection regime which now governs EC retail markets after an intense reform period, this critical, contextual and comparative examination of the nature of investor protection explores why the retail investor should be protected, whether retail investor engagement with the markets should be encouraged and how investor protection laws should be designed, particularly in light of the financial crisis. The book considers the implications of the EC's investor protection rules 'on the books' but also considers investor protection law and policy 'in action', drawing on experience from the UK retail market and in particular the Financial Services Authority's extensive retail market activities, including the recent Retail Distribution Review and the Treating Customers Fairly strategy.

Book Retailization

Download or read book Retailization written by Lars Thomassen and published by Kogan Page Publishers. This book was released on 2006 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents a study on how corporations and their brands deal with this era. This book shows how to establish a business approach that can better meet the needs of shoppers by activating revolutionary selling situations. It articulates that corporations must undertake a radical reinvention of how they reach their customers to sell their products.

Book Shopping

    Book Details:
  • Author : Jenny Shaw
  • Publisher : John Wiley & Sons
  • Release : 2013-04-24
  • ISBN : 0745658032
  • Pages : 211 pages

Download or read book Shopping written by Jenny Shaw and published by John Wiley & Sons. This book was released on 2013-04-24 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: We spend more time shopping than doing anything else, after sleep and work. So why is it not taken more seriously? The answer: we take shopping for granted. Indeed, culture can only ‘work’ by being taken for granted. This paradox – that what is most familiar, like shopping, is also the hardest to ‘see’ analytically – provides the starting point for this compelling examination of the many dimensions of the shopping experience. Shopping enables readers to realize the significance of their shopping memories and milestones, how the rhythm of the day or week revolves as much around shop opening hours as working hours or bus times, and why Mayor Giuliani was right after 9/11 to tell Americans to keep on shopping. From an exciting cultural perspective, Jenny Shaw explores how shopping is viewed, the history behind its ‘fall from grace’, its part in the common culture, its role in helping us craft new identities, hold on to old ones, adjust to change, and generally ‘hold us together’ both as individuals and communities. Students of sociology, anthropology, social psychology, media and business studies interested in culture and the everyday world will be gripped by this engaging and accessible guide to the meaning behind what the ordinary shopper actually does and why shopping remains so popular despite social and cultural changes.

Book Gen Z and the Future of Wealth

Download or read book Gen Z and the Future of Wealth written by Claudio Scardovi and published by EGEA spa. This book was released on 2022-07-21T00:00:00+02:00 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world has never been so rich – at least financially. And so unsustainable – economically, socially and environmentally. In fact, we are all living a “nemesis of wealth” (nealth), caused by our short-sighted choices of the past, which focused only on ROE, NPV and shareholders’ value. This “nealth” is now paying us back not only with loads of public debt, inflationary money and debased cryptocurrencies; but also with unbearable social discrimination, geopolitical tensions and wars and de-globalization; and last but not least, with the ticking time bomb of climate change. If this is the legacy of our “intergenerational arbitrage,” what is the future for the Gen Z and for the Gen Alpha to come? How can they manage and overcome all these unbearable burdens to regain the lost sustainability? A new definition of wealth, based on a more holistic “total sustainability,” is then required; and correspondingly, new models to design, manage and value a targeted wealth creation that is relevant to many stakeholders. Never has been the challenge of change for the wealth management industry so critical – as in the future of wealth, and of its industry, could lie the future of humanity as well.

Book

    Book Details:
  • Author :
  • Publisher : International Monetary Fund
  • Release :
  • ISBN :
  • Pages : 48 pages

Download or read book written by and published by International Monetary Fund. This book was released on with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Securities Regulation

    Book Details:
  • Author : James D. Cox
  • Publisher : Aspen Publishing
  • Release : 2021-10-31
  • ISBN : 1543838480
  • Pages : 1408 pages

Download or read book Securities Regulation written by James D. Cox and published by Aspen Publishing. This book was released on 2021-10-31 with total page 1408 pages. Available in PDF, EPUB and Kindle. Book excerpt: Buy a new version of this textbook and receive access to the Connected eBook on CasebookConnect, including: lifetime access to the online ebook with highlight, annotation, and search capabilities, plus an outline tool and other helpful resources. Connected eBooks provide what you need most to be successful in your law school classes. Learn more about Connected eBooks. The Tenth Edition of Securities Regulation: Cases and Materials encompasses the sea changes that have recently occurred in the securities laws and capital markets, brought about by both SEC rulemaking and shifts in underwriting practices. The casebook carries forward its long-held standard of providing students with an in-depth, sophisticated, practical look at contemporary securities law. As it has since its first edition, this volume contains a highly teachable mix of problems, cases, and textual material, encouraging students to build their knowledge base by being active problem-solvers. Always forward-thinking, stressing current developments and controversies, the book is also highly modular, so that professors can easily pick and choose how to structure their courses without being locked into any given progression. New to the Tenth Edition: Developments involving cryptocurrencies and coin offerings Commentary on market developments such as issues arising with the retailization of trading markets The SEC’s procedures for direct listings and the regulatory issues surrounding the explosion of SPACs The sweeping November 2020 reforms to the issuer transaction exemptions from registration, and the new standards for evaluating whether offerings will be integrated The Supreme Court’s most recent Goldman Sachs decision addressing fraud on the market Coverage of several developments affecting the SEC’s enforcement powers The SEC’s new rules for proxy advisory services and shareholder proposals Where the law stands today regarding the obligations of broker-dealers in the wake of Regulation Best Interest Professors and students will benefit from: The book’s highly modular organization, enabling different teaching formats and coverage Extensive use of problems that build student awareness of the fundamentals, with directions in the Teacher’s Manual on how best to teach them Concise notes that introduce the reader to both theory and real-life practice issues A book that is always up-to-date and on the cutting edge

Book Regulation of the Hedge Fund Industry

Download or read book Regulation of the Hedge Fund Industry written by United States. Congress. Senate. Committee on Banking, Housing, and Urban Affairs and published by . This book was released on 2006 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Blue Sky Law

    Book Details:
  • Author : Joseph C. Long
  • Publisher :
  • Release : 2008
  • ISBN :
  • Pages : 1078 pages

Download or read book Blue Sky Law written by Joseph C. Long and published by . This book was released on 2008 with total page 1078 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book A HANDBOOK OF RETAIL MANAGEMENT  PRINCIPLES   PRACTICES

Download or read book A HANDBOOK OF RETAIL MANAGEMENT PRINCIPLES PRACTICES written by Dr.Dipa Mitra and published by Archers & Elevators Publishing House. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Securities Arbitration

Download or read book Securities Arbitration written by and published by . This book was released on 2008 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: