Download or read book Pricing Your Portraits written by and published by Amherst Media. This book was released on 2015-04-20 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: Portrait photographers agree that one of the most important yet shrouded aspects of running a successful business is accurately pricing your products for profit. Some charge too little, then scramble to photograph and edit photos for throngs of clients, only to become overwhelmed and burn out. Others price too low initially, just to get people in the door, but soon mark up their prices and lose clients to new photographers who charge rock-bottom prices. There are still others who price themselves out of the game right out of the gate. Jeff Smith, owner of two thriving portrait studios teaches you how to tackle one of photography’s most vexing problems—working out a pricing structure that allows you to cover your costs and clear a profit that you can live comfortably with. Smith begins by showing you methods that he—and countless other pros—have used in a misguided attempt to reap a great cash flow, helping you avoid time-and-revenue-burning missteps. Next, he walks you through the process of figuring out where your money goes—How much should you shell out for new equipment? What falls into the category of “overhead?” How much do you need to pay your staff and yourself?—and then moves on to show ways to cut costs, price individual prints and packages, maintain your desired business volume, retain existing clients, and delegate tasks in order to work smartly toward profitability—all while enjoying your work and achieving professional and creative satisfaction.

Download or read book Pricing Your Portraits written by Jeff Smith and published by Amherst Media. This book was released on 2015-04-20 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Portrait photographers agree that one of the most important yet shrouded aspects of running a successful business is accurately pricing your products for profit. Some charge too little, then scramble to photograph and edit photos for throngs of clients, only to become overwhelmed and burn out. Others price too low initially, just to get people in the door, but soon mark up their prices and lose clients to new photographers who charge rock-bottom prices. There are still others who price themselves out of the game right out of the gate. Jeff Smith, owner of two thriving portrait studios teaches you how to tackle one of photography’s most vexing problems—working out a pricing structure that allows you to cover your costs and clear a profit that you can live comfortably with. Smith begins by showing you methods that he—and countless other pros—have used in a misguided attempt to reap a great cash flow, helping you avoid time-and-revenue-burning missteps. Next, he walks you through the process of figuring out where your money goes—How much should you shell out for new equipment? What falls into the category of “overhead?” How much do you need to pay your staff and yourself?—and then moves on to show ways to cut costs, price individual prints and packages, maintain your desired business volume, retain existing clients, and delegate tasks in order to work smartly toward profitability—all while enjoying your work and achieving professional and creative satisfaction.

Download or read book The Photographer s Pricing System written by Alicia Caine and published by . This book was released on 2015 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The 2019 Guide to Pricing Your Photography written by Anthony Morganti and published by Independently Published. This book was released on 2018-10-15 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take the anxiety and drudgery out of pricing your photography and stop losing money!The 2019 Guide to Pricing Your Photography will help you determine what your cost of doing business is, give you tips on how to negotiate fees, and give you current market prices for twenty (20) different types of professional photography, including: Band Photography Birthing Sessions Boudoir Concert Photography Corporate Photography Engagement Sessions Event Photography Fine Art (Print Sales) General Portraiture Magazine Photography Mini Sessions Newborn Photography Photojournalism Prom Photography School Pictures Senior Photography Social Media Influencer Photography Sport Team Photography Wedding Photography A La Carte Sales Written by the popular photography educator, Anthony Morganti, who is known for his concise, no-nonsense, photography training, you'll find this guide to follow Anthony's no-frills, no-fluff, teaching philosophy.

Download or read book Simple Photography Pricing written by Donald Hood and published by CreateSpace. This book was released on 2014-03-14 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: When I began my photography business back in the 80's there was little resource available to learn the business side of photography. Most of the established studios guarded their secrets like they were gold, and there was no internet to jump on and research. I paid a lot of money going to a lot of photography specific business workshops, and lost a lot more money in trial and error. Now days it's just a matter of searching the web for any information you want to obtain. So when I was approached about doing a workbook on pricing, I thought it was pointless since anyone interested could just google and find more pricing guides than anyone could ever use anyway, but to my surprise, the things I found were either ridiculously priced, weren't relative to the portrait photography industry, or worse were written by someone who obviously has not been through the ups and downs of running a real business. If you haven't experienced all the waves an entrepreneur gets bombarded with, then there's no way you can plan on how to weather them. I have seen times in my business when I laughed all the way to the bank, as well as times when I stayed late at the studio frantically devising promotions to generate cash flow. The good thing of having a business of any kind survive the ebb and flow that multiple years brings, is you learn to separate the real from the maybe. A good sales person can have you smiling as you write your check to advertise on their new sky writing billboard venture. But then a few weeks or months later, as you realize you might have overstepped your advertising budget, a lot, and you're cutting money from another department, usually your own take home cash, you vow to never be taken by a big smile again. I've been there, and unfortunately still to this day I forget it sometimes. That is until I'm sitting at the studio late frantically devising a promotion to generate cash flow. My point is although I still stumble sometimes, I have figured out an awful lot along the way. One thing is how to price so I can weather the storms more easily. Through many different methods I've learned throughout the years from many different business models, I have come up with the formula that has served me well for many years. Once you complete this simple workbook, you can raise profit, add product, calculate sale items, and about anything else you need to do with pricing by simply modifying the numbers. If an expense goes up, change that expense and recalculate. If you're ready for more profit, change the old figure for the new one you want and recalculate. This workbook is laid out to be taken one step at a time. If you do that, you will naturally progress to the end. You can't skip around or the numbers won't make sense. I hope this enables you to see your business in a whole new light. Once you know what's going on it will become a lot less headache and a lot more fun.

Download or read book Pricing Photography written by Michal Heron and published by Simon and Schuster. This book was released on 2014-01-21 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by successful freelance photographers, this classic trade reference tool provides photographers with a wealth of time-tested information on everything from estimating prices, identifying pricing factors, and negotiating fair deals. Topics discussed include practical information on the economics of photography, cutting-edge negotiation techniques, pricing guidance for photography buyers, how to structure prices to fit any type of market and usage, how to define prices in a way that guarantees long-term profitability, and the specifics of pricing electronic media. A must-have addition to every photographer’s bookshelf.

Download or read book The Photographer s Pricing System written by Alicia Caine and published by Peachpit Press. This book was released on 2015-07-16 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this practical guide, photography pricing guru Alicia Caine takes the anxiety and drudgery out of the pricing process for portrait and wedding photographers, showing how to keep the process as simple and painless as possible. Alicia starts by breaking down such daunting topics as managing your budget and expenses and determining how much work you can take on, and then explains the importance of understanding what your client wants and researching the marketplace. She shows how to reverse-engineer your pricing, create a pricing sheet, and present your pricing to your clients. Focusing mainly on portrait pricing, she also explores how to achieve consistent pricing across your photography services, with a chapter on specialty sessions that covers the particularities of pricing weddings and mini sessions. Along the way, you’ll encounter nearly 20 worksheets designed to help you move from learning the necessary steps and tasks to actual implementation, a key obstacle for many photographers. As an added bonus, Alicia provides an “Expert’s Guide” on how to get paid what you’re worth based on your expertise in a particular niche, which can potentially increase your value in the marketplace. In this special section, you’ll learn how positioning yourself as an authority on a particular topic can help you bring in more potential clients. Features the friendly, approachable voice of photography pricing expert Alicia Caine, whose mentoring and coaching have endeared her to thousands of photographers. Includes worksheets and a gross earning calculator (also available via download) to help you with key steps in the process, covering such topics as how to determine your hourly value, how to think about and set up collections and specialty products, how to figure out your costs of goods sold, and much more. Incorporates lightness, fun, and compassion to help photographers more easily approach the challenging and often mundane topic of pricing.

Download or read book Worth Every Penny Build a Business That Thrills Your Customers and Still Charge What You re Worth written by Sarah Petty and published by Greenleaf Book Group. This book was released on 2012 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revelation for small business owners: creating a profitable business is possible without getting into a slash-and-burn price war with your competitors. Petty and Verbeck inspire you to live your passion and pass your enthusiasm on to your customers, without succumbing to the pressure to discount.

Download or read book How to Price Your Art written by Matt Tommey and published by Independently Published. This book was released on 2021-06-23 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Price Your Art is a comprehensive guide that enables visual artists to price their work confidently and with profit in mind. Whether you are new to pricing your art or have been an artist for years and are simply wanting to develop a pricing strategy for your art business, this book will give you everything you need. You can absolutely learn how to price your artwork with confidence inside the pages of this book. And I'd love to show you how, especially if you're still pricing your art based on what you "think" it's worth and constantly second-guessing yourself. Knowing how to price your art means the difference between barely making ends meet and actually making money with your art. It enables you to build your art business, create income and have the impact you dream of as an artist. It's the difference between an expensive hobby and a profitable business. If you're like most artists, knowing how to price your art is a constant frustration which takes the joy right out of creating. Add to that the confusion of trying to understand how things like where you live, the type of art you create and your experience level fit in to your pricing and it can be downright overwhelming! Thankfully, pricing your artwork doesn't have to be a mystery, anymore! Inside this book, I'll teach you: 7 Factors that Determine Art Pricing An Easy Pricing Formula for Pricing Your Art How to Make a Profit on Every Sale 5 Keys to Creating a Pricing Strategy Why Fear of Raising Your Prices is All In Your Head My Biggest Pricing Mistakes and How to Avoid Them Plus you'll be getting a copy of my Art Pricing Worksheet which will make pricing your art super easy for you. I'll also be covering important topics including: Why Uniqueness Commands Higher Prices How to Price for Retail, Wholesale & Consignment Perception Influences Pricing Accounting for Packing, Shipping & Taxes Where to Start If You've Never Sold Anything How to Create Multiple Price Points Knowing When to Increase Your Prices Should you list your prices on your website? Discounts & Bonuses Every day that goes by you're not pricing your art profitably is one more day that's costing you the time, money, freedom and impact you were designed to make in the world. The longer you keep doing this, the more money you're literally throwing down the drain.

Download or read book Impact Pricing written by Mark Stiving and published by Entrepreneur Press. This book was released on 2011-09-02 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: AM I PRICING RIGHT? Every business owner is haunted by this fundamental question. Expert pricing strategist Mark Stiving draws upon more than 15 years of experience in profitable pricing and delivers a practical plan to help you confidently answer. Price—it’s most powerful marketing tool you have— and the least understood. Zeroing in on the areas where your efforts will generate the greatest impact, Stiving breaks down critical pricing concepts and provides the blueprint to integrate proven pricing strategies into your growth plans. Be empowered to strengthen your pricing structure to withstand any conditions, dramatically elevating your company performance, position, and profits for long-term success. Learn how to: Set prices that drive your market position Correctly use costs to make profitable pricing decisions Implement value-based pricing to charge what customers are willing to pay Use price segmentation to leverage value and capture new business Cash-in on complementary products and product versions with portfolio pricing Prepare for changing conditions pricing strategically now Following in the footsteps of sited examples including Apple, BMW, McDonalds, Mercedes, and other market leaders, learn how to create a powerful price strategy that does more than cover costs.

Download or read book Fragrant Heart Daily Meditations written by Elisabeth Blaikie and published by . This book was released on 2015-04-10 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Digital Photography Book written by Scott Kelby and published by Rocky Nook, Inc.. This book was released on 2020-06-11 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Learn how to take professional-quality photographs using the same tricks today’s top photographers use (surprisingly, it’s easier than you’d think)!

This is a completely, totally updated version of the #1 best-selling digital photography book of all time! It’s the award winning, worldwide smash hit, written by Scott Kelby, that’s been translated into dozens of different languages.

Here’s how Scott describes this book’s brilliant premise: “If you and I were out on a shoot, and you asked me, ‘Hey, how do I get this flower to be in focus, with the background out of focus?,’ I wouldn’t stand there and give you a photography lecture. In real life, I’d just say, ‘Put on your zoom lens, set your f-stop to f/2.8, focus on the flower, and fire away.’ That’s what this book is all about: you and I out shooting where I answer questions, give you advice, and share the secrets I’ve learned just like I would with a friend—without all the technical explanations and techie photo speak.”

This isn’t a book of theory—full of confusing jargon and detailed concepts. This is a book on which button to push, which setting to use, and when to use it. With over 200 of the most closely guarded photographic “tricks of the trade,” this book gets you shooting dramatically better-looking, sharper, more colorful, more professional-looking photos every time.

Each page covers a single concept that makes your photography better. Every time you turn the page, you’ll learn another pro setting, tool, or trick to transform your work from snapshots into gallery prints. If you’re tired of taking shots that look “okay,” and if you’re tired of looking in photography magazines and thinking, “Why don’t my shots look like that?” then this is the book for you.

Download or read book Expat Journal Postcards from the Edge written by Stephen Dennstedt and published by . This book was released on 2012-09-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Expat Journal: Postcards from the Edge, draws heavily from Mr. Dennstedt's travel blog of the same name. It chronicles his transition from commercial banker to expatriate and international photographer, and the events that led up to this life-altering change. Often witty and funny, it also touches on serious subjects: Death, divorce, Vietnam, Cuban cigars, Scotch Whisky, beautiful women and a little gecko named Pedro Gonzalez. It is hoped that this first volume will be part of an ongoing series.

Download or read book Running a Photography Business Pricing Your Work written by and published by . This book was released on 2017 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn about the variables that go into pricing your work as a photographer.

Download or read book Vivian Maier written by John Maloof and published by powerHouse Books. This book was released on 2012-10-30 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: Please note that all blank pages in the book were chosen as part of the design by the publisher. A good street photographer must be possessed of many talents: an eye for detail, light, and composition; impeccable timing; a populist or humanitarian outlook; and a tireless ability to constantly shoot, shoot, shoot, shoot and never miss a moment. It is hard enough to find these qualities in trained photographers with the benefit of schooling and mentors and a community of fellow artists and aficionados supporting and rewarding their efforts. It is incredibly rare to find it in someone with no formal training and no network of peers. Yet Vivian Maier is all of these things, a professional nanny, who from the 1950s until the 1990s took over 100,000 photographs worldwide—from France to New York City to Chicago and dozens of other countries—and yet showed the results to no one. The photos are amazing both for the breadth of the work and for the high quality of the humorous, moving, beautiful, and raw images of all facets of city life in America’s post-war golden age. It wasn’t until local historian John Maloof purchased a box of Maier’s negatives from a Chicago auction house and began collecting and championing her marvelous work just a few years ago that any of it saw the light of day. Presented here for the first time in print, Vivian Maier: Street Photographer collects the best of her incredible, unseen body of work.

Download or read book Portraits of the Mind written by Carl Schoonover and published by Harry N. Abrams. This book was released on 2010-11-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Portraits of the Mind follows the fascinating history of our exploration of the brain through images, from medieval sketches and 19th-century drawings by the founder of modern neuroscience to images produced using state-of-the-art techniques, allowing us to see the fantastic networks in the brain as never before. These black-and-white and vibrantly colored images, many resembling abstract art, are employed daily by scientists around the world, but most have never before been seen by the general public. Each chapter addresses a different set of techniques for studying the brain as revealed through the images, and each is introduced by a leading scientist in that field of study. Author Carl Schoonover's captions provide detailed explanations of each image as well as the major insights gained by scientists over the course of the past 20 years. Accessible to a wide audience, this book reveals the elegant methods applied to study the mind, giving readers a peek at its innermost workings, helping us to understand them, and offering clues about what may lie ahead. Praise for Portraits of the Mind: "An odyssey through the brain, illuminated by a rainbow" --New York Times "Stunning images" --Scientific American "The collection of images in the new book Portraits of the Mind is truly impressive . . . The mix of history, science and art is terrific." -Wired.com "History, science, and art come together to provide a unique perspective on what's going on upstairs." --New Yorker.com "No knowledge of the source or subject matter of these images is necessary; the book is justified by their beauty alone." --Science "A remarkable new book" - -Discover.com "John Keats's insistence that truth is beauty is exemplified by Carl Schoonover's wonderful book Portraits of the Mind. Since one cannot understand the present without examining the past, this book offers a delightful and instructive way of accomplishing just that. I enthusiastically recommend this beautiful book both to students of brain science and to lovers of art." -Eric R. Kandel, MD, Nobel Prize in Physiology or Medicine, 2000; University Professor at Columbia; Fred Kavli Professor and Director, Kavli Institute for Brain Science; Senior Investigator at the Howard Hughes Medical Institute; and author of In Search of Memory: The Emergence of a New Science of Mind "Portraits of the Mind achieves a rare combination of beauty and knowledge. Its images of the brain are mesmerizing, from medieval engravings to modern visualizations as gorgeously abstract as anything by Rothko or de Kooning. And in explaining the nature of these images, this book also delivers an enlightening, up-to-date history of neuroscience." -Carl Zimmer, author of Soul Made Flesh: The Discovery of the Brain-and How It Changed the World and The Mind's Eye Goes Blind: Fifteen Journeys Through the Brain "Portraits of the Mind is a remarkable book that combines beautifully reproduced illustrations of the nervous system as it has been visualized over the centuries, as well as lively and authoritative commentaries by some of today's leading neuroscientists. It will be enjoyed by professionals and general readers alike." --Dale Purves, MD, Professor of Neurobiology, Psychology and Neuroscience; and Philosophy at Duke University

Download or read book Material World written by Peter Menzel and published by Univ of California Press. This book was released on 1994 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: A photo-journey through the homes and lives of 30 families, revealing culture and economic levels around the world.