Download or read book Library Public Relations Promotions and Communications written by Lisa A. Wolfe and published by . This book was released on 2005 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The popular first edition (1997) of Lisa Wolfe's guide has been totally revised---with five brand-new chapters: "Positioning Libraries in the 21st Century"; "Brand-building for Libraries"; "Using Technology as a PR Tool"; "Creative Effective Web Communications"; and "Planning for Crisis Communications." Once again, Wolfe comes to the rescue with ideas and step-by-step guidance for PR campaigns that make measurable differences. New tools, new examples of real-life library publicity successes, and new strategies for promotions and communications are thoroughly covered. Chapters explain how to position today's library in terms of policy issues, funding programs, and technological opportunities; how to develop a PR plan; build a brand identity and define your library's message; use the Web, the media, and library-developed marketing materials to tell your story; create word-of-mouth coverage; approach crisis communications plans; and evaluate and re-tool your PR program. There are dozens of sample PR material examples - event plans, newsletters, brochures, Web pages, press releases, and more, as well as online services for publicity and state and national public relations networking opportunities listed. This book is loaded with the tips and samples to help you make the most of your library's PR plans and get your message heard.
Download or read book Public Relations for Public Libraries written by Betty Pratt Rice and published by New York : Wilson. This book was released on 1972 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public relations is a way of life; Examininh the image; Retain, recruit, regain; Meeting patrons'needs; Communicating with patrons through mass media; Developing added channels of communication; Attracting patrons through special events and programs; Displays and exhibits as a public relations tool; Structuring and winning bond and budget issues; Friends of the library: keeping an asset from becoming a liability.
Download or read book Library s Crisis Communications Planner written by Jan Thenell and published by American Library Association. This book was released on 2004-07-26 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt: When emergencies escalate, knowing what to do in advance is the key. Libraries that are equipped with ready contact information, talking points, and spokespeople at hand are prepared to limit damage from big events or ensure small problems don't escalate.
Download or read book Public Relations in Public Libraries written by David S. Friend and published by . This book was released on 1959 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Marketing and Public Relations for Libraries written by Cosette N. Kies and published by . This book was released on 1987 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Public Relations for School Library Media Centers written by Mildred Laughlin and published by Englewood, Colo. : Libraries Unlimited. This book was released on 1990 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Marketing and Public Relations Activities in ARL Libraries written by and published by Association of Research Libr. This book was released on 1999 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Political Public Relations written by Jesper Stromback and published by Routledge. This book was released on 2019-07-30 with total page 459 pages. Available in PDF, EPUB and Kindle. Book excerpt: The second edition of Political Public Relations offers an interdisciplinary overview of the latest theory and research in the still emerging field of political public relations. The book continues its international orientation in order to fully contextualize the field amidst the various political and communication systems today. Existing chapters have been updated and new chapters added to reflect evolving trends such as the rise of digital and social media, increasing political polarization, and the growth of political populism. As a singular contribution to scholarship in public relations and political communication, this volume serves as an important catalyst for future theory and research. This volume is ideal for researchers and courses at the intersection of public relations, political communication, and political science. Chapter 7 of this book is freely available as a downloadable Open Access PDF under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license available at http://www.taylorfrancis.com.
Download or read book Persuasive Public Relations for Libraries written by Kathleen Kelly Rummel and published by Chicago : American Library Association. This book was released on 1983 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Library Public Relations written by Mona Garvey and published by New York : Wilson. This book was released on 1980 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical handbook for librarians dealing with the whys, the hows, and the tricks of the trade of library public relations.
Download or read book Exploring the Relationship Between Media Libraries and Archives written by Chisita, Collence Takaingenhamo and published by IGI Global. This book was released on 2018-09-21 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: New forms of digitalization and digital media technologies are positively and negatively disrupting the free flow of information preservation. These new technologies are revolutionizing the way messages are transmitted and breaking the traditional monopolization of information by well-established institutions. Exploring the Relationship Between Media, Libraries, and Archives provides emerging research on new digital trends in information preservation, origination, and sharing. While highlighting the current shift in information sharing from institutional archives to digital platforms, readers will learn how media, librarians, and archivists reinvent their processes to meet the ever-progressing needs of users. This book is an ideal resource for librarians, archivists, information preservers, and media professionals aiming to find a balance among the use of media, new digital technologies, libraries, and archives in preserving and furthering information sharing.
Download or read book Public Relations for School Library Media Programs written by Helen F. Flowers and published by . This book was released on 1998 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers 500 different strategies that can be used to increase public relations for a school media program and get parents, students, and other community members involved in library projects.
Download or read book Part time Public Relations with Full time Results written by Rashelle S. Karp and published by . This book was released on 1995 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: Step-by-step guidelines for maintaining positive communication with patrons.
Download or read book A Cooperative Public Relations Service for Libraries and Library Groups written by Library Public Relations Service and published by Chicago, Ill. : Library Public Relations Service. This book was released on 1946 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Public Relations for Libraries written by New York State Library. Library Extension Division and published by . This book was released on 1950 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Public Relations Information Sources written by Alice Norton and published by Detroit : Gale Research Company. This book was released on 1970 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Practical Public Relations written by Ohio Educational Library/Media Association. Public Relations Committee and published by . This book was released on 1979 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt:
