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Book Responsible Communication

Download or read book Responsible Communication written by James A. Jaksa and published by Hampton Press (NJ). This book was released on 1996 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors discuss ethics of "communication in high-risk technologies" through such examples as whistleblowing, the Challenger explosion, computer monitoring, life support systems, Chernobyl, the Union Carbide crisis in India, and reproductive technology.

Book The ART of Responsible Communication

Download or read book The ART of Responsible Communication written by David Remund and published by Business Expert Press. This book was released on 2014-12-17 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business leaders control information, data, and feedback. How should that power be managed in this digital age and fast-paced, globalized economy? That important question is at the heart of The ART of Responsible Communication. This book serves as a how-to guide for executives and emerging business leaders across multiple industries and a full spectrum of functional disciplines. The ART of Responsible Communication examines multifaceted corporate communication as a responsibility shared by leaders across the enterprise. You simply cannot delegate all communication responsibility to the corporate communications department or a public relations agency. It is every leader’s responsibility to model and champion effective communication, requiring an ongoing commitment to Accessibility, Responsiveness and Transparency, or, in other words, The ART of Responsible Communication.

Book Introduction to Strategic Public Relations

Download or read book Introduction to Strategic Public Relations written by Janis Teruggi Page and published by SAGE Publications. This book was released on 2017-11-30 with total page 910 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the 2019 Textbook & Academic Authors Association’s The Most Promising New Textbook Award How can public relations play a more active role in the betterment of society? Introduction to Strategic Public Relations: Digital, Global, and Socially Responsible Communication prepares you for success in today’s fast-changing PR environment. Recognizing that developments in technology, business, and culture require a fresh approach, Janis T. Page and Lawrence Parnell have written a practical introductory text that aligns these shifts with the body of knowledge from which the discipline of public relations was built. Because the practice of public relations is rooted in credibility, the authors believe that you must become ethical and socially responsible communicators more concerned with building trust and respect with diverse communities than with creating throwaway content. The authors balance this approach with a focus on communication theory, history, process, and practice and on understanding how these apply to strategic public relations planning, as well as on learning how to create a believable and persuasive message. Key Features Chapter-opening Scenarios capture your attention by discussing current PR challenges—such as the Wells Fargo cross-selling, VW emissions cover-up, and P&G’s “Like a Girl” campaign—and thus frame the chapter content and encourage active reading. At the end of the chapter, you explore various aspects of socially responsible communication to “solve” the PR challenge. Socially Responsible Case Studies in each chapter illustrate the key responsibilities of a modern public relations professional such as media relations, crisis communications, employee communications, applied communications research, and corporate and government-specific communications. Each case features problem-solving questions to encourage critical thinking. Social Responsibility in Action boxes feature short, specific social responsibility cases—such as Universals’ #NoFoodWasted, Nespresso in South Sudan, and Merck’s collaboration with AIDS activists—to highlight best practices and effective tactics, showing the link between sound public relations strategy and meaningful social responsibility programs. Insight boxes spark classroom discussion on particularly important or unique topics in each chapter. Personality Profile boxes will inspire you with stories from PR veterans and rising stars such as the U.S. CEO of Burson-Marstellor, the Chief Communication Officer of the United Nations Foundation, and the Executive VP at HavasPR.

Book Managing Corporate Social Responsibility

Download or read book Managing Corporate Social Responsibility written by W. Timothy Coombs and published by John Wiley & Sons. This book was released on 2011-10-03 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managing Corporate Social Responsibility offers a strategic, communication-centred approach to integrating CSR into organizations. Drawing from a variety of disciplines and written in a highly accessible style, the book guides readers in a focused progression providing the key points they need to successfully navigate the benefits and implications of managing CSR. Chapters are organized around a process model for CSR that outlines steps for researching, developing, implementing, and evaluating CSR initiatives Emphasizes stakeholder engagement as a foundation throughout the CSR Process Model Discusses ways to maximize the use of social media and traditional media throughout the process Offers international examples drawn from a variety of industries including: The Forest Stewardship Council, Starbucks Coffee, and IKEA. Draws upon theories grounded in various disciplines, including public relations, marketing, media, communication, and business

Book Communication in Responsible Business

Download or read book Communication in Responsible Business written by Roger N. Conaway and published by Business Expert Press. This book was released on 2012-08-09 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stakeholders today want to know about your company’s social and environmental performance. Effectively communicating these topics has become critical to economic success. This book offers an extensive toolbox of the most effective instruments that can help you, and each chapter provides specific examples of how to communicate social and cause-related marketing, sustainability reporting, issues and crisis communication, vision, mission statements and codes, and web-based stakeholder communication. You will find hands-on concepts and actual illustrations. Chapter cases provide rich practical coverage and translate concepts into solutions for dayto- day business realities.

Book Top 10 Tips for Safe and Responsible Digital Communication

Download or read book Top 10 Tips for Safe and Responsible Digital Communication written by Tamra B. Orr and published by The Rosen Publishing Group, Inc. This book was released on 2012-07-15 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt: With people spending an increasing number of hours every day using computers, tablets, and smartphones, safe and responsible digital communication awareness is absolutely essential. Making pre-teens and teens aware of the dangers that exist alongside the enriching information and entertainment to be found online is pertinent. Tweens and teens are vulnerable to various Web-based pitfalls, such as cyber-addiction, overspending, over-sharing, and downloading viruses—not to mention cyber-predators, scam artists, bullies, and flamers. In order to use digital communication technology safely, responsibly, and successfully, people need to learn how to avoid, prevent, or respond to uncomfortable or even threatening situations. Awareness is brought to readers through the elaboration of ten incredibly useful tips, exactly how to navigate the Web and use digital technology safely and responsibly, and how to do so without causing harm to oneself or others. Learning and following these precautions will not only keep users safe from predators, bullies, and scammers, but will also protect their hard drive, their credit rating, their identities, their reputations (both online and offline), and even their future job prospects. Emphasis is placed not only on learning how to avoid becoming a victim of negative digital activity but also on warnings against becoming a perpetrator, especially of cyberbullying, flaming, and other types of online peer harassment. Readers are encouraged to learn even more with 10 Great Questions to Ask an IT Specialist and Myths & Facts.

Book Assertiveness

    Book Details:
  • Author :
  • Publisher : Andrew E Schwartz
  • Release : 2001-02
  • ISBN : 1928950361
  • Pages : 229 pages

Download or read book Assertiveness written by and published by Andrew E Schwartz. This book was released on 2001-02 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book A Free and Responsible Press

Download or read book A Free and Responsible Press written by Commission on Freedom of the Press and published by University of Chicago Press. This book was released on 1947 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The question of how much freedom the press should enjoy has been debated throughout American history. In 1942 an impartial commission was formed to study mass communication, evaluate the performance of the media, and make recommendations for possible regulation of the press. This book is the general report of that commission."--Book cover.

Book Responsible Design  Implementation and Use of Information and Communication Technology

Download or read book Responsible Design Implementation and Use of Information and Communication Technology written by Marié Hattingh and published by Springer Nature. This book was released on 2020-04-06 with total page 479 pages. Available in PDF, EPUB and Kindle. Book excerpt: This two-volume set constitutes the proceedings of the 19th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2020, held in Skukuza, South Africa, in April 2020.* The total of 80 full and 7 short papers presented in these volumes were carefully reviewed and selected from 191 submissions. The papers are organized in the following topical sections: Part I: block chain; fourth industrial revolution; eBusiness; business processes; big data and machine learning; and ICT and education Part II: eGovernment; eHealth; security; social media; knowledge and knowledge management; ICT and gender equality and development; information systems for governance; and user experience and usability *Due to the global COVID-19 pandemic and the consequential worldwide imposed travel restrictions and lockdown, the I3E 2020 conference event scheduled to take place in Skukuza, South Africa, was unfortunately cancelled.

Book Responsible Design  Implementation and Use of Information and Communication Technology

Download or read book Responsible Design Implementation and Use of Information and Communication Technology written by Marié Hattingh and published by Springer Nature. This book was released on 2020-04-06 with total page 611 pages. Available in PDF, EPUB and Kindle. Book excerpt: This two-volume set constitutes the proceedings of the 19th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2020, held in Skukuza, South Africa, in April 2020.* The total of 80 full and 7 short papers presented in these volumes were carefully reviewed and selected from 191 submissions. The papers are organized in the following topical sections: Part I: block chain; fourth industrial revolution; eBusiness; business processes; big data and machine learning; and ICT and education Part II: eGovernment; eHealth; security; social media; knowledge and knowledge management; ICT and gender equality and development; information systems for governance; and user experience and usability *Due to the global COVID-19 pandemic and the consequential worldwide imposed travel restrictions and lockdown, the I3E 2020 conference event scheduled to take place in Skukuza, South Africa, was unfortunately cancelled.

Book Introduction to Public Relations

Download or read book Introduction to Public Relations written by Janis Teruggi Page and published by SAGE Publications. This book was released on 2020-09-11 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Public Relations: Strategic, Digital, and Socially Responsible Communication presents a comprehensive introduction to the field of public relations (PR) with a focus on new media and social responsibility. Recognizing that the shifts in technology, business, and culture require a fresh approach, authors Janis Teruggi Page and Lawrence J. Parnell show students how today′s PR professionals create persuasive messages with modern technologies while working in line with the industry′s foundations. The authors balance this approach with a focus on understanding communication theory, history, process, and practice, and how all these concepts can be applied to strategic PR planning. The Second Edition features new and refreshed content throughout, including cases, chapter-opening scenarios, and profiles of both young and senior practitioners with tips and career guidance for student success. Included with this title: The password-protected Instructor Resource Site (formally known as SAGE Edge) offers access to all text-specific resources, including a test bank and editable, chapter-specific PowerPoint® slides.

Book Communicating Corporate Social Responsibility in the Digital Era

Download or read book Communicating Corporate Social Responsibility in the Digital Era written by Adam Lindgreen and published by Routledge. This book was released on 2017-12-12 with total page 474 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although literature on corporate social responsibility is vast, research into the use and effectiveness of various communications through digital platforms about such corporate responsibility is scarce. This gap is surprising; communicating about corporate social responsibility initiatives is vital to organizations that increasingly highlight their corporate social responsibility initiatives to position their corporate brands for both consumers and other stakeholders. Yet these organizations still sometimes rely on traditional methods to communicate, or even decide against communicating at all, because they fear triggering stakeholders’ skepticism or cynicism. A systematic, interdisciplinary examination of corporate social responsibility communication through digital platforms therefore is necessary, to establish an essential definition and up-to-date picture of the field. This research anthology addresses the above objectives. Drawing on marketing, management, and communication disciplines, among others, this anthology examines how organizations construct, implement, and use digital platforms to communicate about their corporate social responsibility and thereby achieve their organizational goals. The 21 chapters in this anthology reflect six main topic sections: Challenges and opportunities for communicating corporate social responsibility through digital platforms. Moving toward symmetry and interactivity in digital corporate social responsibility communication. Fostering stakeholder engagement in and through digital corporate social responsibility communication. Leveraging effective digital corporate social responsibility communication. Digital activism and corporate social responsibility. Digital methodologies and corporate social responsibility.

Book Mastering the Art of Effective Communication  Unlocking Success Through Powerful Connection

Download or read book Mastering the Art of Effective Communication Unlocking Success Through Powerful Connection written by Eon Ranger and published by First Class Consulting Corporation . This book was released on 2023-06-08 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Mastering the Art of Effective Communication: Unlocking Success Through Powerful Connection" is a comprehensive guide that equips readers with the essential skills and strategies needed to excel in communication. With 21 insightful chapters, this book covers a wide range of topics, from understanding different communication styles and enhancing verbal and written communication skills to leveraging persuasion, emotional intelligence, and nonverbal cues. Readers will discover how effective communication can foster stronger relationships, drive leadership success, and navigate difficult situations. They will learn to overcome barriers, communicate in the digital age, and bridge cultural gaps. The book also delves into storytelling, crisis communication, ethics, and communication for networking, marketing, and branding. Each chapter is filled with practical advice, relatable stories, and actionable steps to help readers unlock their full communication potential. Whether in personal or professional contexts, readers will gain the confidence and skills to connect with others, achieve their goals, and make a lasting impact. As the future of communication unfolds, the book offers a glimpse into emerging trends and technologies, preparing readers for the ever-evolving landscape of communication.

Book Customization 4 0

Download or read book Customization 4 0 written by Stephan Hankammer and published by Springer. This book was released on 2018-06-20 with total page 702 pages. Available in PDF, EPUB and Kindle. Book excerpt: This proceedings volume presents the latest research from the worldwide mass customization & personalization (MCP) community bringing together new thoughts and results from various disciplines within the field. The chapters are based on papers from the MCPC 2017. The book showcases research and practice from authors that see MCP as an opportunity to extend or even revolutionize current business models. The current trends of Industrie 4.0, digital manufacturing, and the rise of smart products allow for a fresh perspective on MCP: Customization 4.0. The book places a new set of values in the centre of the debate: a world with finite resources, global population growth, and exacerbating climate change needs smart thinking to engage the most effective capabilities and resources. It discusses how Customization 4.0 fosters sustainable development and creates shared value for companies, customers, consumers, and the society as a whole. The chapters of this book are contributed by a wide range of specialists, offering cutting-edge research, as well as insightful advances in industrial practice in key areas. The MCPC 2017 has a strong focus on real life MCP applications, and this proceedings volume reflects this. MCP strategies aim to profit from the fact that people are different. Their objective is to turn customer heterogeneities into opportunities, hence addressing “long tail” business models. The objective of MCP is to provide goods and services that best serve individual customers’ needs with near mass production efficiency. This proceedings volume highlights the interdisciplinary work of thought leaders, technology developers, and researchers with corporate entrepreneurs putting these strategies into practice. Chapter 24 is open access under a CC BY 4.0 license via link.springer.com.

Book Redefining Corporate Social Responsibility

Download or read book Redefining Corporate Social Responsibility written by David Crowther and published by Emerald Group Publishing. This book was released on 2018-09-05 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through a series of studies of aspects of CSR from around the world, this book re-examines the topic though the lenses of various disciplines and cultures. It shows that the subject is much wider than is generally perceived and that CSR is evolving in a way which has not been generally recognized within the academic community.

Book Ethics in Public Relations

Download or read book Ethics in Public Relations written by Kathy Fitzpatrick and published by SAGE Publications. This book was released on 2006-05-03 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ethics in Public Relations: Responsible Advocacy is the first book to identify universal principles of responsible advocacy in public relations. In this engaging book, editors Kathy Fitzpatrick and Carolyn Bronstein bring together prominent authorities in the field to address theoretic and practical issues that illustrate the broad scope and complexity of responsible advocacy in 21st-century public relations.

Book Notes on Naval Communications

Download or read book Notes on Naval Communications written by Alexander Campbell Kidd and published by . This book was released on 1924 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: