Download or read book Principles of Casino Marketing written by Anthony F. Lucas and published by . This book was released on 2008-01-01 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Casino marketing written by Nick Gullo and published by . This book was released on 2002 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Casino Marketing written by Kathryn Hashimoto and published by . This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The content in Casino Marketing has been pulled from the author's personal knowledge learned from 30 years researching, teaching and writing in the field as well as prominent gambling practitioners, and industry trade journals. This book on casino marketing is an attempt to link the gaming industry to the business environment and its theoretical underpinnings. Different from its competitors, this book uses and discusses different marketing theories to teach fundamental knowledge in the area before applying the information to the industry. Therefore, the readers accomplish two goals at one sitting. They learn about fundamental marketing practices as well as casino industry applications. Starting with a traditional overview of the industry, the book quickly moves onto strategic planning by combining the input of nine different managers from many different levels of responsibility in a variety of casinos. No other book on the market so thoroughly explores the uncontrollable environments that dictate how our product, price, place, and promotions should change in casino marketing.
Download or read book Casino Marketing written by John Romero and published by John Romero Direct Marketing. This book was released on 1985 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Secrets of Casino Marketing written by John Romero and published by . This book was released on 1998 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt:
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Download or read book Casino Marketing Guidebook written by Gertude Walbrecht and published by . This book was released on 2021-08 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everyone loves freebies and casinos know the fact all too well. They come with reward schemes and offers that you cannot ignore, from time and time, and engage potential customers with these efforts. We live in a world that is fiercely competitive, and the only way to survive the competition is to beat your opponents with a winning margin that looks challenging to bridge. In this book, you will discover a compilation of the author's columns from "Indian Gaming" magazine, and contains marketing ideas and strategies for casinos looking to increase the effectiveness and profitability of their entertainment offerings. And so much more! Scroll up and click the "Buy now with 1-Click" button to get your copy now!
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Download or read book Gambling Advertising written by Barrie Gunter and published by Emerald Group Publishing. This book was released on 2019-04-15 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book critically examines research evidence from around the world concerning the nature and effects of gambling advertising. It draws upon political and regulatory debates about this type of advertising, which provides regulators with evidence to control factors that encourage problem gambling.
Download or read book Casino Marketing for the Twenty first Century written by United States Institute of Marketing and published by . This book was released on 1998 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Understanding Casino Marketing written by Michael McNamee and published by . This book was released on 2002-08-01 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: A look at casino marketing and strategies used in casinos to build customer relationships by refocusing on customers and database. It is a "how to" for casino novices and a refresher for the experienced marketer.
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Download or read book Casino Operations Management written by Jim Kilby and published by . This book was released on 1998-02-11 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: This the first up-to-date book on gaming managementthe fastest growing industry in the U.S. Covers all areas of casino operations, including the regulatory control environments, the games, marketing, organization, cage operations, accounting, and surveillance
Download or read book Keys To Succeeding Casino Entertainment written by Collin Boudreaux and published by . This book was released on 2021-08 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everyone loves freebies and casinos know the fact all too well. They come with reward schemes and offers that you cannot ignore, from time and time, and engage potential customers with these efforts. We live in a world that is fiercely competitive, and the only way to survive the competition is to beat your opponents with a winning margin that looks challenging to bridge. In this book, you will discover a compilation of the author's columns from "Indian Gaming" magazine, and contains marketing ideas and strategies for casinos looking to increase the effectiveness and profitability of their entertainment offerings. And so much more! Scroll up and click the "Buy now with 1-Click" button to get your copy now!
Download or read book Contemporary Casino Table Game Design written by Eliot Jacobson and published by . This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
