Download or read book Public Relations in Educational Organizations written by Theodore J. Kowalski and published by Simon & Schuster Books For Young Readers. This book was released on 1996 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of readings addresses a demand being placed upon educational administrators - using technology to create two-way communications systems within their organizations and their communities. It treats public relations as an indispensable element of leadership. The book integrates theories and techniques taken from a variety of theorists and practitioners in both public relations and educational administration to provide an interdisciplinary, contemporary foundation for practice. In each chapter are case studies, questions and suggested readings.
Download or read book School Public Relations for Student Success written by Edward H. Moore and published by Corwin Press. This book was released on 2009-07-15 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Everything you need to succeed with parents, community leaders, employees, and more can be found in this book. Moore′s lifetime experience comes through with clear, no-nonsense ideas and insights that those working in schools can put to work right away." —William J. Banach, CEO Banach, Banach & Cassidy An on-the-job public relations and communications partner for everyone working in schools! As school public relations efforts play an increasingly vital role in helping students achieve and schools succeed, the communications expectations placed on school leaders at all levels continue to soar. Now this field-based reference offers educational leaders practical advice and specific tips for meeting the tough new communication demands they face daily. Ideal for both long-range planning and day-to-day basics, this guide helps leaders define and organize their school′s PR plan. The book offers step-by-step guidance on creating and applying communication tactics that work—from how to generate community support to managing crises, stopping rumors, handling media inquiries, dealing with critics, and much more. Emphasizing the PR responsibilities of all school employees, the author: Outlines the key components of successful communications programs Covers how to set reasonable expectations for communications efforts Provides questions for assessing PR needs, guidelines for judging what′s working and what′s not, and an abundance of checklists Offers interview advice from professionals in the field Educational leaders will consult this comprehensive resource again and again as they plan and implement public relations activities to support student and school success!
Download or read book Public Relations in Schools written by Theodore J. Kowalski and published by Pearson. This book was released on 2011 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: For educational administration and leadership students studying school and community relations. A contemporary and practice-based school public relations text that centers on the importance of communication, relationships, and technology. Outfitting students with a wealth of practical, practice-based knowledge that they can take directly into the halls of their school, the new fifth edition of Public Relations in Schools has a fresh, contemporary focus on both how administrators can effectively communicate with the community and how building strong relationships with stakeholders can ultimately lead to overall school improvement. Through a blend of theoretical and tacit knowledge, this text offers students an in-depth guide to 1) how to successfully communicate with both internal and external school entities, 2) how to build and maintain positive and active relationships via social and political capital and 3) how to translate the value of these relationships into positive change within the school. While exploring these three central themes, the book emphasizes how new technologies can aid school success. At the same time, real-world case studies at the beginning of each chapter introduce readers to actual public relations issues and bring the material to life. The revised fifth edition of Public Relations in Schools is updated with new materials and references throughout the text, including two new chapters -- one on harnessing technology for your public relations needs and one on collecting, assessing, and applying public opinion. In addition, the new fifth edition text contains a matrix at the front of the book showing how content relates to ELCC/NCATE Standards ---- the widely used criteria for administrator preparation and licensing.
Download or read book Public Relations for Public Schools written by Doyle M. Bortner and published by . This book was released on 1983 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Jspr Vol 23 N1 written by Journal of School Public Relations and published by Rowman & Littlefield. This book was released on 2002-04-16 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Journal of School Public Relations is a quarterly publication providing research, analysis, case studies and descriptions of best practices in six critical areas of school administration: public relations, school and community relations, community education, communication, conflict management/resolution, and human resources management. Practitioners, policymakers, consultants and professors rely on the Journal for cutting-edge ideas and current knowledge. Articles are a blend of research and practice addressing contemporary issues ranging from passing bond referenda to building support for school programs to integrating modern information.
Download or read book The School and Community Relations written by Don Bagin and published by Allyn & Bacon. This book was released on 2001 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book recognizes that publicity is required for interpreting the school to the community and the community to the school. Well-designed community-relations programs can create a sense of friendliness and good will toward faculties, provide adequate financial support for schools, and develop a sense of responsibility in the community for the steady improvement of education. Theories, techniques, and tips to help educational leaders deal with communications challenges are detailed. In the seventh edition, two new chapters focus on crisis management, including school violence. Part 1, "Essential Considerations," includes chapters on the public character of the school, understanding the community, the importance of the public-relations program, and the program's policies, goals, strategies, and administration. Part 2, "Relations with Special Publics," includes chapters on the communication process with internal and external publics, preparation for crises, and communication about school services and special events. Part 3 concerns communication tools. Its chapters consider working with the press, the use of the media, the Internet, printed materials, campaigns, and school choice. Part 4 is concerned with the assessment of the public-relations program's degree of success. An index is provided, as well as a list of helpful organizations. (Contains 97 references.) (RKJ)
Download or read book Teaming Up for Public Relations written by National School Public Relations Association and published by . This book was released on 1952 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Jspr Vol 25 N4 written by Journal of School Public Relations and published by Rowman & Littlefield. This book was released on 2005-02-15 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Journal of School Public Relations is a quarterly publication providing research, analysis, case studies and descriptions of best practices in six critical areas of school administration: public relations, school and community relations, community education, communication, conflict management/resolution, and human resources management. Practitioners, policymakers, consultants and professors rely on the Journal for cutting-edge ideas and current knowledge. Articles are a blend of research and practice addressing contemporary issues ranging from passing bond referenda to building support for school programs to integrating modern information.
Download or read book Jspr Vol 26 N2 written by Journal of School Public Relations and published by Rowman & Littlefield. This book was released on 2005-10-17 with total page 103 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Journal of School Public Relations is a quarterly publication providing research, analysis, case studies and descriptions of best practices in six critical areas of school administration: public relations, school and community relations, community education, communication, conflict management/resolution, and human resources management. Practitioners, policymakers, consultants and professors rely on the Journal for cutting-edge ideas and current knowledge. Articles are a blend of research and practice addressing contemporary issues ranging from passing bond referenda to building support for school programs to integrating modern information.
Download or read book Jspr Vol 24 N1 written by Journal of School Public Relations and published by Rowman & Littlefield. This book was released on 2003-05-27 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Journal of School Public Relations is a quarterly publication providing research, analysis, case studies and descriptions of best practices in six critical areas of school administration: public relations, school and community relations, community education, communication, conflict management/resolution, and human resources management. Practitioners, policymakers, consultants and professors rely on the Journal for cutting-edge ideas and current knowledge. Articles are a blend of research and practice addressing contemporary issues ranging from passing bond referenda to building support for school programs to integrating modern information.
Download or read book Jspr Vol 23 N3 written by Journal of School Public Relations and published by Rowman & Littlefield. This book was released on 2002-04-16 with total page 73 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Journal of School Public Relations is a quarterly publication providing research, analysis, case studies and descriptions of best practices in six critical areas of school administration: public relations, school and community relations, community education, communication, conflict management/resolution, and human resources management. Practitioners, policymakers, consultants and professors rely on the Journal for cutting-edge ideas and current knowledge. Articles are a blend of research and practice addressing contemporary issues ranging from passing bond referenda to building support for school programs to integrating modern information.
Download or read book Jspr Vol 36 N4 written by Journal of School Public Relations and published by Rowman & Littlefield. This book was released on 2016-12-23 with total page 115 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Journal of School Public Relations is a quarterly publication providing research, analysis, case studies and descriptions of best practices in six critical areas of school administration: public relations, school and community relations, community education, communication, conflict management/resolution, and human resources management.
Download or read book School Public Relations written by and published by . This book was released on 1986 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: School public relations is a planned and systematic management function relying on a comprehensive, two-way communication process involving both internal and external publics with a goal of stimulating a better understanding of the role, objectives, accomplishments, and needs of the organization. The function of school public relations is, first, to ensure that schools are identifying and serving society's needs as well as possible and, second, to make sure that the public knows that its needs are being met so that it will support its schools. After a preface, 14 chapters address these topics: (1) building support for schools, (2) public relations in education, (3) the current stance of education in relation to the public, (4) developing a public relations program, (5) working with parents and students, (6) involving key publics, (7) managing critical issues, (8) using new technology, (9) printed communications, (10) working with the media, (11) the basics of school public relations, (12) special problems, (13) building-level public relations, and (14) evaluating the public relations investment. Included in six appendices are a code of ethics and standards for educational public relations programs and public relations professionals. Concluding the book are 61 references and an index. (WTH)
Download or read book Public Relations America s Schools written by and published by . This book was released on 1952 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book How to Market Your School written by Johanna Lockhart and published by R&L Education. This book was released on 2010-12-16 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Take Monster Bucks will reveal the secret strategies of men who consistently bag older age-class deer each season. There is a price to pay to be the best at any sport, and trophy deer hunting is no different. But this book will save you thousands of hunting hours in your pursuit of monster bucks.
Download or read book Jspr Vol 29 N2 written by Journal of School Public Relations and published by Rowman & Littlefield. This book was released on 2009-01-16 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Journal of School Public Relations is a quarterly publication providing research, analysis, case studies and descriptions of best practices in six critical areas of school administration: public relations, school and community relations, community education, communication, conflict management/resolution, and human resources management. Practitioners, policymakers, consultants and professors rely on the Journal for cutting-edge ideas and current knowledge. Articles are a blend of research and practice addressing contemporary issues ranging from passing bond referenda to building support for school programs to integrating modern information.
Download or read book The Organization of Public Relations in American Colleges and Universities written by American College Public Relations Association and published by . This book was released on 1953 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt:
