Download or read book Ready Fire Aim written by Michael Masterson and published by John Wiley & Sons. This book was released on 2008-01-07 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you’re thinking about starting a new business or growing an existing one, Ready, Fire, Aim has what you need to succeed in your entrepreneurial endeavors. In it, self-made multimillionaire and bestselling author Masterson shares the knowledge he has gained from creating and expanding numerous businesses and outlines a focused strategy for guiding a small business through the four stages of entrepreneurial growth. Along the way, Masterson teaches you the different skills needed in order to excel in this dynamic environment.
Download or read book Ready Fire Aim Later written by Thomas Stepkoski and published by Lulu.com. This book was released on 2020-04-11 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tom Stepkoski helps you understand the intricacies of self development through his research of the most successful individuals in the world. He coordinated their extremely easy habits (16 in all) into a simple collection for you to remind yourself about. These are reminders in the sense that you have seen them before - but sometimes do not apply them regularly. When applied regularly - it's like creating a super hero from scratch with 16 "must-have" super powers like self-discipline, doing needle-moving activities, embracing change, being the best version of yourself, using your grit as opposed to your skills, being aware of naysayers, and many more. Each chapter is a lesson in itself with a description of the super power, examples of how it is used, and reasons why people sometimes have a difficult time incorporating them, PLUS a story of his two fictitious characters Joe and Frank (in each chapter), a call to action for the reader, and extra room at the end for your notes.
Download or read book Ready Fire Aim written by Kevin Triggs and published by . This book was released on 2015-07-31 with total page 602 pages. Available in PDF, EPUB and Kindle. Book excerpt: The roots of Skinhead culture goes back to a time when black and white youth united under the banner of music and community as immigrants from Jamaica arrived on the shores of England in the late 1960s. England's "mod" meets Jamaica's "rude boy" - the result is the "skinhead." A decade later, portions of that world became co-opted by the far right wing, in an effort to polarize the vote toward a fascist and intolerant British state. Often underpaid or unemployed youths became an easy target for propaganda and the promise of violence. This was the birth of the Neo-Nazi Skinhead. But the true Skinhead movement continued to endure through the multicultural spirit of its origin. Refusing to die, it found new residence worldwide. And the war of the Skinheads began.George Dachs is growing up in Milwaukee, WI in the early 90's. The only son of a single mother struggling with depression, his living conditions have exposed him to the adult world at a very early age. His upbringing does not reflect the American value system of the post-Reagan era. As he races towards his mid-teens, his search for some semblance of familial structure in his life is threatened by his own confused, violent tendencies.George finds solace and acceptance in the local chapter of the non-racist Skinhead crew. The Brew City Skinheads are determined to take down the various white power and Neo-Nazi movements throughout the Midwest. This is a crusade that will come to change George's life forever. He quickly rises through the ranks, bringing together elements of the Black and Jewish communities of the city, and staging violent and criminal attacks on various racist groups. As he struggles to maintain a moral foundation, he confronts race, religion, sexuality, violence, drugs, addiction and friendship in the most visceral and explosive ways.The debut novel by Kevin Triggs, Ready, Fire, Aim gives readers a look into one of America's truly yet undiscovered battlegrounds. Told with raw honesty, fragility and humor, this book will shake you to the core.
Download or read book Ready Fire Aim written by Mark Varughese and published by Dream Releaser Publishing. This book was released on 2020-10-26 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trust God to guide the moving bullet. Ready. Fire!... before aiming? That's irresponsible advice if you're holding a weapon but it is often the reality when following God on the journey of faith. Using his story and the first fourteen years of Kingdomcity as a backdrop, Mark Varughese encourages every reader to embrace the adventure that comes with saying 'Yes' to God, without hesitation. Mark and has wife, Jemima, have spearheaded the startling growth of Kingdomcity, a global multi-site church of over 30,000 people across ten countries. In Ready, Fire! Aim, Mark recalls the profound burning-bush experience which triggered his move from Australia to Malaysia to start a church in early 2006, and the adventure that followed. He transparently shares his journey and the convictions that have underpinned it, to encourage and inspire you to take the risk that your dream may just need to become reality.
Download or read book If You Build It Will They Come written by Rob Adams and published by John Wiley and Sons. This book was released on 2010-03-09 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: Know if you'll hit your targets before pulling the trigger on any marketing plan More than sixty five percent of new products are commercial failures, and if you compound this with a recession, now more than ever you can't afford to be wrong. In If You Build It Will They Come, business professor and strategy consultant Rob Adams shows you how to make sure you hit your target market before you spend a lot of money. He shows you the fast, systematic and proven approach of performing Market Validation in advance of making a large product investment. Adams outlines a simple and effective market validation and testing strategy that is proven, giving entrepreneurs and managers the ability to dramatically improve the prospect of product success. He explains how to quickly gather information on competitors, directly interview members of your target market, and figure out what the market really wants to buy, versus what customers say they want. The steps to quickly understanding the viability of your market Where to go to gather the information needed to hit the market requirements How to follow through with the right product launched in the right way Adams cuts through the fancy terms and expensive market research that gives lots of data but no real product oriented information about usage, pricing, features and competitive forces. In the end you'll produce results on your first release of a far more mature product, shipped in a faster timeframe with features customers will actually use. This book is for anyone involved with designing, developing and launching new products. Its examples and advice cover everything from the fledgling start-up that needs their first product to work just to survive to the successful Fortune Class company establishing new worldwide markets. Examples cut across all major industrial sectors including consumer, retail, manufacturing, technology, life sciences and services. This book offers the step-based guidance you need to make sure failure is not an option.
Download or read book In the Plex written by Steven Levy and published by Simon & Schuster. This book was released on 2021-02-02 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: “The most interesting book ever written about Google” (The Washington Post) delivers the inside story behind the most successful and admired technology company of our time, now updated with a new Afterword. Google is arguably the most important company in the world today, with such pervasive influence that its name is a verb. The company founded by two Stanford graduate students—Larry Page and Sergey Brin—has become a tech giant known the world over. Since starting with its search engine, Google has moved into mobile phones, computer operating systems, power utilities, self-driving cars, all while remaining the most powerful company in the advertising business. Granted unprecedented access to the company, Levy disclosed that the key to Google’s success in all these businesses lay in its engineering mindset and adoption of certain internet values such as speed, openness, experimentation, and risk-taking. Levy discloses details behind Google’s relationship with China, including how Brin disagreed with his colleagues on the China strategy—and why its social networking initiative failed; the first time Google tried chasing a successful competitor. He examines Google’s rocky relationship with government regulators, particularly in the EU, and how it has responded when employees left the company for smaller, nimbler start-ups. In the Plex is the “most authoritative…and in many ways the most entertaining” (James Gleick, The New York Book Review) account of Google to date and offers “an instructive primer on how the minds behind the world’s most influential internet company function” (Richard Waters, The Wall Street Journal).
Download or read book Why Startups Fail written by Tom Eisenmann and published by Currency. This book was released on 2021-03-30 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.
Download or read book Pre Suasion written by Robert Cialdini and published by Simon and Schuster. This book was released on 2016-09-06 with total page 469 pages. Available in PDF, EPUB and Kindle. Book excerpt: The acclaimed New York Times and Wall Street Journal bestseller from Robert Cialdini—“the foremost expert on effective persuasion” (Harvard Business Review)—explains how it’s not necessarily the message itself that changes minds, but the key moment before you deliver that message. What separates effective communicators from truly successful persuaders? With the same rigorous scientific research and accessibility that made his Influence an iconic bestseller, Robert Cialdini explains how to prepare people to be receptive to a message before they experience it. Optimal persuasion is achieved only through optimal pre-suasion. In other words, to change “minds” a pre-suader must also change “states of mind.” Named a “Best Business Books of 2016” by the Financial Times, and “compelling” by The Wall Street Journal, Cialdini’s Pre-Suasion draws on his extensive experience as the most cited social psychologist of our time and explains the techniques a person should implement to become a master persuader. Altering a listener’s attitudes, beliefs, or experiences isn’t necessary, says Cialdini—all that’s required is for a communicator to redirect the audience’s focus of attention before a relevant action. From studies on advertising imagery to treating opiate addiction, from the annual letters of Berkshire Hathaway to the annals of history, Cialdini outlines the specific techniques you can use on online marketing campaigns and even effective wartime propaganda. He illustrates how the artful diversion of attention leads to successful pre-suasion and gets your targeted audience primed and ready to say, “Yes.” His book is “an essential tool for anyone serious about science based business strategies…and is destined to be an instant classic. It belongs on the shelf of anyone in business, from the CEO to the newest salesperson” (Forbes).
Download or read book Psychological Debriefing written by Beverley Raphael and published by Cambridge University Press. This book was released on 2000-10-12 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: A balanced critical review of psychological debriefing by an eminent international team, published in 2000.
Download or read book Good Strategy Bad Strategy written by Richard Rumelt and published by Currency. This book was released on 2011-07-19 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Good Strategy/Bad Strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world. Developing and implementing a strategy is the central task of a leader. A good strategy is a specific and coherent response to—and approach for—overcoming the obstacles to progress. A good strategy works by harnessing and applying power where it will have the greatest effect. Yet, Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy packages of buzzwords, motivational slogans, and financial goals with “strategy.” In Good Strategy/Bad Strategy, he debunks these elements of “bad strategy” and awakens an understanding of the power of a “good strategy.” He introduces nine sources of power—ranging from using leverage to effectively focusing on growth—that are eye-opening yet pragmatic tools that can easily be put to work on Monday morning, and uses fascinating examples from business, nonprofit, and military affairs to bring its original and pragmatic ideas to life. The detailed examples range from Apple to General Motors, from the two Iraq wars to Afghanistan, from a small local market to Wal-Mart, from Nvidia to Silicon Graphics, from the Getty Trust to the Los Angeles Unified School District, from Cisco Systems to Paccar, and from Global Crossing to the 2007–08 financial crisis. Reflecting an astonishing grasp and integration of economics, finance, technology, history, and the brilliance and foibles of the human character, Good Strategy/Bad Strategy stems from Rumelt’s decades of digging beyond the superficial to address hard questions with honesty and integrity.
Download or read book Winning Now Winning Later written by David M. Cote and published by HarperCollins Leadership. This book was released on 2020-06-30 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: From local coffee shops to the largest Fortune 500 companies, everyone is struggling to make the impossible choice between chasing short-term objectives and creating a secure future for their company. David Cote understood this dilemma and rejected it. In these pages, he shows you how taking the same revolutionary approach might be the smartest business decision you’ll ever make. This book reveals the bold the operational reforms and counterintuitive leadership practices you can put into practice that will allow you to do two conflicting things at the same time—pursue strong short- and long-term results. This tested and proven approach can strengthen your business like never before, and even rescue it from the brink of disaster no matter how dire the current circumstances may seem. In Winning Now, Winning Later, Cote shares 10 essential principles for winning today and tomorrow such as: Spot practices that seem attractive in the short term but will cost the company in the future Determine where and how to invest in growth for maximum impact Sustain both short-term performance and long-term investments even in challenging times, such as during recessions and leadership transitions Feel inspired to stand up to investors and other managers who are solely focused on either short- or long-term objectives Step back, think independently, and foster independent thinking among others around you Presenting a comprehensive solution to a perennial problem, Winning Now, Winning Later is a go-to guide for you and leaders everywhere to finally transcend short-termism’s daily grind and leave an enduring legacy of success.
Download or read book Ready Fire Aim written by Melissa Carbone and published by BenBella Books. This book was released on 2017-10-10 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entrepreneur Melissa Carbone scares people for a living—and she does it so well, she has her market cornered. Melissa Carbone's company, Ten Thirty One Productions, creates immersive horror experiences with life-like monsters and magic and other frights. More than 500,000 guests have attended her attractions and they show no sign of slowing down. But it wasn't always this way—an activist and lifelong horror fan, Melissa built her brand from the ground up, and in order to do that, she had to surmount her number-one obstacle: fear of failure. Known for securing one of the largest investments in the history of the show from Mark Cuban on ABC's Shark Tank, Melissa lives by the philosophy that it's important to dream epically and have the guts to jump for it. And success has followed. Collaborations and relationships with iconic industry and political leaders like Live Nation, Legendary Pictures, and the White House are just a small piece of the story. In Ready, Fire, Aim: How I Turned a Hobby Into an Empire, Carbone shares her philosophy of embracing all the shots that hit—and the ones that missed—that enabled her to turn her hobby into an empire. She will reveal the secrets, tips, and anecdotes that can help you turn your dreams for your career into your reality. You will find inspiration to: • Choose boldly: Choose to be in the top .1% of successful individuals—every day • Activate your ideas: Activation is where millionaires and billionaires are made—this is the key difference between the dreamers and those who have it all • Kill the fear of failure: Failure is the best way to prepare you for success Building your empire will require constant learning, reinvention, and growth. Ready, Fire, Aim is the story of entrepreneurship that pushes you to live with the audacity to take the first shot.
Download or read book Changeability How Artists Activists and Awakeners Navigate Change written by Sharon Weil and published by Archer Books. This book was released on 2018-07-17 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: We live in a time of fast moving, complex change on both the personal and the global level. Welcome or unwelcome, nothing is more certain than the constant and uncertain movement of change. Whether change is met with excitement or met with fear, we can easily become overwhelmed by all of that movement. ChangeAbility = the ability to effectively navigate change with more ease What is your ChangeAbility? Sharon Weil engages twenty-five leading change-makers: artists, political and environmental advocates and activists, teachers, spiritual leaders, psychotherapists, somatic practitioners, and more in a conversation about how to meet change, hold hope, align with nature, have courage, and find the passion that fuels responsive innovation. Based on Weil's acclaimed podcast, Passing 4 Normal: Conversations with Authors, Artists, Activists and Awakeners about Seeding Change in the World, this book weaves together the insight, humor, compassion and hard-earned wisdom of those who have mastered the art of ChangeAbility in a wide range of applied experiences.
Download or read book Startup written by Kevin Ready and published by Apress. This book was released on 2012-02-01 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: “If I was going to start a new business today I would be sure to study and pay close attention to Kevin Ready’s new book, Startup. His wisdom, experience, and his self-effacing and honest writing make this a real gem for aspiring entrepreneurs and business people of all kinds.” —Bob Beaudine, author of The Power of WHO Startup: An Insider's Guide to Launching and Running a Business is for people who are excellent at something—product or web development, writing code, marketing or selling anything—but who are now toiling for others. Yet they have long had a dream: to take that special skill set and use it, on their own terms, in a startup business. This pattern is romanticized by the media in the form of the “tech entrepreneur”—the guy brainstorming with buddies in a garage who ends up selling his startup for millions. But what is the reality behind stories like that one? For that matter, what mental processes, frames of reference, hard knocks, and lessons learned make up the “back story” behind any startup success? This book not only reveals the actual experience of entrepreneurship, but it provides readers with a set of universal entrepreneurial skills and tools they can use to build a business. Author Kevin Ready has made this journey, and more than once. He earned his MBA—Master of Bruise Acquisition—through numerous encounters with “situations,” problems, black holes, bad employees, sea monsters, not enough money, and other karate chops to the organizational body. Startup illustrates in detail the lessons he learned the hard way—so you don’t have to. Backed up by stories of both his successes and failures, Ready helps readers learn shortcuts to help them do what eight out of 10 entrepreneurs can’t: Build and sustain a successful start-up. Illustrates the entrepreneurial journey from start to finish Helps readers decide—or not—to start a business Provides dozens of lessons learned and other takeaways budding entrepreneurs can put to use today
Download or read book Personal Development for Smart People written by Steve Pavlina and published by ReadHowYouWant.com. This book was released on 2010-07 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite promises of ''fast and easy'' results from slick marketers, real personal growth is neither fast nor easy. The truth is that hard work, courage, and self-discipline are required to achieve meaningful results - results that are not attained by those who cling to the fantasy of achievement without effort. Personal Development for Smart People reveals the unvarnished truth about what it takes to consciously grow as a human being. As you read, you'll learn the seven universal principles behind all successful growth efforts (truth, love, power, oneness, authority, courage, and intelligence); as well as practical, insightful methods for improving your health, relationships, career, finances, and more. You'll see how to become the conscious creator of your life instead of feeling hopelessly adrift, enjoy a fulfilling career that honors your unique self-expression, attract empowering relationships with loving, compatible partners, wake up early feeling motivated, energized, and enthusiastic, achieve inspiring goals with disciplined daily habits and much more! With its refreshingly honest yet highly motivating style, this fascinating book will help you courageously explore, creatively express, and consciously embrace your extraordinary human journey.
Download or read book Paid to Think written by David Goldsmith and published by BenBella Books, Inc.. This book was released on 2012-10-23 with total page 672 pages. Available in PDF, EPUB and Kindle. Book excerpt: Have you ever thought about the fact that a craftsman has more and better tools to solve challenges on the job than the leader of a business or organization does? Leadership "tools" are usually defined as computers, spreadsheets, data, and even experience, but in reality, leaders need thinking tools that are hard to come by, so they find themselves hunting and pecking for answers in books, at seminars, through on-the-job training programs, from mentors, and at business schools, and still, they're left with gaps. Surely, most leaders are good at what they do, but the daily challenges of their jobs, like accelerating growth, increasing productivity, driving innovation, doing more with less, and balancing work with life don't come with some sort of leadership toolkit...until now. In Paid to Think, international consultant David Goldsmith presents his groundbreaking approach to leadership and management based on research revealing the twelve specific activities that all leaders perform on a daily basis, and he provides you with each activity's accompanying tools and instructions proven to boost your performance and that of your entire organization. Take the uncertainty out of everyday leading, convert ideas to realities, and maximize your intellectual value. Learn how decision makers at some of the world's most successful organizations have already used Paid to Think's universal and easily transferable tools—regardless of their industries, sectors, geographic locations, or management levels—as their greatest advantages in achieving more, earning more, and living more.
Download or read book Motion Leadership written by Michael Fullan and published by Corwin Press. This book was released on 2010 with total page 97 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cycling from practice to theory and back again, this concise book provides the skinny on motion leadership, or how to “move” individuals, institutions, and whole systems forward.
