Download or read book Trust Management in the Chinese E Commerce Market written by Yong Pan and published by Springer Nature. This book was released on with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Social Commerce written by Rosy Boardman and published by Springer. This book was released on 2019-02-22 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: This timely edited collection offers a multidisciplinary perspective on social commerce, a phenomenon that has gained increasing interest over the last 8 years. Investigating how social media can be used to generate value for brands beyond customer relationship purposes, the skilled authors explore how social media users co-create value for businesses, influence other consumers and generate electronic word-of-mouth (eWOM). Providing insights from practitioners and academics, this book goes further than simply exploring e-commerce and social media, and addresses the real relevance of social commerce in today’s business landscape. With a selection of contemporary case studies and a Foreword written by Inthefrow’s creator, Victoria Magrath, Social Commerce will be an engaging read for those studying consumer behaviour, online marketing, and e-commerce.

Download or read book 2023 4th International Conference on E Commerce and Internet Technology ECIT 2023 written by Vilas Gaikar and published by Springer Nature. This book was released on 2023-07-24 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book. E-commerce is a commercial activity centered on commodity exchange by means of information network technology. In the open network environment of the Internet, based on the client/server application method, buyers and sellers carry out various commercial activities online, realizing online shopping for consumers, online transactions between merchants and online electronic payment, as well as various business activities, trading activities, financial activities and related comprehensive service activities of a new business operation mode. It is the electronicization, networking and informatization of all aspects of traditional business activities. Internet technology is the prerequisite for e-commerce to be realized. The development and popularization of Internet technology has also played a positive role in promoting the development of e-commerce. Internet technology is a double-edged sword, with advantages and disadvantages, since it can promote the development of e-commerce, it may also affect its normal construction, such as the existence of theft of information, tampering with information, counterfeiting, malicious damage and other security risks, but also through the firewall technology, data encryption technology, authentication technology, digital signature technology and other technologies to regulate the transaction process. Therefore, the influence of the two is mutual, and only through continuous friction can we continuously promote the development of both sides in a benign direction. ECIT 2023 provides a platform in order to Create a forum for sharing, research and exchange at the international level, so that participants can be informed of the latest research directions, results and contents of applied Internet technologies on e-commerce, thus stimulating them to generate new research ideas. Promote the development of e-commerce by studying its problems. To open up new perspectives, broaden horizons and examine the issues under discussion by the participants. Each accepted article requires at least one author to attend the meeting and present it.

Download or read book China Branding written by Martin J. Liu and published by Springer Nature. This book was released on 2019-09-14 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides an overview of the brand construction process of manufacturing enterprises in Zhejiang province, China. There are now a number of industry-leading enterprises that are trying to build their own brands and manufacture products of higher quality in Zhejiang. The first chapter focuses on the place branding strategy employed by the Zhejiang Provincial Government in launching the “ZhejiangMade” brand to improve the perception of products made by Zhejiang manufacturing firms and promote them in the domestic and international markets. In the following nine chapters, the editors bring together case studies from nine leading enterprises in Zhejiang, including Baoxiniao, Shuanghuan, Feida, ROBAM, Xinhai, Yinlun, Weixing, Deli and Fotile, providing an analysis of their branding process.

Download or read book ERS Information written by and published by . This book was released on 2000 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Internetworked World written by Ming Fan and published by Springer. This book was released on 2017-11-07 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes revised selected papers from the 15th Workshop on e-Business, WeB 2016, held in conjunction with the International Conference on Information Systems, ICIS, in Dublin, Ireland, in December 2016. WeB 2016 provided a forum for scholars to exchange ideas and share results from their research. Original articles addressing a broad coverage of technical, managerial, economic, and strategic issues related to consumers, businesses, industries, and governments were presented at the workshop, employing various IS research methods such as case study, survey, analytical modeling, experiments, computational models, and design science. The 15 full and 8 short papers presented in this volume were carefully reviewed and selected from 46 submissions. They deal with the “Internetworked World” focusing on digitalization, consumerization, global platforms, and transformative innovations in industry.

Download or read book Globalizing China written by Huiyao Wang and published by Emerald Group Publishing. This book was released on 2012-11-05 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines the literature on the returnee phenomena and assesses the impact and influence of Chinese Returnee Entrepreneurs. This book evaluates the impact of Chinese Returnee Entrepreneurs (CREs) in the Chinese globalization process. It also examines the roles, drivers, strategies, and performances of CREs on environment-strategy linkages.

Download or read book Chinese Consumers and the Fashion Market written by Yingjiao Xu and published by Springer. This book was released on 2018-03-09 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides essential insights into Chinese consumer behaviors in the growing and dynamic fashion market. With increasing consumer purchasing power, readily accessible global brands, heavy application of digital technology and social media, as well as growing awareness of environmental issues, the Chinese fashion industry faces great opportunities and challenges at the same time. The contributing authors provide observations and address issues related to middle class fashion consumption, sustainable apparel consumption, technology application in fashion retailing, and the select traditional and new industry segments in the context of China’s recent and massive economic boom. As such, the book offers an invaluable reference guide for all academics and practitioners interested in the Chinese fashion market.

Download or read book Handbook of Cultural and Creative Industries in China written by Michael Keane and published by Edward Elgar Publishing. This book was released on 2016-05-27 with total page 575 pages. Available in PDF, EPUB and Kindle. Book excerpt: China is at the crux of reforming, professionalising, and internationalising its cultural and creative industries. These industries are at the forefront of China's move towards the status of a developed country. In this comprehensive Handbook, international experts including leading Mainland scholars examine the background to China's cultural and creative industries as well as the challenges ahead. The chapters represent the cutting-edge of scholarship, setting out the future directions of culture, creativity and innovation in China. Combining interdisciplinary approaches with contemporary social and economic theory, the contributors examine developments in art, cultural tourism, urbanism, digital media, e-commerce, fashion and architectural design, publishing, film, television, animation, documentary, music and festivals. Students of Chinese culture and society will find this Handbook to be an invaluable resource. Scholars working on topics related to China's emergence and its cultural aspirations will also find the themes discussed in this book to be of interest. Contributors:R. Bai, M. Cheung, Y. Chu, P. Chung, J. Dai, J. De Kloet, A.Y.H. Fung, L. Gorfinkel, M. Guo, E.C. Hendriks, C.M. Herr, V. Ho, Y. Huang, M. Keane, W. Lei, H. Li, W. Li, Y. Li, W. Lei, B. Liboriussen, T. Lindgren, R. Ma, L. Montgomery, E. Priest, Z. Qiu, X. Ren, F. Schneider, W. Sun, M.A. Ulfstjerne, J. Wang, Q. Wang, C. Hing-Yuk Wong, H. Wu, B. Yecies, L. Yi, N. Yi, X. Zhang, E.J. Zhao, J. Zheng

Download or read book Research Handbook on Information Systems and the Environment written by Vanessa A. Cooper and published by Edward Elgar Publishing. This book was released on 2023-07-01 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive Research Handbook provides international perspectives on the role of information systems in environmental sustainability, drawing on ground-breaking research from leading scholars to predict future trends. Presenting in-depth studies which utilise a diverse range of research approaches and methods, this insightful Handbook provides a thorough examination of information systems research on environmental sustainability.

Download or read book Clockspeed written by Charles H. Fine and published by ReadHowYouWant.com. This book was released on 2010-10-08 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: In business today, all advantage is temporary. In order to survive-let alone thrive-companies must be able to anticipate and adapt to change, or face rapid, brutal extinction. In Clock speed, Charles Fine draws on a decades worth of research at M.I.T.s Sloan School of Management to introduce a new vocabulary for understanding the forces of competition and making strategic decisions that will determine the destiny of your company, as well as your industry. Taking inspiration from the world of biology, Fine argues that each industry has its own evolutionary life cycle (or ''clock speed''), measured by the rate at which it introduces new products, processes, and organizational structures. Just as geneticists study the fruit fly to gain insight into the evolutionary paths of all animals, managers in any industry can learn from the industrial fruit flies-such as Internet services, personal computers, and multimedia entertainment-which evolve through new generations at breakneck speed. Applying the lessons of the fruit flies to industries as diverse as bicycles, pharmaceuticals, and semiconductors, Fine illustrates how competitive advantage is lost or gained by how well a company manages dynamic web of relationships that run throughout its chain of suppliers, distributors, and alliance partners. Packed with revolutionary concepts and tools to help managers make key strategic decisions that affect current and future performance, Clock speed shows, as no other book before it, how the ultimate core competency is mastering the art of supply chain design, carefully choosing which components and capabilities to keep in-house and which to purchase from outside.

Download or read book China s Technological Leapfrogging and Economic Catch up written by Keun Lee and published by Oxford University Press. This book was released on 2022-01-27 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: After the miraculous economic growth known as the Beijing Consensus, China is now facing a slowdown. The attention has moved to the issue of the middle income trap. This book deals with this interesting issue in the context of China. It also discusses China's limitations and future prospects, especially after the rise of a new cold war between China and the US, namely the question of whether China would fall into another trap called the Thucydides trap, or conflict with the existing hegemon as a rising power. In sum, this book plays around three key terms, namely, the Beijing Consensus, the Middle Income Trap, and the Thucydides trap, and applies a Schumpeterian approach to these concepts. It also conducts a comparative analysis that examines China from an economic catch-up perspective. An economic catch-up starts from learning and imitating a forerunner, but finishing the race successfully requires taking a different path along the road. This act is also known as leapfrogging, which implies a latecomer doing something different from, and often ahead of, a forerunner. Technological leapfrogging may lead to technological catch-up, which means reducing the technological gap, and then finally to economic catch-up in living standards (per capita income) and economic size (GDP: economic power). This linkage from technological leapfrogging and catch-up to economic catch-up corresponds exactly with a similar linkage from the Beijing Consensus to escaping (or not) the middle income and the Thucydides traps. One conclusion from this book is that China's successful rise as a global industrial power has been due to its strategy of technological leapfrogging, which has enabled China to move beyond the middle income trap and possibly the Thucydides trap, although at a slower speed.

Download or read book Handbook of Strategic e Business Management written by Francisco J. Martínez-López and published by Springer Science & Business Media. This book was released on 2013-11-19 with total page 1004 pages. Available in PDF, EPUB and Kindle. Book excerpt: This research handbook provides a comprehensive, integrative, and authoritative resource on the main strategic management issues for companies within the e-business context. It covers an extensive set of topics, dealing with the major issues which articulate the e-business framework from a business perspective. The handbook is divided into the following e-business related parts: background; evolved strategic framework for the management of companies; key business processes, areas and activities; and, finally, emerging issues, trends and opportunities, with special attention to diverse Social Web-related implications. The articles are varied, timely and present high-quality research; many of these unique contributions will be especially valued and influential for business scholars and professionals interested in e-business. Many of the contributors are outstanding business scholars who are or have been editors-in-chief of top-ranked management and business journals or have made significant contributions to the development of their respective fields.

Download or read book Transactions on Engineering Technologies written by Sio-Iong Ao and published by Springer. This book was released on 2017-04-03 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume contains selected revised and extended research articles written by prominent researchers who participated in the International MultiConference of Engineers and Computer Scientists 2016, held in Hong Kong, 16-18 March 2016. Topics covered include engineering physics, communications systems, control theory, automation, engineering mathematics, scientific computing, electrical engineering, and industrial applications. The book showcases the tremendous advances in engineering technologies and applications, and also serves as an excellent reference work for researchers and graduate students working on engineering technologies, physical sciences and their applications.

Download or read book China s Logic The Balance Development written by Lixing Zou and published by World Scientific. This book was released on 2017-10-10 with total page 506 pages. Available in PDF, EPUB and Kindle. Book excerpt: The law of balance is not just a motivating power but also serves the purpose of development. How did human society develop in a balanced manner in history? How is China's Modernization impacted by the law of equilibrium? How does the law of balance affect China's economic and trade relations with other countries?This book attempts to answer these questions and more. It applies the balance law methodology to systematically analyze major factors influencing the sustainable development of the Chinese economy and society, and to discuss the balanced way of thinking, market credit, innovation energy and international collaboration that boost sustainable development. While the theoretical system of socialism with Chinese characteristics needs a balanced development perspective, solving the problem of imbalance requires a balanced approach as well as a balanced interaction between man, nature and society, which is the key factor for economic development in the 21st century.

Download or read book International Digital Marketing in China written by Lala Hu and published by Springer Nature. This book was released on 2020-03-16 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines key issues in international digital marketing in China from a theoretical and empirical perspective. Divided into two main parts, it begins with an analysis of China’s cultural characteristics and business environment, with a particular emphasis on the Chinese digital context. The book goes on to present original empirical studies and an investigation into recent challenges and opportunities for international firms in the fashion sector. With nearly 900 million internet users and an e-commerce market volume of over one thousand billion US dollars, China is the world's largest digital market. While this creates significant opportunities for international firms, there are many factors to consider when approaching this market. In order to understand the Chinese digital scenario, the book analyzes the characteristics of local internet platforms and consumer patterns. The book also presents a real-world case study on a luxury retail firm operating in China, Florentia Village, and the results from a questionnaire on Chinese mobile shoppers. On this basis, it provides a conceptual framework and discusses the theoretical and managerial implications for international firms operating in China, making it an enlightening book for scholars, students, and practitioners alike.

Download or read book Digital China Modern Chinese Consumers written by Ashley Dudarenok and published by Alarice International Limited. This book was released on 2019-01-01 with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt: China’s millennials and young people from third tier cities are becoming China’s consumer powerhouses. However, there’s more to the country than people in their prime earning years and the obvious youth market. Chinese consumers are on everyone’s mind. Who are they? What do they want and need? How are they buying and how much are they spending? This indispensable guide is for anyone who wants to understand how people in China make their purchases and what leads them to make their purchasing decisions. Here’s an excerpt to give you a taste. China is one of the most dynamic and appealing markets in the world. With more than 500 million active online shoppers, China attracts brands and companies from all over the world. Multifunctional social media platforms, mobile payment apps, mini programs, non-stop shopping festivals, thousands of influencers (KOLs) promoting brands on their live streaming channels and instantly changing trends can overwhelm even experienced marketers, not to mention newcomers. Who should I target? How can I sell my product to them? These and many other questions occupy marketing departments around the world. In an attempt to stay on trend and increase brand awareness, many Western companies have already merged their e-commerce and social media efforts. But establishing a social media presence doesn’t guarantee success in China. How much do you know about recent trends in social media? We’ve created this mini-book to help marketers better understand ten key consumer profiles in 2019. You’ll also find out about hot trends on Chinese social media in the summer and fall of 2019. We’ll dive into case studies and information that will empower you to take action and make wise decisions when it comes to your marketing budget. Modern Chinese Consumers Consumption in China is expected to grow to 6.1 trillion USD by 2021. Although estimates have been tempered by recent tariff and trade disagreements, China’s standard of living is still expected to keep increasing and the country still has large segments of the population that are underserved. A large proportion of Chinese people live in smaller cities and rural areas. Reports indicate that over 50% of sales from the Luxury Pavilion in Alibaba’s Tmall are from customers who live outside Tier 1 and 2 cities. On top of this, by 2021, 70% of spending is expected to come from those in the 18-35 year age group, who are mostly China’s Millennials. Understanding the mindset and preferences of Chinese consumers is crucial to success in the China market. What are they really like? While old ideas and stereotypes may persist, the truth is Chinese consumers, especially those in top tier cities, are the most sophisticated and spoiled in the world. The China market is currently flooded with a wide variety of domestic and foreign brands offering a vast array of products. However, with increasing purchasing power, there’s still an eagerness for novelty and even more quality choices. This is why most Chinese consumers, especially those in first and second tier cities, prioritize product quality. They expect high calibre personalized products and services that are reasonably priced. They’re also accustomed to quick turnarounds so they want them fast. Having said that, it’s not realistic to describe all Chinese consumers as a whole. There are a variety of consumer types and markets within China and to understand Chinese consumers more deeply, we need to divide them into different consumer groups. Each of them has their own characteristics and purchasing preferences. Let’s take a dive into today’s most significant consumer groups. The 2018 book China’s Evolving Consumers: 8 Intimate Portraits, edited by Tom Nunlist, has a wealth of insights about modern Chinese consumers. This compilation has fascinating perspectives because in addition to research, some of the writers are insiders writing about their own experiences and those of their peers in a given demographic. We see this book as an important reference in this section along with our own observations and experience in the market. REVIEWS “Ashley understands the ecosystems of WeChat, Chinese social media and social commerce, Chinese consumers and Chinese New Retail at a level, and with a depth and breadth of knowledge, that places her among the elite thinkers and doers in Chinese Digital Commerce.” Michael Zakkour, Tompkins International “Ashley doesn’t only create content that’s incredibly interesting and valuable, but also shares her inspiration and spreads knowledge of the fast-changing, growing economy that Westerners need to adapt to when expanding into China.” Jia Song, China Enterprise Business Center