Download or read book The American Record Label Book written by Brian Rust and published by Da Capo Press, Incorporated. This book was released on 1984-01-21 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Label Machine How to Start Run and Grow Your Own Independent Music Label written by Nick Sadler and published by Velocity Press. This book was released on 2021-07-04 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you want to start a record label, self-release your own music, or are just an avid music lover, this book will give you information about the business of music. The Label Machine: How to Start, Run and Grow Your Own Independent Music Label is the first book to give music artists practical step-by-step comprehensive instructions for setting up and running an independent music label to successfully distribute and market their music. You will learn all about the music industry business and how to navigate the tricky dos and don'ts. You will finally understand and take control of your music copyright and get to grips with the legalities involved. You will build your music business effortlessly, learning how to professionally market your music and artists - allowing you to reach thousands of fans. And essentially, you will learn how to create multiple label revenue streams to create an established record label. It features a detailed breakdown of how every part of the industry works together, including copyright in the UK and US, record label set-up, record releases, and royalty collection. It also provides in-depth guides on marketing, covering; traditional PR, Facebook and Instagram advertising, Spotify playlisting, and fan growth. Includes templates for record label and management contracts, marketing and promotion schedules, press releases, and fan email automation.
Download or read book An Encyclopedia of Political Record Labels written by Josh MacPhee and published by . This book was released on 2019 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A love letter to over 750 record labels which produced political music as a medium for improving our communities and world.
Download or read book Record Labeling written by United States. Congress. Senate. Committee on Commerce, Science, and Transportation and published by . This book was released on 1986 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Record Label Marketing written by Clyde Philip Rolston and published by CRC Press. This book was released on 2015-11-19 with total page 524 pages. Available in PDF, EPUB and Kindle. Book excerpt: Record Label Marketing, Third Edition is the essential resource to help you understand how recorded music is professionally marketed. Fully updated to reflect current trends in the industry, this edition is designed to benefit marketing professionals, music business students, and independent artists alike. As with previous editions, the third edition is accessible for readers new to marketing or to the music business. The book addresses classic marketing concepts while providing examples that are grounded in industry practice. Armed with this book, you’ll master the jargon, concepts, and language to understand how music companies brand and market artists in the digital era. Features new to this edition include: Social media strategies including step-by-step tactics used by major and independent labels are presented in a new section contributed by Ariel Hyatt, owner of CYBER PR. An in-depth look at SoundScan and other big data matrices used as tools by all entities in the music business. An exploration of the varieties of branding with particular attention paid to the impact of branding to the artist and the music business in a new chapter contributed by Tammy Donham, former Vice President of the Country Music Association. The robust companion website, focalpress.com/cw/macy, features weblinks, exercises, and suggestions for further reading. Instructor resources include PowerPoint lecture outlines, a test bank, and suggested lesson plans.
Download or read book Record Label Marketing written by Tom Hutchison and published by Taylor & Francis. This book was released on 2012-07-26 with total page 463 pages. Available in PDF, EPUB and Kindle. Book excerpt: Record Label Marketing offers a comprehensive look at the inner workings of record labels, showing how the record labels connect commercial music with consumers. In the current climate of selling music through both traditional channels and new media, authors Tom Hutchison, Paul Allen and Amy Macy carefully explain the components of the contemporary record label's marketing plan and how it is executed. This new edition is clearly illustrated throughout with figures, tables, graphs, and glossaries, and includes a valuable overview of the music industry. Record Label Marketing has become essential reading for current and aspiring professionals, and for music business students everywhere. The book also has a companion website located at www.recordlabelmarketing.com. Record Label Marketing. * Gives you an exclusive and complete look at SoundScan and how it is used as a marketing tool * Presents essential information on uses of new media, label publicity, advertising, retail distribution, and marketing research by record labels * Offers insight into how successful labels use videos, promotional touring, and special products to build revenue * Includes important specialized marketing strategies using the tools of grassroots promotion and international opportunities * Reveals how labels are managing within their transitional digital industry * Looks to the future of the music business - how online developments, technological diffusion, and convergence and new markets continue to reshape the industry
Download or read book How to Start a Record Label A 30 Day Guide written by Scott Orr and published by Independently Published. This book was released on 2021-03-16 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get Ready to Build, Launch, and Grow a Successful Record LabelDiscover how to create goals and define your audienceLearn how to manage royalties and contractsBuild a successful album campaignLearn about Digital and Physical DistributionLearn how to discover and sign new acts to your record labelUnderstand how to effectively pitch your music to the pressLearn how to manufacture vinyl, CDs, and cassettes How to Start a Record Label - A 30 Day GuideAre you looking to start a record label?Are you confused by some of the steps?Are there gatekeepers standing in your way?Do you love discovering great music and sharing those discoveries?Do you want to build a successful and sustainable record label?How to Start a Record Label - A 30 Day Guide will walk with you through this journey and help uncomplicate the entire process! Here's What You Get: A in-depth 30 day guide detailing the many facets of running a record labelStraight-forward tips and tricks to get your music heardPractical recommendations
Download or read book Our Noise written by John Cook and published by Algonquin Books. This book was released on 2009-01-01 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: In celebration of the 20th anniversary of Merge Records, founders Mac and Laura offer first-person accounts--with the help of their colleagues and Merge artists--of their work, their lives, and the culture of making music. Hundreds of personal photos of the bands, along with album cover art, concert posters, and other memorabilia are included.
Download or read book Def Jam Recordings written by Bill Adler and published by Random House Digital, Inc.. This book was released on 2011-10-11 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: The illustrated oral history of the greatest hip-hop hit-making machine in history.
Download or read book How to Ru i n a Record Label written by Larry Livermore and published by Mitchell Beazley. This book was released on 2015 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1987, off-the-grid punk agitator Larry Livermore began documenting the burgeoning DIY East Bay punk rock scene with the newly founded Lookout Records. He had no idea this little label, first run out of his solar powered cabin in the Northern California mountains, then a cramped room in the backstreets of Berkeley, would rise to international prominence, introducing the world to the likes of Green Day, Operation Ivy, and a host of other artists. How To Ru(i)n A Record Label documents the author's experiences from Gilman Street to Bialystok, Poland, as he built Lookout from the ground up, only to find himself losing control of the label a mere ten years later, and abruptly walking away from the multi-million dollar company when it was at its peak of success. Throughout that time, however, he was central to the influential scene that gave birth to Gilman Street, Maximum Rocknroll, and a new generation of independent music that has had an everlasting effect on both the underground and mainstream. In the process, he just might even have found himself.
Download or read book Record Label Marketing written by Thomas William Hutchison and published by Taylor & Francis. This book was released on 2006 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt: Record Label Marketing provides clear, in-depth information on corporate marketing processes, combining marketing theory with the real world "how to" practiced in marketing war rooms. This industry-defining book is clearly illustrated throughout with figures, tables, graphs, and glossaries. Record Label Marketing is essential reading for current and aspiring professionals and students, and also offers a valuable overview of the music industry. Record Label Marketing... * Builds your knowledge base by introducing the basics of the marketing mix, market segmentation and consumer behavior * Gives you the tools necessary to understand and use SoundScan data, and to successfully manage the budget of a recorded music project * Presents vital information on label publicity, advertising, retail distribution and marketing research * Introduces you to industry resources like NARM, RIAA, and the IFPI * Offers essential marketing strategies including grassroots promotion and Internet/new media, as well as highlighting international marketing opportunities * Reveals how successful labels use video production, promotional touring and special products to build revenue * Looks to the future of the music business-how online developments, technological diffusion, and convergence and new markets are continually reshaping the industry This guide is accompanied by a website, www.recordlabelmarketing.com, which offers interactive assignments to strengthen your knowledge as well as updates on the latest news, industry figures and developments.
Download or read book Label Launch written by Veronika Kalmar and published by St. Martin's Griffin. This book was released on 2007-04-01 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you're in a band, a business entrepreneur or just interested in the music business, Label Launch will let you take your fantasies of holding the reigns at your own record label into reality. In fun, easy-to-understand language Veronika Kalmar takes you step-by-step through the intricate process of running a label from the moment you think about entering the biz until your first CD, vinyl single, or demo tape rolls off the press. Topics covered include: Funding your label Maneuvering through the legal maze Selling your product online and off Picking and signing bands Promotion and touring Avoiding the most common pitfalls of a new label And even tells you when it's time to sell out to "the man." Kalmer has culled information from the best in the independent record business interviewing heads of labels who have made a great success and those that almost didn't make it.
Download or read book Start and Run Your Own Record Label Third Edition written by Daylle Deanna Schwartz and published by Billboard Books. This book was released on 2009-02-03 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: For everyone interested in starting a record label–to market new talent or to release and promote their own music–there has never been a better time to do it! Music can be released, distributed, and promoted for a fraction of traditional costs. Veteran author and music-business consultant Daylle Deanna Schwartz (who started and ran her own label) has rewritten and expanded her classic, Start & Run Your Own Record Label, to reflect industry changes and new opportunities for marketing music in today’s climate. Start & Run Your Own Record Label is a comprehensive guidebook to building a record label, packed with how-to information about market trends and revenue streams for music releases. In addition to updated information on physical distribution, generating publicity, marketing, and promotion, it also has new information about key issues including: •Balancing on and offline promotion and marketing •Making the most of online resources (social-networking sites, blogs, ringtones, videos, radio, and more) •Using digital distribution profitably •Licensing your recordings for use in the media •Marketing music overseas Ms. Schwartz has compiled new interviews with top industry professionals and independent labels–including recording artist CJ Baran (Push Play), Jed Carlson (founder, ReverbNation), Daniel Glass (founder, Glassnote Entertainment), blogger Perez Hilton, Scott Lapatine (founder, Stereogum), recording artist Ingrid Michaelson, Jeff Price (founder, Tunecore), MP3 bloggers, music-magazine editors, publicists, and others–for the most up-to-date, authoritative, and practical compendium available.
Download or read book Major Labels written by Kelefa Sanneh and published by Penguin. This book was released on 2021-10-05 with total page 497 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of Oprah Daily's 20 Favorite Books of 2021 • Selected as one of Pitchfork's Best Music Books of the Year “One of the best books of its kind in decades.” —The Wall Street Journal An epic achievement and a huge delight, the entire history of popular music over the past fifty years refracted through the big genres that have defined and dominated it: rock, R&B, country, punk, hip-hop, dance music, and pop Kelefa Sanneh, one of the essential voices of our time on music and culture, has made a deep study of how popular music unites and divides us, charting the way genres become communities. In Major Labels, Sanneh distills a career’s worth of knowledge about music and musicians into a brilliant and omnivorous reckoning with popular music—as an art form (actually, a bunch of art forms), as a cultural and economic force, and as a tool that we use to build our identities. He explains the history of slow jams, the genius of Shania Twain, and why rappers are always getting in trouble. Sanneh shows how these genres have been defined by the tension between mainstream and outsider, between authenticity and phoniness, between good and bad, right and wrong. Throughout, race is a powerful touchstone: just as there have always been Black audiences and white audiences, with more or less overlap depending on the moment, there has been Black music and white music, constantly mixing and separating. Sanneh debunks cherished myths, reappraises beloved heroes, and upends familiar ideas of musical greatness, arguing that sometimes, the best popular music isn’t transcendent. Songs express our grudges as well as our hopes, and they are motivated by greed as well as idealism; music is a powerful tool for human connection, but also for human antagonism. This is a book about the music everyone loves, the music everyone hates, and the decades-long argument over which is which. The opposite of a modest proposal, Major Labels pays in full.
Download or read book Start and Run Your Own Record Label written by Daylle Deanna Schwartz and published by Watson-Guptill Publications. This book was released on 2003 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: An updated guide to becoming a music mogul explores alternative markets for all musical genres, utilizing the power of the Internet and offering suggestions for marketing overseas.
Download or read book Competitive Problems in the Drug Industry written by United States. Congress. Senate. Select Committee on Small Business. Subcommittee on Monopoly and published by . This book was released on 1975 with total page 872 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Punk Record Labels and the Struggle for Autonomy written by Alan O'Connor and published by Lexington Books. This book was released on 2008 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book describes the emergence of DIY punk record labels in the early 1980s. Based on interviews with sixty-one labels, including four in Spain and four in Canada, it describes the social background of those who run these labels. Using the ideas of French sociologist Pierre Bourdieu, this book shows how the field of record labels operates. The choice of independent or corporate distribution is a major dilemma. Other tensions are about signing bands to contracts, expectations of extensive touring, and use of professional promotion. There are often rivalries between big and small labels over bands that have become popular and have to decide whether to move to a more commercial record label. Unlike approaches to punk that consider it a subcultural style, this book breaks new ground by describing punk as a social activity. One of the surprising findings is how many parents actually support their children's participation in the scene. Rather than attempting to define punk as resistance or commercial culture, this book shows the dilemmas that actual punks struggle with as they attempt to live up to what the scene means for them. Book jacket.
