EBookClubs

Read Books & Download eBooks Full Online

EBookClubs

Read Books & Download eBooks Full Online

Book The Persuaders

Download or read book The Persuaders written by Anand Giridharadas and published by Vintage. This book was released on 2022-10-18 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • An insider account of activists, politicians, educators, and everyday citizens working to change minds, bridge divisions, and fight for democracy—from disinformation fighters to a leader of Black Lives Matter to Bernie Sanders and Alexandria Ocasio-Cortez and more—by the best-selling author of Winners Take All and award-winning former New York Times columnist “Anand Giridharadas shows the way we get real progressive change in America—by refusing to write others off, building more welcoming movements, and rededicating ourselves to the work of changing minds.” —Robert B. Reich, best-selling author of The System The lifeblood of any free society is persuasion: changing other people’s minds in order to change things. But America is suffering a crisis of faith in persuasion that is putting its democracy and the planet itself at risk. Americans increasingly write one another off instead of seeking to win one another over. Debates are framed in moralistic terms, with enemies battling the righteous. Movements for justice build barriers to entry, instead of on-ramps. Political parties focus on mobilizing the faithful rather than wooing the skeptical. And leaders who seek to forge coalitions are labeled sellouts. In The Persuaders, Anand Giridharadas takes us inside these movements and battles, seeking out the dissenters who continue to champion persuasion in an age of polarization. We meet a leader of Black Lives Matter; a trailblazer in the feminist resistance to Trumpism; white parents at a seminar on raising adopted children of color; Bernie Sanders and Alexandria Ocasio-Cortez; a team of door knockers with an uncanny formula for changing minds on immigration; an ex-cult member turned QAnon deprogrammer; and, hovering menacingly offstage, Russian operatives clandestinely stoking Americans’ fatalism about one another. As the book’s subjects grapple with how to call out threats and injustices while calling in those who don’t agree with them but just might one day, they point a way to healing, and changing, a fracturing country.

Book Made in Europe

    Book Details:
  • Author : Klaus Nathaus
  • Publisher : Routledge
  • Release : 2016-01-22
  • ISBN : 1317637429
  • Pages : 181 pages

Download or read book Made in Europe written by Klaus Nathaus and published by Routledge. This book was released on 2016-01-22 with total page 181 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited collection studies the production and dissemination of popular music, tourism, cinema, fashion, broadcasting programmes, advertising and coffee in Western Europe in the twentieth century. Focussing on the supply side of popular culture, it addresses a field of study that is neglected in European historiography. Moreover, it provides a theoretical and methodological discussion that takes into account the inherent dynamics of content production and the role of cultural intermediaries in the change of cultural repertoires. Taking key developments in the culture industries in the USA as a point of reference, the book highlights particularities of cultural production in Europe. It identifies a greater autonomy of creatives, stronger influence of critics and a lesser concern with audience research as three characteristics of the production regime in Western Europe. It takes into view the transfer of popular culture across the Atlantic and between European countries and offers new insights into research on the cultural Americanisation of Europe. This book was originally published as a special issue of the European Review of History.

Book Designs on Democracy

    Book Details:
  • Author : Neal Shasore
  • Publisher : Oxford University Press
  • Release : 2022-08-22
  • ISBN : 0192666541
  • Pages : 461 pages

Download or read book Designs on Democracy written by Neal Shasore and published by Oxford University Press. This book was released on 2022-08-22 with total page 461 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designs on Democracy examines a pivotal period in the formation of the modern profession of architecture in Britain. It shows how architects sought to meet the newly articulated demands of a mass democracy in the wake of the First World War. It does so by providing a vivid picture of architectural culture in interwar London, the Imperial metropolis, drawing on histories of design, practice, professionalism, and representation. Most accounts of this period tend to deal exclusively with the emergence of Modernism; this study takes a different approach, encompassing a much broader perspective on the liberal professional consensus that held sway, including architecture's mainstream and its so-called avant-garde. Readers will encounter a number of unexpected narratives, episodes, and projects: from the British Empire Exhibition at Wembley to the rebuilding of Waterloo Bridge; from the impact of the Great Slump to the passing of the first Architects Registration Act (1931); from Trystan Edwards's radical housing campaigns to the Londoners' League's unorthodox preservationism. Pulling in a range of evidence and sources - periodicals, exhibitions, photographs, and films, alongside architecture - it evokes architectural culture by listening carefully to the tenor of its discourse. Architecture's public realm is thus analysed through sometimes surprising phrases: 'manners' to understand ideals of public propriety, 'vigilance' to explore public proprietorship, 'slump' to contextualise the emergence of public relations, 'machine-craft' to understand the forging of public institutions. The volume spans the excitable discussions about the reconstruction of the profession for a democratic age after WWI, to reconstruction and planning following WWII, providing an ambitious revision of how we can understand twentieth century architecture in Britain.

Book Consuming Behaviours

Download or read book Consuming Behaviours written by Erika Rappaport and published by Routledge. This book was released on 2020-05-26 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: In twentieth-century Britain, consumerism increasingly defined and redefined individual and social identities. New types of consumers emerged: the idealized working-class consumer, the African consumer and the teenager challenged the prominent position of the middle and upper-class female shopper. Linking politics and pleasure, Consuming Behaviours explores how individual consumers and groups reacted to changes in marketing, government control, popular leisure and the availability of consumer goods.From football to male fashion, tea to savings banks, leading scholars consider a wide range of products, ideas and services and how these were marketed to the British public through periods of imperial decline, economic instability, war, austerity and prosperity. The development of mass consumer society in Britain is examined in relation to the growing cultural hegemony and economic power of the United States, offering comparisons between British consumption patterns and those of other nations.Bridging the divide between historical and cultural studies approaches, Consuming Behaviours discusses what makes British consumer culture distinctive, while acknowledging how these consumer identities are inextricably a product of both Britain’s domestic history and its relationship with its Empire, with Europe and with the United States.

Book The Oxford Handbook of Consumption

Download or read book The Oxford Handbook of Consumption written by Dr. Frederick F. Wherry and published by Oxford University Press. This book was released on 2019-09-09 with total page 646 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Oxford Handbook of Consumption consolidates the most innovative recent work conducted by social scientists in the field of consumption studies and identifies some of the most fruitful lines of inquiry for future research. It begins by embedding marketing in its global history, enmeshed in various political, economic, and social sites. From this embedded perspective, the book branches out to examine the rise of consumer culture theory among consumer researchers and parallel innovative developments in sociology and anthropology, with scholarship analyzing the roles that identity, social networks, organizational dynamics, institutions, market devices, materiality, and cultural meanings play across a wide variety of applications, including, but not limited to, brands and branding, the sharing economy, tastes and preferences, credit and credit scoring, consumer surveillance, race and ethnicity, status, family life, well-being, environmental sustainability, social movements, and social inequality. The volume is unique in the attention it gives to consumer research on inequality and the focus it has on consumer credit scores and consumer behaviors that shape life chances. The volume includes essays by many of the key researchers in the field, some of whom have only recently, if at all, crossed the disciplinary lines that this volume has enabled. The contributors have tried to address several key questions: What motivates consumption and what does it mean to be a consumer? What social, technical, and cultural systems integrate and give character to contemporary consumption? What actors, institutions, and understandings organize and govern consumption? And what are the social uses and effects of consumption?

Book The Hidden Persuaders

Download or read book The Hidden Persuaders written by Vance Packard and published by Ig Publishing. This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A discussion of how modern advertising attempts to control our thoughts and desires in order to make us buy the products it produces. Exploring the use of consumer motivational research and other psychological techniques, including subliminal tactics, this book shows how advertisers secretly manipulate mass desire for consumer goods and products. In addition, Packard also discusses advertising in politics, predicting the way image and personality rapidly came to overshadow real issues in the televised age.

Book Fashioning Professionals

    Book Details:
  • Author : Leah Armstrong
  • Publisher : Bloomsbury Publishing
  • Release : 2018-02-08
  • ISBN : 1350001864
  • Pages : 225 pages

Download or read book Fashioning Professionals written by Leah Armstrong and published by Bloomsbury Publishing. This book was released on 2018-02-08 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: From artist to curator, couturier to fashion blogger, 'creative' professional identities can be viewed as social practices, enacted, performed and negotiated through the media, the public, and industry. Fashioning Professionals addresses what it means to be a creative professional, historically and in the digital age, as new ways of working and doing business have given rise to new professional identities. Bringing together critical reflections from international researchers, the book spans fashion, design, art, architecture, and advertising. It examines both traditional and emergent roles in creative industries, from advertising executives and surrealist artists to mannequin designers, pop stylists, bloggers, makers and design curators. The book reveals how professional identities are continually in a state of fashioning, through style, taste, gender and cultural representation, highlighting moments of friction and flux in the creative labour of the global economy. Interweaving critical perspectives from fashion and design history with sociology and cultural theory, Fashioning Professionals addresses a burgeoning area of research as we enter new terrain in fashion and the creative industries.

Book Hard sell

    Book Details:
  • Author : Sean Nixon
  • Publisher : Manchester University Press
  • Release : 2016-05-16
  • ISBN : 1526111160
  • Pages : 335 pages

Download or read book Hard sell written by Sean Nixon and published by Manchester University Press. This book was released on 2016-05-16 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'This is an impressive piece of sustained research that brings much to the field. It offers real depth in rethinking the post-war boom and there can be little doubt that this will have a real impact across modern British history, consumer history and cultural studies.' Jeremy Black, Professor of History, University of Exeter Focusing on advertising’s relationship to the mass market housewife, Hard sell shows how advertising promoted new standards of material comfort in the selling of a range of everyday consumer goods and, in the process, generalised a cross-class image of the ‘modern housewife’ across the new medium of television. Nixon shows how the practices through which advertising understood and represented the ‘modern housewife’ and domestic consumption were influenced by American advertising and commercial culture. In doing so, he challenges the way critics and historians have often understood Anglo-American relations, and shows how American influences across a range of areas of advertising practice were not only a source of inspiration, but were also adapted and reworked to speak more effectively to the British consumer. Hard sell offers a major new analysis of the techniques of advertising in the decades of post-war affluence and advertising’s relationship to the social changes associated with growing prosperity.

Book Business Skills For Dummies Three e book Bundle  Body Language For Dummies  Persuasion and Influence For Dummies and Confidence For Dummies

Download or read book Business Skills For Dummies Three e book Bundle Body Language For Dummies Persuasion and Influence For Dummies and Confidence For Dummies written by Elizabeth Kuhnke and published by John Wiley & Sons. This book was released on 2013-01-04 with total page 1284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Skills For Dummies eBook bundle is a collection of three full length books rolled into one convenient bundle giving you the skills to be a confident and assured player in the business world and beyond! Actions really do speak louder than words. If you are puzzled by other people or want to improve the impression you give, having an insight into body language is key. Body Language For Dummies body reveals what people really mean, and how you can use your body and your expressions to make a positive impact. Many people want to gain trust or support in business and throughout life, but the true skill is doing so in a charming fashion! Whether you're convincing the boss about your much-deserved promotion or a busy restaurateur to offer a better table, Persuasion and Influence For Dummies can help improve and increase your successes. Confidence For Dummies shows you how to understand confidence, and offers practical tips and techniques to build on your skills and improve your confidence in all areas of life.

Book The Power of Persuasion  Second Edition

Download or read book The Power of Persuasion Second Edition written by Harry Hazel and published by Wipf and Stock Publishers. This book was released on 2005-07-19 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: Persuasion is a powerful tool. Attorneys use it to win cases. Politicians practice the art to harvest votes. Salespeople and advertisers rely on it to sell everything from soap to skyscrapers. Preachers weave persuasion into their sermons. Parents try to motivate children and children try to influence their parents. Persuasion can help or hurt. It can help people land a job, earn a living, or get a friend through a tough time. But it can also make the unwary spend more money than they should and get them tangled in commitments they don't want to make. 'The Power of Persuasion' examines persuasion from two perspectives: how does effective persuasion work and what can be done to protect oneself from unwanted forms of influence? Topics include: Part 1 -The secret of successful persuasion -Why image or ethos is so important -The emotional hook: Why is it so effective? -Logical persuasion: When to use it -Self-motivation methods Part II -Knowing when and how to resist advertising and sales -Contending with cults -What to do about the power of film and television -Political persuasion: What to watch for -The link between persuasion and ethics

Book The Skinny on the Art of Persuasion

Download or read book The Skinny on the Art of Persuasion written by Jim Randel and published by RAND Media Co. This book was released on 2010 with total page 89 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to influence the thinking of others. You'll learn skills to increase your persuasiveness and eventually, your success at whatever endeavor your pursue.

Book HBR s 10 Must Reads on Communication 2 Volume Collection

Download or read book HBR s 10 Must Reads on Communication 2 Volume Collection written by Harvard Business Review and published by Harvard Business Press. This book was released on 2021-04-27 with total page 676 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you read nothing else on communicating effectively, read these definitive articles from Harvard Business Review. The best leaders know how to communicate clearly and persuasively. How do you stack up? HBR's 10 Must Reads on Communication 2-Volume Collection provides enduring ideas and practical advice to help you express your ideas with clarity and impact—no matter what the situation. Bringing together HBR's 10 Must Reads on Communication and HBR's 10 Must Reads on Communication, Vol. 2, this collection includes twenty articles selected by HBR's editors and features the indispensable article "The Necessary Art of Persuasion" by Jay A. Conger. From timeless classics to the latest game-changing ideas from thought leaders Erin Meyer, Robert B. Cialdini, Nick Morgan, Heidi Grant, and more, HBR's 10 Must Reads on Communication 2-Volume Collection will inspire you to: Power your organization through conversation Pitch your brilliant idea—successfully Establish credibility and connect with your audience Unlock value throughout your company by asking better questions Achieve better outcomes in cross-cultural negotiations Create smart, effective data visualizations Spark collaboration, learning, and innovation using digital tools Build consensus and win support HBR's 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further. HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardless of an ever‐changing business environment.

Book The Language Web

Download or read book The Language Web written by Jean Aitchison and published by Cambridge University Press. This book was released on 1997 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Language is like a vast spider's web. In this volume Jean Aitchison explores the different facets of this web. She begins with the cobweb of false worries which surrounds language. She then discusses how language evolved in the human species, how children acquire it, and how educated English speakers remember 50,000 or more words. Finally, she argues that people are right to be concerned about language, though not in the ways traditionally assumed. This is the text of the 1996 BBC Reith lectures, slightly revised for publication, with illustrations and full references, and an afterword which looks at the reception of the lectures.

Book Adversaries into Allies

Download or read book Adversaries into Allies written by Bob Burg and published by Penguin. This book was released on 2015-06-23 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: The bestselling co-author of The Go-Giver offers new insights into what it means to be truly influential Faced with the task of persuading someone to do what we want, most of us expect resistance. We see the other person as an adversary and often resort to coercion or manipulation to get our way. But while this approach might bring us short-term results, it leaves people with a bad feeling about themselves and about us. At that point, our relationship is weakened and our influence dramatically decreased. There has to be a better way. Drawing on his own experiences and the stories of other influential people, communication expert Bob Burg offers five simple principles of what he calls Ultimate Influence—the ability to win people to your side in a way that leaves everyone feeling great about the outcome. In the tradition of Dale Carnegie’s How to Win Friends and Influence People, Burg offers a tried-and-true framework for building alliances at work, at home, and anywhere else you seek to win people over.

Book Our Neighbors in South America

Download or read book Our Neighbors in South America written by Walter Lefferts and published by . This book was released on 1927 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Scouting

    Book Details:
  • Author :
  • Publisher :
  • Release : 1983-01
  • ISBN :
  • Pages : 461 pages

Download or read book Scouting written by and published by . This book was released on 1983-01 with total page 461 pages. Available in PDF, EPUB and Kindle. Book excerpt: Published by the Boy Scouts of America for all BSA registered adult volunteers and professionals, Scouting magazine offers editorial content that is a mixture of information, instruction, and inspiration, designed to strengthen readers' abilities to better perform their leadership roles in Scouting and also to assist them as parents in strengthening families.

Book A Global History of Consumer Co operation since 1850

Download or read book A Global History of Consumer Co operation since 1850 written by and published by BRILL. This book was released on 2017-07-03 with total page 877 pages. Available in PDF, EPUB and Kindle. Book excerpt: With contributions from over 30 scholars, A Global History of Consumer Co-operation surveys the origins and development of the consumer co-operative movement from the mid-nineteenth century until the present day. The contributions, covering the history of co-operation in different national contexts in Europe, the Americas, Asia and Australasia, illustrate the wide variety of forms that consumer co-operatives have taken; the different political, economic and social contexts in which they have operated; the ideological influences on their development; and the reasons for their expansion and decline at different times. The book also explores the connections between co-operatives in different parts of the world, challenging assumptions that the story of global co-operation can be traced exclusively to the 1844 Rochdale Co-operative Society. Contributors are: Amélie Artis, Nikola Balnave, Patrizia Battilani, Johann Brazda, Susan Fitzpatrick-Behrens, María Eugenia Castelao Caruana, Kay-Wah Chan, Bernard Degen, Danièle Demoustier, Espen Ekberg, Dulce Freire, Katarina Friberg, Mary Hilson, Mary Ip, Florian Jagschitz, Pernilla Jonsson, Kim Hyung-mi, Akira Kurimoto, Simon Lambersens, Catherine C LeGrand, Ian MacPherson, Francisco José Medina-Albaladejo, Alain Mélo, Jessica Gordon Nembhard, Silke Neunsinger, Greg Patmore, Joana Dias Pereira, Michael Prinz, Siegfried Rom, Robert Schediwy, Corrado Secchi, Geert Van Goethem, Griselda Verbeke, Rachael Vorberg-Rugh, Mirta Vuotto, Anthony Webster and John Wilson.